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alison kim web site: email: phone:
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alisonkim.com
alisonkster@gmail.com 925.209.7503
p l ay t i m e MFA Graphic Design Portfolio academy of art university School of Graphic Design 79 New Montgomery, San Francisco, CA 94158 s e n i o r MFA p o r t f o l i o instructor:
Mary Scott
binder & printer Unique Services Group Pacoima, CA text stock Neenah Environment PC 100 White 100% recycled
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t y p e fac e s Museo Slab Museo Sans photography Alison Kim Andrew Butts Š 2013 all rights reserved No part of this publication may be reproduced without the permission of Alison Kim.
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_selected works of alison kim
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p l ay t ime
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t o me p l ay t ime is doing w hat
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i l ov e . i t is about learning ,
grow ing and im ag in i ng . i t is abou t working for f un and m ak i ng some t h ing aw esome . +
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no. 01: evolution project:
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a john hughes film festival
p. 008-029
no. 02: reinvention project:
rebranding gibson greetings
p. 030-049
no. 03: time project:
astrology calendar
p. 050-059
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n o . 0 4 : s u r v i va l project:
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glamorous in the wilderness
p. 060-075
no. 05: dress-up project:
this/that fashion magazine
p. 076-089
no. 06: caring project:
toms shoes posters
p. 090-095
no. 07: microscopic project:
exploring bacteria
p. 096-109
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+ no. 08: identity project:
identity collection
p. 110-115
no. 09: sketches project:
process notebooks
p. 116-127
no. 10: microverse project:
mfa thesis
p. 128-141
playtime
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+ _project
no.
01/10
evolu t ion
_project a john hughes film festival
journeys of teens in the films of john hughes
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+ _class
_brief
integ r at e d
Design a film festival honoring the films of a director of your
communic ations
choice. Identify a common thread that connects and runs through all the director’s films, and create deliverables based on that thread. These deliverables include a poster, catalog book, DVD packaging, tickets, and packaging.
_instructor c hr is t oph e r mor lan
_solution I chose John Hughes as my director for this project. I wanted to showcase his iconic teen films from the 1980s in my film festival. After researching and watching Hughes’ films, I realized that the common thread running throughout was that everyone in his films goes through a journey and comes out of the journey with a better frame of mind. I created deliverables that reflected the subject of high school, including a backpack, pencils, and a trapper keeper inspired catalog book. I also created deliverables that were inspired by 1980s items like VHS tapes and cassette tapes.
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+ _ i l lu s t r at ion s alison kim
_ f or m at pr int • p a c k a g in g
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specs.
_typefaces arche r | got ham
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02/10
rein vent ion
_project rebranding gibson greetings
rebranding the traditional greeting card
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+ _class
_brief
nature of ide nt it y
Find a brand that is dead, dying or defunct, and identify the core values behind the brand. Based on your brainstorming and research into the brand, create a complete and original rebrand. Create brand extensions that bring the brand into a
_instructor
completely new category.
hunt er w imm e r g as ton y a g mo ur i an
_solution Gibson Greetings is a greeting card company that began in the late 1800s as a printing company. It became the third largest greeting card company in the United States, but Gibson lost business in the 1990s with the rise of online communication. Taking the Gibson Greetings core essence, which was to cherish and celebrate the personal connections people treasure most, I transformed the brand from a greeting card company to a personal connection company. Deliverables included a book series, cafe, and home store.
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lettering
alison kim
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_typefaces mr. e av e s | rockwe ll
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t ime
_project astrology calendar
navigating time with the guidance of stars
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_brief
typ e ex pe r im e nt s
Create a twelve-month calendar with a specific theme that carries on throughout each month. The calendar can be any size or format. Be sure to experiment with typography, color and materials. The calendar should be a design artifact and not
_instructor
the typical calendar seen in most stores.
c h er i g ray _solution I created an astrology calendar. After researching historical constellations, I started designing. Each month displays a different constellation, along with a description on the top of the page. I wanted this to be a calendar that people can write notes on, so I designed space on the side with rules for notes and special dates. Wanting to create a natural, light and airy feel, I used materials including newsprint, vellum and silver wire binding. There are also details that show the different phases of the moon.
