3 Great Hacks So That Your Users Don’t Desert Your App Statistics suggest that an average mobile user endeavors to keep around 15 apps on their phone at a time. Despite his/her spending 85% of this ‘phone time’ on apps, only lucky apps 5 make it through to get substantial attention.
Another that might intimidate some of the Android app development companies in USA, shows 25% of users promptly uninstall an app after using it just for once. So, why do the users abandon an app? And what are the measures you can assimilate to keep your app refrained from ‘the desertion zone’?
We’ve looked out for the biggest industry experts to get some valuable insights on customer retention. And, here’s what they have suggested:
1. Replace Mass Promotion with Personalized Offers Over the years, smartphone users have become accustomed to tailored, mass promotions and have developed a reflex to ignore them.
To catch your customer’s eyes divide your user base into segments and target each segment with a distinct personalized offer. Also, don’t forget to address them with their name at the very beginning.
2. Unobtrusive Communication Any offer, products, or deal shouldn’t occupy everything of your user’s smartphone screen. Make sure you are giving room (additional space) to your user to navigate around or to get details of the product or services.
However, infix the information in the spaces in such a way that it doesn’t distract or irritate your customers.
3. Let Your Customers Feel that Their Opinion is Worthy To invigorate your relationship with the clients, allow them to submit their feedback, suggestions, and requests. If they report a problem, get back to them promptly with a warm
reply, assuring them that their concern would be taken care of in no time. A number of Android app development services made it a point to include feedback loops in their application.
It’s undoubtedly tough to hit the silver line with a brand new app. However, it’s not completely impossible. If you adhere to the three aforesaid tips right from the start, you have a great chance striking the chord of your customers.
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