Presenting the Arizona Home Group

Page 1

Because Who You Choose, Matters!


Fine Homes & Luxury Properties


Selling a home in today’s market can be challenging - The Arizona Home Group with RE/MAX Excalibur Realty understands that. The good news is that hundreds of homes are sold each week in Maricopa County. What’s the difference between selling your home or failing to do so? The Details. Whether it’s our proven sales approach, effective marketing campaigns, or utilizing our existing network, at The Arizona Home Group no detail is overlooked.

With a proven track record, the right skill set and a combined 30+ years of experience, The Arizona Home Group has all the tools to sell your home. If you’re serious about selling your home, we’re serious about getting the job done. Who you work with in today’s market matters. We look forward to hearing from you.

John A. Sposato

Direct: 602-571-3730 John@arizonahomegroup.com

Sharon Coffini

Direct: 480-225-5710 Sharonahg@gmail.com

Melanie Didier

Direct: 480-334-4889 Melanieahg@gmail.com

www.ArizonaHomeGroup.com RE/MAX Excalibur Realty


We’ve Succeeded... Where Others Have Failed.

AHG Sells Homes Faster The Average MLS agent sells their listings in 88 days The Arizona Home Group sells their listings in 41 days

AHG Sells Homes For More Money The Average MLS List Price to Sale Price ratio is 96.9% The Arizona Home Group List Price to Sale Price ratio is 101.7% (On a $500,000 home... that’s $24,000 More!!)

AHG Sells 4X More Homes The Average MLS agent Listed and Sold 10 homes last year The Arizona Home Group Listed and Sold 41 homes last year If you want to LIST your home, call the Average Agent If you want to SELL your home, call The Arizona Home Group Today!

1-888-844-0001

Always Toll Free from US and Canada


5-Star Reviews... Offer in 3 Days... “...John has a deep knowledge and understanding of the Phoenix/Scottsdale market, and leverages appropriate technology to give his clients an edge. The Internet-based marketing materials were first rate, including a customized e-brochure, which generated immediate interest across the country. In fact, we received an offer three days after listing our home, which resulted in a sale. .. We have recommended, and will continue to recommend, John Sposato and Arizona Home Group.” -Carl A.

Sold at the Price I Expected... “They were very knowledgeable about the neighborhood, along with the current and past listings. They knew how to price and stage the home properly. I had plenty of showings and the house sold at the price I expected within six weeks. I would highly recommend the Arizona Group for any real estate dealings. - Rick S.

We Had Several Above List Price Offers “We found Sharon and the Arizona Home Group on Zillow and she was fantastic! Their marketing of our home was superb - the photos and brochures were gorgeous. She created a real buzz via online and personal marketing that created a packed open house. We had several above list price offers by the end of the open house. Sharon was highly responsive during the whole process and was great during negotiations. Highly recommend Sharon and this group!” -Sydni K.

www.OurZillowReviews.com


Our Team John A. Sposato, PC, CDPE, CIAS, ABR, CRS Team Leader

John Sposato is the founder and team leader of the Arizona Home Group. John has been selling Real Estate in The Phoenix Metro area since 1993 and received the lifetime achievement award from RE/MAX in 2011. The Arizona Home Group has ranked consistently in the Top 5 Teams at RE/MAX Excalibur for the past 10 years and has helped Buyers, Investors and Sellers make smart investments for over two decades…and they would love to help you too! John@arizonahomegroup.com or 602-571-3730

Sharon Coffini, CIAS Sharon moved from Pittsburgh in 2002 and has been selling Real Estate with The Arizona Home Group for over a decade. Working with relocation and second home buyers, investors, and sellers looking to get top dollar for their homes, Sharon loves educating her clients on the market. She is committed to giving World Class Customer Service that people have come to expect from RE/MAX! Sharonahg@gmail.com or 480-225-5710

Melanie Didier, GRI Melanie is another Pittsburgh transplant who decided to move to the heart of Cactus League Baseball! She measures her success by her ability to help her clients achieve their distinct goals, within their timelines, while providing extraordinary service and knowledge. Always a top performer, Melanie achieves her accomplishments by being attentive, thorough and responsive to her clients needs. Melanieahg@gmail.com or 480-334-4889

RE/MAX Excalibur Realty


Our Team Terry Robinson

Transaction Coordinator “Our Girl Friday”, Terry has been the Transaction Coordinator for the Arizona Home Group since day One. You will be working with Terry once we have an accepted offer and have “Opened Escrow”. She will give you a complete timeline of escrow events, highlighting inspections, appraisal, disclosures, loan processing, and other contractual obligations, which need to be met in order to have a successful closing….so you can move into your new home!