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+ _ i l lu s t r at ion s alis on kim • s o urc e d
_ f or m at pr int
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specs.
_typefaces arche r | got ham
_palette
project_ a s t r o l o g y c a l e n d a r
project number _ 1
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_055
CAPRICORN planets, ruled by Saturn, have a tendency to build things, erecting structures and creating a career
They will start up an organization and turn it into the family business. These planets automatically know how to p l aa yy tti immee
selected works_ s ea l elcitse o d n w okr k im s _ a l i s o n kno i mmatter
what "It" is. They're authority figures. They exercise caution and discipline, set down rules and live b
Capricorn is the sign with the driest wit. Here's where your sense of propriety and tradition will be strong.
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ma r t i n lu t he r k i ng day
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r for you.
o run "It,"
by them.
AQUARIUS, ruled by the planet Uranus, brings us the unpredictable. It's always ready to shock and amaze the masses and rebel against what others are doing. Planets in this sign are into personal freedom like no other. They create their own rules, fight city hall whenever possible, and deliberately break tradition. They adore change. often much better at
p r oproject j e c t nnumber umber _ 1
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patience, and they ignore obstacles, choosing instead to focus on the shortest distance between where they are and where they want to be. Planets in Aries are brave, impetuous, and direct. Aries planets are often very good at initiating projects,
05/12
04/12
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ARIES is ruled by Mars and is cardinal fire—red hot, impulsive, and ready to go. Aries planets are not known for their
Taurus folks never, ever quit. Their reputation for stubbornness is earned. They're responsible, reliable, honest as they come, practical, and endowed with a stick-to-it attitude other planets envy. They're not afraid to work hard. Since Taurus is ruled by Venus, it's not surprising to find that these people are sensual and luxury-loving too.
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TAURUS, the fixed earth sign, has endless patience that turns your Taurus planet into a solid force to be reckoned with.
but they tend to leave projects undone.
MARCH
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crowds, is exhausting to your Pisces planets.
MARCH
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reputation for compassion, it's also the source of your desire to escape reality. Planets in this sign feel everything, for
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better or for worse, so they need time alone to unload and reassemble themselves. Exposure to others, especially in
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PISCES can't separate itself emotionally from whatever it's exposed to. While this is the source of Pisces' well-deserved
friendship than love.
valentine’s day
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APRIL
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JUNE
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They will start up an organization and turn it into the family business. These planets automatically know how to run "It," no matter what "It" is. They're authority figures. They exercise caution and discipline, set down rules and live by them.
AQUARIUS, ruled by the planet Uranus, brings us the unpredictable. It's always ready to shock and amaze the masses and rebel against what others are doing. Planets in this sign are into personal freedom like no other. They create their own rules, fight city hall whenever possible, and deliberately break tradition. They adore change. often much better at
Capricorn is the sign with the driest wit. Here's where your sense of propriety and tradition will be strong.
new year ’s day
PISCES can't separate itself emotionally from whatever it's exposed to. While this is the source of Pisces' well-deserved reputation for compassion, it's also the source of your desire to escape reality. Planets in this sign feel everything, for better or for worse, so they need time alone to unload and reassemble themselves. Exposure to others, especially in
friendship than love.
crowds, is exhausting to your Pisces planets.
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CAPRICORN planets, ruled by Saturn, have a tendency to build things, erecting structures and creating a career for you.
