Presentation by Anna Koch SEO Company in India- KG Tech
What is Search Engine optimization? •The main reason to apply search engine optimization techniques is to increase your web sites traffic by obtaining higher rankings in search engines for keyword searches related to your web site. •The idea is that with increased traffic, you will have increased sales. Search Engine optimization is a technique that helps in increasing the visibility of your blog or website in Search Engine Results pages( SERP).
•This can be achieved through natural or unpaid link search results. Search Engine optimization (SEO) ensures that your site is found on Search engines by people who need the services and information you offer on your site.SEO helps to bring your site higher and faster in Search engine results page. • If you still don’t engage in SEO I bet you are losing a great deal of organic traffic. In this article am sharing with you some Benefits or Reasons Why you should engage in Search Engine Optimization.
SEO Basic Facts You need local seo services if you fall under any of these below categories: •Every day, the search engines and directories average 300-500 million searches (multiple sources) • In a recent Forrester Research report, 81% of consumers on the Internet find products or services by using search engines. • Unfortunately, only 7% of all web sites are visible by the search engines according to a recent statmarket.com study as most web sites are not properly optimized.• Search Engine Optimization (SEO) is the method by which web pages receive a high page rank in search engines (SEs). • SEO is the act of modifying a website to increase its ranking in the listings of SEs.
•You wanted to promote your personal website on small business seo •You want Google to show your website at the very 1st place when people enter your name or business name
Over All Benefits After SEO, your seo india company gets the ability to: •Drive high quality customers to your website. • Increase sales leads from customers looking for your products and services. • Build your brand online by communicating marketing messages to your target audience. • Increase your profile against your competitors. • Target a global audience via international search engines. • Cost-effective advertising. • Be accountable with ROI tracking.
Why Local search engine optimization? •It will bring local peoples • Local SEO Services helps you to dominate your local market •It gives you advantage over your competitors for low competition •Cost effective with best ROI. •Increasing your local business or brand awareness.
What is organic search engine optimization? Search Engine Optimization is a process to establish your websites visibility on popular search engines and also to improve quality traffic using organic, we follow certain methodologies to improve the search engine friendliness of your website. So, once you approach us, we do a pre-analysis report to let you be aware of the current state of your website.
How Do Search Engines Work? Spider “crawls” the web to find new documents (web pages, other
documents) typically by following hyperlinks from websites already in their database Search engines indexes the content (text, code) in these documents by adding it to their databases and then periodically updates this content. Search engines search their own databases when a user enters in a search to find related documents (not searching web pages in realtime) Search engines rank the resulting documents using an algorithm (mathematical formula) by assigning various weights and ranking factors
WHAT IS PPC ADVERTISING? PPC(Pay Per Click) is an advertising method where an advertiser will be charged only when their ad is clicked. PPC or CPC(Cost Per Click) seo company in india is a famous advertisement method as it allows the advertiser to reach the highly targeted narrowed down audience and so only their targeted audience will see the ads
DIFFERENCE BETWEEN SEO & PPC ADS SEO is an organic advertising method. That is, we do not pay Google to rank our
website at the top, rather we optimize our website according to the terms and policies of Google and let them see our website as a quality one and so our website will be shown whenever people search our keywords.
PPC is all about paying Google for every click their user makes or for every 1000
views for our ad. But the result in PPC will be immediate and one do not have to wait for Google to review the site completely, although Google will review their ads and related page and website to ensure it’s not in their banned list of categories.
SOCIAL MEDIA OPTIMIZATION ď‚— Social media optimization has a positive impact on your rankings as
it boosts your rankings by getting high quality links to your site. Such links being natural and organic, search engines loves them too. ď‚— Social media optimization is a natural extension of SEO. Search
engine optimization helps you market your site through search engines while SMO strengthens your brand image across the high traffic social media platforms on the internet.
Basic Tips & Optimization Techniques Research keywords related to your business Identify competitors, utilize benchmarking techniques and identify
level of competition Utilize descriptive title tags for each page Ensure that your text is HTML-text and not image text Use text links when ever possible Use appropriate keywords in your content and internal hyperlinks (don’t overdo!) Obtain inbound links from related websites Monitor your search engine rankings and more importantly your website traffic statistics and sales/leads produced Educate yourself about search engine marketing
ď‚— Social Media Optimization (SMO)When 93% of your
target audience lives, eats and breathes social media, you cannot afford not to have a dedicated social media strategy that includes social media tools, networking sites and communities to create a buzz about your product or services . ď‚— Social media optimization builds bridges between brands and customers, starts enduring conversations about brands in the Internet ecosystem to garner greater and more comprehensive brand visibility.
Why organic Search Engine Optimization? SEO Analysis : SEO Analysis is a report on the influence of your blog or website on major search engines like Google, Yahoo and Bing. This analysis gives a complete picture of your websites standing in the Internet world. In this, we do several researches to provide a detailed report on what needs to be done to improve your websites visibility on search engines. Keyword Analysis : Keyword Analysis is done to increase conversations and find new markets. It is an essential process which comes under search engine optimization. At this stage, we do analyze the keywords used on your website and depending on your target reach and services, we use freeze on certain relevant keywords and use them throughout the website
On Page Optimization ď‚— Getting a targeted visitor for a web page is not easy.
On-page optimization is one of the important steps followed to increase the SEO friendliness of page. A page without on-page optimization has little possibility of gaining good ranks on search engines.
ď‚— Link Building Link Building is one of the key aspects
of SEO. The process is done to get quality back links relevant to the services offered by the website. We ensure to bring more valuable back links that are relevant to the content of the website.
Services offered by SEO Company in India- KG Tech
ď‚— KG Tech(the registered SEO company in India), which started as a
freelancing services to help retailers sell products online in 2008, has grown into a complete digital branding services providing solutions on SEO, SEM, SMO & related business requirements. It was not a plan, but consistent growth of search engines and social medias, launch of new marketing platforms every year or two, shift of customer base to online and growing demands of businesses to create a reputable brand online has all brought us to where we are today, ofcourse with our efforts and the trust that our customers have on us. We are extremely client-friendly company working on customized solutions for every project. For More Information visit: SEO Company in India call us: +917845920090 , +914424350693
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