alexandalexa ss09 lookbook

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


SMALL WONDERS SPRING SUMMER 2009

The magic continues at Alexandalexa.com, with a Spring Summer Collection bursting with colour and style. Our buying team has scoured the World, to bring you this year’s most sought-after Brands, the ones found in only the most luxurious shops on five continents. Enter half a dozen new Brands, including the infamous Burberry Brand and the much sought after Scotch & Soda. Try the world of luxury organic wear for baby with the new collection from Victoria Christmas, or if you like the Rock ‘n Roll feel of Finger In the Nose, you’ll love our new season t-shirts from Munster Kids. Join the thousands, turning to Alexandalexa.com each week. Find out why we have some of the most loyal, friend-recommending customers in the Business. Our whole team hope to make your shopping experience addictive, and we look forward to welcoming you to our website.

PRE-ORDER YOUR FAVOURITE PIECES Many customers benefited from pre-ordering their favourite pieces from our Catalogue last Season. To make sure you get the items you like, simply call us on the number below. By ordering before the items arrive, you benefit from FREE SHIPPING for any order over £100.00. PRE-ORDER HOTLINE: UK 0845 838 1331 / International +44 (0)207 384 1505

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


OUR DESIGNERS Anne-Claire Petit Antik Batik Bonnie Baby * Burberry Cacharel Caramel Baby & Child Clements Ribeiro for Blossom D&G Junior Diesel Fabric Flavours Finger In The Nose Imps & Elfs Little Paul & Joe Muchacha * Munster Kids * No Added Sugar Polo Ralph Lauren Quincy Roberto Cavalli * Scotch & Soda Simple Kids Tammy Donohoe * Victoria Christmas * Worn By WOWO Zef * New For Spring Summer 2009

PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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Famous for their striking and colourful knitted toys and accessories, Anne-Claire Petit pieces are all made with love and attention to detail. All items are handmade, using handiwork techniques passed down through generations, with a philosophy of support and income development for women in Asia. Look out for fabulous stripe knitwear and meticulous attention to detail.

Inspire your little ones with bright vibrant colours, kaftans and bohemian style courtesy of Antik Batik. Founded in 1992 by Gabriella Cortese, and famous for their mainline range of exotic prints and lavish colours. Antik Batik now sets the benchmark for cool, comfortable summerwear, and gorgeous winter knitwear. Their beautiful prints and intricate embroideries make wearing their clothes deliciously addictive. Take a look at their eclectic style that has attracted fans such as Vanessa Paradis, Lenny Kravitz, Monica Bellucci and Johnny Depp.

The epitome of English sophistication, Burberry kids wear joins the exclusive designer roster at Alexandalexa.com. Founded in 1856 by Thomas Burberry, and using their famous “Cavalier” motif, Alexandalexa is one of only a handful of retailers given permission to sell this Luxury brand online. Famous for their sleek separates and classic check design, their design collection is sought after the World over. Our buying team brings you the best of their Spring Summer Collection for babies and children up to four years old.

Born in 2005, Bonnie Baby has grown into a cult brand with loyal and dedicated celebrity following. Bonnie Baby specialises in luxury knitwear and offers bold, stylish, timeless yet fashionable knitwear that is machine washable. This season expect to see block stripe design sweaters alongside cute motifs and slogans.

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


Cacharel has always had a romantic spirit, created by founder jean Bousquet, in the early 1960s. The emphasis to link the Childrenswear design styles back to the mainline Cacharel womenswear line continues today, with luxurious knits and a fresh, creative style for babies and children. Eley Kishimoto now head the design team at Cacharel, and have been created with bringing a new vibrancy and romance to the childrenswear line.

“I’ve always loved Children’s clothes, even before I had children myself” explains Eva Karayiannis, the founder and designer behind the beautiful Caramel baby & Child Brand. Her individual, modern, understated style belies her training as a lawyer, but does explain her talented attention to detail and her ability to create a “Laid Back English” look. Her success has led her to open three successful stores in London, and a forthcoming shop in Japan.