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LEO is fixed fire, and above all else he represents pride and ego. Sun-ruled Leo wants to shine and be noticed. Natural performers, people in this sign are into drama, and attract attention even when they don't necessarily want it. Occasion-
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09/12
CAPRICORN planets, ruled by Saturn, have a tendency to build things, erecting structures and creating a career for you. They will start up an organization and turn it into the family business. These planets automatically know how to run "It,"
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APRIL
VIRGO is called "picky" and "critical," but there is another side to Virgo. More than anything, your Virgo planet delights in helping, and since it's a mutable earth sign, its willing to adapt to any task. Although it's true that Virgo is born with an
no matter what "It" is. They're authority figures. They exercise caution and discipline, set down rules and live by them.
ally, your Leo friend may be touchy and "high maintenance." Still, they are generous to a fault. Leo appreciates attention
automatic fault-finder, it's Mercury-ruled like Gemini, and it's the sign with the keenest eye for details. Your Virgo planet
Capricorn is the sign with the driest wit. Here's where your sense of propriety and tradition will be strong.
and praise with lavish compliments, lovely gifts, and creative outings, designed to amaze and delight.
is good at details and fixing things, a trouble shooter extraordinaire.
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SEPTEMBER
AUGUST
SEPTEMBER
OCTOBER
patience, and they ignore obstacles, choosing instead to focus on the shortest distance between where they are and where they want to be. Planets in Aries are brave, impetuous, and direct. Aries planets are often very good at initiating projects,
TAURUS, the fixed earth sign, has endless patience that turns your Taurus planet into a solid force to be reckoned with. Taurus folks never, ever quit. Their reputation for stubbornness is earned. They're responsible, reliable, honest as they come, practical, and endowed with a stick-to-it attitude other planets envy. They're not afraid to work hard. Since Taurus
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give and take equally. No easy task. But no sign is more charming and social, or more able to coax the same qualities out
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changeable, even fickle at times, and wonderfully curious at times.
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LIBRA is the sign that's affiliated with balance and harmony. Both balance and harmony require all parts of an entity to
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SCORPIO planets sift through every situation for subtle class, then they analyze clues to determine what's really going on. They're also gifted at sending subtle signals back to the environment, and at imperceptibly altering a situation by
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JULY
SAGITTARIUS tend to never feel satisfied or content, and to always wonder if there's something even more wonderful over the next mountain. Your Sagittarius planets are bored by routine; they're something even more wonderful over the
of another. Libra is cardinal air, so it wants to start something that's intellectual in nature, like a conversation. Venus-ruled
manipulating it with the right word or movement. Scorpio planets are constantly searching for intimacy. They seek
next mountain. Your Sagittarius planets are freedom-oriented, generous, and optimistic to a fault. They can be excessive
Libra planets are experts at behavior that is pleasing to others, so they specialize in manners, courtesy, and small talk.
intensity and may be crisis-oriented. They can be relentless, obsessive, and jealous. Remember, this is fixed water.
and overindulgent. They adore foreign places and foreign people, and outdoor activities.
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air, which translates into changing your mind, so expect your Gemini planet to be entertaining and versatile. This sign
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is ruled by Venus, it's not surprising to find that these people are sensual and luxury-loving too.
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but they tend to leave projects undone.
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ARIES is ruled by Mars and is cardinal fire—red hot, impulsive, and ready to go. Aries planets are not known for their
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surv i val
_project glamorous in the wilderness
a beginner’s camping guide for city girls
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+ _class
_brief
typ e c ompo s it ion
Create a book about survival. Find a survival topic and research all aspects of it. Based on your research and brainstorming, create and design a book that acts as a survival guide. The book should include unique elements and also have a person-
_instructor
ality that appeals to its target audience.
lian ng _solution I created a camping survival guidebook for city girls who have never gone camping before. I researched other camping survival books and pulled together a book I thought many female camper beginners would enjoy reading. This book includes beauty tips, cooking recipes, campsite setup instructions, and checklists at the end of each chapter. Each checklist includes a post-it with the same information so that the camper can bring it with her anywhere. I used newsprint to suggest the outdoors and ruggedness of the subject matter.
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no.
