BA H Co ons m F & M mun ashi ark ica on eti tion ng
1
Index
G
r
a ph d es ic g in
BA m
20
13
Fa Ho
sh ns io k et n in g c o a m n m d u n c at iio n a
r
gn si e e d us , c i he ign h t es if ap gr ws Ind e dbe o fiv n to al sh , fin e tor ow ca in n a h ds ed le e he zi tr T ga llus &tren apt n ds g en a I op d i a s r m sh 013nd de t t ash , f o o ot 2 a ic en n f re h r i u Ph ent ted ap iffe ed ect ds) r a r t fe nsl s g e dspir chi tren ck a r h a u tr rio . T in a al bl art i y o va nts lel als soc al, er, ves c e o i m t s ut nd etri pow g to o e b a r (n , r om er tu rm on, n o e w a o i io eri g flo i n latf sit nst ; o in ing ite, Indd p, p tra gst r , be wh nd rea lo ure onant a p o t m & co s c tex y a ific he e n T w de vid ho on, rch sig n. ifd a i a w sit ier a esigin om o o h r sh mp y, y c d ed s f shi a c r a r l coren p aph spi to f tc. c , e pa er gr in se ign n h e n s ot e i ar ign de sig l s e s ro nd de re, d e r t tr en cturio r e fe hit inte c ar , n io
Graphic design ideas Elements Geometrical Geometrical font The Art of Geometrics Geometrical poster Geometrical poster 2 Art deco Art deco font Art deco poster The roaring twenties Art Deco artboard Flower power Flower power font Time for summer Flower power artboard Art board O Flower Floral crown Family affairs and Toujours toi Brochure Indi nature Indi nature font Boho chic Lucy in the sky with diamonds Owl, owels, all day every day Black and white Black and white font Black and white artboard The classical little black dress
2
4 5 6 7 9 10 11 12 13 14 15 16 18 19 20 24 25 26 28 30 32 36 37 38 40 43 44 45 46 48
3
Graphic
d es ig n i d e a s
By: Alida Husby Throughout the course of graphic design I have researched different tools regarding how to create graphic concepts based on trends, images or ideas. Something I found interesting and educational. In addition I think my previous knowledge in visual art, design and architecture has helped me a lot in the process. In my opinion there are many elements, which need to be taken into consideration when developing a graphic concept, as well how this is done in the different vector and bite map programs is significant. The five trends I transformed into graphical concepts were based on own research, photography, architecture, design as well as fashion reports. geometrical
I
nspired in Bauhaus and mathematical
shapes, as well as
black
T
& white
he black and white concept is
firstly inspired in the
flower power
F
lower power is mainly inspired
in the flora, but also
1960’s, where graph-
in the organic shapes
ic prints in black and
that are present in
white were popular.
the nature. However
In 2013 designers
the graphic design
such as Marc Jacobs
concept does not
also operated with
ometrical shapes and
minimalism. During developing the concept of the geometri-
art deco
indi nature
A
I
and art direction. As
outdoors, spirutal el-
rt deco is the name given to
the 20s and 30s style
ndi nature inspired in the native
american fashion, the
oppose to the geomet- ements, animals and rical and Bauhaus, art
earthy colors. Indi or
deco focuses mainly
indie, which is also a
only obtain these
on aesthetics rather
term used to describe
the trend of black
elements, but can be
than function. The di-
this style stands for
composition can lead
and white and strict
transformed to some-
rection firstly derived
independent, and
to depth and dimen-
graphical prints.
thing with stricter
from art nouveau,
when converted to a
cal trend I wanted to show how simple ge-
drastically. Four
lines and also abstract however it is also tain the highest level shapes. Floral prints inspired in expresof contrast. Black and and flowers have sionism and abstract white together can be been seen in fashion art. Art deco is often hypnotic and vibratyearly, but also in aring, black is a warm chitecture and interior associated with stain glass creations and color and white cold. design, adapting to
different examples
The use of black and
other current trends.
architectural build-
being showed next to
white therefore in a
Flowers can be seen
ings such as, Nidaros- to the trend or if the
each other on page 8.
graphical concept can in floral crowns, in
sion in a 2D format. Equally important is how the use of color, which can change the graphical elements
The four art boards are created equal, the only difference is the use of color.
Black and white ob-
be applied in many
prints & as textures.
different ways, such
Flowers are primarily
as visual hierarchy
associated with fem-
and positioning.
ininity & something fragile.
