ANTHONY FOOK'S PORTFOLIO
Tomorrow's Appearance
明 日
的
傅文豪
著
設計作品集
C O N TE NT PAGE
Curriculum Vitae
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簡歷
Architecture Dissertation Design: Reinventing the New Queer Space
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建築論文設計： 重塑新性別空間 書籍設計 01
Editorial Design 01
Architecture Technical Report: Queer Observations of Surrounding Building ‘Right of Light’
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My Taipei: Flow Zine
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我的臺北：心肌梗塞 獨立出版
Book Cover Design Collection
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書籍封面設計
Of Taiwan’s Media and People: Oh Liar Non Daily
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台灣媒體與人民： 拗梨子報
Rebranding Project: The Craft Crowd
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品牌再造： TCC 藝術工作坊
Wonderland in Taiwan: Yoken Tea
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台灣竹山秘境： 由根茶
Editorial design 04
Branding Design 01
Branding Design 02
Branding Design 03
建築技術報告書： 建築環境觀察於 酷兒族群 書籍設計 02
Editorial Design 02
Editorial design 03
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書籍設計 03
書籍設計 04
品牌設計 01
品牌設計 02
品牌設計 03
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Social Design Exhibition: Visual Design of ‘a veo veo yu’ Laiji
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社會設計聯展形象視覺 : 來吉部落
Blossoming Numbers
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刺花
Community Magazine: “Beyond the Horizon”
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社區地方誌： 天邊的乾辣椒
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無印良品 限量版托特包插畫創作
Southeast Asia’s Cafe Illustration Design
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現代南洋 Café 插畫創作
The Scientific Alphabets
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科學字母設計
Name Typography Design Series
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姓名文字造形設計
Chinese Poem Typography Design
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詩詞文字造形設計
Branding Design 04
Branding Design 05
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Illustrations / Drawings 01
Muji Malaysia Limited Edition Tote Bag Illustration Project Illustrations / Drawings 02
Illustrations / Drawings 03
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Typography Design 01
Typography Design 02
Typography Design 03
品牌設計 04
品牌設計 05
插畫創作 01
插畫創作 02
插畫創作 03
文字造形 01
文字造形 02
文字造形 03
{ Curriculum Vitae } 簡歷說明
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Biodata 基本資料
Anthony Fook, born in November 1991, Ipoh, Malaysia. Currently based in London, England. i
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Education & Experience 學歷與經驗
I studied New Media Design in School of the Arts, Universiti Sains Malaysia, graduated in 2014. I worked as a graphic designer at ZLG Design, Kuala Lumpur for a year. In 2015, I was granted a full scholarship to pursue Master’s Degree of Visual Communication Design in Yuntech, Taiwan.
After completion of my Master’s Degree with First Class Honours, I worked as a graphic designer at Mistroom, a renowned book design atelier in Taipei.
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Awards & Features 其他經驗
1 Silver Award - International Summer Design Workshop at 2 3 4 5 6 7 8 9 10
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NTUST Taiwan. Semifinalist - Adobe Design Achievement Awards 2016 & 2017 Five Behance badges. Collaboration with Muji Malaysia. Featured on BRAND magazine (Issue 37). Featured on CIRCLE online design magazine page. Featured on Together We Design page. Interviewed by Home & Decor Magazine (Sept 2016) Featured on Visualgraphc. TallyPress: Top 10 Talented Malaysian Artists
Email: kenjihoe91@hotmail.com
Behance: www.behance.net/anthonyfook91
If you go into the Yale archives you will find books that former students made in the 1950s, they are still there. But a CD-ROM with files from the 1990s, you cannot access it anymore. IRMA BOOM
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書籍設計
EDITORIAL DESIGN
#A01 { Editorial Design }
Architecture Book Design: Reinventing the New Queer Space
書籍設計
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This project has been curated by Behance Graphic Design gallery. 此設計創作已獲得 Behance 平面設計勳章。
[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 文字撰寫 Writings Vince Choi [iv] 建築立面圖 Drawings Vince Choi
明日的模樣 傅文豪 設計作品集
Architecture is enduring an obvious revolution in the discourse between aesthetics and form-making, gradually less concerned due to the discussion between gender, sexuality and space performances. 'Structuring the Tradition: Reinventing the New Queer Space for the Contemporary Society ' is written by Kian-Lek Choi for his Bachelor Degree's Dissertation in University of Greenwich, London. To reflect the ethos of the queer space theory, the chosen LGBTQ’s colour palette gradually shifts from pages to pages. As a result, the gradient beautifully exposes through the edge and backbone of the book. Each book was binded meticulously by hand with kettle-stitching method.
