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GAMING ARTS AT G2E

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EVERI AT G2E

EVERI AT G2E

GAMING ARTS: Global Gaming Expo 2021— ”Best Of Breed”

Submitted By Gaming Arts

A

t G2E 2021, Gaming Arts is proud to present VertX Grand, a new 49” portrait cabinet that by any measure, is state-of-the-art, creating “a new dimension in cabinet

design.”

Not only is this sleek and feature-rich cabinet designed to stand out on any casino floor, its components were selected by choosing the “best of breed.” This includes the VertX Grand’s ultrabright 4K 49” portrait display, theater quality sound, a large ultra-bright LCD button deck which is the same display as used in new Mercedes Benz vehicles, programable LED play buttons and LED side lights that run the entire length of the cabinet, allowing the VertX to offer exciting bonus and attract sequences, as well as other exciting merchandising features that make a stunning presentation on the casino floor.

This “best of breed” philosophy does not end with the new cabinet. It carries over to an all-new game library. As the development of the VertX Grand cabinet began, the Gaming Arts’ game studio simultaneously began work on a new game library offering unparalleled creativity and player excitement.

The new VertX Grand is very comfortable for players to play. They began with an ergonomic analysis of optimal player requirements. This led to multiple key features, including: the Comfort Rest foot support, a retractable purse hanger for security, both USB and induction charging, as well as button deck and displays at just the right height for player ease and enjoyment. These were all very important details that were taken into consideration to optimize the player experience.

The Gaming Arts’ VertX team included company founder David Colvin, who led the way on the cabinet industrial design, and it also included Keith Kruczynski, VP of Game Development, Moises Navarrete, VP of Technology, Jason Babler, Director of Product Management and Jean Venneman, CCO.

Jean Venneman, CCO of Gaming Arts commented, “In my decades of experience in product development, this is the first time that I’ve been involved with a company that has had the insight to include so many talented and experienced team members in the overall design process. We believe this inclusive iterative process serves to better the project in a great many ways from overall design to the fine details of the project. The end result is a product in which all Gaming Arts’ team members take personal pride.”

As the content library work began, Keith Kruczynski, VP of Game Development, had one prime directive for his game design studio team and that was to develop new games that are truly exceptional in all respects to match the high standards of the new form factor VertX Grand cabinet. This includes developing games with inspiring game mechanics, innovative art and math models that will serve to excite players not only for the short term but to generate great player loyalty over time.

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GAMING ARTS: Global Gaming Expo 2021— ”Best Of Breed”

(Continued from page 28) The resulting launch library features the following titles:

The Let’s Spin series of games including Let’s Spin and Let’s Spin Vegas which are games designed with the gambler in mind, combining exciting higher volatility math with exceptional excitement and fascinating wheel animations featuring four levels of multipliers to raise the adrenaline level as the anticipation grows.

The Pub Series of games which allows players to tour the world with the Irish themed Kaleigh’s Pub, the Italian themed Sophia’ s Cellar, the Latin themed Isabella’s Tequileria and the Russian themed Anastasia’s Tavern. This series of games relies on successful game mechanics coupled with spectacular art and proven math models to provide a thrill a minute for the player.

Jackpot Go is a truly unique first-of-its-kind game that combines the thrill of slots with a touch of keno resulting in never-beforeseen game mechanics and multi-layer progressives to excite the true gambler in a brand-new way.

Fat Dragon is sure to capture the hearts of players while he has a blast playing along with the player. Fun and excitement are the name of the game here with all the bells and whistles to make this a sure hit with players.

Kung Fu Empress features their adorable Japanese empress who is highly skilled in the art of Kung Fu to knock out her enemies and entertain players while providing endless excitement along with high frequency wins during her beautiful animation sequences.

Pop’N Pays More series of games, including Piñatas Ole and Big Top, are reimagined versions of these proven Gaming Arts themes in an all-new format relying on similar game mechanics that led to the success of the original dual screen versions.

And, Gaming Arts has many more themes under development.

Mike Dreitzer, CEO of Gaming Arts, commented, “This is a very exciting time for the company as we continue to expand into new markets with a host of new games and products. We fully expect the VertX Grand to be a key driver of this continued success.”

Mike Dreitzer continued, “In a very short time, Gaming Arts has made a major impact on the slot industry. Hard work, dedication and vision are the name of the game and have paid off. At Gaming Arts, we consider ourselves “compulsively creative” in all we do, always leading with new innovation and never following.”

Recently, Gaming Arts’ Heroes & Villains game, part of its patented Dice Seeker series of games, was named as “Top Performing Game from an Emerging Supplier” in the Annual EKG Slot Awards.

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GAMING ARTS: Global Gaming Expo 2021— ”Best Of Breed”

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On the ETG front, Gaming Arts’ Casino Wizard electronic table game multi-game is taking North America by storm. The incredible performance of this platform in the ETG space which has been truly remarkable since its launch late last year with unparalleled performance, greatly outpacing most if not all electronic tables games in the market. Casino Wizard is a first-of-its-kind multi-game including Blackjack, Craps, Roulette and Baccarat along with fascinating proprietary high-hold side bets.

At G2E, Gaming Arts will be introducing Casino Wizard’ s new big brother, Casino Wizard VIP. This new game with a greatly expanded game lineup, along with a multitude of fascinating new side bets, will be available only on the Gaming Arts new VertX cabinet.

Proven favorites like the Dice Seeker series will also be on display including the awardwinning Heroes and Villains theme. Additionally, new games for the Phocus cabinets will also take center stage including: the fastpaced Quick X series, the Fortune Finders series, the Traveler series, Egyptian Gems series, and Cyber Dragon, a one-of-a-kind new Asian themed game that will be sure to delight gamblers everywhere.

Premiering as well are several new games for Gaming Arts’ HaloTop wheel cabinet including the fun-loving Gumball Game, the hilariously scary Spooky Spins and Fortune Flip.

As the world leader in keno systems and high stakes bingo, Gaming Arts will also continue its tradition of innovation in these areas at G2E, including the new TITO enabled and completely selfcontained EZ Keno kiosk.

David Colvin, Chairman/Founder of Gaming Arts commented, “Even though G2E will be slimmed down this year, we look forward to introducing a multitude of new games and products. While others cut back their R&D efforts during the pandemic, we actually ramped up to make sure we would be able to exit the pandemic in the best position possible. I am extremely proud of all of the great people at Gaming Arts that have made all these advancements possible.” For more information visit GamingArts.com. $

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