4
graphic design concept indie nature can be plural elements. If the graphic design concept visually displays the theme and subjects related
domen.When adapted
concept is transmitted
to graphic design one
to use of color it is
element which can
equally important and
be used is a thicker
significant.
outline in shapes.
e l e me n t s
Color & contrast
Composition, symetry & juxtaposition
Dimension (2D & 3D)
Fonts & Characters
Textures
Visual hierarchy
5
6
7
8
T
h e
A
r t
G
o f
e o m e t r i c s
Geometry and geometrical shapes are primarily associated with maths, however equally important to as elements in graphic design. The geometrical shapes can be used in creating dimension and also symmetry. Bauhaus and Art Deco to styles in art, rooted in geometrics. Geometrical shapes can be defined as any shape or form that is mathematical in origin. Having a distinct and characteristic shape based on angels. An example being a square, which is constructed with four same length lines and each corner having an angle of 90 degrees. Square, octagon, pentagon, rectangle, triangle, circle, hexagon and heptagon are different forms. Geometrics can be used in creating repetitive patterns, but also create the illusion of dimension as seen on the previous page. The use of color and space when constructing a graphic design element can also been achived through the use of geometrics.
T
he Bauhaus was founded in Weimar, Germany in 1919 by architect, Walter Gropius with the aim of bridging the gap between art, design and industry and unifying all three. It was a school where students received theoretical and practical training in all of the fine arts -ceramics, murals, stained glass, typography, metalwork, book binding, stone sculpture and furniture-making – and learned to combine these fine art skills with new technologies to design and manufacture products that were both beautiful and practical. For every positive shape, there is a negative space surrounding it. This is as important to the overall success of a composition as the main subject. The negative and positive space can also be used in optical illusions. The eye observes the image and depending if it focuses on the positive or negative space the brain
interoperates to different images. Negative and positive shapes are important in all visual creations, 3D as well as 2D, however it’s often given more importance in graphic design and in particularly posters.
trait requires that a graphic designer be able to translate the spatial relationships of
N
oma Bar is a graphic designer who uses negative and positive shapes to create his minimalistic and complex posters and works of art.
the real world, or of that person’s image in ones mind, into her medium of choice. This means that the designer has to use the principles of geometry in order to create results. While it could be argued that architects have to be more precise than a comic book artist, they’re both working under the same principles of spatial relations.
A
graphic designer’s goal is to create art in a particular medium. Whether the designer works in computer animation, sketching, paint or with blueprints, geometry and its principles are heavily applied to the craft. Properly drawing a house, tree or even a person’s por-
G
eometry is a form of mathematics that was
9
first introduced by Theaetetus. From the Greek “geo” meaning earth, and “metro” meaning measure, geometry refers to the science of measuring and dealing with spatial relations. People have always understood, either inherently or through experience, the relations of objects in space. Geometry simply takes these spatial relationships, and describes them in terms of straight lines, points, curves, surfaces and solids. ther inherently or through experience, the relations of objects in space.
G
eometry simply takes these spatial relationships bes them in terms of straightbes them in terms of straight lines, points, curves, surfaces and solids. ther inherently or through experience, the relations of objects in space. Geometry simply takes these spatial relationships between lines, points, curves, surfaces and solids and create an expression.
10
BREAKFAST
at
-TIFFANY’S11
12
13
14
T
h e
r o a r i n g
t w e n t i e s
This was a period of immense social upheaval, particularly for women. The period from 1911 to 1919 saw the crescendo of the Women’s movement, culminating in the passage of the Suffrage amendment. This was also the decade of World War I, which both shook apart the previous social order, and also called upon women to step into roles never before filled by women, as men went off to war. After the war, there was an explosion of exhuberance in style, as a youthful generation took center stage amid a decade of prosperity. The excitement of the jazz age life, prohibition, and the idealization of college men and coeds in the US gave a youthful emphasis to fashion.
B
etween 1911 and 1919, dress forms moved to a narrow, relaxed, almost semi-fitted silhouette reminiscent of the Directoire and Empire period. Although many women continued the habit of wearing corsets, the tubular clothing silhouette no longer required it. Hemlines also began to climb from ankle length in 1910 (right) to mid-calf by 1919 (left)-- and all the way up to the knee by 1925. The waistline essentially disappeared. Before 1919, it was high, just below the bustline; by 1920 it had settled at the hips.