The love story of English woman Suzanne Clements and Brazilian-born Igancio Ribeiro, who were star students of London’s legendary Central St. Martins College of Art & Design, created one of the most fruitful partnerships in fashion today. Having created their own solo collections, then directed design at Cacharel, they have now created an exotic Baby Collection for luxury maternity brand Blossom. Using their famous “Village Print”, Clements Ribeiro have created a new baby range bursting with colour and intricate details for tots who travel. Madras check shirts, embroidered kaftans, sun dresses and signature colourful knitwear make up the perfect mix-and-match Summer wardrobe.

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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D&G Junior is a brand with “a lively spirit that draws its inspiration from new generations and transforms them into collections”. D&G Junior garments ooze creativity and shares the basic values of D&G Man and Woman. It follows the D&G Collections very closely and adds it’s own touch by, creative use of colours, ingenuity and freshness. The brand is about coordinating with Mummy and Daddy whilst still looking like a child. For this season, the collection is about mixing, overlapping and inventing to suit the children’s personality and create a unique outfit .

The Company that views the World as a single, borderless, macro-culture, launches on AlexAndAlexa.com since Autumn/Winter 2008. Famous for their urban style and ultra-cool denim, Diesel has always been let by some of the most talented designers in the Business. Selling in over 80 countries worldwide, there is a perfect fit betweeen this style-setting apparel Brand, and the fashion forward retail team here at AlexAndAlexa.com. Look out for stylish denim combinations for babies, boys and girls.

Fabric Flavours specializes in premium grade tee shirts featuring well known Children’s Brands, such as Mr Men and the characters from Sesame Street. Bright vibrant prints, with subtle touches, make this Brand one of the leading providers of kids books branded products on the Market today. Founder Ezekiel Sweiry captures beautiful attention to detail, with hand embroideries, applique and soft handle prints.

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


“Une bonne dose d’authenticité, un soupçon de “Rock & Roll Attitude” best describes this classic denim Brand from the heart of Paris. The ingenious style of Siv Tone Kverneland (owner & designer), cleverly combining luxury denim with a novel and practical style, has made this Brand one of the Most sought after jeans & sportswear Brands in Europe today. Sold in over 100 of the best stores worldwide, their ultra-cool “Norton” jeans are now internationally prized.

The Head Office of the Imps & Elfs Brand is situated in a former church in the south side of Amsterdam, an appropriate location, for a Brand that wanted to create “Modesty without frills and fancies”. In fact, as well as achieving just this, his talented design team have bought “Fashion” to “simplicity”, creating a collection that is centred around “Stories” and co-ordinated shades, palettes and textures. Added to this, the Brand works with the well-reputed Dutch Solidaridad fair-trade organisation producing clothes that are 100% child labour free and made from organic cotton.

PAUL & JOE, named after founder Sophie Albou`s two sons. It has become a name synonymous with playful french style. These days, Albou spends her time dressing Cameron Diaz, Kate Moss, Helena Christensen,Sharleen Spitieri and Vanessa Paradis. The children’s line has been faithfully recreated directly from the best selling and most fashionable mainline womenswear lines. Expect to see fabulously chic Parisian girl-about-town wear.

Experience the enigmatic style of the famous Muchacha Brand from Osaka, Japan now available for the first time online. Lead by design guru Makako Shinya Masako, and capturing the unique style of “Happy Clothing”, the Muchacha brand has only been available in the most fashionable boutiques and cities in Japan, France and Italy. All pieces use a 50 year old manufacturing process, with their shirts and materials sourced direct from Okinawa (Japan). Each item carries a handcrafted piece, to make each item individual and different. As Maskako says, “you cannot prevent smiling, with the collection of Muchacha!”

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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Munster Kids is a fabulous Australian Brand of kid’s apparel that is driven my music, art and street culture. Their Brand has a distinctly mischievous and light “rock & roll” theme, portrayed by bold patterns and prints on an exclusive set of high quality T-shirts. If you like our range from Finger In The Nose, you will also love Munster Kids.

