From The Runways of London and Milan

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From The Runways of London and Milan S/S'18 Menswear Trends

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Just as fashion trends are continuously evolving and changing, so are the ideas of designers and personalities of the consumers. A departure from traditional and stereotypical collections saw a major resurgence of the ’90s streetwear, ’80s 9-to-5 and a more gender-fluid approach to fashion. Head-to-toe monotones, a new wave of layering techniques and a fascination with silk has brought a certain change in direction to the fore – a direction that follows suit with the way the collections are being presented on the runways this season. Eccentricity and chaos prevailed with Teletubbies bouncing on the runway, roaring street style fanaticism and an uproar of vibrantly preposterous prints that brimmed over with a stinging satire on the current social and political dialogue. A pool of visionaries consisting of newfound homegrown talent mixed with celebrated international designers offered their best variations in terms of trends for the approaching Spring/Summer 2018 season. Here, we list down top trends from the runways of London and Milan that are expected to shape up the future in menswear fashion.


From The Runways of London and Milan S/S'18 Menswear Trends

Tone On Tone

After swimming in a season dominated by prints, patterns and tonal coordinates, a colour relief swept over the international runways for Spring/Summer 2018. Head-to-toe colour block coordinates are an emerging trend for the coming season with designers and brands experimenting with colour palettes. Vibrant and icy pastels channel in the mood of summer while boldly electric tones nod towards the current hype around sportswear.


Tone On Tone

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

Vertical Stripes

Stripes as a print pattern are one of those trends that never really disappear from the fashion scene, but reinvent themselves with respect to the season in question. Vertical stripes take centre stage as a prominent shift towards sophisticated tailoring comes into focus. Shying away from conventional shirts and Tshirts, the trend found itself over safari jackets, linen trousers and calf-length trenches.


Vertical Stripes

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

Borrowed From The Girls

The menswear fashion industry has evolved considerably in the past few seasons and there has been a noticeable change in the way designers and the public seem to react towards, and embrace the transition of menswear pieces from being overly boy-ish to subtly feminine. Traditional gender stereotypes are challenged, giving way to a more gender-fluid approach this season, with a prevalence of softer silhouettes and an inclusion of details such as laces, silk and florals.


Borrowed From The Girls

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

’90s Street Scene

Nostalgia overpowers logic as an overload of throwback inspired designs, styles and details resurface for the approaching season. Streetwear inspired designs featuring retro details and looks such as baggy silhouettes, slogan tees, windcheater jackets, oversized knit sweaters and puffer jackets take us back a decade to relive the ’90s classics – a defining moment for international fashion as it has come to be known today. Collaborations with vintage brands such as FILA, Coca-Cola, Pepsi and Esprit invoked a sense of Back-toSchool vibes on the runways.


’90s Street Scene

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

Layer Me Up

Giving fashion a new lease of life, layering techniques have proven to be big influencing factors in terms of trends that continue to shape future forerunners in the industry. With the recent shift away from minimalism towards more outrageous and exuberant styles, the layering technique has reinvented itself considerably. Pedalling on the reverse gear, layers for Spring/Summer 2018 cheer the longest piece of clothing to be the closest to the body, followed by the shorter ones stacked one after the other on top.


Layer Me Up

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

Baggy Pants

With comfort-based and athleisure-inspired clothing seeing an upward spiral in recent times, the loose-fit trouser finally seems to have found its moment under the sun. Baggy, floppy and dropcrotch styles accompanied by loose tailoring were pervasive across runway presentations for the Spring/Summer 2018 season and lent a relaxed aesthetic character to the otherwise straight silhouettes.


Baggy Pants

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

Cinch It Up

As the focus shifts from predominant shoulders to the waist, details that draw attention towards the waistline leave a noticeable mark on the Spring/Summer 2018 runways. Riffs on outerwear trends emerged in the form of cinched and belted jackets that fell short of the calf or grazed the knees. Robe-like silhouettes cut out of light-weight cottons in a myriad of prints and colours dominated the menswear runways at London and Milan.


Cinch It Up

From The Runways of London and Milan S/S'18 Menswear Trends


From The Runways of London and Milan S/S'18 Menswear Trends

Work Class Heroes

A wave of unconventionality took over the runways for Spring/Summer 2018 where conventional work-wear staples were presented in an uncanny way. An overall sentiment of oversized proportions mixed with muted tones emerged in loose-fit, high-waisted trousers that were teamed up with hoodies and fleeces. Silk shirts, blazers and wide-leg trousers paired with sneakers delivered a free-spirited vibe in generous portions.


Work Class Heroes

From The Runways of London and Milan S/S'18 Menswear Trends


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