Ag Capabilities Brochure Minneapolis

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D I S C OV E R


Wow! There’s one word we hear from AlphaGraphics’ customers time and time again: Wow. Whether it’s from a long-term client, or someone checking out our services for the first time, people are continually surprised by just how much AlphaGraphics can do. It’s not simply about the number of products and services we offer (though that’s impressive in itself). It’s about finding a one-source partner who can help you plan, produce and manage virtually every aspect of your organization’s marketing and communications needs. You’ll save time and money by not having to juggle multiple vendors. You’ll better maximize your return on investment. And you’ll find a working relationship that can help you grow your business for years to come. Scan here to learn more about what AlphaGraphics can do for your business.

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Take a look inside. With AlphaGraphics’ help, you’ll soon find that your customers will be saying, “Wow!” about your organization.


AlphaGraphics | Increase Your Reach

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Communication Personalize it!

The Consultation

Multi-channel Marketing

From simple logos and standard business packages to full-blown multimedia marketing campaigns, we’ll help you develop your message to make the most impact.

AlphaGraphics Marketing provides strategic marketing solutions to help you connect to your customers on the go, online, direct to their doors or to their email inboxes — while reducing your overall cost-per-lead and cost-per-sale.

F R O M S TA R T T O F I N I S H , W E TA K E YO U R M A R K E T I N G A N D B U S I N E S S C O M M U N I C AT I O N S I D E A S A N D T U R N T H E M I N T O R E A L I T Y.

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Design Services

High Quality Print Services

Be it a simple business card or elaborate multi-channel marketing campaigns, our expert designers give your message the look you desire.

With virtually every type of printing, we’ll help you decide what’s right for your project. From digital to offset, our expertise in printing will get your message noticed.

Mailing Services

Online Order Management

We’ll not only assist in fulfillment, kitting, and packaging, but we can also help you determine the best demographics, buy the right list and procure better postage rates.

With agOnline, our convenient online ordering system, you’ll have complete control over the items that are ordered and who has access to them — all while maintaining your brand and reducing costs.

AlphaGraphics | Increase Your Reach

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The Consultation Clearly, effectively, and creatively communicating your message is essential for your business to succeed. AlphaGraphics can produce a marketing and communications strategy that gets noticed — without you having to pay top dollar. When it comes to our consulting services, we begin by getting to know you. Then we help you figure out how to make your message stand out from the crowd. It doesn’t matter if you need a simple design for your new business cards or a complex multichannel marketing campaign, WE DO IT ALL. And if you’re not sure how or where to start, that’s no problem. We are.

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“AlphaGraphics has saved my projects so many times, I can’t keep count! Besides coming through

for us under the gun and before the bell, AlphaGraphics’ 360 degree customer service is phenomenal. From tips on using InDesign, to proofreading our school newsletter, to the unbelievably timesaving direct imprint mailing services they provide us, we simply couldn’t be happier.” – Chris Smith, Rohan Woods School

AlphaGraphics | Increase Your Reach

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Multi-channel Marketing Put the power of marketing to work for you with our experts at AlphaGraphics. Conducting business today means connecting with your audience in new ways. It also means collecting valuable information about them in order to tailor a personal marketing message that speaks to their needs, wants and personality traits. To do both, you need a unique and attentiongrabbing way to get your customers and prospects to respond. Allow us to help you create a compelling marketing campaign that will get you the results — and advantages — you want. Unfamiliar with how these strategies work? No problem. The marketing pros at AlphaGraphics will help you understand the technology behind it all so you can put it to work for you. Our strategic direct marketing solutions give you a means to measure results, drive revenue, reduce overall cost-per-lead and increase ROI. T H E E F F E C T I V E LY D E S I G N E D P U R L C A M PA I G N S C A N A C H I E V E R E S P O N S E R AT E S O F U P T O 3 0 % .

Increase your reach with:

··Direct Marketing ··Email Marketing ··Online Marketing

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··Mobile Marketing ··ePublishing ··Brand Identity


Kellie is fabulous - so helpful and friendly! I order a lot of signage for our company, and usually need it quickly - AlphaGraphics

makes me look like a rock star in the eyes of my employer!” – Tom T., Piper Jaffray

It is always a pleasure to work with everyone at AlphaGraphics and you are always very responsive to

it was a last minute rush job and once again, you came through for me.” my needs. In this case,

– Deena H., REM Minnesota, Inc.

AlphaGraphics | Increase Your Reach

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Design Services Ever wonder what it would be like to have an affordable, professional graphic designer on demand? Just imagine how much easier it would be to run your business if you had someone to help turn your “big ideas” into standout brochures, newsletters, direct mail pieces, flyers, ads and much more. At AlphaGraphics, our expert designers give your messages the look you want. From logos and standard business packages to full-blown multimedia marketing campaigns, we’ll take your plan from concept to completion. We’ve also got the behind-the-scenes know-how to technically prepare your materials for printing, including: O U R D E S I G N E X P E R T S W I L L C R E AT E A P R O F E S S I O N A L D E S I G N T O H E L P YO U , YO U R C O M PA N Y A N D I T S P R O D U C T S , L O O K T H E I R V E R Y B E S T.

