ISA AWARDS 2014
WELCOME TO THE INDEPENDENT SCHOOLS ASSOCIATION AWARDS
The Independent Schools Association Awards have been launched to applaud excellence throughout its exclusive member schools. From head teachers and bursars to departments and pupils, these unique Awards underline the significant role that the ISA and its member schools are playing in the education of pupils and students in the UK. The Awards, which take place on May 15th, 2014 at Coombe Abbey, Warwickshire, will strengthen and expand relationships with key suppliers who will be recognised as playing a key role in supporting the Awards, the ISA and, therefore, all ISA members.
The value of schools The Independent Schools Association Awards will: • Provide schools with formal recognition of great practice. • Provide schools with a further marketing platform from which to promote their school/ facilities/ people to potential parents. • Provide a personal ‘career advancing’ accolade for individuals. • Be seen by members as a welcome recognition of their value to the education sector.
e-mail: christine@alchemymedia.co.uk or call: 01753 272022 / 07919 347698
WHY GET INVOLVED? THE BENEFITS FOR SPONSORS
These Awards provide a unique way for suppliers to create a dialogue with heads, bursars and key personnel at some of the best independent schools in the country, with the support and endorsement of the ISA, one of the oldest school associations in the country. The Awards will... • Provide exclusive access to an exclusive audience. • Create a unique interaction between suppliers and those with influencing power. • Facilitate a working partnership with the oldest independent schools association in the country. • Build a greater understanding between suppliers and schools of the pressures – and financials – of running independent schools. • Provide measurable and quantifiable marketing. • Provides a full 12 month marketing and awareness programme – pre and post event. • Provide activity on a multimedia platform – magazine, website and electronic newsletters. • Provide the opportunity to turn the volume up on your services through a variety of tailored executions and messages. • Provide exclusive and prominent branding at the event. • Provide an allocation of VIP tickets at the event. • Provide a CD of images from the event to participants. • Provide a press release for sponsors to send out to the press (trade, nationals, regionals etc).
In summary A school event run and endorsed by a schools association – for schools BY schools.
e-mail: christine@alchemymedia.co.uk or call: 01753 272022 / 07919 347698
CATEGORIES
The categories for the inaugural Independent Schools Association Awards include: • ISA Award for Outstanding Sporting Provision • ISA Award for Outstanding Achievement in Sport • ISA Award for Outstanding Achievement in the Arts • ISA Early Years Award for Innovation • ISA National Community and Partnership Award • ISA Green School of the Year • Outstanding Contribution for International Understanding • School Website of the Year • ISA Award for Financial Innovation • ISA Award for IT Innovation • ISA Award for Healthy Eating
• Additional categories may be added at a later stage, pending discussions with potential sponsors and ISA HQ. A shortlist of three finalists for each category will be drawn up following judging. The judging panel will comprise of: ISA CEO Neil Roskilly, ISA Marketing and Communications Officer Angie Shatford, an ISA Honorary Officer and Journal Editor Caroline Scoular. • The deadline for entries is April 11, 2014.
e-mail: christine@alchemymedia.co.uk or call: 01753 272022 / 07919 347698
VENUE AND TIMINGS
The venue and event When?
The evening of Thursday 15th, May, 2014
Where? Coombe Abbey Hotel, Warwickshire. The Awards ceremony takes place during ISA’s two-day Spring Conference.
The evening – order of events • Drinks reception. • Welcome. • Three course Gala Dinner. • Celebrity presenter/host. • Awards ceremony – sponsors to present awards with celebrity presenter. • Post dinner entertainment and interaction with audience.
Coverage and updates • Levels of coverage for sponsors will vary according to sponsorship package chosen (see next page – Sponsorship Packages – for details). • The basics include, however: • Coverage/branding on all ISA Journal communications. • Coverage/branding in The ISA Journal (pre-event). • Coverage/branding in Awards Brochure (post event). • Coverage/branding on the dedicated ISA Journal and Awards web site (with links to participating sponsors). • Coverage/branding on ISA mailers • Coverage/branding on ISA dotmailers (direct mailers from HQ) • Branding at the event
e-mail: christine@alchemymedia.co.uk or call: 01753 272022 / 07919 347698
AWARDS PACKAGES
Headline Sponsorship Package
Gold Sponsorship Package
• Two category sponsorships
• One category sponsorship
• 5 Tickets at event
• 3 tickets at event
• 3 full page advertisements – Two advertisements in ISA Journal –one in Feb, one in May, – and one advertisement in post event ‘brochure’
• 2 full page advertisements – One advertisements in ISA Journal – one in Feb, – and one advertisement in post event ‘brochure’
• Logos on Awards pages in ISA Journal (before and after event)
• 2 electronic advertisements on dedicated web site.
• Full page “Ask the Experts” (in magazine) in an area of your expertise (text to be approved by ISA) • 1 x Label carrier branding • Branding on promotional material – mailers, entry forms
• Logos on Awards pages in ISA Journal (before andafter event) • Full page “Ask the Experts” (in magazine) in an area of your expertise (text to be approved by ISA) • 1 x Label carrier branding
• Branding on Awards-dedicated e-shots
• Branding on promotional material – mailers, entry forms
• Branding in ISA newsletter
• Branding on Awards-dedicated e-shots
• Branding on ISA Award-dedicated web site
• Branding in ISA newsletter
• Branding at event
• Branding on ISA Award-dedicated web site
• Data access to finalist
• Branding at event
• Company profile (DPS advertorial) – to run in 2014 • News story x 1 – announcement of sponsorship • Inclusion (comment) in features on the Awards • Link from sponsor’s site to Awards web pages • Link from Awards web pages to sponsor’s web site
Supporter Package
• Full page advertisement in the Association’s Membership Handbook
• 1 x ticket to the event
• Electronic copies of the Association’s full Member Lists, with contact details (updated regularly)
e-mail: christine@alchemymedia.co.uk or call: 01753 272022 / 07919 347698
• Logo x 1 in magazine • Logo x 1 on web site
ISA AWARDS 2014
CHRISTINE@ALCHEMYMEDIA.CO.UK OR CALL: 01753 272022
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