Hello. My name is Krichevtsova Alexandra. I’m a professional Graphic Designer. INfoGraphics
PROFESSIONAL EXPERIENCE LEVERAGE STRATEGIC VISION | BUSINESS ACUMEN | ARTISTIC TALENT TO DELIVER HIGH-IMPACT MARKETING, PRINT/WEB/UX - DESIGN Solid success directing and implementing broad range of design projects, from conception to launch. Readily translate business requirements into effective advertising campaigns. Partner crossfunctionally to build consensus and ensure projects meet all milestones, deadlines. Intuitively adapt to new technologies and innovative processes while ensuring compliance with corporate standarts.
FIND OUT MORE ABOUT MY EDUCATION
Creative Services Manager Alexandra has been a valued part of the EMEA creative team for Google Marketing since July 2008. She responded excellently to being our most remote collaborator (based in St Petersburg) and worked thoroughly on web, Flash and video projects without direct oversight form London. She’s more than capable of managing a project from start to finish. I would happily recommend Alexandra.
Veeam Software Privately Held; Computer Software industry June 2009 – Present
- Tom Uglow, Senior Designer Google (EMEA)
Graphic Designer Google
Recommended!
Public Company; GOOG; Internet industry March 2008 – June 2009
Graphic Designer DoubleClick
Web Designer Falk AG Internet industry September 2004 – March 2006
Public Company; DCLK; Internet industry March 2006 – March 2008
EDUCATIONAL BACKGROUND I educate myself everyday. Self Education is a very important part of my life. I’m using design magazins, designers blogs, websites, online tutorials and lessons to improve my skills.
FIND OUT MORE ABOUT MY CORE SKILLS
certified!
Bachelor
Systems Engineer.
Audio and Video Editing
Master Degree.
3D Studio Max,
Physical-technical school of academy of science
Saint-Petersburg State Technical University, Faculty of the of the Economy and Management.
Saint-Petersburg State Technical University, Faculty of the Engineering Cybernetics, Department of Automation and Computing Machinery.
Sept 1995 - June 1997
Sept 1997 - Feb 1999
Sept 1997 - Feb 2004
High School
Abode Premiere, Abobe AfterEffect Adobe SoundBooth IT University March 2007 - Jen 2008
CORE SKILLS AREAS OF EMPHASIS: • ULL LIFE CYRCLE PROJECT MANAGEMENT • CUTTING-EDGE GRAPHIC DESIGN • WEB USABILITY BEST PRACTICES/UX • TARGETED E-MAIL CAMPAIGNS
• NEWSLETTER/BROCHURES/ FLYERS • BRAND IDENTITY • VIDEO/ANIMATIONS • BOOTH GRAPHICS/PRINT PRODUCTION • STYLE SHEETS AND CCS/HTML • LEADERSHIP/TEAM BUILDING
FIND OUT MORE ABOUT CREATIVE PLACE
EXPERTISE
JUST LEARNING
BEGINNER
getting there
ADVANCED
pRO
Graphic Systems Adobe Photoshop Interface Usability +
Axialis IconWorkshop Adobe Illustrator
Website Design + Branding and Identity + Print Design + Illustration +
Adobe InDesign Adobe Dreamweaver
HTML/CSS +
Adobe Flash Adobe Premiere Adobe AfterEffect Adobe SoundBooth
Video + Game + Imtro + Animations +
Autodesk 3DS Max
Frequency of use
rARELY
EXPERTISE
SOMETIMES
EVERY WEEK
JUST LEARNING
BEGINNER
EVERY DAY
ALL DAY
getting there
ADVANCED
pRO
EVERY WEEK
EVERY DAY
ALL DAY
Operating System MacOS, WIndows 7/Vista/XP/NT, UNIX
web browsers Chrome, Safary, FireFox, IE, Opera
office suites MS Office, Open Office
databases InterBase 6; Microsoft SQL Server, MySQL, Oracle
Software developing systems and environments C++, Visual C, Delphi 6, HTML, DHTML, CSS1/2, Java Scripts, ActionScript 2/3, PHP, XML. Frequency of use
rARELY
SOMETIMES
WHERE DOES MARKETING MEET DESIGN? CREATIVE TEAM WORKFLOW
think more,
“
design less
“
many desperate acts of design (drop shadows, gradients and the gratuitous use of transparency) are committed in the void left by a strong concept. A good idea provides a framework for design decisions, guiding the work.
MARKETING This is my Place
CReative services Design
CREATIVE TEAM WORKFLOW The main questions every company should answer on: • HOW OFTEN DO YOUR COMPANY LEADERS NEED DESIGNERS’ CONTRIBUTION? • ARE DESIGNERS INVITED TO HELP TO SHAPE BUSINESS DECISIONS AND FUTURE PLANS? • HOW OFTEN DOES YOUR CEO TALK TO A DESIGNER?
Read an article... LEADERSHIP RESPONSIBILITIES
workflow diagram
LEADERSHIP CURRENT POSITION: CREATIVE SERVICES MANAGER
http://www.veeam.com I am responsible for the creative output of Veeam, with oversight of the creative team and creative processes; the ideation, presentation and execution of company branding and marketing communications campaigns; the profitability and creative quality of company projects, and the operational readiness of the creative team, all in fulfillment of our brand promise to our clients.
FIND OUT MORE ABOUT ME
CREATIVE tEAM lEAD
What do we do? Marketing/technical documentation
Web site / PARTNER Portal
Giveaways
1) Datasheets + localization
1) Pages layouts
1) CD (inside and cover)
2) What’s new
2) Landing pages
2) Pens
3) Case studies
3) Banners
3) Shirts
4) White papers
4) Video
4) etc
5) Comparisons
UIs/products
Corporate stuff
Design for events
1) Icons
1) Business cards
1) Booths
2) Interfaces
2) Presentation template
2) Roll-ups
3) Splashes/setup images
3) Folder
3) Guide adverts
4) Wizard graphics
4) Product boxes
4) Flyers
5) Promo pages/banners (inside products)
5) Partner certificates
5) Banners
6) Blanks
7) E-mail signatures
Adverts
News letters/e-cards/invitations/ follow-ups
1) Printed
1) Templates
Graphics for general use
2) Web (blog banners etc.)
2) Headers/footers/buttons
1) Diagrams/schemes/icons for presentations etc.
2) Logos/slogans
ABOUT ME Linkedin | Twitter | Facebook I am an inspiring person, not only am I inspired with your work but also with your work ethics and style. I have the ability to draw people together to share the company’s ideas so that they feel they own it together. I am not cynical, not inflexible, not about your portfolio. I am about being part of something as great as I am.
VIEW MY PORTFOLIO WEBSITE
PORTFOLIO current version
get in touch - say hello! Blog - http://krichevtsova.blogspot.com
Russia, Saint-Petersburg
Twitter - http://twitter.com/snobinsky
E-mail: a.krichevtsova@gmail.com
Linkedin - http://www.linkedin.com/in/krichevtsova
Skype: snobinsky00
Facebook - http://www.facebook.com/krichevtsova
Mobile: +7 921 747 27 64