Terrytc2275@aol.com or call 480-473-1005

Diane Leonte

Social Media/Marketing Director Provided our Web Design and Internet & Social Media marketing. Diane has a 30 year career which included a Corporate career in software design and sales & marketing of software products and as a Realtor with RE/MAX in Scottsdale. Her combined experience brings a wealth of knowledge to the Arizona Home Group Team. DMLeonte@gmail.com or 480-586-7381

Trish Strong

Graphic Designer Trish’s strong design skills and extensive real estate background yield the elegantly crafted materials The Arizona Home Group requires. Passionate about her work, she is valued for her ability to successfully translate ideas into great finished products. Trish is responsible for designing many of our marketing and advertising materials. She has over 20 years of real estate experience and has handled numerous design projects through her own company Strong Solutions, Inc.


Designations Ever notice all those strange letter that follow an agents name? Those are known as Professional Designations. Our team continues to expand their knowledge into varying specialties with the real estate field. Knowledge is Power. Put our powerful knowledge base to work for you in the sale of your home.

Certified Investor Agent Specialist™ (CIAS) designation insuring that a real estate professional is specifically trained to find, create and close with residential real estate investors. Through comprehensive education and experience, a CIAS has gained the knowledge and tools to streamline the process of real estate investment and help increase returns for investor clients. Certified Distressed Property Expert® (CDPE) has a thorough understanding of complex issues in today’s turbulent real estate industry and knowledge of foreclosure avoidance options available to homeowners. CDPEs can provide solutions, specifically short sales for homeowners facing market hardships. Certified Residential Specialist (CRS) is the highest Designation awarded to sales associates in the residential sales field. The CRS Designation recognizes professional accomplishments in both experience and education. Accredited Buyer Representative® (ABR) designation is the benchmark of excellence in buyer representation. This coveted designation is awarded to real estate practitioners by the Real Estate BUYER’S AGENT Council (“REBAC”) of the NATIONAL ASSOCIATION OF REALTORS® who meet the specified educational and practical experience criteria. Graduate ® REALTOR Institute

Graduate REALTOR® Institute, (GRI), is a nationally recognized designation. The designation sets the standards for real estate professionalism, knowledge and productivity, by providing sound training in the critical skills of the real estate business. The GRI designation signifies a dedicated and knowledgeable professional within the industry.


Global Network RE/MAX International • • • •

90,000+ RE/MAX Agents 6,000+ Offices around the World 90+ Countries The Arizona Home Group has a large Canadian Database of Clients, Investors and Agents we market our listings to every month.


Over a Decade of Success 7389 E. Desert Vista Rd 2062 E. Smoke Tree Rd. 11559 E. Whispering Wind Dr 5808 E. Onyx Ave 10518 E. Navajo Place 5830 E. McKellips Road #102 1684 North Skyline Court 2105 E. Robin Lane 9850 E. Windrose Dr 2216 W. Osage Ave 20660 N. 40th St #1096 17606 N. 17th Place 11056 E. Mary Katherine Dr 2852 N. 76th Pl 4911 W. Becker Lane 12007 N. 138th St. 14217 N. 50th Street 1301 W. Rio Salado Pkwy #27 5445 E. McKellips Rd., #28 1825 W. Ray Road #2067 1174 E. Benrich Drive 9528 E. Voltaire 1253 E. Julian Drive 7175 E. Camelback Rd #602 4107 E. Spur Dr 19055 N. 23rd Place 4635 E. Kings Ave 11372 E. Greythorn Dr. 694 E. Mary Lane 1951 N. 64th St #29 4517 E. Alder Dr 1831 N. Lynch 28428 N. Crimm Road 8526 E. Indigo 1174 E. Benrich Drive 30045 N. Candlewood Drive 195 N Cottonwood Street 8225 E. Teton St. 4742 E. Culver St. 5020 E. Poinsettia Dr 4488 E. Thomas 10234 E. Karen Drive 5254 N. 31st Place 6253 W. Monona Dr 10361 E. Star Of the Desert 6079 E. Granite Reef 6878 E Gary Road 9290 E. Thompson Peak