建築學在美學與形體創作之間 的討論中一直存在明顯的革命， 尤其是有關「性別」與「空間表 現」之間的探討逐漸被忽略。 《構 建傳統：重塑當代社會的新性別 空間》由蔡健力為其學士論文研 究在倫敦格林威治大學所撰寫。 書籍設計為了反映各性別空間理 論的精神，所選 LGBTQ 的七彩 漸層色逐漸從頁面中轉移。 因 此，書背也能漂亮地呈現出七彩 漸層色。 每一本論文都細心採 用手縫式裸背線裝。
Size_ 185 x 250 (mm) Page_80 (pages) Papers_Pinmo Pure Store 尺寸 _18.5 x 25 公 分 頁數 _80 紙張 _ 品墨良行
{ Editorial Design }
書籍設計
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01 Book Design: Reinventing the New Queer Space
{ Editorial Design }
書籍設計
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#A02
Architecture Technical Report: Queer Observations of Surrounding Building ‘Right of Light’
[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 文字撰寫 Writings Vince Choi [iv] 建築立面圖 Drawings Vince Choi
{ Editorial Design }
書籍設計
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The ambition of this document is to illustrate a detailed report start from building context, delivery, construction and performance of Vauxhall Community Centre in Lambeth borough, London for Vauxhall One Business Improvement District (BID). As so, based on the client’s ambitious in changing Vauxhall to a new vibrant place, the design proposal continues to respond, reflect and contribute to the queer history, culture and heritage, integrated with fabrication technology with modern building material selection will be demonstrated in building construction section. The layout design experiments with typography to showcase the bold side of queer community. Besides that, the presented report still exudes professional architecture ethos without compromising aesthetics of editorial design.
本文件主要是提交於 Vauxhall One 業務改善區（BID），透過 講解建築背景，交付，施工和績 效開始的詳細報告，再提出改建 倫敦 Vauxhall 社區中心。 因 此，建築師根據客戶的期望，將 Vauxhall 變成一個充滿活力的 地方，設計方案繼續響應，反思和 貢獻，與建築技術與現代建築材 料選擇相結合的酷兒歷史，文化 和遺產將在建築中得到體現。 而排版設計也實驗了字體編排， 展示了酷兒精神的大膽面。 除此 之外，本報告必須維持建築提案 的專業， 但也不向編排美感妥協。
The debossed title brings an extra layer of aesthetics to the finish. 打凹的書名為設計 帶來更多驚喜。
{ Editorial Design }
書籍設計
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Architecture Technical Report: Queer Observations of Surrounding Building ‘Right of Light’
#A03
My Taipei: Flow Zine
{ Editorial Design } 書籍設計
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[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Kai-Jun Wang [iii] 文字撰寫 Writings Yi-Jun Chen [iv] 插畫設計 Illustrations Anthony Fook [v] 裝幀 Binding Anthony Fook
明日的模樣 傅文豪 設計作品集
In 2016, I joined a 2-day zine design workshop organised by Tien Tien Circle Creatives at Goethe-Institut. The brief given was rather free which is about a zine dedicated to Taipei city and we could explore any theme that are related to this vibrant city. There were 9 groups of participants and each group was formed by 2 to 3 members. My team came up with the idea of circulation which depicts the flow of the crowd in the city as Taipei is well-known as a city of wanderers (people came from other counties to work in Taipei). We applied a metaphor of blood circulation by storytelling, conveying the message of fixing an over-crowded urban space. Finally, we won the FIRST prize for this zine workshop!
