designer's resume by Alexandra Krichevtsova

HELLO. MY NAME IS KRICHEVTSOVA ALEXANDRA. I’M A PROFESSIONAL GRAPHIC DESIGNER.

LEVERAGE STRATEGIC VISION | BUSINESS ACUMEN | ARTISTIC TALENT TO DELIVER HIGH-IMPACT MARKETING, PRINT/WEB/UX - DESIGN Solid success directing and implementing broad range of design projects, from conception to launch. Readily translate business requirements into effective advertising campaigns. Partner cross-functionally to build consensus and ensure projects meet all milestones, deadlines. Intuitively adapt to new technologies and innovative processes while ensuring compliance with corporate standarts.

“

Alexandra has been a valued part of the EMEA creative team for Google Marketing since July 2008. She responded excellently to being our most remote collaborator (based in St Petersburg) and worked thoroughly on web, Flash and video projects without direct oversight form London. She’s more than capable of managing a project from start to finish.

“

PROFESSIONAL EXPERIENCE

I would happily recommend Alexandra. - Tom Uglow, Senior Designer Google (EMEA)

WEB DESIGNER

GRAPHIC DESIGNER

CREATIVE SERVICES MANAGER

Falk AG

DoubleClick

Google

Veeam Software

Internet industry September 2004 – March 2006

Public Company; DCLK; Internet industry March 2006 – March 2008

Public Company; GOOG; Internet industry March 2008 – June 2009

Privately Held; Computer Software industry June 2009 – Present

EDUCATIONAL BACKGROUND I educate myself everyday. Self Education is a very important part of my life. Iâ&#x20AC;&#x2122;m using design magazins, designers blogs, websites, online tutorials and lessons to improve my skills.

HIGH SCHOOL

BACHELOR

SYSTEMS ENGINEER.

AUDIO AND VIDEO EDITING

Physical-technical

Saint-Petersburg

MASTER DEGREE.

3D Studio Max,

school of academy

State Technical

Saint-Petersburg State

Abode Premiere,

of science

University,

Technical University,

Abobe AfterEffect

Faculty of the of

Faculty of the Engineering

Adobe SoundBooth

the Economy and

Cybernetics,

Management.

Department of Automation

Sept 1995 - June 1997

and Computing Sept 1997 - Feb 1999

Machinery. Sept 1997 - Feb 2004

IT University March 2007 - Jen 2008

CORE SKILLS

FULL LIFE CYRCLE PROJECT MANAGEMENT

NEWSLETTER/BROCHURES/ FLYERS

CUTTING-EDGE GRAPHIC DESIGN

BRAND IDENTITY

WEB USABILITY BEST PRACTICES/UX

BOOTH GRAPHICS/PRINT PRODUCTION

TARGETED E-MAIL CAMPAIGNS

STYLE SHEETS AND CCS/HTML

EXPERTISE

JUST LEARNING

BEGINNER

VIDEO/ANIMATIONS

LEADERSHIP/TEAM BUILDING

GETTING THERE

ADVANCED

PRO

EVERY WEEK

EVERY DAY

ALL DAY

OPERATING SYSTEM MACOS, WINDOWS 7/VISTA/XP/NT, UNIX

WEB BROWSERS CHROME, SAFARI, FIREFOX, IE, OPERA

OFFICE SUITES MS OFFICE, OPEN OFFICE

DATABASES INTERBASE 6; MICROSOFT SQL SERVER, MYSQL, ORACLE

SOFTWARE DEVELOPING SYSTEMS AND ENVIRONMENTS C++, VISUAL C, DELPHI 6, HTML, DHTML, CSS1/2, JAVA SCRIPTS, ACTIONSCRIPT 2/3, PHP, XML. FREQUENCY OF USE

RARELY

SOMETIMES

EXPERTISE

JUST LEARNING

BEGINNER GETTING

THERE ADVANCED

PRO

GRAPHIC SYSTEMS Adobe Photoshop Axialis IconWorkshop

INTERFACE USABILITY +

Adobe Illustrator WEBSITE DESIGN + BRANDING AND IDENTITY + PRINT DESIGN + ILLUSTRATION +

Adobe InDesign Adobe Dreamweaver

HTML/CSS +

Adobe Flash Adobe Premiere Adobe AfterEffect Adobe SoundBooth VIDEO + GAME + INTRO + ANIMATIONS +

Autodesk 3DS Max

FREQUENCY OF USE

RARELY

SOMETIMES

EVERY WEEK

EVERY DAY

ALL DAY

WHERE DOES MARKETING MEET DESIGN?

think more, design less

“

MARKETING

many desperate acts of design (drop shadows, gradients and the gratuitous use of transparency) are committed in the void left by a strong concept.

CREATIVE SERVICES

A good idea provides a framework for design decisions, guiding the work.

DESIGN

CREATIVE TEAM WORKFLOW CURRENT POSITION: CREATIVE SERVICES MANAGER http://www.veeam.com I am responsible for the creative output of Veeam, with oversight of the creative team and creative processes; the ideation, presentation and execution of company branding and marketing communications campaigns; the profitability and creative quality of company projects, and the operational readiness of the creative team, all in fulfillment of our brand promise to our clients.

CREATIVE TEAM: DESIGN AREA

MARKETING/TECHNICAL DOCUMENTATION

WEB

1) Datasheets + localization

1) Pages layouts

1) CD (inside and cover)

2) What’s new

2) Landing pages

2) Pens

3) Case studies

3) Banners

3) Shirts

4) White papers

4) Video

4) etc

5) Comparisons

UIS/PRODUCTS

CORPORATE STUFF

DESIGN FOR EVENTS

1) Icons

1) Business cards

1) Booths

2) Interfaces

2) Presentation template

2) Roll-ups

3) Splashes/setup images

3) Folder

3) Guide adverts

4) Wizard graphics

4) Product boxes

4) Flyers

5) Promo pages/banners (inside products)

5) Partner certificates

5) Banners

6) Blanks

NEWS LETTERS/E-CARDS/INVITATIONS/ FOLLOW-UPS

7) E-mail signatures

ADVERTS 1) Printed 2) Web (blog banners etc.)

SITE / PARTNER PORTAL

1) Templates 2) Headers/footers/buttons

GIVEAWAYS

GRAPHICS FOR GENERAL USE 1) Diagrams/schemes/icons for presentations etc. 2) Logos/slogans

ABOUT ME Linkedin | Twitter | Facebook I am an inspiring person, not only am I inspired with your work but also with your work ethics and style. I have the ability to draw people together to share the company’s ideas so that they feel they own it together. I am not cynical, not inflexible, not about your portfolio. I am about being part of something as great as I am.