T
he silhouette was basically tubular throughout the period. However, this was also a period of great experimentation in fashion--the first time in centuries that designers had a truly different silhouette to work with. Innovative seaming, draping, gauzy fabrics, beads, and feathers were all called upon. In this example (right) from the mid-1920s the use of seaming as a decorative detail can be seen.This love of surface embellishment and abstract, graphic design is a general characteristic of art deco design in other media as well. Menswear concepts were used also, including a number of sportswear ideas, such as the sweater. Knits, leather, and rayon for the first time became important fashion materials. Poiret and Fortuny were among the most well-known designers of the period before World War I. Designers such as Chanel and Patou were trend setters in the 1920s.
D
uring the depression years of the 1930’s fashion was driven by the fantasies of Hollywood, and by a desire to return to a more traditionally feminine image for women. As
women were forced by economics to return to a more traditional life. In the face of mass unemployment, it was generally felt that women should leave the workplace to men-- at least until the outbreak of World War II in 1941. During the early 1930s hemlines dropped again to just above the ankles, and longer dresses were again in vogue for evening wear (right). The tricks of draping and intricate seaming learned in the 1920s were now applied to making dresses that clung to the body. Soft crepe, chiffon, and satin cut on the bias were used. For evening the bared back was the new erotic zone, replacing the legs of the 1920s. As the decade advanced, hemlines would rise again. The shirt dress (left) was a new style introduced in this period that would become a classic. Vionnet and Schiaparelli were among the leading designers.
I
n this period movie stars like Marlene Dietrich and Katherine Hepburn made it acceptable for women to wear trousers in public (below, right). With the outbreak of World War II, as women were being encouraged to replace men in the factories and offices, clothing generally became more tailored, and frequently borrowed from military looks-- even to prominent, padded square shoulders (left). Wartime shortages led to official directives to keep dresses narrow and short, without extra draping and excessive use of fabric. Since clothing was rationed, accessories became important as a way of varying a limited wardrobe. The war also provided an opportunity for American designers to establish themselves; previously fashion ideas had emanated mainly
15
16
17
18
19
Time
for summer
The evolutionary history of flowers extends across some 125 years. Scientists say there are over 270,000 species of flowers that have been documented and are existing in the 21st Century. During this time, an intricate assortment of more than 125,000 species has developed. But scientists have yet to answer basic questions about these marvels of beauty... What led to their amazing diversity? Are there flowers that have not changed much during the evolution of this planet?
20
T
he first plant fossils found were woody magnolia-like plants dating back 93 million years. Paleobotanists have more recently uncovered tiny herb-like flower fossils dating back 120 million years. Flowering plants, called angiosperms by scientists, were believed to be already diverse and found in most locations by the middle of the Cretaceous Period. ... 146 million years ago. A myriad of images of preserved flowers and flower parts have been found in fossils located in Sweden, Portugal, England, and along the Eastern and Gulf coasts of the United States. Below are a few flowers which have a long history. Alstroemeria, Aster, Calendula, Carnation, Chrysanthemums, Daisy, Dahlia, Delphinium, Gladiolus, Holly, Lily, Rose, Orchid, Poinsettia, Queen Anne’s Lace, Snapdragons, Sunflower, Tulip, Violet. As we know them today, flower arrangements represent an amalgamation of two styles: the European and the New World style - Oriental style. The European style arrangements from which we borrowed were filled with large numbers of flowers rich in various colours, and are referred to as ‘Mass Arrangements’. In contrast, the Oriental styles emphasized simplicity, containing few flowers and conservative colours, and, as they emphasized lines instead of masses, are known as ‘Line Arrangements’. The knowledge of how our ancestors used flowers comes to us by glancing at the following floral designs of the respective periods.
Roman Period (28 -B.C.-325 A. D.) he Romans continued with the customs of the Greeks. Garlands, wreaths and crowns were more elaborate than those of the Greeks. Crowns and garlands were tapered. Flowers were sometimes arranged in baskets and cornucopias.The Romans continued with the customs of the Greeks. Use as made of the fragrance of flowers.
T
T
Medieval Period, The Middle Ages (476-1400 A.D.) ittle is known of the floral art of this period, but whatever information there is has been gathered from the Persian paintings, rugs and tapestries of the fourteenth century. Oriental influence is clear. Numerous types of containers were used. Flowers were used for religious functions.
L
Rennaissance Period (1400-1600 A.D.) he Renaissance period saw a continuance of some of the characteristics of Greek and Roman styles. Fruit and cones, and foliage such as olive, ivy, and laurel were often arranged with the flowers. Flowers used were those such as dianthus, daisies, lily of the valley, lilies, violets, roses, primroses. Christmas wreaths were introduced during this period. Designs were naturalistic at the beginning, but they became more ornate during the later Renaissance.