Set up by fashionista Deborah Medhurst in 2000, No Added Sugar has become a main-stay label in all the coolest kids fashion boutiques in the UK. Headed by ex-Paul Smith designer Florence Beal, it is easy to see why their slightly quirky “Brit-Cool” style is making an impact on the Kids fashion scene. Add the fact that the range is easily accessible and affordable, and you have all the ingredients for success.

Ralph Lauren more or less created the “designer childrenswear” market at launch in 1978. In some ways the uniqueness of Ralph Lauren has been the Brands ability to truly deliver timeless style, an exceptional achievement in the fast-paced world of designer fashion. Featuring classic knit polos, oxford shirts and finest quality Cashmere has been at the root of their success. The design team are still based At 650 Madison Avenue, New York, where inspiration is taken from the mainline womens and mens collections. Ralph Lauren continues to set the benchmark on consistent quality and fine designer clothing for children.

Designer extraordinaire Anouk Robyn has been the creative force behind Quincy for Kids from the very beginning. Creating fabulous re-edition vintage prints and twinning this with adorable top-of-the-range knitwear has always been a speciality of the Label. All garments are still produced exclusively in Belgium, at the helm being Guy Cantaert, reputed to be a knitwear genius. Quincy has successfully created a Brand rooted in the nostalgia of childhood, bringing retro touches, a quirky sense of fun to design, and pieces that can be easily mix-and-matched.

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


The flamboyant Roberto Cavalli sustains in making a splash with the jet-set with his dramatic rock’n’roll style and flattering cuts. His childrenswear line takes directly from the mainline Brand, and conveys the same “themes” each season.

Scotch & Soda kids wear range “Shrunk in Amsterdam” was launched onto the kids wear market for Fall 2008. The Brand itself was established in 1985, and has built itself into a multinational cult Brand of menswear. The quality of treatment washes and the level of intricate detail really make this Brand stand out from the crowd. Design cues are taken from college trends in the US and the use of vibrant patchwork and large motifs and letters are the DNA of the Scotch & Soda Brand.

Flattering colours and palettes, the ability to mix colours and textures across the range, make Simple Kids one of the most sought after Brands amongst Europe’s fashion elite. Design guru Melanie Ireland, founder and designer, has an international design pedigree, having worked in the UK, Spain and Belgium. She continues to use her talents to create striking combinations of layered style, using only simple patterns and fabrics.

Founded in 1999, by Tammy Donohoe, and orginally commited to the creation of layettes and knitted clothes, the Tammy Donohoe’s Brand now produces some of the finest and most endearing baby & newborn pieces on the Market today. All pieces are handmade, using soft cottons and cashmere, but at the same time being practical and wearable. Tammy started work as a freelance designer at Burberry Spain, followed by spells of modelling at pre-a-porter Paris and also assisting with VIP publicity at the Barcelona Olympics. Currently the Brand sells in some of the most desirable stores and locations in Europe.

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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Enter the world of Luxury organic wear for babies, with the simply divine range from Victoria Christmas. Victoria herself emanates from the famous Central St Martins School of Design in London, and it is easy to see why her delicate and romantic collection of Baby clothes are regularly featured in upscale magazine such as Vogue and Elle. The Victoria Christmas Collection has a responsive approach to the materials used and developed in her range. Each stage of production, from plantation to final production is scrutinized. No pesticides, insecticides, GMOs, or Chlorine Bleaches are allowed with her range, producing a range of unsurpassed quality, designed to wrap a baby in the best possible materials.

Worn By is a label dedicated to recreating garments once worn by icons of the past, using original iconic images. Their Brand has developed into a premium style label to be found in the world’s most exclusive retailers. Sourcing photography from the worlds of music, film and sport, to find images that really capture moments in time. All their vintage style T-shirts are made using the best fabrics and washes, together with great colours, stitch and print techniques, to achieve a truly authentic finish that feels great to wear.