Including:

·· Industry-standard design

software that brings the highest production standards to your projects: Adobe Photoshop, InDesign, Illustrator, and others. Stock photography and illustration resources that augment your layouts. Typesetting, pre-press, and color correction techniques that ensure your project is properly formatted.

·· ··

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“AlphaGraphics did an amazing job on our recent project. From the invitations to the program, the

I really lean on AlphaGraphics for design layout, and their team came through— not to mention hitting our tight timeline. Much appreciated!” work was outstanding.

– Kristi M. Ludenia, Sunwest Distributors

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High Quality Print Services You want your marketing message to put you a step ahead of the competition, right? That’s where our world-class printing comes in. No matter the task, our print services can make you look good. Whether you need basic one-color flyers, a banner to hang from the side of a building, or anything in between, our specialists can help define — and then create — the look you want. And with a wide array of special printing effects like personalized communication, specialty inks, papers, finishes and more, your message will soon boast that “Wow” that makes you stand out. Which printing solution is right for you? We can help you decide. Offset Printing offers the most options for paper, color, and sizes for your project. It provides the most value-per-piece when you need larger quantities produced. Digital Printing is where speed meets print quality. Perfect for sales sheets, postcards, newsletters and more, AlphaGraphics’ digital presses turn around crisp, vivid printing in a flash. It maximizes value on smaller quantity projects with variable and personalized content. Large Format Printing makes a statement in a big way. We can print posters, banners, presentation charts, and trade show booth materials on a variety of substrates and finish them just right with lamination, grommets, protective coatings and more.

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“Thanks so much for all your help with the program for

this

book year’s

and

all

HRC

the

other

printing

Twin

Cities

Dinner.

Your flexibility and hard work was greatly appreciated. Thanks again!” – Tal & Alicia, Human Rights Campaign

AlphaGraphics | Increase Your Reach

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Online Order Management Using agOnline makes it easy to order, update and reorder. If your organization is like most, you’ve probably found it difficult to manage and update your printed communications for distribution. Maintaining branding and ensuring that the most recent version of your product is ordered every time — no matter who places the order — can be a headache if you don’t have the right tool. That’s where agOnline comes in. This Internet-based resource keeps a catalog of your printing projects, and then lets you access them online from an e-commerce site customized for your business. Just select the item you’d like to order, enter the quantity you need, and change or add new information if desired. The order can be billed to a credit card and shipped directly to the address you request. F O R E V E R Y $1 S P E N T O N P R I N T, A P P R O X I M AT E LY $ 6 I S S P E N T O N O T H E R PA R T S O F T H E D O C U M E N T L I F E C YC L E , I N C L U D I N G C R E AT I O N , A D M I N I S T R AT I O N , D I S T R I B U T I O N A N D S T O R A G E .

It’s perfect for ordering stationery for a new employee, updating someone’s title on a business card or adding the latest product specs to a sales sheet. With these added benefits of real-time order tracking and history, plus control over who can access each item and what changes they can make, agOnline ensures consistency in your materials and reduces waste.

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AlphaGraphics | Increase Your Reach

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Mailing Services Imagine that you have created the perfect promotional piece that delivers a dynamic message to your customers. Now what? How do you deliver it? Rather than lug boxes around town trying to find one company to prepare labels and another to affix postage and send to the post office, let us coordinate it for you. After all, AlphaGraphics centers are experts in mailing and shipping services, too. We’ll not only assist in fulfillment, kitting and packaging, but we can also help you buy the right list and determine the best demographic. Plus we’ll help you select the most efficient way to get it there — on time and within budget.

Our full-service options include: Pre-mailing Identifying targeted mailing lists Stuffing envelopes Labeling Printing variable data addresses Assembling multiple pieces Kitting Packaging

·· ·· ·· ·· ·· ·· ··

Mailing and shipping

··Maintaining current mailing database ··Packaging supplies and services ··Shipping via the U.S. Postal Service ·· Procuring better postage rates for projects Managing options such as tracking, overnight deliveries, etc.

··

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Post-mailing Response tracking using personalized websites and other agDirect Marketing tools Project reporting List refinement Strategies for future mailings

·· ·· ·· ··


“When we arrived in Denver to exhibit at the annual conference of our prime market, a sign, which was an important display for our booth, had been damaged in shipment. We called you and at your direction, we had the local AlphaGraphics prepare the sign and e-mail the artwork to a center in Denver. By

5 p.m. a new sign was delivered to the Conference Center. Again, my thanks to you for your help in making this conference successful for us.” – William C. Scura, RAMAPO Information Systems, Inc.

