The Thirty-One career opportunity

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The Career Opportunity

All Consultants have the same opportunity.​ Every Thirty-One Gifts Consultant starts ​ exactly the same, with a basic Enrollment Kit and a dream earning 25% of everything you sell. You will get paid every two weeks and receive bonuses paid monthly on their team sales. Thirty-One Gifts Consultants ​ earn their highest income while partying. Successful Consultants party every week to earn consistently and provide the best customer service. It pays to party with Thirty-One Gifts​ .​ Party sales are typically 26% higher than retail ​ sales with the built in flexibility of setting your own hours. You set your schedule for when you want to work. And of course, the more guests who attend a party, the higher your income is per hour. The great monthly specials for Hostesses and Customers, and one of the most generous Hostess Reward Programs around, it’s easy to book future parties at the party. It’s Fun.​ There’s nothing better than having fun while you work. Parties are great social gatherings to meet new people and make new friends. And those new-found friends can become loyal Customers. The Thirty-One Gifts Difference is best when the Consultant shares the business opportunity, increasing her income without increasing her hours. The ​ Career Path​ is designed to reward you for helping others. The more leaders developed by a leader, the greater the income. Thirty-One’s top leaders earn more than many CEOs and work less than 40 hours a week averaging $450,000 in annual income. Making a difference in the lives of over 100,000 women, this is the Thirty-One Difference.

Career Path

We want to make sure we are a solid, healthy company for years to come and we want to protect YOUR business so that you too, are solid and healthy for years to come. In order to do so, while staying aligned with the DSA code of Ethics, we have made some changes to the Thirty-One Career Plan effective in 2017. To help you understand these changes, watch the recording of Cindy, Christina and Andrea walking through the enhancements and check out the additional resources and information available on this page for more details. If you have any questions on the 2017 Career Plan enhancements, simply email 2017careerplan@thirtyonegifts.com​ where we have a dedicated subject-matter expert team monitoring this inbox to help you with your career plan questions!


Earn FREE new products and cash rewards to help you grow your business!*Build a strong foundation for your business right from the start through our amazing StartSwell program, created exclusively for new Consultants. During your first 120 days, you’ll want to have as many parties as you can. Why? Because you can earn new products and business supplies for FREE just by partying, plus special cash rewards for sharing the Thirty-One Gifts opportunity with others. Your StartSwell period began the day you signed up, so start working toward your goals today!

FAQs When is the Spring/Summer 2016 StartSwell program? It will run from December 30, 2015, through June 30, 2016. What do I get when I earn StartSwell? Through StartSwell, new Consultants can earn free products and business supplies during their first 120 days as a Consultant. Earning periods are divided into 30-day segments. When you submit $600 Personal Volume* (PV) during one of those 30-day periods, you will get to choose one of six kits consisting of products that will help you in your Thirty-One Gifts business. For each level earned, you’ll also receive pre-selected business supplies that will set you up for success, and – for any new Consultant who joins March 1, 2016, or later – a $14.95 credit will be added to your next commission check, covering the cost of one month of your Website/Customer Email Subscription​ .

*Personal Volume (PV) equals party and retail orders only. How do I earn StartSwell?

Submit $600 Personal Volume (PV) in each 30-day period of your first 120 days: ● Earn Level 1: Submit $600 in PV* in your first 30 days (starting the day after you enroll) (days 1-30) ● Earn Level 2: Submit $600 in PV* in your second 30 days (days 31-60) ● Earn Level 3: Submit $600 in PV* in your third 30 days (days 61-90)


● Earn Level 4: Submit $600 in PV* in your fourth 30 days (days 91-120)

*Personal Volume (PV) equals party and retail orders only. What do I do when I earn a StartSwell level? 1. Once you earn a StartSwell level, a hyperlink will appear under the level earned on your StartSwell tracker on the​ ​ TOT dashboard​ . 2. Click the hyperlink. 3. On the page that opens, simply click on one of the kit options. 4. A selection confirmation screen will let you know that your choice has been made. 5. Click "Go to My Dashboard” to return to your dashboard. How long do I have to choose my kit? You will have 30 days from the end of your earning period to select a kit. Can I add personalization to any products in my kit? No. Any personalization in your kit has been pre-selected. Please refer to the StartSwell Flier you received in your Enrollment Kit or the​ StartSwell page​ ​ on TOT to see which items come ​ with personalization. When will I receive my kit? Your kit will be processed within 5-7 business days. Once your order is processed and has shipped, you will be able to view the order in your order history (this is when the order will appear in your Virtual Office). If I don’t earn a level, am I still eligible to earn other levels later in my StartSwell period? Yes! You get a new start to earn a level with each 30-day period. So if you didn’t earn during a 30-day period, you can still earn the next level during the next 30-day period as long as you meet the requirements. Why are there multiple kit choices for the StartSwell program? You have a specific “why” and goal for your business. To honor this, we wanted to help you run your business your way and offer your Customers the products they love most. Whether your Customers are shopping for themselves, their home or their family, there is a StartSwell Kit that fits their needs. How do I get the $100 bonus for new Consultants who join my team?


