2 Industry : Expertise : Company : Contract :
Pharmaceuticals Marketing Ipsen Pharma Location : France - Paris (Boulogne) 6 months internship, Department : Urology-Oncology Franchise Starting September 2016
Title :
Assistant Global Marketing Director
DESCRIPTION • To drive and maximise Brand value across Ipsen markets. Identify the business drivers to defend and increase the market share for the Brand. • To finalize and maximize products launches for the benefit of the entire portfolio in Prostate Cancer & Breath Cancer. • To prepare & execute communication materials for the franchise • To develop and implement together with Ipsen BUs, franchise & operational plans aimed at meeting the above. • To provide valuable strategic & operational commercial input if/when relevant. MAIN MISSIONS Participation to the development of the Brand global business strategy aimed at meeting the company’s expectations in terms of sales and profitability through: 1/ The development of programs / materials and services likely to support a differentiated business strategy (e.g., communication package, disease awareness programs, corporate participation to international congresses or stand alone, digital activities (incl. social media) …) 2/ The business support to other functional areas (R&D, Project management, Regulatory affairs, MSO) on life cycle management strategy To acquire and maintain a thorough understanding of the field, a detailed knowledge of the Prostate Cancer and Breath Cancer fields : market, competitors, KOLs & customers…and anticipate/address likely changes/trends PROFILE Education:
• Masters Degree in Sciences and/or Business. • Languages: Fluency in English (written and verbal) and French. Knowledge of a 3rd language would be an advantage.
Skills :
• Ability to deliver marketing programmes/materials • Ability to motivate and positively influence individuals both inside and outside of the organisation • Business acumen • High level of analytical skills • Excellent communication skills (written, verbal and presentation) • Problem solving skills & strong orientation to results • Interpersonal skills, ability to work in multi-disciplinary and international teams and in functional organisation
CONTACT
Ipsen Pharma Nathalie Cannella nathalie.cannella@ipsen.com