4459 E. Stanford Ave 4262 Mountain View 8631 E. Plaza Ave 463 W. Geronimo 20704 N. 90th Place 11418 N. 40th 5824 Euclid Ave 5109 E. Phelps 8105 E. Gray Dr 1849 W. Keating Ave 1925 E. Fremont Drive 29994 Sedona 1533 W. 7th Place 1525 W. 7th Place 11919 N. 138th st 1533 W. 7th Place 1525 W. 7th Place 26555 N. 86th Street 4075 S. Tigre Del Mar 2543 E. Teakwood 2426 E. Palo Verde Dr 6132 N. 35th Drive 11500 N. Cochise Dr 7632 Camleback 3272 E. Tyson St. 6978 Hacienda del Colorado 7882 Open Trail 4766 Rock Wren 724 Krista Ave 9812 E. Olla Ave 19475 N. Grayhawk #2122 1843 E. Donner 3934 E. Coronado Dr 3586 Ivanhoe 855 E. County Down Dr. 3138 E. Windmere Dr. 16019 S. 9th Place 2322 N. Adair Circle 5844 E. Hoover Ave. 7516 E. Palm Lane 1221 N. Meadows Dr. 5113 N. 83rd St. 2752 S. Western Skies 10434 E. Champagne Dr 6719 E. Patriot Way 850 S. River Drive #1029 4901 E. Kelton Lane #1016 2834 E. Teakwood Pl. #16

1301 W. Rio Salado Pkwy#27 5903 S. 35 Pl 8550 E. McDonald Dr. 1634 N. Estrada 8702 E. Indigo Dr 8703 E. Ivy 18153 E. El Viejo Desierto 1635 Channing 1702 W. Tuckey Lane 8723 Ivy 1758 Hildago 482 Alder CT 2634 N. Sterling St. 5345 E. Van Buren St. 2344 N. Robin Lane 7704 W. Pueblo Ave 8359 E. Ingram Circle 2155 N. Grace Blvd, #218 20704 N. 90th Place #1067 9616 W. Oraibi 7558 E. Pearl Circle 200 W. Sparrow 2937 Dunbar Circle 20704 N. 90th Place #1067 9616 W. Oraibi 7558 E. Pearl Circle 200 W. Sparrow 2937 Dunbar Circle 5819 E. Waltann 9914 E Gold Dust 10537 E. Firewheel 41396 W. Bravo 507 Mineral Ave 220 N. 22nd Place 22030 N 51st ST 9000 Palm Ridge 2868 E. Citadel Court 20450 W. Canyon Drive 19913 N. 101st Place 10489 E. Mission Lane 9227 Windrose Dr 9600 N. 96th St #136 9403 W. Sheridan Street 22430 N. 64th Ave 11000 N. 77th Place 9159 E. Davenport Dr 9505 N. 105th Palce 2728 W. Oakgrove Dr 9545 N. 95th #118 938 Parckcrest Ave 1816 Citation Lane


Helping Our Clients 9335 Sun Lakes Blvd 11500 E. Cochise 2414 S. Cholla Olace 45598 W.Amsterdam Ave 6211 Iveyglen St 1151 W. Palo Verde 7511 S. 28th Terrace 915 W. Aspen Way 5764 W. Puget Ave 7517 S. McAlister Ave 1825 W. Ray Rd #1022 17789 W.Salter Dr 14781 W. Surrey Ave 3789 S. Crosscreek 15431 N. 37th Street 16035 S. Country Place 3748 W. De La Salle 16106 N. 159th Lane 234 n. 75th St #127 24818 S. Stoney Path Dr 721 E. Boston Rd 20478 E. Palomino 1321 W. Stellar Place 40126 e. Hamblin Dr 4444 E. Paradise Village 16600 N.Thompson Peak 3740 W. St. Kateri 832 W. Harbor Dr 20100 N. 78th Place 9810 E. Thompson Peak 9280 E. Thompson Peak 41708 N. Signal Hill Drive 5414 E. Phelps 4056 Hearn Ave 11446 E. Prairie Ave 339 W. Sunland Dr 1131 W. Calypso St 26666 N. 62nd Street 5010 E. Chicago Circle 2404 E. Adair Dr 13482 E. Columbine Dr 20384 N. 93rd Place 5650 E. Camelback Canyon Dr 726 Marigold Dr 20100 N. 78th Place 15218 E. Sage Drive 1961 N. Hartford 2113 N. 68th Place 792 Powell Way 18306 W. Cheryl Dr 533 W. San Jaun Ave 3927 S. Sim Dr

