NATIONAL ADVERTISING NETWORK
Media Kit 2016 ThriftyNickel.com
NATIONAL ADVERTISING NETWORK
4,921,719 Circulation 36 States • 120 Markets PLUS 187 Virtual Online Publications
Coast-to-Coast Coverage Thrifty Nickel & American Classifieds Readers are BUYERS: your ad is not competing with headlines, sports, business pages or comic strips.
Thrifty Nickel & American Classifieds Demographics change from Week to Week. you can hit a much wider percentage of the population than with subscription newspapers
Thrifty Nickel & American Classifieds Network Member Publications are Distributed FREE of Charge at thousands of convenient locations throughout the United States.
Guaranteed Readership Each paper is voluntarily picked-up, and most papers are read cover-to-cover. You KNOW that your message has reached its target.
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK
For as low as $2333.04 per week
TOTAL COVERAGE
for with your NATIONAL DISPLAY AD MARKET DISTRIBUTION KEY
ADVERTISE IN 5 MORE INDIVIDUAL MARKETS
Class (1) 10,000-25,999…21 Markets
Prices vary by Circulation of Paper
Class (2) 26,000-34,999…23 Markets
Class (1) Publication………..$6.00 Per Column Inch Class (2) Publication………..$7.00 Per Column Inch
Class (3) 35,000-44,999…11 Markets
Class (3) Publication.……….$7.50 Per Column Inch
Class (4) 45,000-55,000…4 Market
Class (4) Publication.……….$8.00 Per Column Inch
Class (5) Over 55,000 Plus Class (M) Affiliates…62 Markets
Class (5) Publication………..$9.00 Per Column Inch Class (M) Publication…Rack, Home Delivered or Mail Out…Call Us!
•
Don’t forget to ask to have your display ad placed online to our website. ThriftyNickel.com gets over
week’s publication. •
•
The publisher reserves the right to refuse an ad he/she feels is detrimental to the interest of the publication or its readers.
•
The customer assumes full and complete responsibility for advertising content that is printed and published. The advertiser(s) shall indemnify and hold harmless from any claims, or liability arising from the printing or publication of such advertising copy.
Per Month, & 350,000+
We cannot guarantee ads to be placed in the next edition in all regions. There could be a 2 week window for ads to appear.
12 MILLION Page Views
Ad must be scheduled and received by Tuesday 4:00 (CST) to be in the following
•
All ads are approved except the following: Ads for sexually oriented material or services; loan ads requiring up front money in the ad; Canadian loan ads; Personal or
registered users.
dateline ads; Ads that promote other internet classified sites or classified programs
Use your display to not only
other than Thrifty Nickel & American Classifieds; Adoption ads in states where it is
generate leads through print, but to drive leads directly
expressly prohibits by law to advertise for adoption. •
Rates subject to change without notice.
•
Please check with your ad representative for current rates on fewer than five markets.
•
All ads must be prepaid.
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK
4,921,719 Circulation 36 States • 120 Markets
Nationwide Classified Ad As Low As $1,487.52 per week
PLUS 187 Virtual Publications 20 Word Classified Ads Work!
Only $93.38 each additional word
ADVERTISE IN 5 MORE INDIVIDUAL MARKETS Selling price for 20 word classified. Prices vary by circulation of paper… MINIMUM 5 MARKETS required. Publication Class .. ...............
10-30 Papers
31-60 Papers
61+ Papers
Each Add Word
Class (1) Publication…
$6.25
$5.25
$4.25
.10
Class (2) Publication…
$7.25
$6.25
$5.25
.12
Class (3) Publication…
$8.25
$7.25
$6.25
.14
Class (4) Publication…
$9.25
$8.25
$7.25
.16
Class (M) Publication…
Rack, Home Delivered or Mail Out…See Your Sales Rep for Special Pricing
MARKET DISTRIBUTION KEY
Class (1) 10,000-25,999…21 Markets Class (2) 26,000-34,999…23 Markets Class (3) 35,000-44,999…11 Markets Class (4) 45,000-55,000…4 Market Class (5) 55,000 Plus Class (M) Affiliates…62 Markets
AVAILABLE DISCOUNTS
4 Weeks Prepaid
10% OFF
5 Ads or More Per Week
10% OFF
2-3 Weeks Prepaid • • • • • • •
We cannot guarantee ads to be placed in the next edition in all regions. There could be a 2 week window for ads to appear. We give 2 bold words at the beginning of the ad at no charge. Add $2 per ad per city for a border. Add $2.00 per city for tear sheet. Ad will appear under category specified in most papers. Rates subject to change without notice. Please check with your ad representative for current rates on fewer than five markets. All ads must be prepaid.