The international pedigree of Elizabeth Relin, founder of WOWO, translates Itself beautifully to her clothes. Her FrancoAmerican roots, combine with her desire to capture the essence of the 1970s manifesting itself in a successful mix of retro and ethnic prints and shades. T-shirts play a central role in the collection and the fun and original designs are altered and refined each season. They generally consist of embroidery, bright prints,or multicoloured patchwork. Since conception in 1998 Elizabeth’s sharp eye for new trends has made her brand a leader in French children’s fashion.

Mariu De Andreis, the daughter of famous Italian photographer Paolo Roversi, created Zef in September 2003. Her design style epitomises the classic French bohemian look, born through Mariu’s eloquent natural feel for ethnic patterns with retro twists. Worn by the chicest of Parisian children, and daughters of some of Paris’s most elegant catwalk models, Zef creates a unique style that has captivated its own market.

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


BABY WEAR

EVERYDAY

COLLECTION NEWBORN TO 18 MONTHS

PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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BABY ALL-IN-ONES

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Ralph Lauren BLUE STRIPE BABY BODY 3m – 9m £30.00

Ralph Lauren WHITE “COMING & GOING” BODY 3m – 9m £38.50

HANACHAN ROMPER 6m – 24m £68.00

Imps & Elfs BLUE STRIPE BABY BODY 3m – 12m £20.50

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

Ralph Lauren BLUE STRIPE ALL IN ONE 3m – 9m £42.00

Bonnie Baby RED STRIPE PLAYSUIT 0m – 12m £35.00


BABY ALL-IN-ONES

Finger In The Nose RED ANCHOR BODY 3m – 18m £42.50

Cacharel PINK ROMPER 3m – 12m £26.00

Finger In The Nose SMOULDERING HORSE 3m – 18m £42.50

Cacharel BLUE STRIPE ALL-IN-ONE 3m – 12m £26.00

Finger In The Nose CHARCOAL LYNX 3m – 18m £42.50

Cacharel BLUE PRINT ALL-IN-ONE 3m – 12m £19.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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POCKET MAN BLUE SWEATER 0m – 24m £35.00

POCKET MAN RED SWEATER 0m – 24m £35.00

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VINTAGE RED TROUSER 0m – 24m £30.00

VINTAGE BLUE TROUSER 0m – 24m £30.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


RAINBOW STRIPE GREY SWEATER & TROUSERS 0m – 24m £29.00 & £27.00

RAINBOW STRIPE PINK SWEATER & TROUSERS 0m – 24m £29.00 & £27.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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CLASSIC STRIPE POLO 3m – 3yrs £33.50

LOBSTER BEACH TEE 3m – 3yrs £33.50 BLUE DENIM TROUSERS 3m – 3yrs £49.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


RED PRINT KNITTED YOLK DRESS 3m – 3yrs £55.00

LIBERTY PRINT DRESS / MATCHING SHOES 3m – 3yrs £63.00 / 3m – 12m £22.50

RED PRINT PINAFORE DRESS / MATCHING HAT 3m – 3yrs £49.00 / 3m – 2yrs £27.50

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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CLASSIC PINK 3m – 12m £10.00

BLUE PRINT ALL-IN-ONE 3m – 12m £19.00

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PINK ROMPER 3m – 12m £26.00

BLUE STRIPE ALL-IN-ONE 3m – 12m £26.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

CLASSIC BLUE 3m – 12m £10.00

PINK GINGHAM NIGHTSUIT 6m – 2yrs £26.00


KURT BLUE SWEATER 6m – 2yrs £58.00

JESSE TROUSERS 3m – 18m £42.50

JAKE TROUSERS 6m – 18m £52.50

MARTIN SHIRT 6m – 18m £45.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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WADDIE TEE 3m – 24m £42.00

LEATHER TRIM JEANS 3m – 24m £96.00 CHECK COLLAR POLO 3m – 24m £63.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


COWGIRL TEE 3m – 24m £46.00 COWGIRL DUNGAREE DRESS 3m – 24m £134.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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REVERSIBLE JACKET 3m – 18m £80.00

AERO FRONT TEE 3m – 18m £19.00

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TURN UP JEANS 3m – 18m £56.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


