Playbook Playbook Playbook
a playbook for you a playbook for you
TheFloridaChapteroftheAmericanPlanningAssociation (APAFlorida)isanon-profit,3,000-member-based organizationrepresentingplannersofallspecialties.All studentmembershipsarefree!
Thisguideaimstoprovideplanninggraduatestudentsaccess toresourcesandtipsrangingfrommentorsandcareeradvice towaystogetinvolvedintheplanningcommunity.The playbooknarrowsdowntheinformationyouneedto establishyourselfintheplanningworld.
ThePlanningPlaybookcoverssixcoretopics:
WhatisAPAFlorida?
APAFloridaSectionsandevents
TableofContents
2 Chapter101 Sections AnnualEvents
3 StepstoSuccess Scholarships|Internships
Mentoring | PlanningCareers
5 Certification
WhatIsAICP |AICPExam
WhyShouldIBeCertified?
APAFLORIDASECTIONS
The chapter is divided up into 12 geographic sections, each of which has its own elected board and hosts local continuing education, networking, and social events.
Sections that include or are near PAB universities include a student representative that serves as a liaison between the board and students
OnceanAPAFloridamember,youare automaticallyamemberofasection andcanparticipateintheirevents
ANNUALEVENTS
APAFloridahoststwoannualeventsthatare primeopportunitiesfornetworkingand professionaldevelopment
Florida Planning Conference
Thelargesteventoftheyear bringstogetherplannersofall disciplinesandgeographic locationstodiscussthetrending topicsandcriticalissuesfacing Floridaplannersandthecommunitiestheyserve.
Studentscanattendatasubstantiallydiscountedrate andhavediscountedhotelroomssetaside.Thisisan idealopportunityforfirst-yearstudentstobuild connectionsandlearnmoreaboutawiderangeof careersintheplanningprofessionorforsecond-year studentswhoarejob-seekingoraimtohonetheir networkingskills.
PublicPolicyWorkshop
What'shappeningatthefederal,state,andlocallevelsof government,andthelatestpolicydevelopment?Thisis yourchancetohearfromthoseintheknow!
Thisonlineeventpacksinaday'sworthofpolicy breakdownforplannersandtheaffects,positiveor negative,legislationhasonthecommunitieswhereyou liveandwork.
StudentscanattendthisonlineeventforFREE.
steps to success steps to success
Scholarships
Beselectiveaboutwhatscholarshipsyouapplyfor.Thissoundsobvious,butdon’tspend valuabletimeonthingsthataren’tagoodfitforyoursituation Ifthedescriptiontells youascholarshipisintendedforstudentsinterestedinaffordablehousing,andyouwrite abeautifulessayaboutyourfascinationwithtransportationplanning,thechancesof beingselectedaren’tverygood.Thattimewould’vebeenbetterspentonanapplication forascholarshipthatfundsgraduateresearchonemergingtransportationtechnology.
Thinkaheadandthinkbig.Youressayisthepieceoftheapplicationthatallowsyoutheflexibilitytobecreative. Personalizingitanddescribingthingsfromauniqueanglecanreallymakeyouressaystandout.Ifyou’rehaving troublefindinginspiration,tryaskingyourselfbig-picturequestionslike,"Whatmakesmysituationdifferent?"or "WhydoIcareaboutthis?"Thesewillhelpyoutellastorythatonlyyoucanwrite.Youcanalsothinkaboutyour plansforthefuture Envisionhowyourcareerwillchangetheworldandwhythat’simportanttoyou Thenexplain howthisscholarshipwouldhelpyougettoyourgoalANDbenefitothersintheprocess.Remember,thereisa limitedamountofmoneyallocatedtoscholarshipsannually;explaininghowyouwouldmaximizetheawardisa greatwaytostandout.
