INDEX INTRODUCTION
01
DESIGNER BACKGROUND
PRODUCT DESIGN
05
SWAN
09
THE OTHERS
13
LIGHTED SLIPPER
17
ONE STEP
21
∞
23
TAKE A BATH
27
CRAVED PEN
31
KISS ME
33
FLAEXTIC THUMBTACK
35
TAPE-TAPE
39
INSTEON SWITCH DESIGN
47
LITTLE MUSICIAN
49
LOCK
53
IN-HOME SERVICES FOR AGING IN PLACE
57
USER OBSERVATION
GRAPHIC DESIGN
EVENT PLANNING 77
64
INVITATION CARD
65
COLOR DESIGN OF NATIONAL PALACE MUSEUM
67
BUSINESS CARD OF KANDO SOZO
PACKAG ING DESIGN
69
INSTEON RETAIL PACKAGE
73
BARISTA COFEE BEAN PACKAGE
75
MOS BURGER HAND BAG
100 KM AWAY FROM DESIGN
DESIGN BY
This portfolio collected my past 5 years work including product design, packaging design, graphic design and event planning. It is part of my grow. I remember one professor told us "Design is love". That's one of my favorite sentence. Because of love, we can design from user’s point of view and come up with a better design to slove the problem, to make people live better. That's what I believe and how I design my product, my work.
YI WEN CHANG
CONTACT INFORAMTION
Yi-Wen (Alisa) Chang (626) 215-6373 (Mobile) changyiwen0516@gmail.com
01
EDUCATION University of California, Irvine-Extension, Irvine, CA Accelerated Certificate Program in Project Management (9/2013) Accelerated Certificate program in Marketing (6/2013) Tatung University, Taipei, Taiwan Master’s Degree in Industrial Design (9/2012) International Exchange student at Kyoto Institute of Technology, Japan (4/2011) Bachelor’s Degree in Industrial Design (6/2010) EXPERIENCE INSTEON ( Home automation networking ) Intern • Designed Switch, Keypad and Package • Marketing material provided
Fall 2013
Micro-Star International (Manufacturer of laptops/computer goods) Intern • Designed interface for medical and English learning system • Assisted with product design • Conducted market research on product
Summer 2008
AWARDS AND HONORS Lite-On Award Special Prize award winner (2011) Young Designers’ Exhibition, Designmai Youngster DMY, Berlin, Germany (2010) Young Designers' Exhibition, winner of manufacturers’ Product Design Award (2010) Selected Commonwealth Magazine Cool Design 100 (2010)
COMPUTER SKILLS Microsoft Windows XP, Mac OS, Microsoft Office (Word, PowerPoint, Excel), Photoshop, Illustrator
LANGUAGES English (Fluent), Mandarin Chinese (Native Language), Japanese (Intermediate)
02
03
P R O D U CT
D E S I G N
04
05
S SWAN
The bathroom occupies less space in the house. However, in our particular perspective, the bathroom plays an important role in the family. In addition to bathing, and dressing, there is more equipment beyond your imagination. It’s not just the place in which all toilet accessories are placed on, but also a place that you can groom yourself. Therefore, in addition to usefulness, we hope that the user can enjoy the visual and tactile pleasure. We also hope that the user can start a wonderful day during their morning wash.
06
SWAN to usefulness, we hope that the user can enjoy the visual and tactile pleasure. We also hope that the user can start a wonderful day during their morning wash.
H / 780 W / 480 L / 1600
07
MOTIVATION Not everyone can have a large space or the picturesque scenery in the house, not to mention the bathroom. To have an luxurious or relaxable bathroom is always accounted for a large space. That is the reason why we hope the sink can have we extend the table so that more items can be placed on it. Also, the light shining create the atmosphere of the whole space at the same time.
INSTRUCTION SWAN’s leaf is design to make each leaf can be rotated independently. The leaf can be storage by rotating when the user is making up or dressing up. This function can let user’s body be closer to the mirror so that the user no longer bends over backwards. Moreover, because the leaf can be stored, the using space is increased so that we can also receive water when we use the longer container.