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dress - up
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_project this/that fashion magazine
recreating the modern fashion magazine
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_brief
typ e ex pe r im e nt s
Create a fashion magazine focusing on experimental typography. Create interesting spreads that reflect the nature of the fashion articles and try things that have not been seen before in editorial spreads. The magazine should be beautiful and
_instructor
display creative use of typography.
c h er i g ray _solution I created a fashion magazine called This/That. I did a lot of research, looking at many magazines that were published in the United States and in Europe. I decided to design a large format magazine that was clean and uncluttered. I wanted to create an enjoyable experience for the reader, as well as enhance the subject matter in the magazine with beautiful typography. Using color and type, I created a personality at the beginning of each article that carried into the following spreads. When creating this magazine, I let go of what I was used to seeing in magazines and applied what I wanted to see.
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T/T
spring/03.11 /vol 01
horoscope
CONTENTS/
04 | lily cole the talented flame haired beauty
12 | spring sun having fun in the glowing sun
18 | oh land a star soaring through pop heaven
24 | glamorama more drama than a daytime soap!
32 | force of nature natalie portman blows us away
38 | horoscope do you believe in the stars?
MARCH 2011
| 41
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_project toms shoes posters
spreading the love with happy shoes and feet
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_brief
ar t dire c t ion
Create an advertising campaign for a company that reflects its mission and personality. Create a series of posters that shows the company in a new and fresh light, but still reflects the core values of the brand. Make three posters that look like a set and
_instructor
can be applied across a variety of media.
s tep h en g ie m _solution I chose Toms Shoes as my brand for this poster campaign project. While thinking about what kind of designs would enhance this brand, I researched the company and thought hard about its core values. I wanted to show that Toms Shoes is a brand that wants to create a better world and help others. It is a brand with heart and generosity. It is a positive brand that wants to make the world a happier place. I took in all of these elements, combined with the simplicity of their product designs, and incorporated them into my posters. I wanted the posters to be simple and happy, like Toms Shoes.
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microscopic
_project exploring bacteria
exploring the vast and tiny world of bacteria
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_brief
v is u al
Define, research and explore a current social problem in the
communic ations
United States. Based on the topic chosen, explore it through
lab
design throughout the entire semester with a variety of projects, including posters, packaging and a book. Create design solutions that will help solve this social problem.
_instructor p hil hamle t t jeremy s t o ut
_solution I chose the topic of bacteria for this class. Being a person who was scared of bacteria, but wanting to learn more about which bacteria are good and which are bad, I decided that this was a good topic to explore. I decided to take a scientific and unbiased approach to my design, which helped me present my research in a clear and direct manner. I also did extensive research on how society views bacteria, the health effects of the mishandling of bacteria and antibacterial products, as well as good and bad bacteria.
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THE EXPLOR ATION OF BAC T 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
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QUESTIONS FOR CLARIFICATION What do you mean by the word bacteria? Are you talking about the effects of bacteria on humans? Do you want to focus on the effects of bacteria on the world? Or do you want to explore the effects of bacteria on people? Could you delve into how bacteria affect the earth and nature? Why do people tend to react negatively towards bacteria? Why are so many people so scared of or repulsed by bacteria? How does bacteria benefit a person’s health? What are some examples of how bacteria can be beneficial? Is it better to prevent getting bacteria, better to embrace it or neither? How do antibacterial products affect the health of humans and nature? Do the cons of bacteria outweigh the benefits, or vice versa? Is it possible for bacteria to become immune to these products? Will this someday cause bacteria to become more harmful to humans and nature? Do you want to focus on the benefits or cons of bacteria? Are there ways to prevent life-threatening bacteria from infecting humans? How does one discern from good bacteria and bad bacteria? And how does a person or population properly handle bacteria? Should people even be worried about bacteria; isn’t it a part of Mother Nature? Why does bacteria have such a bad wrap?
