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Approach
4. Approach
To achieve our goals, we apply a strategy based on five tracks:
1. Food safety and quality management
We provide fresh frozen vegetables, fruit and herbs that are safe and of high quality. Through our MIMOSA+ programme and SHINE & PURE initiatives, we treat food safety and quality as our top priority, with more on this in chapter 2.
To ensure high quality, we highlight the advantage of our factories’ proximity to our fields: we can harvest our crops in a matter of hours while retaining as many vitamins and minerals as possible. There will be more on food safety and quality management in chapter 2.
4. Respect for our employees
Respecting our employees is critical, because they play a crucial role in generating our double positive impact. We show our appreciation by providing opportunities for them to take care of their own health and safety while also feeling good at work.
In addition, we challenge them to grow and develop their skills by offering a diverse training programme. Our approach contributes to their success as well as the success of Ardo. There will be more on our employeeoriented approach in chapter 4.
2. Innovation
Our production processes, products, and packaging are continuously evolving. In the spirit of our drive for operational excellence, we develop on-trend products that are as appealing, nutritious, and tasty as our standard portfolio. These products help the world move toward a healthy, plant-based diet. There will be more on innovation in chapter 2.
3. Relationships with our stakeholders
We cultivate reliable and long-term relationships with all of our value chain stakeholders, including our farmers, customers, and suppliers. There will be more on our stakeholder management in chapter 3.
5. A minimal environmental impact
Our efforts to mitigate any negative impact on the environment are visible in every department.
To improve crop resilience to climate change, we implemented the MIMOSA+ programme in our field management strategy. This philosophy aims to maximise yield and quality while minimising the environmental impact. Our focus extends beyond the crop itself to include water management, regenerative agriculture, crop carbon footprint reduction, and biodiversity protection.
In the production phase, we limit energy consumption, CO2eq emissions, water use, and packaging materials. Furthermore, communication with our end consumers about our environmental responsibility turns into a market pull for a plant-based global food transition. There will be more on our environmental impact in chapter 5.