2016 年的夏天，我參與了由田田 圈文創工作群與台北歌德學院所 主辦為期兩天的獨立出版工作坊。 此工作坊主題取名為 「我的臺北」 ， 參賽者能針對主題自由創作一本 獨立刊物。這次的出版工作坊共 有九組參賽者，一組由三至四位 組員所組成。 我的設計團隊以「血管的輸送系 統」描述城市的擁擠。臺北是一 座遊子的城市。我們通過圖誌的 方式應用了「血液循環」的比喻， 傳達了如何解決一個擁擠的城市 的信息。 此作品也在工作坊中獲得金獎。
The cover of the zine is foldable.
可折式封面設計。
{ Editorial Design }
書籍設計
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My Taipei: Flow Zine
導師 Tutors [i] Prof. Markus Dreßen 德 國 Independent Publishing Fair Leipzig 策 展 人 [ii] 江 家 華 雜 誌 現 場 創 辦 人 [iii] 黃 家 賢 洋 蔥 設 計 Onion Design [iv] 龔 維 德 田 田 圈 文 創 工 作 群 會 員
#A04
Book Cover Design Collection
{ Editorial Design } 書籍設計
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[i] 藝術指導 Art Direction Mistroom [ii] 設計 Design Anthony Fook
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Kansai Cool: A Journey into the Cultural Heartland of Japan
{ Editorial Design }
書籍設計
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明日的模樣 傅文豪 設計作品集 Japan Restored: How Japan Can Reinvent Itself and Why This Is Important for America and the World
My generic definition of design is something that forms the connection or a feel of texture if you will, between a certain matter and society. KISHINO SHOGO
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品牌設計
BR ANDING DESIGN
#B01
Of Taiwan’s Media and People: Oh Liar Non Daily
明日的模樣 傅文豪 設計作品集
This project has been curated by Behance Graphic Design gallery. 此設計創作已獲得 Behance 平面設計勳章。
This project has been curated by Visualgraphc gallery. 此設計創作已刊登於 Visualgraphc 專頁。
[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 文字撰寫 Writings Anthony Fook [iv] 插畫設計 Illustrations Anthony Fook
{ Branding Design }
品牌設計
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明日的模樣 傅文豪 設計作品集
Well-known Taiwanese’s director Ang Lee once talked about the quality of Taiwan’s media. Taiwan’s media organizations’ failure to provide sufficient high-quality international news could be a result of their lack of vision, as news outlets focus only on trivial and sensational stories to attract high ratings, media insiders said. ‘Oh Liar Non Daily’ aims to discover more important topics for readers. For the zine, each selected lame news is accompanied with important related info. Meanwhile, the calendar is marked with some upcoming international or local agendas to remind the users about the importance of reading useful news in the world.
台灣著名導演李安，曾就媒體亂 象說過這樣的一番話：「雞毛蒜 皮、小貓小狗的事一直翻來覆去 講，沒有世界大事，真的是很不 像話！」在急速的新聞週期之中， 紙媒為了吸引讀者，提供著大家 許多沒有營養的速食新聞。久而 久之，我們習慣了觀看不經思考 的新聞， 把剪貼新聞學當作娛樂。 我們是否可以利用設計的力量， 讓讀者學會選擇閱讀有營養的 新聞呢？
「拗梨子」取自台灣 俚語，奧來亞，形容 壞掉的梨子，也是假 蘋果之意。 「拗梨子」 是一種反諷式的批 判手法。 而英文取 名為「Oh Liar」和 「奧來亞」 讀音相近， 意即「騙子」的意思， 主要諷刺現代台灣 媒體。
{ Branding Design }
品牌設計
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01 Of Taiwan’s Media and People: Oh Liar Non Daily
#B02
Rebranding Project: The Craft Crowd
{ Branding Design } 品牌設計
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[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 文字撰寫 Writings Anthony Fook [iv] 插畫設計 Illustrations Yu-Ting Loh
明日的模樣 傅文豪 設計作品集
Urban life is full of work pressure, each office worker eagers to have a relaxed learning space. The Craft Crowd was founded in 2015 and regularly organizes workshops at Kuala Lumpur, Malaysia, such as watercolor rendering, bonsai design and flower arranging. Founder of The Craft Crowd, Alina Sh, from Russia, is fond of travelling, and later she decided to bring the United States’ art workshop atmosphere into Malaysia, so that the city people can also be happy to learn the relevant skills at weekends.