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QUESTIONS THAT PROBE ASSUMPTIONS What are you assuming when you say bacteria are bad? What do germaphobes assume when they hear the word bacteria? What do people who aren’t germaphobes assume about bacteria? Why would these groups of people make these assumptions? What are these assumptions based on? Do people assume that bacteria are bad from seeing antibacterial products? What causes people to make these assumptions? Do people assume or actually know more when it comes to bacteria? How do these assumptions vary in degree? How often do people question these assumptions? How often do people take these assumptions as facts? What are the consequences of these assumptions? Are the majority of these assumptions true or false? Are these assumptions based on experiences or hearsay? Are these assumptions fueled by marketing? What kind of effect do antibacterial products have on the way people think? If there were none of these products, would the fear of bacteria be less? Did people assume bacteria were bad 40 or 100 years ago? What are the differences the in assumptions back then and now? Why are these assumptions different or the same?
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QUESTIONS THAT PROBE REASONS AND EVIDENCE What would be an example of bacteria being harmful? What would be an example of bacteria being beneficial? How do you know that this is true? Are your answers adequate enough? Do you have evidence for either case? Does it make a difference with or without evidence? How important is evidence? Would evidence change the way people think about bacteria? Who has come up with this evidence? Are these people reliable sources? What makes these people reliable sources? Do you see any problems with your answer here? What led to you believing they were reliable? Are there bacteria that can both be harmful and beneficial? Can you explain why you answered the way you did? Do you need evidence to support your opinion? How would you know if this evidence was valid? Would you check the evidence or perform tests yourself? How much does evidence determine your reasons? Why do you think you believe this?
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KEY QUESTIONS FOR CL ARIFIC ATION
QUESTIONS THAT PROBE ASSUMPTIONS
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QUESTIONS THAT PROBE REASONS AND E V IDENCE
QUESTIONS ABOUT V IE W POINTS AND PERSPEC TIV ES
QUESTIONS THAT PROBE IMPLIC ATIONS AND CONSEQUENCES
QUESTIONS ABOUT THE QUESTION
TERIA 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
QUESTIONS ABOUT VIEWPOINTS AND PERSPECTIVES Why do you seem to be approaching this issue from a health perspective? Why did you choose this perspective? How do you think other people would respond? Would the responses vary greatly? Would the responses depend on types of people? Would these types depend on sex, age, ethnicity or geography? How would you determine which types to use? How would these types of people respond? What would a person who agrees with you say? What would some who disagrees with you say? What might someone who does not know much about the subject say? What would a person marketing antibacterial products say? What would a scientist or doctor say? Do these different viewpoints affect each other? Have these people seen the topic in a different way? What were these people influenced by? How strongly did these influences play on their opinions? Could their viewpoints change? What kinds of things could change these viewpoints? Would these viewpoints change with education about the subject?
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
QUESTIONS THAT PROBE IMPLICATIONS AND CONSEQUENCES What are you implying when you ask about the effects of antibacterial products? Are you implying that all or some of these antibacterial products are bad? What are the consequences of these antibacterial products? What would happen if these antibacterial products ceased to exist? Would it be much different than if they never existed? Why? What is the probability of these antibacterial products going away? What is the probability of these products creating super bacteria? What are the alternatives to using antibacterial products? If these alternatives are effective, why are there antibacterial products? What is the probability that bacteria are bad for one’s health? What is the probability that bacteria are good for one’s health? What would happen if everyone tried to limit his/her exposure to bacteria? What kind of effect would that have on society and people’s health? If germaphobes found out avoiding bacteria were bad, what would the effect be? How much would antibacterial products losing business affect the economy? What is the probability that this would happen in the future? What are you implying when you say bacteria can be good? If everyone thought bacteria was good, what would the consequences be? If doctors said antibacterial products were unhealthy, how would people respond? If bacteria can be good and bad, what else could be true?
