PRODUCTION ASSISTANT GSPK DESIGN Knaresborough 2 Week Work Placement
Helped with the production of electrical circuits. Had to be precise with each component so it helped develop an eye for detail. Also had to be able to work well with others in order to speed up the process and make it more efficient.
JUNIOR DESIGNER NY DESIGN Harrogate 3 Month Work Placement (Mar - Jun ‘15)
Worked on and designed graphical and branding solutions for a wide range of companies. Learnt to work to under pressure to meet strict deadlines whilst producing work to a high standard even when briefs were vague or demanding. Successfully branded a new company from nothing to the first stages of marketing.
KING JAMES’ SCHOOL Knaresborough 2005-2012
GCSE’s: 10 GCSE’s A-C Including Maths, English and Science A-Levels: Art (A), Media (B) and English Language (D)
YORK COLLEGE York 2012-2013
Foundation Degree in Art and Design Distinction
NORTHUMBRIA UNIVERSITY Newcastle 2013-Present
Design For Industry (BA Hons)
SKILLS
SOFTWARE
INTERESTS
Sketching Photography 3D Modelling 3D Design Graphic Design Branding Design
Microsoft Office Package Adobe InDesign Adobe Illustrator Adobe Photoshop Solidworks Rhinoceros
Guitar Music Gym Art Socialising Gaming Movies
ABOUT ME From a young age I’ve always been interested in the world around me which has lead me to pursue a career in design. I have always been passionate about art and design as they are constantly changing and developing how we live and see the world. I will always but 100% into every project or task assigned to me whilst also making sure I and those around me have fun along the way. Interacting with other people has always been a strong attribute of mine. I have a very active social life as I think it is very important for myself to not only keep strong relationships but also create new ones as I find it easy to talk to new people. Having been an avid sketcher all my life I have developed a high standard of drawing skills - learning along the way how to apply these skills into designing and developing different kinds of products.
HOBBIES Aside from design, one of my other major passions revolves strongly around the world of music. I’ve been playing guitar at a high standard for the past 6 years - both electric and acoustic. Learning to play an instrument has helped me develop a strong understanding of how important it is to put a lot of time and effort into your project if you want it to be the best quality. It has also helped me learn that I can always improve and develop on what I’ve already achieved and not be satisfied with saying “That’ll do”. I’m also part of the DJ society at university which has enabled me to have new experiences and meet a different set of people. Keeping active is extremely important for me - I try to go to the gym around 4-5 times a week and I’m also part of a casual 5-a side football team. I find that aiming to stay fit has helped me improve my drive to succeed as seeing a difference in my physical self has helped improve my mental confidence.
07958 292291
alex-wilkinson123@hotmail.co.uk
Reference available on request.
waitrose
store smart
In the UK, households are responsible for the largest amount of food waste (63%)
Households - 63% Manufacturing - 28% Hospitality - 5% Retail - 3% Schools - 1%
One of the main reasons for this household food waste is confusion over food storage. This is mainly down to confusion over the food labelling - packaging is often vague on where is best to store your food and how long to keep it there for.
Clearer packaging store smart
storage: store in the bottom draws of the fridge, away from other produce
to freeze: place in freezer bag at least two days before use by date. put in the rear centre of the draw.
how to cook: cooking appliances vary. these instructions are given as a guide. please ensure the product is piping hot before serving. ensure the product is thoroughly cooked and the juices run clear. oven from chilled - pre-heat oven to 200C/400F/gas mark 6. remove all packaging. place on a baking tray and cook for 35-40 minutes. serve and enjoy.
saftey: do not wash poultry before cooking. always cover raw meat. use seperate kitchen utensils and surfaces for raw poultry and cooked foods or wash them thoroughly in between use. wash hands after handling raw meat and poultry. unwrap and dispose of packaging carefully
visit www.waitrose.com/storesmart store smart storage system.
Brand Continuity The new packaging has been designed to fit the Waitrose brand higher-end and modern. This has been applied to a range of meats making it a consistent recognizable brand. I’ve also applied it to a further range of produce showing how the storage key can work effectively for different foods.
Leaflet The leaflet has been designed as a way of informing people about the Store Smart. It explains the concept behind the system and directs the consumer to the website in order to find out further information.
