A COPYWRITER BOOK

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ANA ZÚÑIGA OROZ 2727 W 18th St., Apt. 213, Houston, TX. 77008 Cell phone (832) 317 3275 | anabzo@gmail.com

CREATIVE COPYWRITER I work as a Copywriter for VRTCCOM. My job consists on developing creative ideas or concepts, as well as written ‘copy’ for our different accounts in partnership with the Art Director, thus achieving successful advertising campaigns.

RESPONSIBILITIES Establish, develop and maintain creative, conceptual and writing standards. Manage the creation of marketing collateral, advertisements and promotions. Set design parameters and stylistic guidelines consistent with our clients. Ensure quality creative/editorial content is delivered on time. Lead strategic brainstorming sessions.


PROFESSIONAL QUALIFICATIONS Creative Copywriter at VRTCCOM Houston, USA. March 2011 to present Creative Copywriter at VRTCCOM Guadalajara, Mexico. March 2009 - March 2011 Department of Image, Communication and PR at VIDENS. May 2004 - September 2006 Photographer at the Museo de Arte de Zapopan, June 2003 - December 2004 Photographer at the Muestra Internacional de Cine de Guadalajara. January 2002

EDUCATION PhD Advertisement and Public Relations. (2007 to present) Universitat Autonoma de Barcelona (UAB), Barcelona, Spain Postgrade Window Dressing and Merchandising. (2007-2008) Createcnia, Barcelona, Spain Master’s Degree Communication strategies, advertising and design. (2006-2007) ELISAVA, Barcelona, Spain Bachelor’s Degree Science Communication. (2000-2004) Tec de Monterrey Campus Guadalajara (ITESM) LANGUAGES Spanish: Native English: Fluent French: Average Italian: Average Catalan: Average


2012 CIVIC CAMPAIGN




CR-V CAMPAIGN


CONCEPT A




CONCEPT B




ACCORD CAMPAIGN



CITY CAMPAIGN




MASECA BENEFITS CAMPAIGN


CONCEPT A



CONCEPT B



MEXICANA CAMPAIGN




HALLOWEEN CAMPAIGN





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