designers mag brochure

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Magazine

Designer’s

What is A designer is a business professional who develops solutions to commercial needs that require the balancing of technical, commercial, human and aesthetic requirements.A designer can be said to be both technician and artist. A designer plans things for manufacture or construction. The difference between a designer and a craftsperson or artist is that designers usually develop things that have requirements set by others and will ultimately be produced by others.

Design?

Design is a commercial activity. Professional design grew out of a need for skilled individuals who could plan products and environments that would appeal to customers. An essential part of design is the preparation of plans and instructions that will allow for the accurate production of the design by others rather than the designer also performing the production task. Design is a widely used word. It is applied to any process where an outcome is being planned rather than relying on chance. So people in all sorts of occupations speak of designing aspects of their business activities. In many cases they are using the word as a synonym for plan. The fundamental difference between the two preceding examples and the definition of design as applied by design professionals represented by the Design Institute of Australia is the skill of incorporating the human, cultural and aesthetic aspects of projects.


Carlos Segura, founder of design firm Segura Inc., came to the United States from Cuba at the age of nine. He began his career in graphic design as a production artist but soon gained more interesting challenges. He worked for many prestigious ad agencies, including BBDO, Marsteller, Foote Cone & Belding, and DDB Needham. He founded Segura Inc. to pursue design more creatively with the goal of blending as much “fine art” into “commercial art” as he could.

I’m a graphic designer and occasional author who specialises in designing brand identities. People hire me because I help make their businesses more profitable. Companies I’ve worked with include Yellow Pages (Canada), Giacom (England), Asian Development Bank (Philippines), and Berthier Associates (Japan). - David Airey

Inspire. Create. Imagine. Bamboo Create opens up a new world for digital art and photo projects. With twice the workspace of other Bamboo tablets, Bamboo Create gives you plenty of space to express yourself, enabling broad brushstrokes or arm movements.

In chronological order, pictures and steps will be present for tutorials. Basic or prior knowledge in programming might be needed. “Select the tree stump from the support files and place it onto your art board. Use the Warp Transform function on this image and adjust its levels to help the object blend into the collage effectively. You can duplicate as many of these as you want.”


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