都市生活充斥著工作壓力，每個 上班族都希望有個放鬆的學習 空間。The Craft Crowd 創立於 2015 年，不定期在馬來西亞吉隆 坡主辦工藝性工作坊，像是水彩 渲染、盆景設計與插花等。創辦 人 Alina Sh. 來自俄羅斯，長期 遊歷各國，後來把美國的藝術工 作坊風氣帶進馬來西亞，讓都市 人在週末也能樂於學習相關技 巧，寓教於樂。
左邊： 更新後的設 計。右邊：現有設計。 設計沿用了代表著 希望的太陽作為 logo 的創作靈感。 而趣味性的視覺風 格可以加強消費者 對於品牌的印象。金 色的細節也可以帶 出鮮明的品牌定位。 此外，為了增加品牌 的玩樂性，設計師利 用動物插畫表達工 作坊的多元化。
{ Branding Design }
品牌設計
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Rebranding Project: The Craft Crowd
#B03
Wonderland in Taiwan: Yoken Tea
品牌設計
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[i] 藝術指導 Art Direction Tsao Jung [ii] 編排設計 Layout Design Anthony Fook [iii] 花樣設計 Illustrations Anthony Fook
{ Branding Design }
Due to the shallow roots, Yoken tea trees can only absorb the surface water. But the surface water easily evaporates, tea trees always suffer from lacking of water. In order to improve the this phenomenon, Yoken’s farmers drill the ground to deliever air and water to the bottom of the root. Due to non-pesticide, green cicadas can coexist with the tea garden ecology, tea has a unique bio-fermentation opportunities, then it will produce a unique flavor. Eventually, it support green ecology for a sustainable agriculture development.
明日的模樣 傅文豪 設計作品集
由於鬚根淺，故僅能吸收表層水 份。但表層水容易蒸散 , 茶樹多苦 於缺水乾燥狀態。為改良鬚根淺 層吸水現象 , 由根高地進行土壤 鑽孔輸氣輸水至根部底層。由於 不施農藥 , 綠葉小蟬可與茶園生 態共存，茶葉因此擁有獨特的生 物發酵機會，經過製程後產生獨 特的香味。由根種茶，綠色環保永 續農業。
由根茶形象識別設 計應用了抽象的茶 園幾何花樣。色彩 沿用大地色系，像 是軍綠和土黃，以 響應該品牌的綠色 環保理念。
#B04
Social Design Exhibition: Visual Design of ‘a veo veo yu’ Laiji
{ Branding Design } 品牌設計
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[i] 形象組 Visual Design Team Paul Chiu Bernard Ho Anthony Fook [ii] 指導老師 Tutors Shi-Bao Jiang Chi-Chong Liao
明日的模樣
傅文豪 設計作品集
形象照拍攝主題沿 用了部落意象的概 念，以彩繪的塗鴉凸 顯鄒族原住民的戰 鬥精神。
品牌設計
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從多次的田野調查中，喚起更多 人對於土地的關懷與共鳴。形象 組抽絲剝繭找出部落視覺意象， 應用於主視覺設計中。工作營和 設計對象互動的成果將以主題 聯展的方式呈現。 「a veo veo yu 來吉」是本次聯展的主題， 「a veo veo yu」為鄒族部落中表示 「你好」的問候語。而展覽共分 為五大面向：文化教育、 環境視覺、 哈莫瓦那、守護工藝，以及部落 尋旅。聯展以更多元的視角來感 受部落的獨特文化並思考全新 發展的可能性，為族人帶來一種 文化認同感。
{ Branding Design }
碩班聯展是雲科大視傳研究所 多年來的一個傳統。關心台灣這 片土地，期許設計可以改變社區 發展，因此我們決定走出校園。 透過主題策展的形式，可有效地 讓全體研究生共同聚焦在同一 個設計課題。而形象組的責任就 是以設計的力量帶領其他小組 進入嘉義阿里山的「來吉部落」， 深入當地觀察日常生活，以原住 民部落作為服務地點，創造美好 的設計經驗。
明日的模樣 傅文豪 設計作品集
Social design exhibition is a tradition for the Yuntech’s Visual Communication Design students. Concerned about this piece of land, we strongly believe that design can change the community development in Taiwan, so we decided to get out of the campus. Through the curation and exhibition, all the students can effectively focus on the same design issues. The responsibility of the visual design group is to lead the other groups into the Chiayi Alishan “Laiji tribe”, in-depth observation of daily life to the indigenous tribe as a service location, to create a better design experience.