T
“ Flowers are tradition. Flowers are love” T
Egyptian Period (2800 BC TO 28 B.C.) he use of flowers was traditional like flowers used for temple offerings and banquet table decorations, and at times for garlands, and wreaths for guests. Lotus, Acacia, roses, water lilies, violets, Madonna lilies, narcissus, jasmine, poppies, and especially the sacred lotus blossom were among the flowers used. Characteristics of Egyptian design were clarity ordered simplicity, using repetition of a particular pattern. Numerous types of containers were used to hold flowers. Use of fruit and foliage also was popular. Characteristics of Egyptian design were clarity ordered simplicity, using repetition of a particular pattern. A typical design consisted of a single flower with a single bud or leaf on either side, repeated as a unit.
T
Byzantine Period (320-600 A.D.) his period saw a continuance of the Greek and Roman styles, but fruit was used with the flowers in garlands in a twisted effect. Stylised trees in containers were made symmetrically with foliage and flowers in large baskets, goblets, or low containers. These were highly stylised, and used neighbouring hues, such as green, blue-green, blue, and violet, with complementary accents of red, red-orange, orange, and yellow.
Baroque Period (Flemish)(1600-1775 A.D.) he Baroque period directly followed the Renaissance. Styles were evoked by the works of Michelangelo in Italy, but these were adopted by designers in Holland and Belgium. Early Baroque styles were symmetrical, but later Baroque arrangements became more asymmetrical. During the Baroque period, the English painter, William Hogarth introduced the so-called Hogarth Curve. or S-curve, which is still popular today. Large containers held flamboyant arrangements containing many different kinds of flowers, such as iris, marigold, lily, peony, canna, narcissus, hollyhock, and roses, as seen in the works of artists of this period. Accessories -ere often incorporated in these arrangements. French Baroque he topiary was introduced during this period. Symmetrical designs with no focal point. Floral designs were informal, fragile, and delicate. Designs, more formal than those of the Baroque period, predominantly arc and crescent-shaped, delicate and airy.
T
21
French Rococo (18th Century) esigns more formal than those of the Baroque period, predominantly arc and crescent-shaped, delicate and airy.
Colonial Williamsburg (1740-1780) nce the colonists became firmly established in communities, and trade developed with distant lands, a cultural evolution developed in the areas of Virginia and Maryland which introduced the art and architecture of distant lands. Mixed bouquets of the Williamsburg tradition predominated, using garden flowers such as anemones, lilies, roses, Dutch bulbs of all kinds, hollyhocks, phlox, sunflowers, violets, bachelor buttons, marigolds, strawflowers, daisies, dianthus, and snapdragons. Field grasses and foliage were mixed with these flowers, in fan-shaped arrangements, using fine, feathery material on the outside to contrast with the solid masses of blooms in the center. Much use was also made of dried materials such as cockscomb, lunaria, strawflowers, and ornamental grasses during the fall and winter, when fresh flowers were sparse.
D
O
Louis XVI (Late 18th Century) elicate, cool colours before the French revolution, and the revival of the Classical Period following the French revolution.
D
Empire Period (1804-1814) ilitary symbolism was often used in arrangements, using emblems and figures associated with the emperor. Most of the designs were simple and triangular in shape.
M
English Georgian Period (1714-1760) he 15th and 16th Century collective fortresses of England gave way to smaller houses, into which flowers were brought, more for their fragrance than their beauty. Arrangements during the first half of this period consisted of flowers simply crammed into sturdy containers, with little or no concern for design. But during the later portion of the century, arrangements with a greater sense of design became more evident. Some of the containers of the period were made specifically to hold flowers, with holes or openings to maintain the stems at particular angles. This period is also one which introduced the nosegay, or as it was called in England, the Tussy Mussy. The favourite flower in Great Britain was the rose, and so roses were used in abundance for floral arrangements.
T
American Period (1780-1820) he Neoclassic and Empire styles which had been evolving in Europe, especially the delicate French style, had a great influence on the styles used in late colonial America at this time. In these types of arrangements, masses of mixed bouquets were used less often, and the charm of individual flowers was emphasized. Fewer flowers were used in containers.
T T
Victorian Period (1920-1901) uring this period, Great Britain and its great empire had an important influence on all art forms, including architecture, clothing, and home furnishings. There was also a tendency to disassociate from classicism, with movement toward romanticism and comfortable individualism. During this period, floral designs became more lavish, to the point of overflowing. Containers used were often flared vases or urns of alabaster, porcelain, silver, or pewter. Triangular or circular arrangements, almost always using roses, were common during this time. Flowers such as tulips, lilies, anemones, dahlias, fuchsias, asters, bleeding hearts, and other common garden flowers were used in containers with the roses. During this time, an attempt to establish the first simplistic rules for arranging flowers was made.