SHORT SLEEVE TEE 3m – 12m £19.00

PINK JACKET 3m – 12m £62.50

BLEACH WASH JEANS 3m – 12m £69.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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ORGANIC PINK “IT’S A GIRL” 3m – 12m £19.00

ORGANIC PINK SLIP-ON’S 3m – 12m £18.00

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ORGANIC BLUE “IT’S A BOY” 3m – 12m £19.00

ORGANIC LIGHT BLUE “IT’S A BOY” 3m – 12m £19.00

ORGANIC BLUE SLIP-ON’S 3m – 12m £18.00

ORGANIC LIGHT BLUE SLIP-ON’S 3m – 12m £18.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


ORGANIC STRIPE TEE & LEGGINGS 3m – 12m £20.50 & £18.00

ORGANIC GREY CARDIGAN 3m – 12m £41.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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GINGHAM POCKET DRESS 6m – 24m £43.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

HANACHAN ROMPER 6m – 24m £68.00


NATALIE DAVID PRINT 6m – 24m £29.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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TEDDY STRIPE TEE 3m – 18m £19.00

SMILEY STRIPE TEE 3m – 18m £19.00

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PEACE BUNNY TEE 3m – 18m £19.00

AQUA PANTS 3m – 18m £25.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


POWDER PUFF DRESS 3m – 24m £56.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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BABY BLUE BODY 3m – 9m £21.00

BLUE STRIPE BABY BODY 3m – 9m £30.00

BLUE STRIPE GIFT SET 3m – 9m £45.50

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

BLUE STRIPE BABY BODY 3m – 9m £38.50

PINK STRIPE GIFT SET 3m – 9m £45.50


PINK STRIPE DRESS 3m – 9m £38.00

PINK PATCH POLO (WITH MATCHING LEGGINGS) 3m – 24m £51.00

WHITE MULTI DRESS 3m – 9m £44.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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LACE & PATTERN DRESS 3m – 24m £90.00

LACE & ROSE BROACH 3m – 24m £120.00

SIGNATURE TOP 3m – 24m £59.00

SOCKS 3m – 24m £15.00

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SHOES 3m – 24m £69.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


BUTTON SHIRT IN GREY (NOT BLUE) 3m – 24m £49.00

SOCKS 3m – 24m £15.00

SHOES 3m – 24m £71.00

CLASSIC BABY JEANS 3m – 24m £67.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


BOYS WEAR

EVERYDAY

COLLECTION 2 YEARS TO 10 YEARS

PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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NAVY CAVALIER TEE 3m – 4yrs £29.00

NAVY SHORTS 3m – 4yrs £53.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

CLASSIC BURBERRY SHIRT 3m – 4yrs £44.00

BURBERRY JEANS 3m – 4yrs £73.00


WHITE PARKER JACKET 3m – 4yrs £110.00

CHECK SHOULDER TEE 3m – 4yrs £30.00

CHECK SHOULDER TEE 3m – 4yrs £30.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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COWBOY TEE 2yrs – 10yrs £48.00

CHECK SHOULDER TEE 4yrs – 10yrs £369.00

DISTRESSED JEANS 2yrs – 10yrs £125.00 42/

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


RANCH TEE 2yrs – 10yrs £50.00

FASHION FIT JEANS 2yrs – 10yrs £99.00

CHECK COLLAR POLO 2yrs – 10yrs £75.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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WHITE STRIPE TEE 2yrs – 10yrs £70.00

REVERSO JACKET 2yrs – 10yrs £135.00 RED BOYS SHORTS 2yrs – 10yrs £95.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


WORLD CITIES SWEATER 2yrs – 10yrs £48.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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PRINTED TEE 2yrs – 10yrs £24.00

MID BLUE STRAIGHT LEG 2yrs – 10yrs £56.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

GREEN TEE 2yrs – 10yrs £25.00

CRINKLE WASH 2yrs – 10yrs £69.00


TONY WAX JACKET 2yrs – 11yrs £130.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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LYNX TEE 2yrs – 11yrs £42.00

