Logistic Infrastructure Facilitating Growth in Online B2B Platform Market in India: Ken Research

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Robust Technology Enabled Market Analysis along with Intuitive Sourcing Platforms & Strong Logistic Infrastructure Facilitating Growth in Online B2B Platform Market in India: Ken Research


India-based online business-to-business (B2B) marketplace, ‘Beldara’ is planning a global expansion to link more international suppliers with overseas buyers. The twoyear-old startup connects more than 5,000 brands in 30 categories, and has 450,000 products listed on its platform.


Need for an Online B2B Platform: India is set to be the next big market for B2B E-Commerce with large number of entrepreneurs pouring in resources to leverage it. A significant share of GDP in India is contributed by the retail market which is further set to grow with the help of an organized & structured approach of online B2B platforms. Also, the solutions to current industry challenges such as logistics, credit availability, vendor discovery and credibility, demand fulfillment, technology services and digitization etc. are being offered by various online B2B platforms in India and are helping B2B enterprises specifically MSME’s to grow their business further in the market.


Unbranded Products & Fragmented Supply Leading to Lack of Quality Checks: At a micro level, the fragmented nature of the supply side leads to various industry challenges such as inconsistent product quality and tedious vendor discovery as well as lack of sanitization & genuine quality checks. For manufacturers, this means underutilized capacities, inconsistent processes, and reduced margins. End result is a need of optimal demand and supply system with proper quality checking mechanism at every important threshold to maintain product quality and trust. Online B2B platforms are planning to cause disruptions in the un-organized space with strategic positioning of fulfillment centers & strong logistic network, coupled with important quality checking thresholds.


Rising Investments and Future Growth: India ranks among the best countries to invest in retail space. Factors that make India so attractive include second largest population in the world, a middle class customer segment of more than 600 million people, increasing .urbanization, rising household incomes, connected rural consumers and increasing consumer spending. Also, the current pandemic situation is just another example of how an online platform can help the industry continue on its growth path and further provide value addition as continuity of commerce activities is of utmost importance in today’s scenario.


Analysts at Ken Research in their latest publication " India Online B2B Industry Outlook to 2025- Driven by Intuitive Vendor Discovery & Increasing Digitalization in Retail Sector o f India " observed that the fast-growing Indian online B2B platform industry needs to focus on key areas such as Logistic Infrastructure, Market Forces of Demand & Supply, Quality Checking Procedures, SaaS Support & Consumer relations along with innovative ways to enable vendor discovery to enable growth of the B2B retail sector in a more structural & organized way. The India online B2B platform market is expected to grow at a CAGR of ~20.0% during the period FY’2019-FY’2025.


For More Information on the Research Report, Refer to Below Link: Online B2B Platform Industry in India Related Reports: Taiwan E-Commerce Market Outlook To 2023 - Online Retail (By P roduct Categories, By Desktop And Mobile, By Gender); Online T ravel (By Intermediary And Direct Online Sale And By Desktop A nd Mobile); Online Payment Gateway Market India Packaging Industry Outlook to FY’2025 And Operational Ana lysis Of Online B2B Platforms In India Contact Us: Ken Research Ankur Gupta, Head Marketing & Communications Ankur@kenresearch.com +91-9015378249



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