5% OFF
Multiple discounts not allowed. Cancellations must be received 2 weeks in advance in writing. Discounts will be revoked and back
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK National Advertising Program Paper directory (by Region)
TEXAS REGION – 21 Publications 684,250 CVC AUDITED CIRCULATION CITY & STATE
Abilene, TX Amarillo, TX Dallas/Mid-Cities, TX Beaumont/Houston So,TX Bryan/Houston No, TX Corpus Christi, TX Dallas, TX Fort Worth, TX Houston, TX Longview, TX Lubbock, TX Midland-Odessa, TX Paris, TX San Angelo, TX San Antonio, TX Temple-Killeen, TX Texarkana, TX Tyler, TX Victoria/Houston West, TX Waco, TX Wichita Falls, TX
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
American Classifieds American Classifieds American Classifieds American Classifieds American Classifieds American Classifieds Dallas Observer American Classifieds Houston Press American Classifieds Thrifty Nickel Thrifty Nickel American Classifieds American Classifieds Thrifty Nickel American Classifieds American Classifieds American Classifieds American Classifieds American Classifieds American Classifieds
26,500 35,700 19,000 37,150 30,000 29,650 65,000 37,000 71,000 45,000 36,500 36,000 14,900 22,000 22,000 21,850 30,400 35,000 22,000 30,100 17,500
Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack
(2) (3) (1) (3) (2) (2) (M) (2) (M) (4) (3) (3) (1) (1) (1) (1) (2) (2) (1) (2) (1)
$7.00 $7.50 $6.00 $7.50 $7.00 $7.00 $60.00 $7.00 $60.00 $8.00 $7.50 $7.50 $6.00 $6.00 $6.00 $6.00 $7.00 $7.00 $6.00 $7.00 $6.00
$7.25 $8.25 $6.25 $8.25 $7.25 $7.25 $35.00 $7.25 $35.00 $8.25 $8.25 $8.25 $6.25 $6.25 $6.25 $6.25 $7.25 $7.25 $6.25 $7.25 $6.25
CENTRAL U.S. REGION - 16 Publications 692,439 CVC AUDITED CIRCULATION CITY & STATE
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
ARKANSAS Ft. Smith, AR
Tidbits of W .Ark. & E. Okla.
8,800
Rack
(M)
$12.00
$7.50
American Classifieds Common Cents American Classifieds American Classifieds
29,000 40,000 23,250 47,000
Rack Rack Rack Rack
(2) (M) (1) (4)
$7.00 $20.00 $6.00 $8.00
$7.25 $14.00 $6.25 $9.25
LOUISIANA Alexandria, LA Monroe, LA Shreveport, LA
CONTINUED ON NEXT PAGE
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK CENTRAL U.S. REGION - 16 Publications (continued) 692,439 CVC AUDITED CIRCULATION CITY & STATE
MISSOURI Kansas City East, MO Kansas City West, MO Kansas City, MO St. Louis, MO St. Louis, MO ILLINOIS Champaign, IL Quad Cities, IL MICHIGAN Gaylord, MI MINNESOTA Minneapolis, MN OKLAHOMA Lawton, OK Tulsa, OK
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
American Classifieds
43,282
Rack
(3)
$7.50
$8.25
American Classifieds Kansas City Pitch American Classifieds Riverfront Times
25,087 70,000 51,000 92,000
Rack Rack Rack Rack
(1) (M) (4) (M)
$6.00 $60.00 $8.00 $60.00
$6.25 $35.00 $9.25 $35.00
American Classifieds American Classifieds
26,900 53,000
Rack Rack
(2) (3)
$7.00 $7.50
$7.25 $8.25
Weekly Choice
9,470
Rack
(1)
$6.00
$6.00
City Pages
118,000
Rack
(M)
$60.00
$35.00
American Classifieds American Classifieds
12,200 30,000
Rack Rack
(1) (2)
$6.00 $7.00
$6.25 $7.25
EASTERN U.S. REGION - 51 Publications 2,141,857 CVC AUDITED CIRCULATION CITY & STATE
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
ALABAMA Auburn/Opelika, AL Birmingham, AL Dothan, AL Huntsville-Decatur, AL Mobile, AL Robertsdale, AL
Tidbits Chattahoochee Valley American Classifieds American Classifieds American Classifieds American Classifieds Tidbits of Baldwin County