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
QUESTIONS ABOUT THE QUESTION What does the question, how to properly handle bacteria, assume? Is this a question that can be answered satisfactorily? What has to be done to answer this question? Is the question clear and easily understandable? How many people have asked this question before? Has this question been explored before? Why is this question about bacteria important? Is this question a highly debatable topic? What does this question ask us to research? Does this question give rise to more questions or answers? What kinds of questions does this question generate? What do these question say about your question? Is this question the main question about this subject? What influenced your question to come about? Why is answering this question significant to you? Is this question important to other people? How is this question relevant to other people's lives? What will happen once this question is answered? Is this question more relevant to humans or the environment? Is this question relevant to any other group or subject?
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[ it’s on there ]
[ it’s in here ]
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b a c t e r i a a f f e c t s o u r d a i ly l i v e s , 24 / 7
CH4 B
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_041 _055
our purchases and our actions. These influences affect a significant
how bacteria affects our living spaces
conscious about the negative effects of bacteria, it has made dealing with bacteria a part of daily life. This brings about the question of how much time do we spend on bacteria, and how much of it is necessary or useless. Bacteria physically live on every surface of the earth, as well as on and in our bodies, but they also invade our minds and actions round the clock.
b a c t e r i a i s g o o d f o r t h e e n v i r o n m e n t, b u t a r e w e ?
bacteria is good for the environment, but are we?
ne of the things that do not tend to occur to people when they think about bacteria is how it impacts the environment. Bacteria play a huge role in helping the environment stay healthy and running. Without
tends to overlook is how people’s fear of bacteria affects the environment. This Living spaces are not only are occupied by tons of bacteria, they are now commonly occupied with antibacterial products. In the home, there are antibacterial cleaning products and soaps occupying cupboards, countertops and tables. In offices, gyms and grocery stores, there are hand sanitizer dispensers. In stores, there are shelves filled with antibacterial products. People these days are more self-conscious about the bacteria and that is reflected in the spaces they live in. There are also posters covering walls of hospitals, schools and workplaces explaining proper ways to cough and sneeze to avoid spreading germs. The fear of bacteria also affects the way people act around their living spaces. People take off shoes inside their homes to prevent bacteria from entering their living spaces and keep their meat cutting boards separate from the cutting boards they use to chop vegetables.
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ch5
teria to help clean up waste caused by humans. The other thing that society
sneezing. Even when we are not making decisions about bacteria, we are surrounded by reminders of how to protect oneself from bacteria. These things
»»»
bacteria, the earth would look very dry and empty. Modern society uses bac-
nected to bacteria, from washing our hands to covering our mouths when
include health posters and antibacterial products. As society has become more
i t ’ s w h at yo u c a n ’ t s e e
o
acteria affects our health in a significant way, but it also affects many other significant aspects of our lives. Bacteria influence our living spaces,
amount of our finances and time. We make decisions everyday that are con-
009
CH5
bacteria affects our daily lives, 24/7
§ 4.1
»»»
fear has led to the popularity and production of antibacterial products and antibiotics, which in turn lead to more energy consumption and pollution. Even there would
though there is a lack of evidence that these products are beneficial in any
be a significant
way, they are still being produced and harming the environment at the same
difference in
time. The root of the problem may originate from the way people think. Many
our living spaces if there were no antibacterial products sold .
people are choosing to protect themselves from bacteria over protecting the environment, even though it appears to be a lose-lose situation for both sides.
_041 _061
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b a c t e r i a i s g o o d f o r t h e e n v i r o n m e n t, b u t a r e w e ?
§ 5.2
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b a c t e r i a i s g o o d f o r t h e e n v i r o n m e n t, b u t a r e w e ?
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ch7
how much water do we use to get rid of bacteria?
People wash their hands all the time to prevent themselves from getting skin infections or from getting sick. I have seen and heard people say that one needs to wash his or her hands for at least 20 seconds to get most of the germs off of them. Even though clean water and proper sanitation has led to a major decrease in water-borne epidemics, In a time where clean water is becoming a resource that is depleting, the question of how much water is wasted on trying to protect ourselves from bacteria is an important one to reflect seriously on today.