To earn the $100 bonus, you must sign up a new Consultant during your first 120 days AND your new Consultant must qualify by submitting $1,000 PV* in her first 90 days. The bonus will be added to your commission check the month following qualification. Is there a limit to how many $100 bonuses I can earn? No. There is no limit to the number of bonuses you can earn. However, you must sign up each new Consultant within your first 120 days and she must submit the qualifying $1,000 PV during her first 90 days. If I sell $1,200 in one month, can it count for two levels? No. Each level is independent of one another. But congratulations on a great month, and keep the momentum going! If I joined after March 1, 2016, why am I receiving a $14.95 credit with each level of StartSwell earned? This credit covers one month of the​ ​ subscription cost for your Personal Replicated Website and Customer Email​ , both of which were created to help you grow your business. Through your personal website, your Customers can shop and order online, view your party schedule, check out the monthly specials, join your team and more. Your Hostesses can invite guests to parties and accept online orders for parties. These tools make it super easy for your Customers and Hostesses to learn more and shop Thirty-One Gifts, and as an active new Consultant, we want to reward you for partying and growing your business by providing a one-month credit for each level of StartSwell earned – up to four months total. If I joined before March 1, 2016, why won’t I receive a $14.95 credit with each level of StartSwell earned? If you joined before March 1, 2016, you automatically received a free 90-day trial period for your ​ Personal Replicated Website and Customer Email.​ ​ Because you received that free trial period, you are not eligible to earn this credit. Is there a tracker available to track my StartSwell Personal Volume earnings? Yes. A tracker is available on your​ TOT dashboard​ ​ and on the​ ​ StartSwell page​ ​ . The tracker includes your start date, progress and end dates.

Supporting Your StartSwell Consultants


Start her strong - Support your Consultants through StartSwell As a sponsor, your role is to build a relationship with your new Consultant and guide her through her StartSwell earning period. By helping your new Consultant earn StartSwell, you will help build her confidence and set her up for success.So how do you support her and start her strong? By building a relationship with her as you celebrate and encourage her while StartSwell rewards her!In a 2013 Direct Sales Association (DSA) survey of 20,000 direct sellers from 61 member companies, the opportunity to be recognized and rewarded for your effort was listed as one of the top four motivators for joining a direct selling company. In fact, 23% of all new Consultants join for the recognition they experience, and 46% stay with a company because of that recognition. Take a minute to hear how other Thirty-One Gifts Consultants used StartSwell to build relationships and encourage others. ​ Start Her Strong​ (video): Kristen Burnett shares her focus on building relationships with new Consultants using StartSwell by connecting regularly and using goal-oriented language. ​ Offer Encouragement Using StartSwell​ (video): Shelley Heile uses StartSwell to establish new relationships, celebrate her new Consultants and help them identify the next steps they should take.

​ The StartSwell 120-day Touchpoint Plan

The​ StartSwell 120­day Touchpoint Plan​ ​ ​ is a process to help ​ you​ as you guide your new ​ Consultant into her new business. Working through the touch-points with her will help develop the skills she’ll need while strengthening your relationship with her. During monthly touchpoints, you’ll cover topics that will help your new Consultant be successful. The touchpoints are divided into four sections: ● ● ● ●

CELEBRATE ​ — A time to acknowledge and celebrate her growth and achievements. CONNECT ​ — An opportunity to share the support and resources available to her. COACH/TRAIN ​ — Provide information to build her knowledge and skills. CALL TO ACTION​ — Encourage her to take what she has learned and put it into action.

Suggestions for starting her strong

Touchpoints can be face-to-face, calls, web-based or whichever approach works best for you and the number of new Consultants you are supporting. Our​ New Consultant Contact Sheet ​ is a guide for you to know when to contact her and why.

