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PICKS OF THE WEEK

ANNIVERSARY SPECIALS

Johnnie Walker is launching four new releases in October to celebrate its 200th anniversary, including a new bottle design (Blue Label) and three new whiskies: Blue Label Legendary Eight, Celebratory Blend and Bicentenary Blend.

GAME ON

Monster Energy is giving gaming enthusiasts the chance to win a branded racing simulator package worth £2,500. Call 0808 1 000 000 or visit the CCEP Customer Hub Tools & Resources pages at www.cokecustomerhub.co.uk for supporting POS.

TASTY TRIANGLES

Lactalis UK & Ireland has launched Seriously Tasty Triangles, eight triangular cheese portions in a round box. The product is made to the same original recipe as the brand’s award-winning Seriously cheddar. RSP: £1.40

PIPE UP

Scandinavian Tobacco Group UK has signed a UK distribution agreement with the Mac Baren Tobacco Company for its Three Nuns, St. Bruno Ready Rubbed, St. Bruno Flake and Gold Block pipe tobacco brands, effective from September.

LOW CAL, FULL FLAVOUR

Loca-Lab, creators of the ‘world’s first’ juniper distilled spirit Minus 33, has launched two new variants: Passionfruit & Mango and Rose & Peony. Both save up to 600 calories against other flavoured gins. RSP: £23

REAL SCOTTISH CIDER

Williamson Food & Drink is now stocking North and South, a ‘real’ cider made in the Scottish Highlands by Caledonian Cider Co using nothing but classic cider apples from Somerset blended with Highland varieties. RSP: £2.35

TO GET YOUR PRODUCT LISTED PLEASE CONTACT RAITKEN@55NORTH.COM

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