§ 5.3
_009
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CH t
recycling antibacterial products
he pro
ria orig
govenm
teria, so they
the many adv
will protect th
bacteria is roo
Considering that the large majority of antibacterial products come in plastic packaging, there should be a big effort to recycle them. There are antibacterial products on the market that are recyclable, but there are still some that are not. But perhaps that larger problem lies in people not thinking to recycle antibacterial products. As mentioned previously, all of my focus group participants have used or use antibacterial products, but none of them have ever thought to recycle them.
municate a m
society in how
choices that w
terial product
antibacterial p
comes to bac
have you thought about how antibacterial products effect the environment?
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_project identity collection
a collection of marks
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_brief
mfa g r aphic de s ig n
This is a collection of logos that I created during my time in the Graphic Design program at the Academy of Art University. When creating an identity, I do a lot of research, brainstorming and sketching. My goal is to positively show the personality
_school ac ademy of ar t
of the brand through its logo, as well as create a logo that is unique and stands apart from others.
univ er s it y
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sketches
_project process notebooks
the process of creating
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_brief
mfa g r aphic de s ig n
I love to sketch, draw and explore ideas in my sketchbook. It is a big part of my process in creating every project. It helps me formulate and envision my ideas, and also find better solutions. It helps me break boundaries, test limits and go on
_school
adventures. My process is playtime to me.
ac ademy of ar t univ er s it y
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+ _ i l lu s t r at ion s alison kim
_hand
lettering
alison kim
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microv erse
_project microverse
mfa thesis
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_brief
p hil hamle t t
Create educational materials about germs that help people
mic hae l k ilg ore
make healthy decisions about handling germs in their daily
d av e g ot t w ald
lives. These materials include information about the types of germs, good germs, bad germs, and how to protect oneself from harmful germs. _solution I wanted to create useful educational materials that would help parents and children make healthy decisions related to germs, but I also wanted to make these materials fun and visually pleasing. In my research, all the educational materials about germs I found were text-heavy and visually displeasing. I decided to make my educational materials visually focused, with lots of illustrations, and fun to read. I created deliverables that include a germ guidebook for parents, a children’s picture book, a series of educational posters, and a Web site that provides information about germs.
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_ f or m at pr int • p a c k a g in g
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specs.
_typefaces v arious
_palette
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c las s rO O m
di d yo u k n ow t hat the fi r st a n t i bi otic, penicillin, is ma de f ro m fungus?
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fun fac t
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# 02 5
Hundreds of drugs found today were actually derived from chemicals first found in germs. Germs, like the fungus Penicillium, have helped cure illnesses and save many people’s lives.
m ic r ov erse .co
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d i d yo u k n ow t h at th ere are g e r m s i n yo ur sto m ach t hat h e l p yo u di gest fo o d ?
fun fac t
There are bacteria in our stomaches and intestines that break down food and release important nutrients that give us energy. Without these bacteria, the nutrients in food would pass through our bodies and be lost as waste.
m ic r ov erse .co
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#02 1
g e r m e d u c at i o n
m i c rOv e rs e
c las s rO O m
did you k now t hat t h er e ar e germ s t hat he lp plan ts g row and stay h ealt h y ?
f un fac t
# 003
There are germs that live in the soil that protect plants from bad diseases and pests. Germs also help convert good nutrients, like nitrogen, into forms that plants need to grow and stay healthy.
m ic r ov erse .co
g e r m e d u c at i o n
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c las s rO O m
s n e e z e or cough i nto the upp er part of your arm, n ot i n to your h a nd s
cool tip
# 0 18
Good hygiene etiquette is an important and simple way of helping control the spread of harmful germs to you and other people. Sneezing into the upper part of your arm can help decrease the spread of harmful germs and infections.
m ic r ov erse .co
g e r m e d u c at i o n
m i c rOv e rs e
c las s rO O m
wash in g you r h an ds w it h soap is a g r eat way to pr e ve n t in f ec t ion s
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# 011
Washing your hands is an effective way to prevent getting infected with harmful germs that can cause illness. Be sure to wash your hands with soap and water.