Theresourcesbelowareagreatplacetostartsearching(andregularlychecking)formorespecificaward opportunities,buttherearemanymoreoutthere.Don’tlimityoursearchtoplanning-relatedorganizationsor yourschoolofchoiceonly.Rememberthathow-toguidesfortheapplicationprocess,newscholarship announcements,ortipsforwritingyourbestessaycanbefoundanywhere.
APAFlorida'sAndreAndersonMinorityScholarship|APAFoundationScholarships|AmericanPublicTransit AssociationScholarships|UniversityFinancialAid&AdmissionsResources:FAU|FSU|UCF|UF|USF
Internships
Oneofthebestsourcesforlearningaboutinternshipsisyourschool’s planningdepartmentoffice.Manycompaniesoragenciesseekinginternswill contactplanningschoolsinsearchofpotentialcandidates,especiallyifthe hiringmanagerisanalum.Anothersourceiscareerfairsandonlinegroups. Sinceengineeringfirmsalsotendtohaveplanningasaservice,goto engineeringorSTEM-focusedcareerfairs.Notallcompanies/agenciespost internshipopportunities,sotaketheinitiativeandreachouttothem.Worst casescenario,youmakeacontactwhomaybeusefulinyourfuturecareer.
InterviewDos&Don’ts
Dobeearlyanddressprofessionally Domakeeyecontact(Tip:Duringavirtualinterview lookintothecameratocreateamorepersonable experience.)
Dosendathankyounote(Hint:handwrittennotes standoutmorethananemail.)
Doreviewsometypicalinterviewquestionsand practiceyouranswers
Doturnyourcameraonandhaveanappropriate backgroundifitisvirtual Doresearchthecompanyoragencyandhave questionspreparedaboutanyrecentprojects, awards,etc.
Don’tbringcoffee,waterbottle,food,orgum
Don'tbedistracted,turnoffyourphoneorleaveitin anotherroomorinyourpurse/pocket
Paidvs.Unpaid
Mostprivatefirmsofferpaidinternships
CoverLetterandResumeHow-Tos
Keepbothtoasinglepage
Resumeshouldfocusonskillsandaccomplishments ifnopriorworkhistory
Softskills,likecustomerservice,communication, andadaptability,areimportant
Coverlettershouldaddresswhyyouwanttowork there,bespecificifthereisaprojectthatdrewyour attention
Performspellcheckandgrammaticalreview;ask somebodyelsetoproofreadthem
Adjustresumetothespecificjobduties,use keywordsfromthepositiondescription
Understandcoursecreditrequirementsandmakesureyournewemployerdoestoo
steps to success steps to success
8thingsacareerinplanninghastooffer
Planningprofessionsallowyoutocontributetothegrowthanddevelopmentofyour communityandallowyoutoleaveatangiblemarkontheplacesyouliveandwork Planningallowsyoutohelpshapethewayscommunitiesgrow,change,andare developedbothatthemasterplanningandsiteplanninglevels. Theplanningprofessionencouragesyoutocollaborate,buildteams,andseekout newideaswithpeoplefromdiversebackgrounds,perspectives,andskills. Planningpositionsallowyoutoconsider,evaluate,andaddressthe interconnectednessofcommunityconcerns.
Planningpositionsallowyoutoadaptyourskillsandknowledgeto manydifferentpositionsandinmanydifferentareasofplanning specialties,butalwaysfocusoncommongoalsandasenseofpurpose. Planningcareerspromotegrowthandchange,bothinthetypesofplaces youworkinandinthepersonyouwillbecome.Establishafoundation thatmaybeadaptedanddevelopedintonewopportunitiesthroughout yourcareer.
Planningenablesyoutoworkindifferenttypesofplaces urbancities, suburbancommunities,andruralregions.
Aplanningeducationcanprovideyouwitharangeofcareeropportunities indifferenttypesoforganizations:city,county,orstategovernments; housing,environmental,ordisabled-rightsnon-profits;parksorschool planningdepartments;spaceports,seaports,orairportfacilities;real estate,engineering,orarchitecturalfirms.