08
09
T T H E
OT H E R S
Each kind of material has its unique characteristic, some are transparent, some are soft, and some ar
rd as stones. We
would never know what will happen after combining they together. “The others� is a light design based on material exploration which give the material new appearance and new life.
10
11
T H E
OT H E R S
Materials Design
The design elements are compressing sponge, Poly and water. The patten yellow light, it utilize the special characteristic of the Poly and compressing while the light is on. POLY
12
13
L L I G H T E D
S L I P P E R
To sleep well is everybody’s expectation, but sometimes it is unavoidable that want to drink a glass of water or use the toilet in the middle of night. However, it is not only dangerous but also takes time to walk while there is no light at the corridor. If you turn on the light it may bother your family members whom is already sleep. Besides, the light will make eyes feel uncomfortable especially when the eyes are already used to the dark environment.
14
L I G H T E D
S L I P P E R
LED has special charateristic which are small and luminous so can be put into the knitting wool or knitting slippers. When the user puts “Lighted Slipper� on, it will turn on the LED in order to illuminate the road. It makes walking in the night more convenience and safe.
white light and white knitting wool
white light and red knitting wool
yellow light and white knitting wool 15
HOW TO USE
1 2
Put “Lighted Slipper� near the bed where your feet can easily to reach.
It will automatically turn on the switch and illuminate the road when you put on the slippers.
3
When taking off the slippers, the light will be turned off automatically.
4
There is a zipper at the heel in order to let user change battery easiler.
16
O ONE STEP
This design’s idea is come from observing what will make people feel inconvenient during the daily life. Next, anaylsis it then come up with a solution to slove this problem and make us have a better life.
17
18
ONE STEP User Observation
“One Step” is a chair design based on human nature reaction. I found out when people have no free hands to do thing they always use lags to help. So by this nature reaction I designed this folding chair, “One Step” , to slove the inconvience, such as need to use both hands and takes time to fold it.
900
400
Plastic
Slide
Metal
19
( mm )
The geometric hollow design not only can reduce the weight of the chiar but also give the chair special and different shadow.
COLOR
HOW TO USE
20
∞
21
The speed of using the pencil is much faster than a tree grows. The resources consumption is times more than our imagination. However, to protect and treasure those nature resources is everyone’s responsibility. I hope by this design we will not only learn how to treasure the gift that we have now but also develop the a proper perspective of cherishing resources.
∞
It’s always difficult to hold a short pencil, so we throw it away. The new pencil design “ ∞ ” can be connected each one together. To connected is also very easy, you only need to put the raise side into the concave side. By this function the new pencil can connect together with the old one (short one) to increase of length and make the pencil can be used again when the pencil become to short to be held.
HOW TO USE
1
2
3
the natural resource we have. 22
23
T TAKE A BATH
When we write a meno is always because we have something to do, to be reminded. The idea of “Take a bath” is to bring fun and surprise to the boring and heavy thing by make users curious about What’s under the warter? What does it look like?
24
TAKE A BATH Stationery Design
Japanese hot spring
Meno Clip
25
Clean water
Rose Milk Bath
26
Kiss is a symbol of love, comfort and encouragement. The kiss from lover, the kiss from family;
KISS ME Stationery Design
a simple kiss can make people pleased. Under the pressure from work or the boring working life, “Kiss me� is an office product whcih not only encourage you but also bring some fun to the bored office hour by a kiss.
There is an elastic iron plate in the middle and a magnet at the back.
Key, USB, Thumbtack and Paperclip, etc, can be put in “Kiss me�
29
C CARVED
PEN
Nowadays, people work in a busy and small office for a whole day. Every day is full of the pressure either from working or living. Sometimes, you give all your time, make great efforts to complete the work but not even a compliment you got.
30
Holding “Carved Pen� for a while, it will nick a compliment on your hand.
