McColl's

Retail group reaches Morrisons Daily milestone

Store conversion programme restarted in February 2022 after a scheduled pause over the festive season.

McColl’s Retail Group has opened its 200th Morrisons Daily store with the conversion of a McColl’s store in Southport.

The roll-out of Morrisons Daily stores is a key component of McColl’s’ strategic focus on food-led convenience, driving incremental sales and sales-mix improvement across the store.

The store conversion programme re-commenced in early February, following a scheduled pause over Christmas and New Year. So far in 2022, the Group has opened 31 Morrisons Daily stores, and a further seven will be converted next week.

The retailer says Morrisons Daily conversions continue to deliver the strongest performance across the business, with a two to three year payback on investment, and McColl’s remains on track to complete 450 Morrisons Daily store conversions by the end of its 2022 financial year.

Jonathan Miller, Chief Executive of McColl’s, said: “We are extremely pleased to reach the milestone of 200 Morrisons Daily stores. The Morrisons Daily stores are fundamentally reshaping our business into a more profitable and sustainable model in the medium term, as well as providing customers with access to a wider range of products, greater value and a supermarket-quality fresh food and grocery offer.

"It’s been a brilliant effort from the teams of both businesses to deliver this number of store conversions in such a short period of time and I want to thank them and our 16,000 colleagues who have continued to work incredibly hard to keep supplying our community stores with the food, goods, and services they need.”

At the end of February, the retailer confirmed it remains in ongoing discussions with its lending banks towards a longer-term agreement.