8,000 34,440 26,700 32,440 28,700 6,000
Rack Rack Rack Rack Rack Rack
(M) (2) (2) (2) (2) (M)
$20.00 $7.00 $7.00 $7.00 $7.00 $10.00
$7.00 $7.25 $7.25 $7.25 $7.25 $10.00
CONNETICUT Fairfield/Litchfield, CT
Yankee Penny Saver
106,000
Direct Mail
(M)
$21.00
$37.00
DISTRICT OF COLUMBIA Washington, DC
Washington Informer
(M)
$23.64
$20.00
16,136 Rack CONTINUED ON NEXT PAGE
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK EASTERN U.S. REGION - 51 Publications (continued) CITY & STATE
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
New Times Tidbits American Classifieds Buyers Guide American Classifieds New Times Orlando Penny Saver American Classifieds American Classifieds American Classifieds Community News Publications The Laker
65,000 10,000 22,950 26,000 16,500 100,000 46,000 20,000 44,500 30,000 41,969 34,967
Rack Rack Rack Rack Rack Rack Rack Rack Rack Rack Home Delivered Rack
(M) (M) (1) (M) (1) (M) (M) (1) (3) (2) (M) (M)
$60.00 $11.00 $6.00 $5.50 $6.00 $60.00 $40.00 $6.00 $7.50 $7.00 $30.00 $30.00
$35.00 $8.00 $6.25 $25.00 $6.25 $35.00 $60.00 $6.25 $8.25 $7.25 $30.00 $30.00
GEORGIA Atlanta, GA Atlanta South, GA Columbus, GA Valdosta, GA
American Classifieds American Classifieds American Classifieds American Classifieds
34,000 24,000 29,742 15,000
Rack Rack Rack Rack
(3) (1) (2) (1)
$7.50 $6.00 $7.00 $6.00
$8.25 $6.25 $7.25 $6.25
INDIANA Evansville, IN Indianapolis, IN
American Classifieds American Classifieds
23,000 26,850
Rack Rack
(1) (1)
$6.00 $6.00
$6.25 $6.25
KENTUCKY Owensboro, KY
American Classifieds
16,000
Rack
(1)
$6.00
$6.25
MASSACHUSETTS Boston, MA Boston City Shopper Springfield/E. Longmeadow, MA The Reminder
30,000 44,711
Direct Mail Home Delivered
(M) (M)
$19.28 $35.00
$35.00 $20.00
NEW JERSEY Northern New Jersey, NJ Southwest New Jersey, NJ
80,000 24,000
Rack Rack
(M) (M)
$85.00 $12.00
$40.00 $12.00
Home Delivered Rack Rack Rack Direct Mail
(M) (M) (RM) (M) (M)
$60.00 $50.00 $142.00 $77.00 $40.00
$30.00 $36.00 $70.00 $48.00 $40.00
FLORIDA
Broward-Palm Beach, FL Ft. Lauderdale, FL Ft. Walton, FL Gainesville, FL Merritt Isle, FL Miami, FL Orlando, FL Panama City, FL Pensacola, FL Tallahassee, FL Tampa, FL Zephyrville, FL
NEW YORK Adirondacks Region, NY Lawrence, NY New York, NY New York, NY Western Queens, NY
Steppin Out Reminder
Denton Publications Five Town Jewish Times Village Voice The Jewish Press Gazette
52,057 20,000 250,000 300,000 90,000
CONTINUED ON NEXT PAGE
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK EASTERN U.S. REGION - 51 Publications (continued) CITY & STATE
NO. CAROLINA Greensboro, NC OHIO Cleveland, OH Columbus East, OH Columbus Madison, OH Columbus SW, OH Columbus SE, OH Columbus West, OH PENNSYLVANIA Philadelphia, PA White Haven, PA SO.CAROLINA Columbia, SC Myrtle Beach/Conway Spartenburg, SC TENNESSEE Knoxville, TN Nashville, TN VIRGINIA Chesapeake, VA
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
American Classifieds
30,000
Rack
(2)
$7.00
$7.25
Cleveland Scene Eastside Messenger Madison Messenger Southwest Messenger Southeast Messenger Westside Messenger
65,000 15,251 15,011 21,280 20,496 22,146
Rack Home Delivered Home Delivered Home Delivered Home Delivered Home Delivered
(RM) (M) (M) (M) (M) (M)
$60.00 $27.30 $14.06 $10.00 $24.50 $30.44
$35.00 $10.00 $10.00 $20.02 $10.00 $10.00
Weekly Press/University City Pocono Plateau Journal
29,111 22,500
Home Delivered Rack
(M) (1)
$18.90 $12.00
$17.50 $8.00
Panorama Horry News and Shopper The Alternative