31
CARVED PEN Stationery Design
The Carved pen’s design characteristic is each pen has different encourage words that carved on the pen, for example, “Good”, “I love you.” or “Keep going”, etc. Thease words or pattern will display on user’s hand after holding it. Not only your hard-working will be noticed by others but also see your own expectation.
32
F FLAEXTIC
THUMBTACK
Thumbtacks are used frequently in the office, but there are no protect apparatus. That’s why many people usually be hurt by thumbtack. This design is to slove the problem that be stabed by thumbtack by using the action push and pull.
33
Push it then the needle will fixed on wall
SAFE
Pull the thunmtack the needle will be hide
UNSAFE
34
35
T TAPE-TAPE
“Can you help me cut off this?”
Do you always need somebody to help you cut off the tape? or fumbled to fix at some place and then cut it? or when you finally cut the tape off and you find out the tape has stick some dirt or the tape is not sticky anymore? Now, “Tape-tape” can help you slove all these problems.
36
HOW TO USE
1
Open “Tape-tape�
2
Put it on the tape
3
Launched blade
4
Cut the tape
5 37
If you need a long tape to seal the box, just stick the one side of the tape on the box and launch the blade and cut it at the point that you want.
TAPE-TAPE
“Tape -Tape� simplify the process when you cutting off a tape and allow user cut off the tape by one hand instead of two. So that the user will no longer need to ask help from someone elase.
38
39
S SWITCH DESIGN
INSTEON is the gold standard networking technology for the connected home. Lighting control, leak, door and motion sensing, garage door control are amongst the most popular applications. Using both the existing wires (power line) in the home and radio-frequency communication, I NSTEON adds remote control and automation to lighting, appliance and home control applications of all types. From lighting control to integrated security systems, INSTEON allows you to manage your home the way you want.
40
SWITCH
DESIGN
Base on INSTEON’s home automation technology and the interior design trend designed this new swith. Nature , simple but functional and user friendly. Hope by this new switch design can improve the user friendly of INSTEON’s product.
ACCESSORIES
41
FUNCTIONS Memo
Dimmer
Schedules
Appointment with Dentist
70%
3:00 PM
HOW TO USE
70%
Rotate the switch to change brightness, schedule and control menu.
Push the switch to confirm selection
70%
You can use PC, Smartphone and Tablet to control the switch. Any changes form Switch/ PC, Smartphone and Tablet will also update to PC, Smartphone and Tablet/ Switch
The Switch will automatically turn on / off the light when it detect that someone at home/ no one at home. Push the switch to turn on and off all the devices which have been connected
42
SWITCH
DESIGN
Night View
43
Base on INSTEON’s home automation technology and the interior design trend designed this new swith. Nature , simple but functional and user friendly. The special floor plan function can help user control their home appliances more efficiently.
70%
Floor plan information
Dimmer
User can use floor plan function to select which area or device they want to adjust.
Appointment with Dentist
Meno Reminder/ Schedules
3:00 PM
User can set up meno/ schedules by hand write or through the PC, Smartphone and Tablet.
You can use PC, Smartphone and Tablet to control the switch. Any changes form Switch/ PC, Smartphone and Tablet will also update to PC, Smartphone and Tablet/ Switch
The Switch will automatically turn on / off the light when it detect that someone at home/ no one at home.
44
( Inch )
SWITCH
DESIGN
DIMMER
Base on INSTEON’s home automation technology and the interior design trend designed this new swith. Hope by the new appearance and function can help user control thier home appliances easiler and more efficiently.
DIMMER
100%
45
30%
6 KEYPAD
8 KEYPAD
SWITCH
DESIGN
6 Keypad and 8 keypad are following the same image as Dimmer. Each botton can be connected to different home appliances and the clean plastic frame also can show the brightness of each home appliance which has beenconnected.
