The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
what is the Plan?
why? results
budget activities undertaken communication
What is it?
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
W h a t is the A lj a rafe D o ñana re gion n e t w or k for Orn i tholog ical t rails?
Of the
524
bird species
listed on “Birds in Europe” (Birdlife 2004)
50%
more than It is a initiative of the Local Action Group Aljarafe-Doñana (ADAD) in order to create new ornithological trails in five of our villages Park:
integrated
Aznalcázar,
in
Isla
Doñana Mayor,
project
has
been
La
Puebla
supported
by
LiderA Program (Ministry of Agriculture, Fisheries
and
Rural
Developmen
of
the
Regional Government of Andalucía and the EAFDR-European Area’
Union)
Sustentable
and
the
Tourism
in our region
as well as other occasional species
Natural
del Río, Pilas, Villamanrique de la Condesa. This
are observed regularly
‘Doñana Initiative
of the estimated
300
bird species
which is possible to see in Andalucía regularly
83%
can be observed
in the region
why?
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
多por qu辿 el
SST O? Local Action Group Aljarafe-Do単ana (ADAD) has been working intensely for more than a decade to highlight and promote awareness of this ornithological asset, which makes our region one of the most suitable
Local Action Group Aljarafe-Do単ana (ADAD) has been working intensely for more than a decade to highlight and promote awareness of this ornithological asset, which makes our region one of the most suitable environments in Europe for bird watching.
environments in Europe for bird watching. We have supported the creation of infrastructure and
We have supported the creation of infrastructure and facilities for specialized bird watching tourism, as well as professional training, promotion and dissemination, and the revitalization of businesses and institutions related to the world of birds.
facilities for specialized bird watching tourism, as well as professional training, promotion and dissemination, and the revitalization of businesses and institutions related to the world of birds.
The creation and sign posting of these ornithological tourism trails represent another step forward in the sustainable enjoyment of one of our greatest treasures, birds.
The ADAD’s experience in ornithological tourism
results
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
The trails network
improving the interpretative
use of
natural heritage by companies and professionals
specially attached on nature and ornithology (generation of employment and
It improves the tourism in the area,
economical wealth) Promoting
cycling and hiking on the natural areas of our region,
specially, on the birdlife diversity
Results
Promotion
at international and national levelsof the
most situable places for bird watching and the enjoyment of natural environment of the Sevilian Do単ana region.
Connection of our territory with other more consolidated routes of Do単ana (Huelva). Lasting
effects of the project :
equipment, APP, brochures, etc.
signaling, birdwatching
budget
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
240.372,37 € CONSEJERÍA DE AGRICULTURA, PESCA Y DESARROLLO RURAL
Budget
CONSEJERÍA DE TURISMO Y COMERCIO
CONSEJERÍA DE AGRICULTURA, PESCA Y DESARROLLO RURAL
CONSEJERÍA DE TURISMO Y COMERCIO
60% 40 % LiderA
Andalousian Ministery of Agriculture, Fisheries and Rural Development and EAFDR of the European Union
ITS of Doñana Region
Ministery of Tourism and Trade
240.372,37 â‚Ź Trails network technical project
Budget
Signaling and equipments Dissemination and Promotional materials Bikes&Birds Program Dissemination Project Semminars
4% 73% 15% 7% 1%
actions undertaken
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
acti ons u ndertaken
1
Making of technical signaling plan and ornithological trails tracing
2
Signals design, interpretive panels and observatories, installation and later maintenance.
3
Production of informative and promotional materials: brochures, poster, APP, passport, etc.
4
Bikes&Birds Program: project promotion and ornithological awareness of the region resources
5
Tourist dynamisation on the region touristic establishments: dissemination material distribution, birds passport
6
Final presentation Day
7
Project communication
Signals design, interpretive panels and observatories, installation and later maintenance.
324 Signaling
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
Signals design, interpretive panels and observatories, installation and later maintenance.
! (
SE -5 11
SANLUCAR LA MAYOR MONASTERIO
ESPARTINAS
SE-6 26
OBS002Río Guadiamar
CHUCENA
-6 SE
SE -62 9
UMBRETE A-49
8 -63
SE-6
48
A-477
BOLLULLOS DE LA MITACION
dia m
ña Pi
oG
de
ua
da
Rí
jab err a qu e Ma
l
roy od
Ar
N ue v o
d pu
oz o
SE-631
de
lP
Rí o
OBS003Río Guadiamar
a Frí
ad
! (
OBS004Pajareras
7 -66 SE
OBS006Dehesa Tornero VILLAMANRIQUE DE LA CONDESA
OBS007Las Trescientas a
! (
Parque Natural, DOÑANA
! (
yo
de
4
SE -64 7
49
ro Ar
ad a
o
Paisaje Protegido, CORREDOR VERDE DEL GUADIAMAR
! (
ñ Ca
Reserva Natural Concertada, CAÑADA DE LOS PÁJAROS
LEYENDA
COLINAS (LAS)
Municipios Carreteras
OBS005Laguna de San Lázaro
rios
e eD ld na Ca n ró ad ño
Ca
! (
Comarca Aljarafe - Doñana
Reserva Natural Concertada, DEHESA DE ABAJO
L
SENDEROS ORNITOLÓGICOS Observatorios_ejecutados
g sa
Paisaje Protegido, CORREDOR VERDE DEL GUADIAMAR
ue
Paraje Natural, BRAZO DEL ESTE
de
Parque Nacional, DOÑANA
ío R
ío lR
Parque Natural, DOÑANA Reserva Natural Concertada, CAÑADA DE LOS PÁJAROS
i da ua G
ra
Gu ad
Reserva Natural Concertada, DEHESA DE ABAJO
ar
SE -6 59
iam
POBLADO DE ALFONSO XIII
Parque Natural, DOÑANA
añ
m adia
Parque Natural, DOÑANA
ar
! (
! (
OBS010Estación de bombeo
OBS008C.V. José Antonio Valverde
ubicación de obsevatorios en
Paraje Natural, BRAZO DE LA TORRE
Aljarafe-Doñana
13
Parque Nacional, DOÑANA
90
! (
ISLA MAYOR
85 SE-6
OBS009Caño Guadiamar C
Gu o de
Paraje Natural, BRAZO DE LA TOR
SE -6 66
! (
e
an En
Cañ
AZNALCAZAR
-6 SE
46 -6 SE
no
PILAS
A-474
4 -47 SE
Ca
ar
37 SE-6
SE-628
Parque Natural, DOÑANA
HINOJOS
SE-627
BENACAZON SE
17
SE-618
HUEVAR
48 A-
SE-5 25
VILLANUEVA DEL ARISCAL
CARRION DE LOS CESPEDES
Observatories
17
SE-510
SE-62 5
36
A-48 1
n
-6 SE
SE-639
ch ó
CASTILLEJA DEL CAMPO
SE-5 26
! (
da
A-47 2
3 -51 SE
SE -5
OBS001A.R. Las Doblas
Ar
MANZANILLA
27
7 A-4 7
Arr o yo
HV -70 08
-1
SE -5
HV-50
ray ó n ESCACENA DEL CAMPO
.