m ic r ov erse .co
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The
m i c r Ov ers e c las s r o om
GER M S 1 0 1
S hop
bloG
abo u t
Learn about germ safety in the home Learn about germ safety in the home GEt ouR nEwSlEttER
e-mail address
S ub Sc Rib E
GERM germ education Educat ion
fRiEnd uS
follow uS
expLore ExploRE microverse
microverse Microverse cl UniversiTy Assroom is Here here To to answer Answer yoUr your qUesTions questions aBoUT About GerMs. germs. Learn leArn aBoUT About Good good GerMs, germs, Bad bAd GerMs germs and And Tips tips on sTayinG stAying HeaLTHy. heAlthy.
leArn something
featurednews news featured
GERMS germs in the thE news nEwS
shop shop
nEw new to the thE shop Shop
GERM•A•PEDIA -
navigating a germ-filled world • by alison kim
alison kim
germ•a•pedia is a germ guidebook. learn about good germs, bad germs, and how to live safely with germs at home, at school and in public places.
by aLison kim m i c r ov e r s e
Microbes can microbes cAn Benefit hAveMore benefits beyond Than Just the the Gut gut _142
mApping The Mapping the of germ the Microbial mAke-up Make-Up of heAlthy of Healthy humAns Humans
c las sro om
germ•A•pediA
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GERMS 10 1
Shop
blo G
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ERMS Ge rmGb l O G10 1
the germ blog features the l at est news about germs.
what aRE GERMS
MicRobES can havE GERM SafEty bEnEfitS bEyond thE Gut
hyGiEnE baSicS
It is becoming more known that bacteria keeps the human gut healthy, but recent studies do suggest that bacteria can also keep your sinuses healthy as well. Studies that appear in the journal Science Translational Medicine, have suggested that people with less sinus problems have a larger variety of bacteria living inside their sinuses.
05.08.13
05.07.13
why a GRiMy child c an MakE foR a hEalthiER lifE
M appinG thE GE RM MakE- up of huM anS
05.06.13
05.05.13
pREt ty bac tERia: how to MakE aRt fRoM E. coli
it iS a bac tERial bonanza: MicRobES kEEp uS alivE
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m i c r Ov ers e
© micrOverse 2013
c las s r o om
GERMS 101
Shop
bloG
abo u t
designed by alison kim
Ge rm s 10 1
Good GERM S
there are many good germs. many billions of years ago, germs actually converted the earth’s atmosphere from nitrogen-based to oxygen-based, which made it possible for life to evolve. without germs, the earth would basically look like the moon, empty, with no animals, humans, or plants.
hEalt hy En v iRonMEn t
There are germs that live in the soil that protect plants from the harmful diseases and pests. Germs also help convert good nutrients, such as nitrogen, into forms that plants need to grow.
hEalt h y p Eop lE
There are germs in your body that help keep you healthy. There are bacteria in your gut that help you digest the food you eat.
© micrO verse 2013
GER M S hE l p Mak E f ood
There are germs that aid in the process of fermentation, which helps make delicious food like yogurt, cheese, bread, and pickles.
designed by alison kim
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thank you to everyone who
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+ _mom,
dad, jon, andrew
&
my sweet pup peanut
Thank you so much for your love, support and encouragement. I love you guys so much! _friends &
c l a s s m at e s
Thank you for your support, laughs, encouragement, and constant inspiration. You guys are awesome! _instructors especially: Mary Scott • Phil Hamlett • Hunter Wimmer • Jeremy Stout • Dave Gottwald • Christopher Morlan • Lian Ng • Gaston Yagmourian • Michael Kilgore • Michael Sainato • Cheri Gray • Stephen Giem • Scott Rankin I learned so much from each and every one of you, and will forever be grateful for your guidance. You helped me see things in new ways and helped me become a better designer. _colleagues To my friends at Office and at CEB, I learned so much working with you all, and feel so lucky to have been a part of your workplace. Thanks for being inspirations in my life.
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