From a number of field surveys, we realised that we need to remind of people about the rural area development. The visual design group put much effort to find the tribal visual image and apply it to the main visual design. The results of the interaction between the boot camp and the tribe’s people will be presented as a theme. “A veo veo yu Laiji” is the theme of this exhibition, “a veo veo yu” means “Hello” for the Zou tribe. The exhibition is divided into five spectrums: Cultural Education, Environmental Visual, Hammavana, the Guardian of the Craft, andTribal Trip. The exhibition presents a more diverse perspective to let the audience feel the unique culture of the tribe and think about the possibility of new development for the tribe , bringing a sense of cultural identity.
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Social Design Exhibition: Visual Design of ‘a veo veo yu’ Laiji
#B05
Blossoming Numbers
明日的模樣 傅文豪 設計作品集
This project has been curated by Behance Graphic Design gallery. 此設計創作已獲得 Behance 平面設計勳章。
This project has been curated by Behance InDesign gallery. 此設計創作已獲得 Behance InDesign 勳章。
[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 文字撰寫 Writings Anthony Fook [iv] 插畫設計 Illustrations Anthony Fook
{ Branding Design }
品牌設計
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明日的模樣 傅文豪 設計作品集
The subject of the design research was “Chinese Duo-Pek-Kong” dream book which has been popular for more than half a century in Malaysia. It is also a folk symbol over generations among the gamblers of Malaysian Chinese. The purpose of the study was to trace the history of “Cheefah” which is a traditional lottery game originated from China and it was brought to Malaya during the 18th century. The project picked a series of products as medium and ‘Blossoming Numbers’ was given as a brand name. The outcome included a board game, an illustrative book and red packet design. It is hoped that these creative product design would show the cultural characteristics of the dream book and traditional “Cheefah” to enable today’s youngsters experiencing this folk culture and then achieve sustainability of traditional culture.
本設計創作的主題為馬來西亞的民俗圖冊《大伯 公千字圖》。此圖冊也被稱為「夢冊」，在當地風行 超過半世紀，是數代華人賭客的民俗象徵。本設計 創作的主要目的是為爬梳《大伯公千字圖》的歷史 脈絡，藉以了解中國字花遊戲在馬來西亞本土化的 過程，並彙整演化過程的文獻資料。瞭解其文化內 涵後，本創作的目的也包括詮釋《大伯公千字圖》 的文化特質於文創商品上。品牌名稱取為「刺花」
（Blossoming Numbers）， 「刺花」的取名源自於中 國傳統字花在馬來西亞本土化後的博弈遊戲名稱，
馬來文為“Tikam Ekor”，直譯即是「刺尾」。而「刺 花」是傳統字花與「刺尾」的結合，以暗喻的方式 表達其文化累積的過程。最後希望藉由系列商品承 載《大伯公千字圖》、 「字花」與「買字」文化的特質， 讓這一代的年輕人體驗民俗文化，以達到文化永續 性傳承。
{ Branding Design }
品牌設計
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Blossoming Numbers
#B06
Müller Chamber Choir
明日的模樣 傅文豪 設計作品集
[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 文字撰寫 Writings Anthony Fook [iv] 插畫設計 Illustrations Anthony Fook
{ Branding Design }
品牌設計
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明日的模樣 傅文豪 設計作品集
Founded in 1999, the Müller Chamber Choir is a male-voice choir from Taiwan that aims to introduce the finest blend of male choral sound to the choral scene. This 30-strong male choir aspires to the celebrated male choral tradition and delights in exploring its infinite artistic depth. Under the leadership of Meng-Hsien Peng as conductor and artistic director since 2013, the choir has achieved prestige as one of the country’s foremost choral groups. Throughout its seventeen years of existence, the Müller Chamber Choir has time and time again participated in international choral events to expand its artistic vision.and Bangkok, Thailand with Chia-Fen Weng as conductor.
