FUTURE OF COLOR BOLD AND BEAUTIFUL BY BEHR
WRITTEN BY CHRIS STEVENS
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PHOTOGRAPHY BY BEHR
C
olorfully yours! What a great invitation to the wonderful world of color. “The sky’s the limit.” From multi million-dollar estates to the coziest corner bedroom, inspiration allows one to decorate colorfully with
intention. Found nationwide and exclusively at The Home Depot, Behr paints have been coloring our world for over 70 years! Since the beginning, the Behr brand has realized that color is both a journey and a celebration.
ArchitectBlueprint.com™ | 3
Join us as we discover how being
5. “Much like the sketches builders
frees
creative with color brings a sense of
rely on to bring an architectural
yourselfers
satisfaction and personal meaning to
design to life, Blueprint S470-5 lays
- effectively charting a new and
the spaces we all work, thrive, and
a foundation for consumers to make
confident course in color with a
live in.
their unique vision a reality,” said
palette of 15 supporting colors.
At Behr, exploring new beginnings that bring designs to life is all about being “Colorfully yours!”
Erika Woelfel, Vice President of Color
Erika
professionals to
also
and
Do-it-
re-imagine
design
declared,
“This
universally appealing hue provides
& Creative Services at Behr. design,
a steady stream of positivity and is
A “Blueprint” for the
Blueprint served as the foundational
poised to be an instant classic for
Future of Color
hue for the annual Behr 2019 Color
years to come.”
It’s official, Behr unveiled their 2019
Trends event in New York. As a mid-
Color of the Year: Blueprint S470-
toned and refined blue, “Blueprint”
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Influencing
decor
and
Of
course,
Blueprint
S470-5
remains authentic standing on its
own yet can anchor bolder palettes by behaving like a neutral. Adding depth and variety when paired with other colors further contributes to Blueprint’s versatility. Resources abound at www.behr. com where you can “Ask an expert” about color coordination as well as take advantage of “ColorSmart by
Behr®”
ordering
when
samples
choosing or
gallons
and of
Blueprint S470-5. Best of all, Behr’s color experts provide personalized color consultations and advice on the “Colorfully Behr” blog for those eager to refresh their spaces with the Blueprint hue. Be sure to use Behr color cards when re-imagining colors for the various spaces around you to best match the beautiful Blueprint hue with the several palettes (Monochromatic, Earth Tones, Pastels, and Jewel Tones) it serves as the foundation for them. The new BEHR PROTM Commercial Color Inspiration Cards, developed by designers and color experts, include warm and cool colors for multi-family,
welcoming
hues
for
palette offers several solutions.
offers
the
welcoming
feeling
of
hospitality, a spectrum of calming
Blueprint S470-5 can be utilized as
hospitality. You may also wish to make
colors for healthcare, and dynamic
a theme color inside and out. Homes
a connection between your kitchen
hues that entice alertness, spark
and other buildings are planned with
and dining room with Blueprint S470-
productivity and raise the energy
blueprints. Now you can choose to
5 as either a solid supporting color or
levels for the commercial market.
paint the entire exterior or just a door
the star of the show as the main wall
The Universal Appeal of
and trim with the hero hue named
color.
Blueprint S470-5
“Blueprint.”
You can even use Blueprint to
As a starting place for personalizing
For the interior, a family, living, or
transform your bathroom into paradise
and transforming spaces to match
great room can always be updated
retreat when relaxation and the desire
your taste, the 2019 Color Trends
with this blue hue that immediately
to unwind is your goal. Blueprint’s ArchitectBlueprint.com™ | 5
Much like the sketches builders rely on to bring an architectural design to life, 'Blueprint S470-5' lays a foundation for consumers to make their unique vision a reality.
ERIKA WOELFEL Vice President of Color & Creative Services
6 | ArchitectBlueprint.com™
Many decades later, Home Depot followed a very similar path. After being founded in 1978, Home Depot opened another location the very next year and went public by 1981. From the beginning, Home Depot created welcome waves by revolutionizing the DIY market - for the better. Today, Home Depot is the fifth-largest private employer in the United States with about 406,000 employees at 2,200+ retail locations spanning from Canada, through the United States (including Puerto Rico and the U.S. Virgin Islands and the territory of Guam), and into Mexico. As
the
world’s
largest
home
improvement specialty retailer with blue hue surrounds showers and
Otho Behr’s business outgrew the
sales topping $100.9 billion, Home
tubs in a soothing manner.
family garage, expanding in 1948
Depot
on the principle of commitment to
features Behr products for all your
of trending colors, you can create
integrity
painting
any theme you want in any room
the
with Blueprint S470-5. A virtual walk-
cornerstone.
With a spectacular supporting cast
and
boldly
entrepreneurial
embodying
spirit
as
its
proudly projects.
and With
exclusively premium
paints from Behr, such as “2019 Color of the Year” Blueprint S470-5, Home
through of any space will reveal at least one opportunity to refresh a room with the Blueprint hue. When you renew, do it with blue.
Strong Past, Fantastic Future With an unwavering commitment to quality, innovation, and value, Behr is known as one of the largest suppliers of paints, decorative finishes, and surface preparation products in the United States and Canada. Behr has been meeting the coating and coloring demands of Do-ityourselfers, architects, and design professionals
since
its
founding
in 1947. After only one short year, ArchitectBlueprint.com™ | 7
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BLUEPRINT S470-5 2019 COLOR OF THE YEAR
An honest, approachable color that conjures up the blueprints builders rely on to bring architectural designs to life. Blueprint creates a space where you can build your own re-imagined life... where awareness of what we want to build for ourselves can transform into action.
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Depot has solidified its top spot and stellar reputation in the home improvement arena.
Define Your Mood with 2019 Color of the Year From “I can’t wait to paint with this color” to “Awesome blue” and even “Blueprint blue looks just right. I love this color!” we found almost endless praise for Blueprint S470-5. People tackling DIY projects, as well as designers and architects in search of a brilliant base color or supporting accent hue, are admiring the positive results Blueprint S470-5 consistently delivers. There’s no denying the depth and stability blue hues provide. After all, blue is the color of our sensational skies and opulent oceans. Blue is often described as being tranquil, peaceful,
secure,
and
full
of
serenity. Best of all, colors enhance our life, lift our mood, and improve the energy of a space. Color is critical. Whether you realize it or not, that immediate feeling you get when entering a room has a lot to do with its color and its effect on the mind and body. According to color and home improvement experts, as well as focused
research,
the
primary
reason people change the color in a room is to create a new mood or feeling for that particular space. Blueprint S470-5 has proven to be beneficial for all types of spaces whether used generously as a foundational hue or sparingly in a 12 | ArchitectBlueprint.com™
complementary/transitioning color role. With its distinguishing universal appeal, any space is the perfect space to splash some Blueprint S470-5 into your life.
Make a Colorful Statement In name and color, the Blueprint hue adds character and enhances the underlying architecture of which it becomes a part of. Refreshing in nature and soothing to the soul, Blueprint S470-5 lays the foundation for a new beginning. “Good. Better. Behr.” That Behr tag line gives you the courage to show your true-blue colors and helps create the perfect ambiance in your personal space. Blueprint S470-5 grants you the freedom to show off the colorful blueprint of your style and life.
What's Your Remodeling Dream? Convert your thoughts and dreams into reality by taking that first step.
Behr Corporation 1801 East St. Andrew Place Santa Ana, CA 92705 p: 800.854.0133 info@behr.com www.behr.com ArchitectBlueprint.com™ | 13