NORTON JEANS 2yrs – 11yrs £72.00

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FREE RIDER RED 2yrs – 11yrs £42.00

ICON CLOUD BLUE 2yrs – 11yrs £75.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

“MIRACLE CHILD” TEE 2yrs – 11yrs £42.00

NICO RAW BOOT CUT 2yrs – 11yrs £79.00


RUBY ANCHOR TEE 2yrs – 11yrs £42.00

NICO BOOT CUT 2yrs – 11yrs £79.00

OUTLAW BLUE HOODIE 2yrs – 11yrs £75.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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PUNKATURE TEE 12m – 12yrs £27.50

MADNESS TEE 12m – 12yrs £27.50

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ROCK-ON TEE 12m – 12yrs £27.50

ZOOM ZOOM TEE 12m – 12yrs £27.50

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

LOONEY TEE 12m – 12yrs £27.50

CONNIES TEE 12m – 12yrs £27.50


BEIGE WINDBREAKER 2yrs – 10yrs £58.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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NAVY & WHITE POLO 2yrs – 10yrs £42.00

BIG PONY TRACK TOP 2yrs – 10yrs £58.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

DIAGONAL STRIPE POLO 2yrs – 10yrs £42.00


AQUA POLO 9m – 10yrs £33.00

FERN POLO 9m – 10yrs £33.00

BLUE POLO 9m – 10yrs £33.00

LEMON POLO 9m – 10yrs £33.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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WENOUINE SWEATER 12m – 10yrs £82.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


GO-CART PINK STRIPE 2yrs – 10yrs £108.00

GO-CART LEMON STRIPE 2yrs – 10yrs £108.00

GO-CART RED STRIPE 2yrs – 10yrs £108.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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GREY GOLF TEE 2yrs – 10yrs £49.00

SOFT BLUE LEATHER JACKET 2yrs – 10yrs £270.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

TAN TROUSERS 2yrs – 10yrs £86.00


CREAM EMBLEM CARDIGAN 2yrs – 10yrs £120.00

CREAM PATCH SHIRT 2yrs – 10yrs £85.00

GOLF CHECK WAISTCOAT 2yrs – 10yrs £72.00

MULTIPATCH CARDIGAN 2yrs – 10yrs £90.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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HOODED GREY JACKET 4yrs – 10yrs £90.00

ARMY SHORTS 4yrs – 10yrs £60.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

PATROL BOMBER JACKET 4yrs – 10yrs £65.00


RED SLEEVE TEE 4yrs – 10yrs £35.00

RED PATTERN SHORTS 4yrs – 10yrs £36.00

BLUE GREY FAKE TEE 4yrs – 10yrs £55.00

CREAM SHORTS 4yrs – 10yrs £55.00

LAZER RIDE TEE 4yrs – 10yrs £22.50

FLOWER PATTERN SHORTS 4yrs – 10yrs £36.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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WOODSTOCK FESTIVAL 2yrs – 10yrs £30.00

JOHN LENNON “GIVE PEACE” TEE 2yrs – 10yrs £30.00 60/

LED ZEPLELIN “77” TEE 2yrs – 10yrs £30.00

RED “GLASTONBURY” TEE 2yrs – 10yrs £30.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


WOODSTOCK FESTIVAL 2yrs – 10yrs £30.00

ALI “MANILLA GORILLA” SWEAT 2yrs – 10yrs £40.00 ALI “MANILLA GORILLA” TEE 2yrs – 10yrs £30.00 PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


GIRLS WEAR

EVERYDAY

COLLECTION 2 YEARS TO 10 YEARS

PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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BEACH WEAR

Ralph Lauren WHITE BIKINI 2yrs – 10yrs £39.00

Ralph Lauren 2 PIECE BIKINI 2yrs – 10yrs £37.50

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Ralph Lauren WHITE BABY BIKINI 2yrs – 10yrs £34.00

Ralph Lauren SWIMSUIT 2yrs – 10yrs £34.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