Web Page The web page has been designed as an extension to the existing Waitrose site. It has been set up to show consumers the storage information for each product but also to help them understand why these are the best places to store the food.
Taste Business Project
Taste. is an online business focused on selling high quality, healthy pasta sauces to people who want to eat healthy and want to be more adventurous with their cooking. We want to provide new experiences to people of all culinary expertise, from beginners who want to get more creative in the kitchen to experienced cooks who are always wanting to experiment with new Flavours and recipes. the consumer can customise their own orders to how they please. By scrolling through our large selection of sauces. the consumer has the option to either customise, randomise or individually select larger portions of their more favoured Flavours.
How We Work
I designed the packaging so it was able to fit through a standard letter box so your sauces could be delivered in the post.
To bring the Taste brand closer to the customer, we have designed a simple and helpful app to help people place their order.
By logging on to your taste account, you can simply drag and drop the sauces you wish to receive into the box at the bottom.
The taste app will notify the customer of any promotions or new sauces available.
It will also remind you to customise your order before your order is set to be delivered.
Yorkshire roads are very inconsistent and can often be very thin and dangerous, travelling long distances across these roads can be off putting.
Patients won’t want to be treated in a dark room so natural light is a key insight.
Patients may be put off by an environment that is too clinical.
After looking at existing solutions we decided to focus on the ‘bus’ being an extend-able articulated lorry. This would allow for much more space so more people can be treated and more equipment be stored.
Staff Room
Toilet
Office
Treatment Area
Waiting Area Reception
We tried to create a layout that utilises the little space that is available. We focused on making the treatment area large and open allowing the nurses and patients to go about their duties with ease. A staff room was added to give the nurses a well deserved break and an office was placed adjacent to allow for the patient to talk to the staff in private and discuss any problems.
We came up with a range of interactive boards that would be placed around Newcastle that would draw interest to the Museum. Seven Stories are actually going ahead with a developed version of the idea over the next few years.
The Problem
The dentist can be a very scary place for children, the metal instruments can be intimidating, uncomfortable and cold.
Materials and Process
A major issue with designing medical products is the sterilization process, fluoropolymers are being used increasingly in medicine as they can be put through the autoclave machine to clean them. The plastic I’m looking into using for my products is Polytetrafluoroethylene (PTFE) as it has a melting point of 327 degrees centigrade, meaning that the 121 degrees needed to sterilize the plastic won’t melt or warp the product. PTFE is hydrophobic meaning it won’t get wet or be effected by the moisture from the autoclaving process. It’s also very non-reactive because of its bonds which is good because it won’t be effected by chemicals it may come in contact with. The manufacturing process will be a compression moulded one as the size and shape of these products mean they will be quick and easy to produce on bigger scales.
Choice
The patient will get the choice to decide which colour handle they want the dentist to use before they are checked up. This is a positive way of encouraging the child to receive treatment as they have a say in what is about to happen.
The Attachment
The actual scaler attachment will be made out of steel because of its strength and so it won’t wear down after lots of use.
The Design
I wanted to design a product that wouldn’t come across as intimidating to the child. I used soft colours whilst also creating a nice curved form that not only automatically looks friendlier but also fits in the dentist’s hands comfortably.
The Process
Once the child has chosen which colour they prefer the dentist simply screws the attachment onto the handle tightly and then can preform the treatment. Once finished, the dentist will put the handle and the attachment into the autoclave machine to be fully sterilised, ready for the next use.
Sketching The small details can often be overlooked yet they are instrumental when it comes to designing a successful product. In this project I had to investigate the different aspects that make up a DAB radio by focusing on form and detail - aiming to keep it as simple as possible.
CAD Here we had to use Solidworks to make a pen and Rhino to make a watch.
Model Making Lego Man Using illustrator, I drew out a technical drawing of a lego man with a scale of 3:1. Once that was finished I used pink modelling foam, mdf and jelutong to sculpt the individual body parts. Hierarchical Forms Hierarchical Forms is a project based on creating a unique set of ‘game pieces’. Each piece was designed to differentiate from the last yet still have a consistent theme showing a hierachle structure. Non-Literal Forms The aim of this project was to design a unique form which has a function that is open to interpretation. This was achieved by focusing on the form and the details that make up the object.
07958 292291
@
alex-wilkinson123@hotmail.co.uk 172 Heaton Park Road Newcastle NE6 5AP