D
Early American (Colonial) Period (1620-1720) he early colonists generally produced plants for food or for their medicinal properties. What little time they had for arranging flowers was spent making simple arrangements to adorn their very modest homes. Flowers were used more in the Central and Southern Colonial areas. Most of the arrangements they made were copied from the English Georgian and French Empire periods. Arrangements were made in simple mass forms using numerous colours.
T
American Victorian Period (1800-1920) he Victorian period in England began to spill over to the newly-declared United States. Ornate containers of many different kinds of materials were filled to overflowing, using cool colors and an abundance of white. Arrangements tended to be made in rich purples, magentas, and dark blues. As in England, the Tussy-Mussy was popular, especially in the deep ´South´. Modern Period (Contemporary)(1910-Present) ictorian style was rapidly replaced by a transitional style of flower design called the ´New Art´. Containers were just to hold flowers in which small bouquets were placed. This ´new´ style spread through the United States rapidly after the First World War ended, and an increased interest in flower arranging developed. Flower shows were popular. Designers of this time developed a style which combined the characteristics of Oriental line arrangements with the mass arrangements originating from Europe.
V
The 1950’s and 60’s brought a significant increase in interest in the use of flowers to decorate the home in the United States. Today the new ´Dutch Style´ is one which is becoming increasingly popular.It is exemplified by naturalistic garden style arrangements, using groupings of similar flowers, and parallel lines The use of hand tied bouquets, use of new tropical materials and perennials is also increasing. Following Holland as centre of floral production was South America, specifically Columbia, where great areas of flower production exist at present.
22
23
24
Art board
25
O Flower...
26
Poem
27
DIY
A flower crown is fun, timeless and beautiful. It is easy to learn how to make a flower crown and perfect for festivals, parties, costumes and gifts. Fall in love with wearing flowers in your hair: In fashion it is considered to fall into Boho Style with designers like Free People using flower crowns as an accessory.. Flowers are beloved and wearing them has been around for ages. Have fun making a flower crown for yourself, your children or as a gift; even more fun is to gather your friends or family and doing this great craft idea together. Flower Crowns can be made with both real flowers or silk flowers. These silk flowers can be worn over and over again, all year, but if you are looking to make a flower crown for a wedding or other special occasion fresh flowers are great, they can be hung up to dry after the event becoming a beautiful keepsake. Silk flowers are also a wonderful keepsake. Flower crowns are not only limited to being used in the spring or summer, you can create wonderful crowns during fall and winter as well. They can be as elaborate or simple as you choose with freedom of colors, flower types and adding accents such as ribbons, crystals or sparkles. The options are limitless and have fun with it.
28
29
F a m i l y a ff a i r s and Toujours toi
There’s a definite hint of prairie girl to the spring/summer collection from Family Affairs, though with more of a ‘60s flower child feel than 19th century settler. Have a peekaboo at their dainty, soft pastels, delicately detailed collars, pretty-as-pie nature-inspired patterns and – our favourite – floaty long sleeves that allow us to jump the gun and parade the pieces around town while the weather’s still nipping at our noses. Before Nina Egli was born, her making. When I was in acting mother Kaya was a designer— school in New York, I was tryand a member of the sixties cre- ing to make money, and no one ative set. (At one point, she lived would hire me because of visas. with Michelle Phillips of The So I started making these charm Mamas & the Papas.) But while bracelets, and stores picked them growing up in Switzerland, Nina up right away,” Nina explains. “It never considered following in was a very naive start.” her footsteps. “I studied film-
30
Her early success and her natural knack for the field won Nina over, and, after deciding to shift her focus to fashion, Nina roped her mom into her plans, adding a flowy, whimsical clothing collection to her already-burgeoning jewelry line, Toujours Toi. “My
mom is a technician and also a designer. Now when you study design, you don’t necessarily learn the pattern making,” Nina says. “I will never be able to do construction like she can, but it’s been really great for me to understand it. I know what stitch can happen with what fabric.” What’s the toughest part about creating a collection with your mother, across two continents? “We always fight over skirt lengths.”