木樓合唱團為室內男聲合唱團體，1999 年成立至 今秉持「男聲合唱藝術精緻化」的理念，透過追求 完美的演唱，呈現深度藝術性的音樂內涵；透過歌 者與聽眾間心靈感受的對話，傳達出音樂精緻的美 感。 2013 年起由彭孟賢老師擔任藝術總監常任指揮至
今。2015 年 7 月赴德國參加《第九屆布拉姆斯國際 合唱大賽》，先於分組賽中榮獲民謠組、宗教組、男 聲合唱組等三項金牌冠軍後，順利晉級大獎賽並贏 得大賽總冠軍。木樓選曲豐富多變且難度極高，國 際評審團皆感驚艷並一致讚賞，對於木樓的音樂詮 釋與藝術完整呈現給予極高評價。
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Müller Chamber Choir
The idea is to make image-based work that lies between image and language. So that your visual cortex ‘reads’ these more as language, rather than seeing them as spacial or physical things. GEOFF MCFETRIDGE
C
插畫創作
Illustrations / Drawings
#C01
Community Magazine: “Beyond the Horizon”
This project has been curated by Behance Graphic Design gallery. 此設計創作已獲得 Behance 平面設計勳章。
{ Illustrations / Drawings } 插畫創作
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[i] 藝術指導 Art Direction Tsao Jung David Hu Dong-Dong Chen [ii] 編排設計 Layout Design Paul Chiu [iii] 插畫設計 Illustrations Anthony Fook [iv] 文字撰寫 Writings Anthony Fook
明日的模樣 傅文豪 設計作品集
In Cingjing* mountains, there is a place hailed as “Utopia in the Fog” - home of the veterans’ descendants. They are groups of minorities from Mainland China’s southwest border; a group of people who seem to have been forgotten with the lapse of time. In 1949, KMT (Kuomintang) lost the Chinese Civil War and was defeated by CPC (Communist Party of China). Chiang Kai-shek retreated to Taiwan with two million soldiers, government officers, and citizens. Before they came, there were less than six million citizens in Taiwan. Suddenly, the 2 million soldiers, government officers and citizens had to find places to stay and find some ways to survive in this island. The people from Yunnan were distributed in Cingjing area. In this ever-changing day and age, they have to strive hard to maintain their dignity and self-respect as well as keep their way of life. The unique culture of this assimilation process gradually rooted in Cingjing, Taiwan.
