So, you are a P Performer? erformer?
Now you need to be a Business that stands out from the crowd …
Kick start your acting career - a PR and Marketing course 'With Panache'
INTRODUCT IO N
Unfortunately in today's marketing-led industry, if you are waiting to be 'discovered' you may be waiting a very long time. Whether you are a presenter, actor, singer or speciality act, these days the onus is on YOU to let the world know you are ready, willing and able to take your place centre stage. After all, if you are not prepared to invest in promoting your product, your brand – YOU - how are you going to persuade anyone else to follow suit?
All businesses advertise, publicise and promote. YOU are a ‘business’. If you do not treat yourself as such, then your act - your business- cannot grow.
Fortunately your initial investment in PR and marketing does not have to involve a huge budget. With little financial input but a big personal investment of time, creativity, commitment and dedication along with the knowledge you learn from these classes- it shouldn't be so difficult to stand out from the crowd.
COURSE OVERVIEW The session looks at the fundamentals of marketing yourself – why it is an important asset in the current climate. What should you be doing to help you achieve your goals and get your name known
We will break down PR and Marketing for you and show how a better knowledge can help you individually as a performer in terms of self-publicity and the basic ‘How to’s’. We will work on how you can achieve better results and how to promote yourself further - in the most effective way. Armed with your own PRproducts we will look at how to make you more of a working ‘business’ rather than just an individual; how to make the most of your assets and marketing tools; and we will also look into the financial side of your career.