BRAND INDENTITY GUIDELINE DESIGN BY
SmilesCard
2014 2013
BRAND INDENTITY GUIDELINE - SMILESCARD
MỤC LỤC
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LOGO DESIGN
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- Design Ideas: - Logo Design: - Ratio In Logo Design:
LOGO COLORS THE OPTIONAL LOGO - On background color: - On different background: - On background picture: LOGO USER MANUAL
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BRAND INDENTITY GUIDELINE - SMILESCARD
LOGO DESIGN Design Ideas: Logo “S” is stylized from “Smiles” Meaning to bring many smiles to customers “smilescard” is combined “Smiles” with “Card” – Customers use smart - card. functions and have great experiences .
Logo Design:
Ratio In Logo Design
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BRAND INDENTITY GUIDELINE - SMILESCARD
LOGO COLORS
C: 70% M: 5% Y: 100% K: 0%
R: 85 G: 175 B: 71
Color Code: #55AF47
C: 85% M: 39% Y: 16% K: 0%
C: 55% M: 0% Y: 11% K: 0%
R: 4 G: 131 B: 176
R: 99 G: 202 B: 223 Color Code: #63CADF
Color Code: #0483B0
C: 70% M: 6% Y: 100% K: 0%
C: 20% M: 0% Y: 70% K: 0%
C: 70% M: 6% Y: 100% K: 0%
R: 86 G: 175 B: 71
R: 211 G: 225 B: 115
R: 86 G: 175 B: 71
Color Code: #56AF47
Color Code: #D3E173
Color Code: #56AF47
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BRAND INDENTITY GUIDELINE - SMILESCARD
THE OPTIONAL LOGO On background color:
On different background: At rectangle position
At square position
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BRAND INDENTITY GUIDELINE - SMILESCARD
On background picture: Logo SmilesCard
Logo SmilesCard
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BRAND INDENTITY GUIDELINE - SMILESCARD
LOGO USE MANUAL
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