Diesel SWIM SUIT 2yrs – 10yrs £31.50

D&G SWIM SUIT (IN PINK NOT BLUE) 2yrs – 10yrs £52.50


BEACH WEAR

Antik Batik FONTANA KID BIKINI 2yrs – 12yrs £37.00

Antik Batik ROSARI KID BIKINI 2yrs – 12yrs £37.00

Scotch & Soda FLOWER PATTERN SHORTS 4yrs – 10yrs £36.00

Antik Batik ROMANCE KID BIKINI 2yrs – 12yrs £37.00

Scotch & Soda RED PATTERN SHORTS 4yrs – 10yrs £36.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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OLENE KID DRESS 2yrs – 14yrs £101.00

BERRY BOXSON KID DRESS 2yrs – 12yrs £94.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

ROSARI KID MINI DRESS 2yrs – 14yrs £62.00


CAMI KID MINI DRESS 2yrs – 12yrs £62.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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WICHITA KID DRESS 2yrs – 14yrs £101.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


ROSARI KID BALSON 2yrs – 14yrs £62.00

LILAC TAPIA DJELLABAH 2yrs – 14yrs £57.00 TOMI KID DRESS 2yrs – 14yrs £101.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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TURQUOISE TRENCH 3m – 4yrs £96.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


BEIGE TEE 3m – 4yrs £29.00

BEIGE KILT 3m – 4yrs £82.00

TENNIS DRESS 3m – 4yrs £64.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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WHITE FRILL TOP 3m – 4yrs £38.00

BONZE BURBERRY DRESS 3m – 4yrs £105.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

CHECK SHORTS 3m – 4yrs £59.00


SHIRT BLOUSE 3yrs – 10yrs £40.00

CRAB PRINT VEST 3yrs – 10yrs £29.00 DENIM TROUSERS 3yrs – 10yrs £49.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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SWIM SUIT (IN PINK NOT BLUE) 2yrs - 10yrs £52.50

HAWAII RUFFLE TOP 2yrs – 10yrs £107.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

HAWAII BABY DRESS 3m - 24m £132.00


LIMITED EDITION SILK DRESS (MADE WITH DOLCE & GABANNA MAINLINE SCARFS) 4yrs - 10yrs 拢355.00 PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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WHITE LEATHER BELT 2yrs - 10yrs 拢82.00

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


SADDLE COWGIRL TEE 2yrs - 10yrs £55.00

BAGGY FIT JEANS 2yrs - 10yrs £142.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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VEST TEE 2yrs - 10yrs £22.50

CHECK LILAC COMBI 2yrs - 10yrs £40.00

LILAC COWGIRL TEE 2yrs - 10yrs £19.00

BLEACH DENIM SHORTS 2yrs - 10yrs £60.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

PINK TROUSERS 2yrs - 10yrs £47.50


PUFF POCKET TEE 2yrs - 10yrs £31.00

WHITE V-NECK 2yrs - 10yrs £22.50

COWGIRL SWEAT TOP 2yrs - 10yrs £62.50 LOTUS LOUNGE TEE 2yrs - 10yrs £40.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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HORSE TEE 2yrs - 11yrs £37.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

ICON CLOUD JEANS 2yrs - 11yrs £75.00


SUZY TEE 2yrs - 11yrs £47.00

ICON JEANS LIPSTICK 2yrs - 11yrs £75.00

OUTLAW HOODIE LIPSTICK 2yrs - 11yrs £75.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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GREY GIRLS COAT 9m - 4yrs £67.00

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6 POCKET STRAIGHT FIT 2yrs - 10yrs £50.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


GREY BOMBER JACKET 9m - 4yrs £67.00

ORGANIC PYJAMA TOP 2yrs - 10yrs £24.00

ORGANIC PYJAMA BOTTOM 2yrs - 10yrs £15.00

ORGANIC PYJAMA TOP 2yrs - 10yrs £24.00

ORGANIC PYJAMA BOTTOM 2yrs - 10yrs £15.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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HANACHAN TEE SHIRT 2yrs - 10yrs 拢49.00

