190 HARRISON MARKETING PLAN

Property Prepartions

We are looking forward to working with you to sell your amazing home. As you know, Sotheby’s was designed to sell homes such as yours. In terms of process, here are the steps we would take

Photography

Our high-end professional photographer will do a full-photo shoot pictures for use in all marketing materials. He uses professional lighting equipment and wide-angle lenses in order to create the best possible presentation for your property. We would like to have some things edited out for photos so that the architectural details, art and views are primary

Video

We will use a Los Angeles based professional film/video company to shoot customized videos and social media content. Short and long videos to promote the property on YouTube, numerous real estate websites, Facebook, and Instagram.

Website

A private website will be launched while your property is off-market. Prescreened buyers will get access and it will be password protected.

Floorplans

We work with one of the top graphic artists to create a beautiful and user-friendly floorplan, which helps prospective buyers understand and remember the layout. This helps attract more buyers to the home and is an invaluable tool in selling the property.