Touch Point 1 (Days 1-30)

Celebrate Celebrate her decision to join Thirty-One Gifts, and also celebrate her booking and party successes thus far.


Connect Connect with her to make sure she: 1. Sets goals for both StartSwell and number of parties based on her desired income. 2. Connects with friends and family while offering the Hostess opportunity. 3. Reviews ThirtyOneToday.com, the Mobile App and all the other tools and resources available.

Coach/Train Review the following topics with your new Consultant: 1. Why - What’s her “why”? Will it motivate her toward growth and success? Encourage her to record her “why” under “My Goals” on her ThirtyOneToday.com​ dashboard​ ​ . 2. Goals - What are her goals? What does she want to achieve with her new Thirty-One Gifts business? Help her set goals on her ThirtyOneToday.com dashboard so she can chart her progress! 3. Bookings​ -​ Bookings create momentum and help lead your new Consultant to success. Share the importance of bookings and how she can get started. Help her see how she can achieve her “why” by determining the number of parties she’ll need each month! 4. Hostess Coaching​ -​ Partnering with her Hostesses is another important step toward a strong start. Teach her the importance of Hostess coaching ⎯ explaining how the rewards will add up for both her and her Hostess. Remind her of the goal of 10 guests at every in-home party, and how to use Hostess Coaching to get her there. 5. Her first party. The party is the heart of her business. It’s where she meets new Hostesses and potential recruits. Share some simple and easy tips to have a successful party right from the start. The​ Party Experience​ ​ training (under ​ Improve My Skills​ ) is a great resource for her to understand W.O.W. from the very beginning!

Call to action Action steps to take before the next touchpoint: 1. Continue to add parties to her calendar and share the business opportunity with everyone. 2. Prepare for parties by working on Hostess Coaching, the Party Experience, and planting booking and recruiting seeds.


3. Ensure she’s on track to earn StartSwell.

Touch Point 2 (Days 31-60) Celebrate Celebrate her progress with StartSwell, and celebrate her booking and party successes since the last touchpoint.

Connect Connect with her to make sure she: 1. Is on track with her StartSwell goals. Have a conversation about which StartSwell product kit is right for her and her business goals. 2. Connects with her first recruit to help her earn the $100 recruiting bonus! 3. Reviews party videos on the​ Party Experience​ ​ pages under Improve My Skills to put the W.O.W. into her party!

Coach/Train Review the following topics with your new Consultant: 1. Recruiting​ - Recruiting is about inviting others to join you on your Thirty-One Gifts journey. Share with your new Consultant how sharing the business opportunity with others will build her team and her earning potential. 2. W.O.W.!​ - A great party is only a W.O.W. away – Welcome, Offer Solutions & Wrap ​ Up for simple, shoppable and shareable fun. 3. Make the most of the Catalog. The Catalog is a fabulous display of what Thirty-One Gifts has to offer Customers with the Just for You, For your Home and For your Family chapters. Help her understand how to use the Catalog as a powerful selling, booking and recruiting tool.

Call to action Action steps to take before the next touchpoint: 1. Have her invite a friend or potential team member to join her at her next party. This is a great way to begin building her recruiting skills and for her friend to get excited about joining. 2. Encourage her to share her business while out and about using the Catalog and other tools with potential Customers and recruits. 3. Have her create three booking and three recruiting seeds to use at her upcoming parties.


4. Ensure she is on track to earn StartSwell.

Touchpoint 3 (Days 61-90) Celebrate Celebrate her progress with StartSwell, and celebrate her contact and party successes since the last touch-point. Connect Connect with her to make sure she: 1. Is on track with meeting her StartSwell goals and knows which StartSwell product kit will help her most with her business. 2. Connects with new leads and invites them to host a party. 3. Practices effective time management. Coach/Train Review the following topics with your new Consultant: 1. Pink Glove Service​ – Pink Glove Service is giving her Hostess and her guests the best ​ possible customer service. Encourage her to think of ways she’ll stand out while developing long-lasting relationships with Customers. 2. No Lead Left Behind​ - Staying connected with Customers builds loyalty and brings ​ referrals. Share how the No Lead Left Behind tool will help her stay organized with party bookings, sales, follow-up and recruiting as she grows her business. 3. Time Management​ - Time management is a personal process. But there are steps she ​ can take to balance her personal life and the time needed to have a successful Thirty-One Gifts business. Be sure she knows about the tools Thirty-One Gifts has to help her manage her day. Call to action Action steps to take before the next touchpoint: 1. Make calls to Customers from her first parties using the Opportunity Call script from No Lead Left Behind​ . 2. Complete the​ Time Management​ ​ form. 3. Ensure she is on track to earn StartSwell. Touchpoint 4 (Days 91-120) Celebrate Celebrate all of her successes throughout her StartSwell journey, and also celebrate any recruiting and party successes since the last touchpoint.