Howtofindandapproachapotentialmentor
Thinkaboutyourprofessionalgoalsandfindsomebodywhoembodiesthem. Introduceyourself,discussmutualinterests,andaskfortheirbusinesscard. Theotherpartyneedstoknowthatyouarenotjustanotherplanningstudent seekingajob,butaregenuinelyinterestedinlearningmoreabouttheirwork andbuildingaprofessionalrelationship.
Followupwithanemailorphonecallaskingiftheyarewillingtomeet(either in-person,virtually,oroverthephone).
Duringthatnextmeeting,explainyourgoalsandaskthemiftheyarewilling tomentoryou
Ifyouneedanintroduction,useyournetwork(friends,professors,orfamily members)toseeiftheycanhelp.
CheckouttheAPAFloridaMentorAPlanningStudent(MAPS)program.
Whatisthestandardmentor/menteerelationships?
Thereisnostandard,exceptthatitistypicallyarelationshipbetweentwoparties,whereonemaybelookingfor guidancefromanotherwithgreaterexperience.Itcanbeaformalorinformalrelationship.Formalmeaningitispartof astructuredprogramwithexpectationsformeetings.Informalmeansthatitisunstructuredanddependsonthe willingnessofbothpartiestoengage.Typically,yoursupervisorcannotbeaformalmentorbutmayserveasaninformal mentor.
I’mintroverted,canIbementoredonline?
Yes!Whileyouareabletomaintainamentorshiponline,itisrecommencedtomeetwithyourmentorin-personat thebeginningofyourrelationshiptohelpbuildarapport
Withclassesandhomework+aninternshipI’mtoobusyforamentor.
Unlessyouarepartofastructuredprogramthatrequiresmeetingonceamonth,thereisnorequiredlevelofeffort formentoring.Likewitheverythingelse,yougetoutofitwhatyouputintoit;meaningthatifyourmentoring sessionsareworthwhile,theydon’thavetobefrequent.
HowdoIgrowarelationshipwithamentor?
Itisarelationshipthatbenefitsbothparties,sobewillingtogiveasmuchasyoureceive.
Cities have the capability of providing something for everybody, only because, and only when, they are created by everybody.
― Jane Jacobs, The Death and Life of Great American Cities
WhatisAICPandwhyisitimportant?
Yes,youcanbecertifiedifyouarecurrentlyastudentorhaverecentlygraduated! CertificationfromtheAmericanInstituteofCertifiedPlanners(AICP)isanationally recognized,verificationofaplanner’squalifications.Thiscertificationhelps tremendouslywithprofessionaldevelopment,asseveralplanningpositionsrequireor preferanAICPcertifiedplanner,especiallyformidtoseniorlevelroles.Onaverage,a certifiedplannermakes$16,000annuallymorethananon-certifiedplanner,sothere arefinancialbenefitstogettingcertifiedaswell.
AICPcertificationrequirespassingtheAICPexamandaworkexperienceassessment. Thenumberofyearsofworkexperienceneededvariesbasedonyoureducationalqualifications.
UseAICP’sinteractiveexperiencecalculatortoseehowmuchexperienceyouneed Tomeettheminimumwork experiencerequirements,besidesthedurationofwork,youalsoneedtohavedemonstratedexperiencewithavarietyof planningtasks.UsetheAICP’sExperienceWorksheettomakesurethatyoumeetalltheminimumrequirements.
Keydatesandregistration
YoucangetcertifiedwithintheSpringorFallcycleeachyear.Therearethreerequiredsteps togetcertified:
1.
2.
3.
Registertogetcertified(April&October)-$255
TaketheAICPexam(May&November)-$0
Verifyyoureducationandworkexperience(June&December)-$255
Rememberyouneednotcompleteallstepswithinthesamecycle.Furtherdetailsregarding thecertificationprocesscanbefoundinthisCertificationGuide.
