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Job: 01_13_FASTA PASTA Client: JASON NEWBERY Due: WEEK 12

About the Company Fasta Pasta is an Italian food chain with restaurants all over australia. Established in 1982, using only the finest quality ingredients, Fasta Pasta has been providing Australian customers with the great food and speedy service.

Harbour Town shopping centre Oxley Drive Biggera Waters QLD 4216 Contact details Phone: (07) 5537 5778 Fax: (07) 5537 5772 www.fastapasta.com.au Current Corporate Colours Red, Brown, Cream

What the client wants Corporate rebranding Target Audience Lower - Upper Middle Socioeconomic Class Age Bracket Children - Adults

Objective Fasta Pasta restaurants are in need of a new corporate image Create a new brand identity.

Budget $1000

Overall Style Modern Or Vintage

Scope New Corporate Branding

Do Not Create a brand too similar the the exisitng branding.

Available Materials Body Copy, Photography Needed Materials Logo, Photography, Illustrations

Print and Web Items Print Items Logo Redesign Style Guide In House Restaurant Menu Take Away Menu Business Cards Print Adverts (newspaper, magazine, billboard)

Schedual - Logo 12th Aug. - Stationery 19th Aug. - Packaging 26th Aug. - Website 16th Aug Web Items Website Advertisements


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