How to Ensure Mobile App Success in Agile Development?
The iPhone user base is huge, and the demands of users are rapidly bouncing off the ledge. To satisfy the increasing expectations of the users and to not to be weeded out of the pace, 90% of the ​iPhone app development companies in USA are practicing agile development.
Agile is no longer a choice, it has become the norm. But all this speed, the rapid release cycles, and iterations come with a set of drawbacks including a poor testing phase.
While focusing on rapid development iterations, Agile developers continuously work on refining the user experience based on the data gathered by SDKs and as a result, the user experience and data integrity suffer.
1. User Experience
A mobile app user experience relies on a mix of factors including design, personalization features, robust working, and value. Agile developers usually rapidly change application's functionalities to keep up with the demands of their user base. All this is enough to distract them for one of the most important phases i.e. testing.
2. Data Integrity Data gathered by different analytics tools is the core of a mobile app development phase. The data collected from different sources help the developers to understand the user behavior and to make changes in the performance according to that. Without the integrated data, the app performance and user experience may suffer.
However, various mobile SDKs have made it convenient to collect user behavior data based on inbuilt analytics but
without a proper testing phase, no developer can assuredly validate the accuracy of data. Thus, problems in design and functionality may occur.
Apply Agile But Follow a Strict Testing Phase Without a planned and thorough testing phase in Agile development, the user experience may suffer and some complex structural flaws in the app design may go unnoticed. Thus if you run an iPhone app development service, employ automated testing tools with the agile methodology to ensure maximum user satisfaction with your app.
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