2 minute read
Retail Randoms
by 55 North
GROCERY DELIVERY (but not as you know it)
As you know by know, c-stores provide a wide range of services and in many cases, serve as a beacon and lifeline for communities.
Well, one outlet (or at least, the car park of one) saw new life coming into the world earlier this month when a woman gave birth in her car outside a 7-Eleven store in West Virginia, USA.
Allie Sayers, a now mother of three, had a planned C-section on the calendar for her third child, but two days before the appointment, she went into labour.
Sayers was being taken to the hospital when she asked her fiancé, Chase Bush, to pull their car over. “I was like, ‘No, this baby is coming,’ “ she told a local TV station. “There’s no way he’s waiting.”
“And my fiancée delivered our baby in the front seat of the car with our other two kids in the backseat at 3:30 in the morning,” Sayers added.
The little one, named Waylon Bush, weighed 6 pounds, 8 ounces, and was 19 inches long at the time of his birth, apparently.And the date of his birth? 11 July. And a 7-Eleven baby born on July 11 didn’t go unnoticed by the chain, as they offered Sayers, Chase and baby Waylon a few perks.
“Baby Waylon now shares a 95th birthday with the convenience store retailer,” said 7-Eleven in a statement. “To celebrate this serendipitous event, 7-Eleven is gifting Allie and Chase with seven years of FREE coffee to help them stay awake on their latest nights (or earliest mornings!).”
CANVAS-ING RETAIL OPINION?
Art uses many mediums, and takes many forms, but it is good to see the side of a convenience store has been added to Tracey Emin’s unmade bed, a shark pickled in formaldehyde and numerous other unusual examples as an example of art being taken to the masses.
I think it is fair to say what is pictured is not a Banksy, though. It is, however, possibly a different way of advertising what you offer in-store.
Have many people seen Oyster and PayPoint advertised before the way this shop in South Norwood, South London, is doing it? Possibly not. Do many people care? Again, possibly not. But we thought we would mention it anyway.