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How Data Labeling Contributes to Improving CX
The data labeling process plays a significant role in refining customer experience across different industries and verticals. Here are some ways:
• Training Machine Learning Algorithms
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Companies can develop AI/ML models that understand and respond to customer needs smartly using accurately labeled customer-related data, such as social media mentions, customer feedback, or support tickets. These models can enable personalized recommendations, automated sentiment analysis, and intelligent chatbots, resulting in a more personalized and satisfying customer experience.
• Sentiment Analysis and Customer Feedback
Data labeling facilitates the categorization and analysis of customer sentiments and feedback expressed in surveys, reviews, or social media posts. By labeling data with negative, positive, or neutral sentiments, companies can gather insights about customer preferences.