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Reimagining Mediterranean Summers

Tomes have been wri TT en about the importance of creativity and innovation and about having the boldness and determination to turn dreams into reality—remarkable traits that are themselves born of something much more elusive: imagination.

Everything begins with conjuring up new possibilities, new worlds, new ways of living. And when the gift of imagination is paired with those invaluable qualities of creativity and tenacity to follow through, that’s when the truly exceptional emerges.

That’s how our story began. With a man named Miltiadis Andronis arriving on Santorini for the very first time and a spark of Aegean magic that set his heart and imagination alight.

Gazing upon the island, Andronis saw more than magnificent landscapes and spellbinding sunsets. He saw a new way of connecting with Santorini’s wild beauty and sharing its unique spirit with the world. A new way to bring the essence of philoxenia, that uniquely Greek kind of heartfelt hospitableness. A new kind of gorgeously effortless, cosmopolitan escape. A little spark of imagination that in 2007 came to life as the 5-star Andronis Luxury Suites.

Driven by his passion for beauty and showcasing each unique location’s magic, Miltiadis Andronis has since reimagined himself from top hairstylist and fashion aficionado to successful hotelier, imagining and bringing to life a collection of seven fabulous boutique hotels in Santorini and Athens.

From the first 13 guestrooms to over 200 today, the Andronis brand continues to grow with bold projects that include a unique-in-Santorini €13 million staff housing initiative as well as two new hotels in the pipeline, which will bring the Andronis experience to brand new destinations in Greece and abroad.

Endlessly inspired by the #ANDRONISLIFESTYLE, the foreseeing Summer of 2023 is pleasantly welcoming the first Beefbar to ever open in Santorini in the iconic Andronis Arcadia. Crafting new hospitality experiences in 2023 and beyond, Andronis focuses its drive and ambition into updating its offering group-wide, adding two stellar new hotels in Milos and Tuscany to its exquisite portfolio.

What remains the same is that each unique property is an ode to its location and to the spirit of philoxenia, redefining and reimagining luxury hospitality, and inviting you to truly experience and delight in each moment.

Welcome to a summer of boundless pleasure and possibility. You just have to imagine! •

2| Reimagining Mediterranean Summers. The visionary Andronis Owner, Miltiadis Andronis.

20|Taste of authenticity. George Filippidis, Andronis Managing Director, sends us his welcome message.

22| Summer Rituals.

Editor’s Note by Elsa Soimiri.

FOCUS

26| The Andronis Experience in Numbers. 28| Gastronomy Festival 2023.

36| Strength is in unity. Emmanuel Renaut meets George Dospras in their all time classic rendez-vous at Lauda Restaurant of the Andronis Boutique Hotel.

38| Sunset Live – Pacman Music Events. 42| Suite Dreams are made of these. 44| It’s a Beauti-Pool world.

46| Capturing Dreams. A tribute to the photographer Tryfon N. Georgopoulos, the man behind most of the incredible images in Andronis Magazine.

ESCAPE

52| Discovering Santorini’s Magic. 80| South Side Story.

84| New Destinations. New Adventures. New Experiences. #AndronisExperience Coming soon to Milos and Tuscany!

EXPLORE

OWNER Andronis

PUBLISHED BY ELSE AGENCY www.elseagency.gr

PUBLISHER-EDITOR IN CHIEF

Elsa Soimiri esoimiri@elseagency.gr

CREATIVE DIRECTOR

Lia Galanou

HOTEL ART PHOTOGRAPHY

Tryfon N. Georgopoulos

CONTENT DIRECTOR

Despoina Sampson

ASSISTANT

PHOTOGRAPHER

Erica Peterson

PHOTOGRAPHY

Panagiotis Fragkoulidis, Stavros Habakis

SENIOR COPY EDITOR

Vivian Vourtsa

ADVERTISING DEPARTMENT

ELSE AGENCY Sophisticated Media Lab

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T +30 210 6100211/210 6100212 Fax (+30) 210 6100213 info@elseagency.gr

ADVERTISING DIRECTOR Elfi Alexandroglou ealexandroglou@elseagency.gr

ADVERTISING EXECUTIVE Thomais Adami thomais.ad@elseagency.gr

PRINTING The Printing House

Responsible against the law Elsa Soimiri

The Andronis Magazine is an annual magazine distributed for free. Andronis does not necessarily share the opinions expressed in the magazine. It is illegal to reproduce any part of this publication without the written permission of the publishers.

ISSN 2732-6314 (PRINT), 2732-6322 (DIGITAL)

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