46
L LITTLE
MUSICIAN
From the moment you born, voice is the first stimulus you got, everyone are the same no matter you are the rich or the poor. However, its need learning procrss to make the voice become music. To make the sence of making musice stronger through a easy way and strat from an early age is the main idea of “Little Musician�
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THE IDEA This design is for children to develop the sensitivity and interests of music from the early age. We hope children can learn it by a simpleway so we designed 3 panels, one is musical notes panel, second is adjustand set up panel, the last one is Music score panel. The user only need to drag the musical note to the music score panel to make their own music. With �Little Musician� children can do the creative composition at anytime and any place.
Lovely logo lets children just feel more like a royal member. Music score panel
Choose the musical note panel
Speaker Adjust and set up panel
There is a built-in USB which can share your own creation with friends and family
48
49
L LOCK
Have you had the experience that you actually only need one more sockets but because the extension line is more than one sockets on it, or you need more socket but it’s always not enough? “Lock” will help you slove this problem!
50
LOCK By using combined and disassembled form, users can extend or unextend the extension line base on their personal demand. Besides, users no longer have to worry about whether there are enought of space or not. What’s more, “Lock” can implementthe the concept of saving energy.
51
THE BENEFIT It is easy to find “Lock� in the night by the lighting. The combined and disassembled function can save energy.
electric conduction
connect
HOW TO USE
The wires are always knots easily. It not only makes a mess but also cause the inconvenience when you use it. The special-designed part of electricity conduction can also use to seprate the wires.
52
53
I
IN-HOME SERVICES FOR AGING IN PLACE The home care system for aging in place is designed to connect with medical and social care service besed on TV and internet. The main idea is to build a system that allow older can live in their home more convenience and more safe. On the other hand, focus on older people’s daily and social life, we develop various products, such as news paper reader, personal infromation recognition System and smart stick to assist.
54
MAIN SYSTEM The home care system for aging in place is designed to connect with medical and social care service besed on TV and internet. Functions including health care report, health care service history, dietary recommendations, reading assist, public transportation schedule and route Planning, ect.
NEWS PAPER READER Because the deterioration of eyesight, we designed this news paper reader to transform text into speaking. User can set up language, such as Mandarin, Taiwanese and English.
OPERATING SYSTEM There are 7 function cards for the main system, health care history, image phone call, news paper reader, dietary recommendations, map, public transportation schedule and main menu. By the technology of RFID, the user only need to put the card into the ditch on the top of remote control to select the function.
55
WALKING STICK The walking stick can connect with main system and share data. User can set up the route in home and sent to the stick so that the stick will project the correct direction on the floor to guide user.
PERSONAL INFORAMTION RECOGNITION Personal infromation recognition is a carry on dervice with GPS, danger alarm, personal information and physiological conditions.
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57
U USER OBSERV ATION
Those designs’s idea are come from observing what will make people feel inconvenient during the daily life. Next, anaylsis it then come up with a solution to slove this problem and make people have a better life.
58
INCONVENTIENT
I D E A 01
People choose this kid of solution only when physiological needs are greater than psychological needs. However, even solve the physiological needs there still cause some negative thoughts, and these are related to cultural and others of views.
INCONVENTIENT
I D E A 02
59
People choose this kid of solution only when physiological needs are greater than psychological needs. However, even solve the physiological needs there still cause some negative thoughts, and these are related to cultural and others of views.
I D E A 03
INCONVENTIENT
People using feet to assist doing something is because they are the most intuitive tools and also can be achieved immediately.
I D E A 04
INCONVENTIENT
People using feet to assist doing something is because they are the most intuitive tools and also can be achieved immediately.
60
G R A P H I C
D E S I G N
INVITATION CARD DESIGN
Invitation cards by and large, are pretty much useless as soon as event ends. So I design these invitation cards as beautiful, creative so people are willing to keep it. And hope they will hold on to them for a while, or even end up keeping them for good.