7882 Latham Ave 4549 Ruffian Dr 3365 E. San Remo Ave 11832 N. Oakhurst Way 7109 Via De Alegria 1361 W. Bartlett Way 20615 N. 55th Ave 20288 N. 103rd Way 12851 N. Mimosa #103 1311 S. Joshua Tree 9243 E. Lindner Ave 14738 W. Redfield Dr 6253 W. Monona Dr 16027 49th Place 10474 Raintree Dr 11747 Weathersfield Road 15825 w. Sonora St 1825 W. Ray Rd #1022 10417 W. Forest Grove 1099 Gail Drive 2745 E. Parksview Dr 9506 E. Mountain Springs 5830 E. McKellips Rd #102 8672 E. San Felipe Dr 5626 E. Saint John 20704 N. 90th Place #1020 5240 E. Hartford Ave 6912 W. Morrow Drive 5414 E. Phelps Road 7525 Larkspur Drive 40213 N. Noble Hawk Ct 1601 N. Saba St 14309 N. 101st Street 9290 E. Thompson Peak 7401 W. Arowhead Clubhouse 8562 E. Desert Lane 231 Honeysuckle Lane 7533 w. Rushmore Way 7008 E. Gold Dust Ave 15080 N.176th Lane 2747 S. Southwind Dr. 45451 W. Windmill Dr. 3272 E. Tysen St. 20919 W. Western Dr. 1716 W. Cortez 3651 S. Ivy Way 2895 W. Mila Way 3138 Windermere Ct 521 N. Citrus lane 21136 Prospector 4645 S. Griswold 8525 E. Los Gatos

6535 Superstition Springs 1620 N. 48th St. #94 3958 E. Melinda Rd 3110 E. Rosemonte 21114 S. Sedona Ave 26313 s. 116th st. 1601 S. Saba Lane 1502 E. Northshore 10734 E. Cinder Cone Tr 4488 E. Thomas 7604 E. Larkspur Drive 721 Spirea Lane 86 W. Shamrock St 1127 E. Spur Drive 7675 McDonald Drive 20047 N. 83rd Place 284 Del Rio 7737 Camino Del Monte 968 Tyson St. 20463 N. 93rd Place 4123 S. Wayne Place 3333 E. BlueBird Place 7940 E. Quill Lane 624 W. San Pedro Ave 3630 E. Alamo St. 1917 E. Dubois 2815 E. Questa Drive 13448 W. Nogales Drive 4635 E. Kings Ave 525 N. Miller #206 1926 W. FARIA LANE 8965 E. Wood Drive 16714 Gunsight Dr. 11000 N. 77th Place # 2084 16638 E. Creosote Dr. 9454 N. 94th Lane 25279 N. 104th Way 112 W. Bluefield Rd 537 N. Superstition Blvd 907 E. Albert Drive 2432 E. Squaw Peak 10181 E. Phantom Way 9270 E. Thompson Peak 10400 N. 77th Place 11013 W. Palm Lane 17373 N. 46th Place 11299 E. Jenan Dr 4088 S. Vineyard Ave 1728 E. Villa Maria Dr 7429 N. Via Camello Del 32872 Quail Ave 6320 S. Toscana Ln