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PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com


RABBIT PRINT DRESS 2yrs - 10yrs £80.00

RABBIT PRINT BLOUSE 2yrs - 10yrs £60.00

MUSHROOM PRINT DRESS 2yrs - 10yrs £80.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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SMILEY RED TEE 2yrs - 10yrs £24.00

CROSS STITCH TEE 2yrs - 10yrs £24.00 86/

TOO COOL TO FOOL 2yrs - 10yrs £24.00

BUNNY GREEN TEE 2yrs - 10yrs £24.00

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


PINK TRACK SKIRT 2yrs - 10yrs £38.00

PINK TRACK TOP 2yrs - 10yrs £53.00 PINK TRACK BOTTOMS 2yrs - 10yrs £53.00 PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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RALPH “RUGBY” JUMPER 2yrs - 10yrs £54.00

LIMITED EDITION PINK JUMPER 2yrs - 10yrs £57.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

WHITE CARDIGAN 2yrs - 10yrs £59.00

PINK ZIP FRONT 2yrs - 10yrs £58.00


R L POLO CLUB DRESS 2yrs - 10yrs 拢56.00

PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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GULL SHIRT 2yrs - 8yrs £72.00

BREDENE DRESS 2yrs - 8yrs £99.00

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PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

FLOAT SWEATER 2yrs - 8yrs £100.00

HEATWAVE CARDIGAN 2yrs - 8yrs £100.00


HARBOUR DRESS 2yrs - 8yrs 拢110.00 PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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TWO GIRL TEE 2yrs - 10yrs £47.50

TENNIS DRESS 2yrs - 10yrs £88.00

KNEE LENGTH TROUSERS 2yrs - 10yrs £128.00 92/

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

WHITE TROUSERS 2yrs - 10yrs £85.00


PINK FLORAL TOP 2yrs - 10yrs £98.00

FLORAL KAFTAN 2yrs - 10yrs £159.00 DENIM JEANS 2yrs - 10yrs £91.50

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com

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THE BEST BRANDS ALL ON

ALEXANDALEXA.COM Anne-Claire Petit Antik Batik Bonnie Baby Burberry Cacharel Caramel Baby & Child Clements Ribeiro for Blossom D&G Junior Diesel Fabric Flavours Finger In The Nose Imps & Elfs Little Paul & Joe Muchacha Munster Kids No Added Sugar Polo Ralph Lauren Quincy Roberto Cavalli Scotch & Soda Simple Kids Tammy Donohoe Victoria Christmas Worn By WOWO Zef SMALL WONDERS SPRING SUMMER 2009 Managing Director: Alex Theophanous Graphic Designer: Yuki Ye Jia Photographer: Malcolm Harris With thanks from all the team at alexandalexa.com

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For Customer Services: First Floor, The Cranewell Building The Gas Works, 2 Michael Road, London SW6 2AD Telephone: 0845 838 1331 / 00 44 20 7384 1505 Email: enquiries@alexandalexa.com PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505

路 enquiries@alexandalexa.com


PRE-ORDER HOTLINE 路 UK: 0845 838 1331 路 International: +44 (0)207 384 1505 路 enquiries@alexandalexa.com

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T H E - W O R L D ’S - B E S T - K I D S - B R A N D S enquiries@alexandalexa.com 00 44 20 7384 1505

A n n e Claire Petit · Antik Batik · Bonnie Baby · Burberry · Cacharel · Caramel Baby & Child · Clements Ribeiro for Blossom · D&G Junior · Diesel · Fabric Flavours · Finger In The Nose · Imps & Elfs · Little Paul & Joe · Muchacha · Munster Kids · No Added Sugar · Polo Ralph Lauren · Quincy · Roberto Cavalli · Scotch & Soda · Simple Kids · Tammy Donohoe · Victoria Christmas · Worn By · WOWO · Zef 96/

PRE-ORDER HOTLINE · UK: 0845 838 1331 · International: +44 (0)207 384 1505 · enquiries@alexandalexa.com


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