BEAUT Y By Virginia Jenkins
Serums for Every Skin Type What is a face serum and what does it do? Serums have become an essential step in caring for healthy, beautiful skin. They are advanced formulas made up of concentrated active ingredients that treat specific skin concerns. There are many kinds of serums to address a variety of challenges such as dark spots, dryness, redness, fine lines, wrinkles, and more. A serum is not the same as a moisturizer. Although some serums hydrate skin, hydration may not be its main purpose.
Why is it an important part of daily skincare? We understand eating healthy and exercising regularly for our bodies. Similarly, serums are a fundamental part of skin health. It is never too early or late to start protecting our skin from aging and harmful environmental factors.
Where does a serum fit into my skincare routine? 1. Cleanse 2. Apply toner 3. Serum is usually applied next (before moisturizer or sunscreen, whose occlusive properties will prevent the serum from absorbing) A good rule of thumb is to apply your skin care products from thinnest to thickest.
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Virginia Jenkins is an aesthetic nurse specialist at McDonald Murrmann Center for Laser & Aesthetics. She also holds a Master’s in Fine Arts with a strong background in visual arts. She enjoys bringing her artistic gifts to the field of aesthetic nursing. She believes there is a strong relationship between the two in approach, process, and desired results. For an appointment call 901.752.4000 or visit Mmcwh360.com.
