Europe Sports Nutrition Market: New Developments Helps To Grow Market Opportunities & Forecast Until 2023 Opportunity Analysis And Industry Forecasts, 2015-2021
Europe Sports Nutrition Market Overview: • Europe Sports Nutrition Market is expected to garner $10,429 Million, By 2021. The sports nutrition market in Europe has witnessed healthy growth rates in the past few years, and is expected to continue this trend in the future. • Growth in health concerns, higher obesity prevalence, and rise in health clubs & fitness centers in Europe have led to increased demand for sports nutrition products. In addition, the inclination of people towards sports in the European region and rise in consumption of sports nutrition products by non-traditional users drive the market growth. However, availability of low-quality and counterfeit products restrain the growth of the market. Increase in demand for herbal and natural products are expected to offer opportunities for growth.
• Request Sample Copy: • UK and Germany are among the largest sports nutrition markets in Europe. Factors such as rise in interest of women to keep their body fit and toned, coupled with consumers upgradation to better and expensive sport nutrition products have further boosted the market growth.
Segment Review: • The report covers the study of the Europe sports nutrition market based on product type,end user, distribution channel, and country. On the basis of product type, it is segmented into protein powder, Iso drink powder, capsule/tablets (creatine, BCAA, and others), supplement powder, RTD protein drinks, Iso & other sports drinks, carbohydrate drinks, protein bars, carbohydrate/energy bars, and other supplements. Iso & other sports drinks generated the maximum sales in Europe. These drinks help restore the electrolyte balance and the hydration levels of the body. Carbohydrate/energy bars have higher penetration in Western European countries over Eastern Europe on account of their greater adoption as a premium lifestyle food. Increased adoption of such products in Western Europe is expected to provide impetus to growth in the future. Moreover, rise in popularity of such products in Eastern European countries due to increase in disposable income and innovative product launches are expected to supplement the market growth. • Athletes and recreational users together accounted for a majority share of the European sports nutrition market. Mass marketing strategies adopted by players and growth in sales through online retail channels have fueled the sales of these products. New product launches catering to the need of non-traditional users coupled with their increase in health awareness and rise in income levels are anticipated to foster the market growth.
Competitive Landscape: • Key market players profiled in the report are Glanbia PLC, The Coca-Cola Company, Atlantic Multipower Germany GmbH and Co. OHG (Atlantic Grupa D.D.), Maxinutrition Ltd. (GlaxoSmithKline PLC), Olimp laboratories Sp. Zoo, Nutrend D.S.,a.s., Ultimate Nutrition Inc., PowerBar Europe GmbH, Science in Sports Plc., and PacificHealth Laboratories Inc. • Other players in the value chain include PepsiCo Inc., Reckitt Benckiser Group Plc., Clif Bar & Company, Abbott Nutrition Inc., and Otsuka Pharmaceutical Co. Ltd.
Europe Sports Nutrition Market Key Benefits: • The report includes extensive analysis of the factors that drive as well as restrain the Europe sports nutrition market. • The market projections for the period 2016 - 2021 is included along with factors affecting the same. • The report also provides quantitative as well as qualitative market trends to help the stakeholders to understand the situations prevailing in the market. • SWOT analysis enables to study the internal environment of the leading companies for strategy formulation. • Competitive intelligence highlights the business practices followed by the leading market players across various geographies.
Europe Sports Nutrition Market Key Segments: By Product Type
By End User
Protein Powder
Athletes
Large Retail & Mass Merchandisers
UK
Iso Drink Powder
Bodybuilders
Small Retail
Germany
Capsule/Tablets (Creatine, BCAA, and Others)
Recreational Users
Drug & Specialty Stores
France
Supplement Powder
Lifestyle Users
Fitness Institutions
Italy
Online & Others
Spain
RTD Protein Drinks Iso & Other Sports Drinks Carbohydrate Drinks Protein Bars Carbohydrate/Energy Bars Other Supplements
By Distribution Channel
By Country
Rest of Europe
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