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She also knew Charlie would be integral to July Moon’s success. It would be a mother-daughter project in every aspect. Charlie is officially a co-founder of July Moon, and Nguyen’s younger daughter Colette is “quickly becoming more instrumental” in the business by putting stickers on the cups and helping clean the bathrooms.

“(Charlie) has been in all the major meetings, like loan signing, architectural rating floor plan design,” Nguyen said.

Charlie called the meetings “boring,” but her mother said Charlie’s candor and creativity helped bring July Moon to where it is now.

Charlie helps create new drink recipes for the business, which she jots down during development. During an April 6 interview, she concocted an ombre drink with “everything boba,” mango sparkling water, mango-rose tea and strawberry-kiwi tea.

The café has a limited food menu due to its small kitchen, but Nguyen’s focus is on the drinks. She sources coffee beans from local business Boarding Pass Coffee and gets tea from Atlanta-based business Just Add Honey. She also makes organic and gluten-free drink syrups from scratch. Her taro tea, a popular boba drink made from a purple root vegetable, is made from actual taro rather than the powder used in many other boba shops. It’s more work to cut up and boil the vegetables, but for Nguyen it’s essential.

“It’s these little things that people don’t see,” Nguyen said.

Every aspect of the business is “highly intentional,” Nguyen said, from the accessible seating to the drinkmaking methods.

“There’s meaning behind everything I do,” Nguyen said.

She said her pellet ice machine is a reference to her childhood spent crushing ice for her mother’s Vietnamese iced coffee. The ice is the “best way to drink” Vietnamese coffee.

Nguyen carries her intention into the rest of the businesses, where she focuses on mentorship and expansion opportunities. She hosts networking events for women in business, acts as a mentor for her young employees and spotlights small businesses.

“Charlie and I wanted to launch July Moon to be a safe, fun community space for people,” Nguyen said.

Tara Tucker