在清境山區，有一個被稱為“霧中 桃花源”的地方，是退伍軍人後裔 的家園。 他們是來自中國大陸西 南邊界的少數群體 ; 經過時間的 洗禮，似乎已經被漸漸遺忘的少 數民族後裔。 1949 年，國民黨被 中國共產黨擊敗。 蔣介石與二百 萬士兵，政府官員和公民退到台 灣。 在他們來之前，台灣的公民 不到六百萬。 突然間，200 萬士 兵，政府官員和公民不得不找到 落腳的地方，並找到一些在這個 島嶼上生存的方法。 來自云南的 人們被分佈在清境高山地區。 在 這個不斷變化的日子裡，他們必 須努力維護自己的尊嚴，並保持自 己的生活方式。 這種同化過程的 獨特文化逐漸植根於台灣。
The illustrations depict some local stories in the community. For example, the left illustration depicts the journey of growing up of Luo Zhun, a young descendant who decided to go back to the community to open a Yunnan-cuisine restaurant. 刊物插畫描述著當 地的人文故事。左圖 繪製了當地青年羅 準成長的故事。他決 定回流到清境與家 人一起經營雲南料 理餐廳。
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Community Magazine: “Beyond the Horizon�
#C02
Muji Malaysia Limited Edition Tote Bag Illustration Project
明日的模樣 傅文豪 設計作品集
[i] 藝術指導 Art Direction Muji Malaysia [ii] 編排設計 Layout Design Anthony Fook [iii] 插畫設計 Illustrations Anthony Fook
無印良品日文意思是指「沒有品牌
的好商品」。 1980 年誕生於日本， 提供衣料、生活雜貨、食品等各式
插畫創作
優質商品。 在 2016 年 11 月，無印 良品在吉隆坡 Pavilion Elite 開設 了新店，非常幸運地，我被指定為 開幕式繪製限量版的托特包。 而 無印良品給出的藝術指導很簡單： 希望成品是一種線條插畫，展示著
{ Illustrations / Drawings }
相關產品和當地馬來西亞的代表 物，如著名的地標或瀕危動植物
群。 只要在新店購買至少 RM150 （單張收據），顧客將獲得限量版
MUJI Pavilion Elite Opening A4 Size Cotton MyBag。
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MUJI, originally founded in Japan in 1980, offers a wide variety of good quality products, including household goods, apparel and food. Mujirushi Ryohin, MUJI in Japanese, translates as “no-brand quality goods.” In November 2016, Muji opened its new store at Pavilion Elite Kuala Lumpur and gratefully, I was appointed to illustrate a limited edition tote bag for the opening launch and customers. The given brief was simple, it is a line art which showcases selected Muji products and local Malaysian icons such as well-known landmarks or endangered flora and fauna. Shopping at the new store with minimum purchase of RM150 in a single receipt will grant the customer a limited edition MUJI Pavilion Elite Opening A4 Size Cotton MyBag.
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Muji Malaysia Limited Edition Tote Bag Illustration Project
#C03
Southeast Asia’s Cafe Illustration Design
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[i] 藝術指導 Art Direction Anthony Fook [ii] 編排設計 Layout Design Anthony Fook [iii] 插畫設計 Illustrations Anthony Fook
插畫創作
插圖系列靈感來自馬來西亞和新加坡的 Café， 兩國都具有相同且獨特的多元文化背景，塑造 了當地獨具特色的南洋殖民建築風格。
{ Illustrations / Drawings }
Illustration series inspired by cafes from Malaysia and Singapore where both countries are unique with multi-cultural background that shapes the local architecture.
03 Southeast Asia’s Cafe Illustration Design
Letters and characters are language sculptures. Letters and characters are pictures. TAK AKO TERUNUMA
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文字造型
TYPOGR APHY DESIGN
#D01
The Scientific Alphabets
圓 規
A RT CO M PA SS E S
試 管
BEAKER COVER
支 點
明日的模樣
TEST TUBES
傅文豪 設計作品集
體 外 受 孕
疫 苗
YUNNEL
OZONE
VACCINE
PARASITE
溫 度 計
SCALE
水 不 溶 性
通 靈 塔
LIGHT
寄 生 蟲
比 例
R E S P I R AT I O N
UNIFORMITY
此作品被收錄於 「CIRCLE」和「製 物所設計」專頁。
KINETIC
NASA
QUANTUM
HOLDER
光 之 原 理
大 氣 層
呼 吸
漏 斗
GYCROSCOPE
JOULE
MEDICINE DROPPER
D Y I N G S TA R
試 管 架
動 能
美 國 太 空 署
劃 一 度
C-SHAPED MAGNET
FULCRUM
IN VITRO
滴 管
死 恆 星
顯 微 鏡
焦 耳 原 理
量 子
This work has been featured on CIRCLE and Together We Design pages.
