How to Make Mobile User’s Impatience as Your
Very
Digital
Marketing Weapon
Our ancestors have taught us to be ‘patient’ and wait for the good time to strike. This strategy is advantageous, however, not in every aspect of today’s fast-paced life. Online customers are going ridiculously impatient and that’s why you can’t just sit back with your products or services and wait for them to knock your doors. Not a great idea. Nope.
So, what to do? How to survive? And what’s the best way to deal with today’s unsatisfied online customers so that your Android app development company in USA could survive in this fierce competition? How do you make sure that your potential customers don’t just quickly switch back after opening your website or portal?
The only way to do it is by considering your prospect’s ‘impatience’ the key, the weapon to gain a competitive advantage over similar businesses. So how to employ your customer’s impatience as a virtue instead of a disadvantage? Here’s how:
1. Understanding Today’s Online Users
Today’s online users, especially the millennials and the gen zers live in the era of the on-demand economy where thousands of businesses are ready to deliver their products at a hint of their fingers on their mobile devices.
The tendency in users to seek instant gratification has been raised in past years. It’s reaching the new heights every day. These customers want products or services “right now”.
2. Customer Don’t Want to Tell You What They Want “It’s not your customer’s duty to know what they want” this quote by Steve Jobs says it all. If you fail to understand your customer’s intentions even before they make up their mind about anything, you won’t get their attention.
A recent research by a android app development service suggests that researching and analyzing user’s purchase
behaviors,
their
likes,
and
dislikes
can
significantly help you understand your prospect’s thought process.
3. Know What Micro Moments Are Micro-moments are the fuel packets that indirectly drive the on-demand economy. These are the moments when milliseconds impulses occur that incline customers to take an action be it purchasing something, calling your customer service department for inquiries, and add something to their wishlist.
That means, you just got some milliseconds to attract your customer, convey the value of your product for their everyday life, and trigger them to buy it off.
If you want to be successful, you have to satisfy those ‘right now’ customer. And you can't-do it by cursing the ones who can’t wait for another second to look at or hear about your brand. You can only do it by becoming the ‘right now’ business that delivers what your customers crave for from the takeaway window. Resources>>How to Make Mobile User’s Impatience as Your Very Digital Marketing Weapon