31
32
33
34
35
M
usic has always had a heavy influence on the fashion scene. Most people look to music stars to get the latest fashion ideas. Musicians influencing music really started to kick off during the early eighties when bands strive to create a fashion look that distinguished them from other bands. Bandanas, holey jeans and shoulder pads are trends that were all taken directly from the stage.
I
ndi fashion is no different. It is also influenced by music but not quite in the same way. The term ‘indi’ is a music industry term that refers to a music act that is on an independent label or distributing their music by themselves.
T
S
most common. “Indi” actually
more svelte indi trend fol-
describes a fashion/style trend
lowers will probably go with
that has been around for a very
the skinny jeans or colored
long time. Most of us aren’t
tights.
really sure what makes some-
he “indi” label is applied to a lot of things these
days, but fashion is one of the
kinny
jeans,
cordu-
have been appropriated by the
of styles designed by African
roys, or tights. Any of
indi community and they’ve
orphans. All profits go di-
the above are acceptable;
made the style all their own.
rectly to help those in need.
B
N
your
hipster
clothes,
you can’t deny that indi fash-
works well with the blazer
as Etsy and retro thrift stores
ion is a fast-growing subcul-
one’s style indi- the word may
or a tweed jacket (a common
that sell this style of clothing.
ture that’s crossing over into
sound like an abbreviation
look among college hipsters).
The ease of buying online has
other areas. Like it or not, the
lent a lot of momentum to
hipster/indi style is here, and
he ascot or necktie. The
the indi subculture, and sites
it doesn’t look like it’s go-
ascot has made a return
like Busted Tees and Thread-
ing anywhere anytime soon.
after a long absence from
less sell snarky and geeky
men’s fashion, and it is espe-
t-shirts for the indi scene.
true trend with its own stylistic rules. Here, you will learn just what indie fashion is.
A
ny
indi
corduroy
line is very easy- there
o matter where you get
are numerous outlets such
of “independent”, but it is a
However,
uying indi fashion on-
T
fashionista
cially popular among those
should have the right
in their 20s. Other necktie
wardrobe for any occasion-
styles are very popular, and
whether that occasion is a
they
quick trip to the coffee shop
with band or polo shirts.
with laptop in tow, or a run to the record store to pick up the latest release on vinyl. Here are some of the most common examples of indie fashions.
H
are
frequently
worn
A
nother great source for indi fashions is Com-
mon Threadz. This is a nonprofit that sends humanitarian assistance to Africa, by
igh-tops or Converse
way of selling tunics, t-shirts,
All-Stars. These go per-
hoodies,
and
long-sleeved
fectly with the above men-
tops for both male and fe-
tioned leggings or skinny jeans.
male hipsters. Many designs
The time-tested Doc Martens
are professionally produced,
are also popular; these boots
but there are a wide variety
36
37
Boho Chic
38
Boho Chic
39
40
41
night night night night night night night night night night nightnight night night night night
night night night night night night night night night night night nightnight night night night night night night night
night
Nature animals night blue DARK fly uhhuuu u u BROWt N FOREST sky Hunter Nature h Eyes nig
42
Owl, owels, all day every day
Owls have been in and out of fashion but lately they are all you see. There is this obsession over owl jewellery and accessories that makes me wonder why these nocturnal mysterious birds are so ‘hoot’ within the fashion world. The owl as a symbol, represents Athena, the goddess of wisdom and strategy long before the Greeks started to give the pantheon human forms. As a creature of the night, the owl lives within a dark atmosphere that is often associated with magic, mystery and ancient wisdom. The moon, which is also associated with the owl explains the fertility and femininity symbols that they have come to represent. In the modern world, it isn’t a surprise when owls become a source of artistic inspiration revered by many. The owls have never really been out of our collective thoughts. They lurk in our subconscious and are a trigger for a wide range of emotions – from fascination, indifference to fear.
The sudden onset of owl-inspired creativity that brings these furry winged animals back into fashion is only to be expected. My love for owls stemmed from their very poised nature as they sit in the night looking at the moon-lit world through their huge round eyes. I remember once seeing a large-sized fluffy owl as it sat on the grass on the side of the road quietly looking at the traffic late at night. Just seeing it in its solitude triggers a feeling of indescribable awe. I might just have an owl fetish syndrome, but who knows. So when owls become a grand element within the fashion world, they exude an effortless magnetic charm that can’t be ignored by the female species. We are completely hypnotized by them. Scroll down below to see how contagious the owl’s influence has become that they are spotted on rings, bangles, pendants, necklaces, headbands, shirts, bags and purses of fashionable ladies from all over the world.
43
44
45
46
47
48
49
50
51