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BESTWAY

HOME DELIVERY: JISP

Bestway basket spend ‘up 500%’ with Jisp

BESTWAY HAS REPORTED AN AVERAGE BASKET SPEND OF £48 WITH JISP, A 500% INCREASE IN PARTICIPATING STORES VERSUS THE INDUSTRY AVERAGE

Bestway Wholesale has revealed that it has seen an average basket spend of £48 with shopping and payment app Jisp, which it says is a 500% increase in participating stores versus the industry average.

The wholesaler recently began a full technology rollout of the solution and Bestway says more stores are coming on board every week, and numbers are quickly ramping.

The two companies have been working together since November 2020 to bring the Home Delivery, Click & Collect and Scan & Go service to Bestway retailers across the whole symbol group.

Julian Fisher, the CEO and Founder of Jisp, said: “We are delighted to see such positive results with our Bestway partners, and this is only the beginning! Our app on average delivers over 400% increase on basket spend and over 500% increase on items per basket, so, considering we are only a few months into our full rollout with Bestway, the numbers are already exceeding our expectations.”

The trial commenced in January 2021, and both companies have been working with retailers across the group to integrate the new services and closely monitor success rates, with full rollout taking place just a month later.

“Bestway has provided me the gateway to really engage with and attract more customers.”

Barry Thomas, the owner of BJ Thomas News in Doncaster and one of the early Bestway adopters of the technology, commented: “By working with Jisp, Bestway has provided me the gateway to really engage with and attract more customers. Jisp has been the perfect partner to work with, the company has really gone above and beyond and helped me attract new customers each week through the Home Delivery and Click & Collect app.

“We are seeing an increase of sales by 500% compared to my usual basket spend of £9.65! With the continuous support of Bestway and Jisp, I’ve been able to launch campaigns and promote my new services, and now I can really see it paying off as orders are increasingly coming through!”

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