64
COLOR APPLICATION BOOK Cooperated with National Palace Museum
65
66
BUSINESS CARD DESIGN Business card is very important to a shop, and it can also influence the willing of consumers come to the shop or not. Therefore, business card design should analyze the image of the shop you design for in order to match the shop’s image. So I choose black and whrite as the main color for Kando Sozo‘s business card.
Front
HOW TO OPEN
Back
Expansion Plan 67
P A C K A G I N G
D E S I G N
69
PACKAGING DESIGN
This packaging design is design for the INSTEON product, Starter kit. Compsny’s main color are white, blue, gray and green. So I choose those color as the new package’s main color.
70
Plug in
Set it up
Control
STARTER KIT Home Remote Control System Control Your Home From Your Smartphone
INSTALL
HOME CONTROL IDEAS Lamps & Small Appliances
Alerts
Add control to all of your existing hard-wired lights simply by replacing a light switch.
Be notified on your smartphone or in email that a door has been opened, a leak has been detected or something has moved in your backyard.
Scenes
Schedules
Remote Sight
Sunrise and sunset tracking makes sure that your home is always illuminated only when the light is right or create your own custom schedules.
Your eyes and ears when you need them, when you’re at home and when you’re not.
Create lighting moods that you can switch between with a single button press: Good Morning, Entertaining, Panic!
NO
Hard-Wired Fixtures
Turn any traditional plug-in light or appliance into one that is INSTEON controlled and be able to check and control its status.
15
Monthly Fees
Works With SMARTPHONE AND TABLET
DESKTOP AND LAPTOP
iOS and Android compatible
Connect remotely
Need help? 16542 Millikan Ave. Irvine, California 92606 United States Protected under U.S. and foreign patents www.insteon.com/patents
We’d love to help you right here and now :)
866.243.8022 Mon-Fri 5am-7pm, Sat 6am-3pm (PT)
Starter Kit
Follow Us You Tube
Model No. 2244-224 Made in China
Discover more INSTEON products at
www.insteon.com
Outside Box Outside box is design to show the most of important information of the product and the marketing metarial, such as product’s appearance, Instructions, support information and Facebook, Twitter, Youtube page, etc.
71
Product Holder The illustration is designed to give user a sence of how to install the product.
Cable place W E L C O M E TO T H E N E W
WORLD
This part is designed to assemble it s box without using any glue or tape.
Main Box The cover shows all the INSTEON’s product set. Also, I design this box not only elegant but also using harder material to make peoleare willing to keep it.
OTHER DESIGN DETIALS Plug in
Control
Set it up
INSTALL
STARTER KIT Quick Start Guide
Need help? 16542 Millikan Ave. Irvine, California 92606 United States Protected under U.S. and foreign patents www.insteon.com/patents
We’d love to help you right here and now :)
866.243.8022 Mon-Fri 5am-7pm, Sat 6am-3pm (PT)
Starter Kit
Follow Us You Tube
Model No. 2244-224 Made in China
Discover more INSTEON products at
www.insteon.com
Manual
72
This packaging is designed for BARISTA coffee bean, adopt the coffee brown as the design fundamental color . The curve on the package represent the coffee smell, and symbolize that coffee and milk mix perfectly together.
73
#1
#2
The set of coffee bean’s packages 74
PACKAGING DESIGN The subject is new year, and I choosed MOS BURGER as the target company. MOS always use lovely patterns, colors and brief style to express their products. In order to meet their company image, I continue their consistent style but use tender bud to represent the new year in spring.