SE-512
lca
28
o yo A
-5 SE
Ar r
32
HV -51 32 9 HV-700
10
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Doñana region
Signals design, interpretive panels and observatories, installation and later maintenance.
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Doñana region
La red de senderos
The network of trails
OLIVARES
La red de senderos ornitológicos de la comarca Aljarafe-Doñana consta de 14 rutas, repartidas a lo largo de más 220 km de longitud y
SANLÚCAR LA MAYOR
una superficie de más de 352 km2, que permiten apreciar al visitante
220 la comunidad ornitológica desde el prisma de 5 ecosistemas distintos: Arrozal, Bosque de Galería (Río Guadiamar), Dehesa, Marisma y Pinar. De este modo, por cada tipo de ecosistema se incluye un folleto con
CARRIÓN DE LOS CÉSPEDES
UMBRETE
sus correspondientes rutas. Además, se ha incorporado el folleto de
senderos ‘Aves y Usos Tradicionales’, donde volvemos sobre tres de estas rutas para que observes el patrimonio ornitológico en relación a los usos
HUÉVAR DEL ALJARAFE
BENACAZÓN
tradicionales, algunos de ellos ancestrales, de los hombres y mujeres que
BOLLULLOS DE LA MITACIÓN
habitan la comarca.
The network of bird watching trails consists of 14 routes, which in total are more than 220 km in length and cover an area of over 352 km2. The trails
PILAS
AZNALCÁZAR
enable visitors to appreciate the bird community in 5 different ecosystems:
The bird watching trails network consists of 14 Senderos por ambientes The trails by environment routes, make more than 220 km in length and cover an area of over 352 km2. rice paddies, the Guadiamar River gallery forest, meadows, marshes and
pine forest. There is a leaflet with the corresponding routes for each type of ecosystem. In addition, there is a leaflet entitled “Birds and traditional land uses”where the bird life on three of these routes is considered in relation to
the traditional use made of the land by the men and women living in these areas, including some uses from the past.
VILLAMANRIQUE DE LA CONDESA
LA PUEBLA DEL RÍO
>>El Arrozal >>The rice paddies
Arrozales de la Dehesa de Abajo Cantarita
>>Las Marismas >>The marshes
Brazo de la Torre Los Vados Caño Guadiamar por Dehesa de Pilas Lucio del Lobo por Entremuros
ISLA MAYOR
>>Las Dehesas >>The meadows Dehesa de Abajo Tornero Chaparral – Manchazuhillos Laguna de San Lázaro
>>Guadiamar >>Guadiamar Las Doblas Vado del Quema
>>Los Pinares >>The pine forests Pinares de Aznalcázar - La Puebla del Río
senderos ornitológicos en
Aljarafe-Doñana
Informative and promotional materials: brochures (also in ENGLISH) The trails enable visitors to appreciate the bird community in 5 different ecosystems: rice paddies, the Guadiamar River gallery forest, meadows, marshes and pine forest. There is a leaflet with the corresponding routes for each type of ecosystem.
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
Informative and promotional materials: brochures (also in ENGLISH)
APP free (in SPANISH, ENGLISH and FRENCH)
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
Birds passport
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
The road signage Plan for Ornithological Tourism trails in the Aljarafe-DoĂąana region
Bikes&Birds Program
Nature
Healthy sport
Ornithological Resources birdwatching
Leisure
Tourist promotion
environmental  awareness sustainability coexistence
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Doñana region
Bikes&Birds Program
La Puebla del Río | September, 14th Isla Mayor | October, 6th Pilas | October, 20th Villamanrique de la Condesa | November, 1st Aznalcázar | November, 9th
AYUNTAMIENTO
VILLAMANRIQUE
tecnical support
Guadiamar Educa
600
More than
Routes
participants
birds
birds
birds
birds
birds
birds
communication
The road signage Plan for Ornithological Tourism trails in the Aljarafe-Do単ana region
diffusion
media
16
Press releases
MASS
MEDIA
8
6
TV Interventions
Appearances in conventional press
60 MORE THAN
Appearance in digital media
2
Radio Interventions
communication
CONTENTS
Ver贸nica Mercado Roc铆o G贸mez PRODUCER