Messaging Development
Mobile
App
Trends
2017:
Where the Market is Heading?
There’s enough proofs to suggest millions of applications get downloaded each year. At least one in five apps is a prevalent messaging app. A decade ago, messaging apps weren’t the prominent funnel to communicate. Text and calls used to rule.
However, in recent years these applications evolved with a momentous growth with some cool features such as artificial intelligence, B2B encryption for raised security, and live video and voice call. Today’s messaging applications are tiny forms of social media.
The
combined
downloads
for
all
popular
mobile
messaging apps cross the 500 million mark, opening up a huge hole of possibilities for mobile app development companies in USA. While developing and deploying an
application easy, competing with established apps is a cumbersome task. Let’s see what is trending in the world of messaging apps:
1. AI Online users may not experience it every time it occurs, but AI (artificial intelligence) is almost everywhere. From mundane chatbots to smart Siri, artificial intelligence is making our lives easier and saving the entrepreneurs from wasting time and resources.
2. Video Conference Messaging applications have taken control of calls, text, and video calls. Thanks to the high speed internet that made it possible. Now, with just one click you can start a chat with your friend, a call, or a video conference with
your colleagues. Moreover, if similar app are offering video call capabilities to users, why would they download yours?
3. Encryption The extent of security in your messaging application shapes the future of it. Didn’t get the idea? Security can be achieved through applying various encryption methods. For instance, Whatsapp employs one. You have probably seen the message “Your messages on Whatsapp are secured by B2B transactions.” You just have to assure your users by similar level of security.
Adhering to the trends and prevailing technology is just a start. However, to come in the competition with the big players and to win it in the end requires a good sum of patience, resources and marketing efforts. An experienced
mobile app development service in USA help you in your digital marketing.
Actually, a good marketing strategy is all that matters. And once you do it good, your content, visuals, and the app’s usefulness and performance has to play the next important part. Take it that way, marketing is the door but your app is the room. You just need to make the user feel welcomed.
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