AlphaGraphics | Increase Your Reach

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Go Big When you need to make a big impression, nothing delivers like large format printing. Using state-of-the-art technology, we make your trade show displays, exhibits, posters, banners, point of purchase displays, backlit displays and even vehicle wraps pop with vibrant color that gets noticed. We’ll can also mount your project or insert grommets for hanging. Give your communications big impact with a variety of special finishing options, such as: Mounting on hard surfaces, foam core and even pop-up displays Printing on plain paper, UV-resistant stock, canvas, vinyl and photo gloss Special coatings, lamination, and protective packaging

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T H E AV E R A G E C U S T O M E R TA K E S L E S S T H A N 7 SECONDS TO DE VELOP AN IMPRESSION ABOUT YO U R B U S I N E S S  —  M A K E I T A G O O D O N E!

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AlphaGraphics | Increase Your Reach

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Expect Quality Let’s face it, in today’s business environment the quality of goods and services produced by an organization is paramount. That’s why AlphaGraphics has created a Quality Management Program, which is based on ISO 9001:2008 standards and incorporates Lean Manufacturing philosophies. Our rigorous training and review process ensures every business center maintains a high standard for quality products and efficient production. What does this mean to you? It means from project to project, even country to country, we have established and engaged in best practices to ensure the deliverables you receive from us consistently meet your requirements and exceed your expectations. We are all around the world and just around the corner, with hundreds of locations in the U.S., and locations in China, Cyprus, Brazil, Hong Kong, Mexico, Russia, Saudi Arabia, and the United Kingdom.

A LPHAGR A PHIC S I S COMMIT TED TO EFFEC TI VE B U S I N E S S P R A C T I C E S , O U T S TA N D I N G Q U A L I T Y M A N A G E M E N T, A N D Q U A L I T Y A S S U R A N C E .

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Go Green Protect it Going green just makes good business sense. And being environmentally responsible is something we take very seriously at AlphaGraphics. All of our business centers strive to be as eco-minded as possible, including working toward earning certification from the Forest Stewardship Council (FSC). In order to receive this internationally recognized designation, our papers and inks have to go through a rigorous review to verify that they came from eco-responsible sources that comply with the highest standards in the market. What this means is that while you are working with us to grow your business, you are also directly helping to reduce your impact on the planet. Now that’s good news that benefits us all!

T H E F O R E S T S T E WA R D S H I P C O U N C I L WA S C R E AT E D TO CHA NGE THE DIA LOGUE A BOUT A N D THE PR AC TICE O F S U S TA I N A B L E F O R E S T R Y W O R L D W I D E .

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Giving Back Start to finish Building relationships lies at the root of what we do at AlphaGraphics. We’re your partner in marketing and communications, and your neighbor in the community we share. That’s why it’s so important to us to give back in any way we can. We’re also proud to be the first-ever title sponsor of a national sports team — US Sailing Team AlphaGraphics. Just as sailing team members are fueled by talent and leadership, so too is each locally owned AlphaGraphics business center. We believe that through this collaborative relationship, both entities inspire each other to achieve new heights of success. Junior Achievement is another of the many organizations we are honored to support. By sharing professional successes, insights and know-how, each AlphaGraphics business owner can positively impact the children in their local community.

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AlphaGraphics | Increase Your Reach

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Connect Your locally owned, one-source AlphaGraphics center delivers all types of services for almost every business need. But what ultimately makes your AlphaGraphics different from any other communications service center? Building relationships. Simply put, we assist you in building your business by first getting to know you and your needs. We live in your local community, but we’re supported by and connected to a global network to ensure consistent, quality service for businesses like yours all around the world. When you’re ready to begin your next project, give us a call! We can help you navigate the planning, production and management of nearly any communications piece — and make your life simpler in the process.

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Success Own it Helping you inform, involve, impress and inspire your audience is just the beginning of what your AlphaGraphics center can do for you. Ultimately, we can assist you in building your business, increasing your revenue and representing your brand with confidence.

··Annual Reports ··Blueprints ··Book Printing ··Brochures ··Business Cards ··CD/DVD Replication ··Calendars ··Cards & Invitations ··Catalogs ··Copies ··Corporate/Brand Identity ··Design Services ·· Dimensional Mail Campaigns ·· Personalized Direct Mail Campaigns ·· Directories ··Email Campaigns ··ePublishing ··Forms ··Labels ··Letterhead ··List Acquisition ··Manuals ·· Marketing & Sales Collateral ··Mobile Apps AlphaGraphics | Increase Your Reach

··Mobile Websites ··MMS/Multimedia Message Campaign ··Newsletters & Flyers ··Pay-per-click ··Photo Prints ··Photobooks ··Postcards ··Posters ··QR Codes ·· Personalized Landing Pages/PURLS ··Presentation Materials ··Promotional Products ··Retail & Restaurant Items ·· Search Engine Optimization ··Signs & Banners ··Social Media ·· SMS/Text Message Campaigns ··Stationery & Envelopes ··Trade Show Materials ·· Training & Education Materials ··Variable Mapping ··Web Design ··Yearbooks

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AlphaGraphics of Minneapolis 811 LaSalle Ave, Suite 207 Minneapolis, MN 55402 612.340.1111 alphagraphics.com/us401

Business Development Manager: Damin Wellenstein daminw@alphagraphics.com

©2011 AlphaGraphics, Inc. AGCBV1v.11A  |  Fact sources: http://sources.alphagraphics.com


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