ManyemployerscoversomeorallAICPcertificationcosts,aswellasmembershipdues,so talktoyourcoworkersorsupervisoraboutgettingcertifiedoraskduringajobinterview.Also, checkforotherfundingopportunitieslikeAPA’sDiversityScholarshiportheWomenin PlanningDivision’sGrantProgram.
Howtopreparefortheexam
TheAICPExamcoversavastrangeofplanningtopics,soit’snevertooearlytostartstudyingforit.Statistics,Law,History, Theory,andmanyothertopicsontheexamarecoveredwithinmostPAB-accreditedprograms.
UndertheOnePathtoAICP,youcantaketheAICPExamatanytimefollowinggraduation.Bypassingtheexam,youcan usethe“AICPCandidate”designation,evenpriortogettingtherequiredworkexperience.It’sadvisabletotaketheexam soonaftergraduationwhenalotoftheplanningtopicsarefreshinyourmind,andyourtest-takingabilitiesareatapeak!
Examstudytips
APAFlorida’sTreasureCoastSectionoffersaFREEonlineAICP StudyGroupeveryexamcycle,withliveclasseseveryThursday eveningandSaturdaymorningforthethreemonthspriortothe exam TwoFAICPvolunteershosttheprepcourseandattracts participantsfromacrossthecountry!
TheAICPExamincludes170multiple-choicequestions.Thetopics coveredontheexamfallintoninecategories.
APA’sExampagehasconsolidatednumerousresourcestohelp withexampreparation,includingrecordedwebinars,online resources,andpracticeexams.APAFloridaalsooffersseveral resourcesfortakingtheAICPexam.
If you do the work, you get rewarded. There are no shortcuts in life.
― Michael Jordan
aicp aicp
Networking & social media Networking & social media
UsingLinkedInfornetworking
It’simportanttostayengagedwithcontactsyoumakeatnetworkingorotherevents,andonegreatwaytodothat isthroughsocialmediaplatformslikeLinkedIn.Aneasywaytoapproachthisistoaskthemtoconnectwithyouat theendofyourconversation Herearesomepromptsyoucanusetoaskthemtoconnectviasocialmedia:
Ithasbeenreallygreatmeetingyoutoday!I’dlovetostayintouchandmaybeevengetcoffeetogetherin thefuturesoIcanlearnmoreaboutyourcareerpath AreyouonLinkedIn?Iwouldlovetoconnectthere!
I’vereallyenjoyedourconversationtoday!PerhapswecouldconnectviaLinkedInoranothersocialmedia platformtostayintouch?
Yourroleat[company]soundsveryinteresting.Iwouldlovetolearnmoreaboutwhatprojectsyouare workingonthere.PerhapswecouldconnectviaLinkedInoranothersocialmediaplatformtostayintouch? Afantasticwaytoensurethatnetworkingcontactsyoumeet followuponconnectingwithyouviaLinkedInistomake simplebusinesscardswithyourname,contactinformation, abriefnoteaboutyourcareeraspirations,andacallto actiontoconnectonLinkedInorothersocialmedia platforms Businesscardscanbedesignedthroughfree onlineprogramslikeCanvaandorderedfairlyinexpensively online.Pleaseusethesebusinesscardoptionshereandhere togetyoustarted.(Tip:ConsiderputtingaQRcodetoyour resumeonthebackofthecard!)
IfyouforgettoaskthemtoconnectviaLinkedInwhenyoumeetinperson,don’tfret! LinkedInmakesiteasytoconnectwithprofessionals.Itishighlyrecommendedthatyou sendamessagewhenrequestingaconnectiononLinkedIntoaddapersonaltouchandto remindthemofhowyoumet.Herearesomepotentialpromptsyoucanuseinamessage whentryingtomaketheconnection:
Itwasgreattomeetyouat[event][yesterday/lastweek/applicabletimeperiod].I’dlovetoconnectandlearn moreabout[companyname]andstayuptodatewithwhatyourcompanyisdoingtoinnovateapproachesto [categoryof]planning
Ilookforwardtotalkingsoon!