15,000 20,000 21,500
Rack Rack Rack
(1) (M) (1)
$6.00 $12.50 $6.00
$6.25 $12.50 $6.25
American Classifieds Nashville Scene
12,500 51,400
Rack Rack
(1) (M)
$6.00 $60.00
$6.25 $35.00
Tidbits
5,000
Rack
(M)
$7.00
$7.00
WESTERN U.S. REGION - 32 Publications 1,403,173 CVC AUDITED CIRCULATION CITY & STATE
ARIZONA Phoenix, AZ CALIFORNIA Los Angeles, CA Orange County, CA Pomona, CA San Diego, CA San Francisco, CA
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
Phoenix New Times
112,000
Rack
(M)
$45.00
$37.50
LA Weekly OC Weekly Inland Valley San Diego Community San Francisco Weekly
215,000 68,000 18,000 54,000 175,600
Rack Rack Home Delivery Home Delivery Rack
(M) (M) (M) (M) (M)
$114.00 $60.00 $33.74 $38.28 $60.00
$70.00 $35.00 $30.80 $25.00 $35.00
CONTINUED ON NEXT PAGE
ThriftyNickel.com
NATIONAL ADVERTISING NETWORK WESTERN U.S. REGION - 32 Publications (continued) CITY & STATE
PUBLICATION
CIRCULATION
DISTR. METHOD
CLASSIFICATION
DISP. RATE
CLASS. RATE
Tidbits of Douglas American Classifieds Denver Westward Thrifty Nickel American Classifieds
35,000 30,000 98,000 35,550 21,000
Rack Rack Rack Rack Rack
(M) (2) (M) (3) (1)
$17.00 $7.00 $60.00 $7.50 $6.00
$12.00 $7.25 $35.00 $8.25 $6.25
IDAHO Boise, ID American Classifieds Idaho Falls-Pocatello, ID American Classifieds Payette, ID Tidbits of Lower Treasure Valley
36,640 40,000 4,000
Rack Rack Rack
(3) (3) (M)
$7.50 $7.50 $7.00
$8.25 $8.25 $4.00
IOWA Cedar Rapids, IA No. Johnson Co.,IA
11,584 Rack
Rack (M)
(M) $15.00
$10.00
$5.00
$5.00
Rack
(M)
$5.00
$12.00
COLORADO Castle Rock, Co Colorado Springs Denver, CO Ft.Collins/Greeley/Denver, CO Pueblo, CO
Tidbits of Linn County Tidbits of Johnson County 5,399
MONTANA Billings, MT NEBRASKA Lincoln, NE Omaha, NE
Tidbits of Billings
10,000
American Classifieds American Classifieds
22,000 48,000
Rack Rack
(1) (4)
$6.00 $8.00
$6.25 $9.25
Las Vegas Nifty Nickel
60,000
Rack
(M)
$17.00
$17.50
Quick Quarter Thrifty Nickel American Classifieds Thrifty Nickel American Classifieds Thrifty Nickel
25,000 14,500 31,000 10,000 28,600 25,000
Rack Rack Rack Rack Rack Rack
(2) (1) (2) (1) (2) (1)
$7.00 $6.00 $7.00 $6.00 $7.00 $6.00
$7.25 $6.25 $7.25 $6.25 $7.25 $6.25
OREGON La Grande, OR
The Nickel Want Ads
14,000
Rack
(M)
$9.00
$7.50
UTAH Orem-Provo, UT
American Classifieds
17,000
Rack
(1)
$6.00
$6.25
WASHINGTON Seattle, WA Tri-Cities, WA Walla Walla, WA
Seattle Weekly Tidbits of Mid Columbia Tidbits of Blue Mt. Region
109,000 17,950 4,650
Rack Rack Rack
(M) (M) (M)
$60.00 $12.00 $11.80
$35.00 $6.25 $6.00
Tidbits of Casper
6,700
Rack
(M)
$30.00
$16.00
NEVADA Las Vegas, NV NEW MEXICO Albuquerque, NM Clovis, NM Farmington, NM Hobbs, NM Las Cruces, NM Santa Fe, NM
WYOMING Casper, WY
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NATIONAL ADVERTISING NETWORK NATIONAL ADVERTISING NETWORK Online Banner Pricing Information •
Banners are billed on a CPM (cost per thousand) basis.
•
The banner size is 300 pixels by 250 pixels, at a file size no greater than 30kb.
•
A landing URL must be provided with the banner order.
•
Banners can be run-of-site, or they can be targeted to categories and/or to the geographic location of the browser. Applying targeting does not add any additional fees.
Online Display Pricing Information •
Base price is $5.00 (includes your city/paper) and as low as $3.00 each for multiple cities
•
Tracking Numbers are available for your ad campaign– See publication for details.
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