磁 鐵
燒 杯 蓋
THERMOMETER
夾 鉗
W AT E R - I N S O LU B L E
X-SHAPED TONGS
The Scientific Alphabets Z I G G U R AT
[i] 藝術指導 Art Direction Tsao Jung [ii] 編排設計 Layout Design Anthony Fook [iii] 造型設計 Form Design Anthony Fook
傅 文 豪
#D02
Name Typography Design Series
{ Typography Design } 文字造型
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[i] 藝術指導 Art Direction Tsao Jung [ii] 編排設計 Layout Design Anthony Fook [iii] 造形設計 Form Design Anthony Fook
明日的模樣 傅文豪 設計作品集
Name typography series were my early work in National Yunlin University of Science and Technology. The brief of the assignment was design three different typography based on our full Chinese name. I explored three different visual styles that suit my personality. Before getting into digital tools, I sketched the typography on a grid paper. The outcome of this series is quite fascinating, especially the one with an oriental style which depicts my root as an Asian who has grown up in a traditional Chinese family.
名字文字造形系列是我在雲林科 技大學早期的作品。 當時老師給 的作業單是希望學生以自己的中 文名字設計三種不同的造形。 我 實驗了適合我個性的三種不同的 視覺風格。在進入軟件繪製之前， 我在網格紙上勾畫了文字草圖。 這個系列的創作過程是非常有趣 的，特別是東方風格的那一幅，描 繪了我的根源，因自己作為一個在 華人傳統家庭中長大的亞洲人。
#D03
Chinese Poem Typography Design
{ Typography Design } 文字造型
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[i] 藝術指導 Art Direction Tsao Jung [ii] 編排設計 Layout Design Anthony Fook [iii] 造形設計 Form Design Anthony Fook
So you’ve got to understand business, as well as how to tell that client’s story across a wide variety of media. ALAN DYE
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數碼設計
Digital Design
#E01
Yoshihiko Ueda Interface Design
{ Digital Design } 數碼設計
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[i] 藝術指導 Art Direction Anthony Fook [ii] 介面設計 Interface Design Anthony Fook
{ Digital Design }
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上田義彥 1957 年時出生於兵庫縣，1979 年自大阪的攝影專門學校畢業後，在攝 影師福田匡伸、有田泰而底下做事，三年 後獨立，自此後常與日本各大著名品牌合 作，如三得利、伊右衛門、無印良品、資生 堂、UNIQLO、TOYOTA、NTTdocomo、 CANON 等，涉足產品領域極廣，也曾獲得 東京 ADC 賞最高賞、紐約 ADC 賞、朝日 廣告賞等國內外多項廣告大獎。為人所知 的作品多為商業廣告以及拍攝演藝人員， 但質感細膩，充滿和式風情
數碼設計
Photographer/Curator Born 1957 in Hyogo Prefecture, Japan. Assisted Masanobu Fukuda and Taiji Arita, before launching his career as an independent photographer in 1982. From editorial work, he went on to shoot numerous commercial photographs and films. International recognition for his commercial work includes the Tokyo Art Directors Club Grand Prize, New York Art Directors Club Award, and a Silver Lion at the Cannes Lions International Festival of Creativity among many others.
#E02
Margaret Howell Interface Design
明日的模樣 傅文豪 設計作品集
Margaret Howell is a contemporary British clothing designer who has worked successfully in men’s and women’s clothing. Howell has been a strong, if quiet, presence in British design for over four decades. After graduating from a fine art degree at Goldsmiths’ College, London in 1969, Howell started making accessories. Her hand -made beads and knitted accessories came to the attention of Vogue and other fashion magazines, encouraging her to go onto designing clothes. 86 87
明日的模樣
傅文豪 設計作品集
ANTHONY FOOK'S PORTFOLIO © kenjihoe91@hotmail.com