Itwasgreatdiscussinghowyoubecameaplannerat[event][yesterday/lastweek/applicabletimeperiod] Your roleat[company]soundsveryinteresting.Iwasintriguedbyhow[pullonepoignantthoughtfromconversation]. Thanksagainforamemorableconversation.
Itwasgreatspeakingtoyouatthe[event]in[city][yesterday/lastweek/applicabletimeperiod].Ienjoyedour conversationaboutyourinterestsin[relatedtopic]andhowyougotinto[profession].Onefollow-upquestionI hadwas[question].
Thankyouagainforyourtimeandadvice.
InadditiontostayingconnectedtothemviaLinkedIn,youmaybeinterestedinaskingthemtodoaninformational interviewwithyoutolearnmoreabouttheirroleandgetcareeradvice.Herearesomepotentialpromptsyoucanuseina messagewhenaskingforaninformationalinterview:
I’marecentgraduatefrom[insertschool]andwanttogointoplanning I’vebeenfollowingyourwork,andyour careerpathimpressedme.Ifyoueverhave30minutes,I’dlovetolearnhowyoustartedworkinginthefield.
I’vebeenfollowingtheworkyou’vebeendoingfor[companyname]inthelastfewmonths,andI’mvery impressedwiththeresultsachievedinsuchashorttime!Iwouldlovetochatmoreandlearnhowyougotthe opportunitytoworkwithsuchagreatorganization.
Networking & social media Networking & social media
Makingyoursocialmediamoreprofessional
It'seasytoforgetthatwhenpostingontoanysocialmediasite,youareleavinga digitalfootprint. Youarelettingoffsomesteamaftermidtermsandwanttoshow youarereleasingthestressofexamsonyourTikTokorInstagrampage.While physicalandmentalhealthareimportant,youneedtorememberthatany potentialemployer,mentor,orcolleaguecanseewhatyouhaveposted.
Youneedtobeawareofobviousorsubconsciousmessagesyouaresharing, becauseonceyouarehired,youractionsdorepresentyouremployer,evenifyou don'tthinkitdoes Today,mostcompanieshavesocialmediaguidelinesthatyou mustagreetobeforeyouarehired.
LookatourfriendDollyPartonontheright.Asidefrombeinganationaltreasure, Dollybroketheinternetwhenshepostedthismemethatperfectlyillustratesthe differencesinsocialplatforms.
Yourfutureemployer whowilldoasocialmediasearchasapartofabackgroundcheck willlookathowyou communicate.Areyoucoherentusingcompletesentences,notusingshortcuts?Thismayseeminnocuousbutthey arelookingtoseehowyouwilltalktocustomers/clients,especiallyonLinkedIn.
Wehavesomesuggestionsonhowtocleanupyourdigitalpresencetogetyoureadyfor"therealworld":
Getaprofessionalheadshot.Itisimportanttodressforthejobyouwant. Asmentionedearlier,filloutyourLinkedInaccountwithsoftandhardskills,volunteerexperiences,languages,etc. Spellcheck!It'stheeasiestandmostoverlookedtool.Useit.Often. Deleteolderpoststhatcouldbeperceivedaspoortasteorbaddecisionmaking.Remember,toneandsarcasm canbemisconstruedthroughsocialmedia. (Hint:ifthereareswearwords,delete.)
Thisdoesn'tmeanthatyoucannotshowyourcharacteronyoursocialaccounts Dollydid,soyoucanyou Just rememberthatafteryou'reemployed,itismorethanjustyounow. Besmartandjustask,whatwouldDollydo?
Connectwithus!
BesuretofollowAPAFloridaaswepostall importantchapter updatesandnewsonourwebsiteandsocialaccounts.