Connect Connect with her to make sure she: 1. Has met her StartSwell goals! 2. Connects with a local Consultant so she can develop a new friendship and gain more support. 3. Is reviewing ThirtyOneToday.com regularly, including all of the ​ training​ and ​ resources​ available. ​ Coach/Train Review the following topics with your new Consultant: 1. Career Path​ - Thirty-One Gifts celebrates you at every level of your career. The Career ​ Path outlines the requirements and expectations of each career level. Discuss with her where she is, where she wants to go and how she plans to get there. Share the Income Disclosure Statement t​ o help her see the financial opportunities ahead. 2. Reconnect on Goals - Have her goals changed since she started? Encourage her to continue reaching and provide her with the resources to accomplish her dreams! 3. Ongoing Learning - At Thirty-One Gifts, there are many opportunities to learn and grow. Help her take advantage of these by knowing where to find them! Encourage your new Consultant to explore these great resources: ○ Attend An Event ○ Additional Training Topics Call to action Action steps to complete over the upcoming months: 1. Follow up with potential recruits by sharing more information about the Thirty-One Gifts opportunity. 2. Create goals for the upcoming months around booking, selling and recruiting. Reaching these goals should keep her business strong and help her get to the next level! 3. Encourage her to register for upcoming Home Office-sponsored events such​ as ​ ​ Better Together​ for valuable ongoing training and motivation​ ​ .

Recruiting Best Practices

Daily ● ● ● ● ●

Practice and deliver your 3 ​0-Second Commercial Always be thinking about your short list of possible next recruits. Set up meetings/calls on the spot if possible – have your calendar ready. Keep your ears open and listen for recruiting questions. Keep a stash of business cards with you at all times.


Weekly ● Plant recruiting seeds during your parties. Check out the Recruiting Seeds video from Courntey Hawkins for tips. ● Schedule time to make follow-up calls with possible recruits. ● Schedule one-on-one time with new recruits to make sure they are off to a great start.

Monthly ● Call the people on your Who Do You Know? List – these are your top potential recruits! ● Leverage recruiting incentives and promotions by reaching outside your circle. ● Host monthly recruiting calls and invite prospects to join you. ● Host monthly new Consultant team calls and invite your new recruits to join you. ● Talk to your team about the benefits of recruiting their own Consultants!

Seasonally ● Use the New Enrollment Kit to have another conversation. (New Enrollment Kits come out each season; not each month) ● Get ahead of the holidays by at least two months! Share how the opportunity can help her through the holidays.

The Recruiting Conversation

Once you’ve identified a prospect and asked her if she’d like to learn more about the Thirty-One Gifts Opportunity, invite her to join you for a cup of coffee, schedule a follow up meeting, or chat with you by phone. Make one-on-one time with her a priority so you can ask questions and listen to learn more about what’s important to her. Follow this basic outline to share the opportunity with her. ● Get to Know Her!


● During your one-on-one, don’t rush into telling her all about the opportunity. Ask questions that will help you identify her WHY. Listen, and resist the urge to comment on everything she says. ● Summarize What You Heard ● Once you’ve identified what’s most important to her, summarize what you heard her say to confirm your understanding. ● Share Your Story! ● Tell her why you joined and what you love about your business, but keep it short. Keep it under a minute and genuine. You want her to see herself being successful through your experience. ● Share Thirty-One Gifts with Her ● Think about her WHY! What about Thirty-One Gifts matches what she is looking for in her life? Talk more about those points and less about what you like. ○ Tell her a little about the company – how it started and how successful it is. ○ Tell her a little about the product – what makes it so desirable to so many. ○ Tell her how she makes money – Earn 25% on everything you sell holding parties every week. Yes. You get paid to party. You could share the​ Income ​ Disclosure Statement​ with her if you'd like. ​ ○ Tell her about all the support available. ○ Remind her that she can get what she wants with a small investment of time each week and a small investment in a business of her own. ○ Then tell her what to expect when she joins and invite her to be part of your team.