75
E V E N T
P L A N N I N G
1 77
1 100 KM
AWAY FROM DESIGN
What if designers leave design behind? What if designs get rid of urban life? Let’s go back to natural life and low-tech living to enjoy the human nature and real human living. The Wu-Wei Gang Eco-community is far away from Taipei city 100 km. Such distance reserves the natural, optimistic and hopeful human live. During the workshop, the students will stay at homestay family. The students can experience the real Taiwanese family culture. Starting with the tour of the Wu-Wei Gang Eco-community, including how they stick with eco-friendly life style and sustainable development of their community. The grandpa’s craft factory and grandma’s kitchen represent the core values of Wu-Wei Gang Eco-community. Each family creates a chair for their own use. Each family cooks one dish sharing in the weekend. Using the driftwood as materials to develop either furniture or public art, that speaks to the way we live and how they will express the spirit of eco-friendly and sustainability. We will be exploring the practice of culture through the lens of local activity and culture. We will then explore how different cultures make difference, with attention to how designs suggest their meanings and how appearance have been adopted, interpreted and expanded. We will explore the design method and problem solving to help students and residents visually communicate their idea. The interaction between students and residents play another important role in this workshop. The final design works will be very well integrated with the local belief.
78
Wu Wei Gang PACK IT Wu Wei Gang PACK IT offers a viable means of generating income for the community using available materials, resources and manpower. This eco community’s main resource is driftwood and objects washed up on the beach. PACK IT is interactive the people that buy it make the objects and aims to create products that will appeal to a contemporary design market. The grandmothers and grandfathers of the village collect, clean and package beach flotsam selectively. A consumer network created via Facebook provides an ongoing customer base. Interest and momentum for the product and by extension for the community is generated through on going competitions and open source information. The group has engineered a design program that respects low tech village life and exploits high tech networking to bring Wu Wei Gang to the world.
Wu Wei Gang BETTER LIFE Wu Wei Gang BETTER LIFE is a concept that plays on the availability of drift wood and the importance of it to the community. The group reimagines this in its purest form to highlight future potentials. In sketches and models the village is entirely and happily made completely from driftwood. The students’ enthusiastic approach and willingness to embrace artistic blue sky thinking while remaining grounded in the material world has produced a lively and ambient sketch of what could be. What will be is suggested in the details – new products and DIY events that can create a new appeal for Wu Wei Gang in the region.
Wu Wei Gang ESSENTIAL Wu Wei Gang ESSENTIAL started with the premise that the community needed to define an essential quality and element that would reinvigorate activity and wider interest. The group observed the beauty of stone and driftwood and how they combined in their natural state and noted the importance of each in the original building materials of the village. The group aimed to develop a small collection of products that relied on the juxtaposition of stone and driftwood in new and abstract ways. Their efforts suggest a new branding strategy for Wu Wei Gang and elegantly demonstrate the beauty of the materials available in the area.
Wu Wei Gang 風箏 Wu Wei Gang 風箏 takes as its starting point the need for the community to create a sense of connectivity and cooperation between like eco communities in Yilan County in order to build a critical mass that can increase regional tourism. The kite is a universal symbol and important in many cultures. For the group, the setting and the availability of beach bamboo provided inspiration for the development of a series of kites. These playful examples produced by students from Japan, Taiwan and the Netherlands represent many possibilities for the community including ongoing DIY events, a greater attraction for younger generations, and, most importantly the reimagining of a more universal symbol for Wu Wei Gang.
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The Exhibition
The core values of workshop are to make friends, communicate with others and develop clear concept based on team work. Working with Miss Patty Johnson, this workshop totally fulfills these three core values. The students in this workshop come from Taiwan, Netherlands, Japan and South Africa. In the beginning, the students are naturally grouped with those from same country. In order to reach the objective of making friends and communicating with others, Miss Patty Johnson forces students into the group based on different culture and language. This made the students need to deal with the culture difference and language difficulties. During the discussion, the students used sketch and body language to communicate. Through five days being together, it can be seen that the students from different countries are getting familiar with each other’s culture and they overcome the language difficulties.
We Learn We Play We Love
In the first two days, the tour of Yilan county and Wu Wei Gang were given. The students can understand the local culture and tourism industry. In addition, the students realize the difficulties of balance between being green and economics. Accordingly, the students determine using design method to purpose design solution assisting them to develop not only the eco-friendly economics but also sustainable living environment. The results are fruitful. The students in this workshop became good friends. Based on good communication, a good teamwork was induced to develop several clear concepts which merge various culture backgrounds.
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