About Thirty-One Gifts Who is Thirty-One Gifts? In 2003, Cindy Monroe began Thirty-One Gifts in the basement of her Chattanooga, Tenn., home with a dream and a calling: to provide an opportunity for women to achieve financial freedom, find personal fulfillment and realize their dreams through becoming successful business owners. Our foremost company purpose is managing and building a business that helps our Consultants succeed in theirs.

Thirty-One Gifts’ Mission, Vision & Values


Thirty-One Gifts is more than just a company. We are people who believe in celebrating, encouraging and rewarding others for who they are. Through God’s strength, we’ve built a family of individuals who feel women deserve to treat themselves and those around them to something special. Our commitment is to provide women with a fulfilling, enjoyable and rewarding experience one person at a time.

Mission, Vision & Values Our Mission

We believe we are more than just a company. We are people who believe in celebrating, encouraging and rewarding others for who they are. We’ve built a family of individuals who feel our Consultants deserve to treat themselves and those around them to something special. Our commitment is to provide our Consultants with a fulfilling, enjoyable and rewarding experience one person at a time.

Our Vision Our vision is to give our Consultants tools to achieve the financial freedom to support their personal “Whys,” and to make the path to that freedom simple, effective and fun and full of rewarding experiences.

​ Our Values Our values are to be Purposeful, Thankful, Respectful, Accountable, Curious, Courageous, Authentic, Trustworthy, Hardworking, Fun-Loving and Flexible as required to do the right thing, to give back and to put other people first. We believe in being engaged with integrity in our work, in our communities, in our families and in our mission.

The Thirty-One Gifts Difference More Than a Bag When someone asks what you do at Thirty-One Gifts, what do you tell them? That you sell bags? That you party? It’s important that you see your role at Thirty-One Gifts and your business for what it is. At the most basic level, you solve problems for your Customers. You connect people with solutions that make their life easier and more organized! We know that’s not everything you do. Thirty-One Gifts is about so much more than just a bag!

Ask Questions & Listen


When you’re getting to know a perspective recruit, asking her the right questions can help shape the Thirty-One Gifts Opportunity into something uniquely attractive to her. Women from all walks of life become Thirty-One Gifts Consultants for very different reasons – and it’s important to help identify how the Thirty-One Gifts Opportunity can benefit her. When you personalize the opportunity around her needs, interests and goals, she’ll discover her WHY – and will be even more excited about starting her new business.

Make it a Conversation Get acquainted by asking open-ended questions. Be genuinely interested in what she says. Actively listen by making eye contact, leaning in and restating what you hear. Make it a conversation. Use these suggested questions to learn the about your prospect. Tell me about yourself and your family How long have you lived here? What do you do for fun? What type of work have you done and what did you like about it? What did you dislike? ● Since talking last, what have you thought about the possibility of joining Thirty-One Gifts? ● Should you join Thirty-One Gifts, what would make you feel good about that decision? What would that take In terms of money earned? ● Who would be the first five people you would tell? ● ● ● ●

You Have to Speak to Sponsor ● The key to sponsoring is speaking! Refer to the following questions and clues for successful conversations about the Thirty-One Gifts Opportunity!

Invite Her to Join Your Team

Once you have shared the benefits of the business with your prospect and answered her questions, it’s time to invite her to join your team. Use words like these to gain a commitment: “We’ve talked about what you would like to earn, should you decide to join Thirty-One Gifts. I know we both agree that would require an income of about $X. You’ve also heard about what makes Thirty-One Gifts different and a great opportunity. What I’d like to share with you now is what successful Consultants do consistently in their businesses. ● ● ● ●

They party weekly They provide​ Pink Glove Service​ ​ to their Customers ​ They share the​ opportunity​ ​ with others and help them achieve their Why ​ They participate in training and learning opportunities like​ Better Together ​ field events


● They live the​ values​ ​ of Thirty-One Gifts

Ask: Is there anything I’ve mentioned that would concern you? If no, SAY, “That’s great. Let’s get you started.” Express your confidence in her, and share what she will need to do to reach her WHY.

Registering Your New Consultant

Be sure she enrolls as your new Consultant by following these steps:

1. Send her to your Thirty-One Gifts website. Ask her to click on "Join." 2. Make sure she selects YOUR Consultant name during signup. 3. Congratulate your new team member and direct her to the ​ New Consultant

training​ available on ThirtyOneToday.com to get started​ ​ .


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