Realize Their Dreams 2301 University Dr. #335 10206 E. Javelina Ave 1843 E. Donner Dr. 8125 W. Maryland Ave 716 E. Solitude 1634 W. Tyson St 1326 E. Carmen St 16762 W. Wellingsborough 9563 E. Charter Oak Drive 2277 E. Cathy Court 10725 N. 127th Way 2744 E. Dublin St. 5445 E. McKellips #29 16111 W. Ironwood St. 1419 W. Geneva Dr. 1449 E. Park Ave 8345 E. Monte Vista Drive 5616 S. Compass Drive 13136 N. 94th Place 5616 E. Compass Drive 30883 N. 74th Way 8913 N. 80th Way 14309 N. 101st street 14322 N. 128th Dr 9505 N. 105th Place 7001 E. Perching Ave 15957 N. 173rd Ave 13215 W. Indianola Ave 12457 N. 76th Place 9365 Santa Clara Rd 11033 N. 138th Way 6176 E. Nisbet Rd 12955 E. Mercer Lane 2146 E. Buena Vista 4301 E. Santa Fe Trail 10312 E. Raintree Dr 5525 E. Thomas Rd. 2950 E. Sierra Madre 1620 Hale Street 13908 N. 96th Street 1815 E. Scorpio 3937 E. Fairmount 259 S. Colonia Cir 7728 Desert Honeysuckle 922 E. Calle Del Monte 9460 E Mission Dr 12226 W. Flangan 2528 E. Sheffield Av 1634 W. Tyson St 1840 S. Yucca St

1288 S. Bridgegate 716 E. Solitude Tr 709 N. Joshua Tree Ln 11558 W. Apache St. 3865 E. Encinas Ave 25550 N. 118th Ave 2057 E. Stotler Dr 4308 E. Towne Lane 2275 E. Sherri DR 4026 E. Encinas drive 11595 W. Holly St. 1312 S. Boulder St 11467 E. Sweetwater 15773 W. Carribean 5445 E. McKellips 15612 N. 174th Ave 10847 E. Forge Circle 18740 N. 85th Lane 18828 N. 42nd Ave 1418 E. Charleston Ave 3644 E. Del Rio Street 6020 E. Marconi Ave 8429 W. Tether Tr 149 W. Moore Ave 12469 N. 145th Way 18250 Cave Creek #194 5232 W. Vineyard 4102 E. Silverbell RD 3009 E. Michigan Ave 7575 Indian Bend Rd 11500 Cochise Dr. #2103 1605 W. Katari Dr 9348 E. Altadena Ave 4708 E. Vernon Ave 10524 E. Acacia Dr 86 W. Shamrock St 9506 E. Mountain Springs 29092 N. 69th Place 1161 E. San Tan 11559 E. Whispering Wind 5529 Thunderhawk 6871 E. Kings Ave 9227 Windrose 13908 N. 96th Street 7461 E. Parkview Lane DC Ranch Lot 1714 20901 n. 39th Way 24610 N. 84th St. 10395 E. Paradise Drive 16658 N. 108th Street 13233 W. Cambridge Ave

1351 N. Pleasant Dr 6218 E. Amber Sun Dr 7701 E. Avalon Dr 14000 N. 94th Street #1222 9290 E. Thompson Peak #238 9416 E. Camino Del Santo 1113 Sparrow 1102 W. Glendale Ave LOT #82 @ Avante 12647 N. 50th Lane 18648 Peartree Lane 910 S. Meadows Dr 3903 S. Butte 41626 Panther Creek Trail 2733 S. Ananea 1352 Linda Lane 11595 Holly 4142 E. Agave Rd 6640 S. Coral Gable 2414 S. Cholla Pl 7855 E. Garnet Ave 1505 W. Sunnyvale Circle 8436 E. Montebello Ave 17618 N. 33rd Place 27503 N. 64th Lane #192 1336 W. Strafford Dr 12756 N. B Street 12334 W. Dreyfus 17721 N. 53rd Lane 12636 E. Lupine Ave 5104 N. 32nd St 10920 W. Kaler 2930 E. Dennisport Ave 5240 E. Hartford Ave 41615 N. Bent Creek 8167 E. Mountain Spring 7575 E. Indian Bend #1148 8036 E. Paraiso 13981 E. Geronimo Dr 10361 E. Star of the Desert 8107 E. Wood Dr 1035 E. Golden Court 4075 E. Tanner Court 8302 N. 21st Dr. #L208 11934 W. Harrison St. 1025 W. Hearne Way 1820 E. Indigo Dr. 10457 E. Star of the Desert 12651 N. 102nd St. 3359 E. San Rem Dr.


RE/MAX Production

The Most Transactions per Agent The Highest Sales Volume per Agent The Most Productive Brokerages


Marketing Timeline PRE-MARKETING PHASE – – – –

Order Professional Photography, Virtual Tour, Video Create engaging narrative about the home Develop Two-Page Flyer Design a digital “Super-Flyer”, a multi-page narrative with photos

FIRST 24 HOURS – – – – –

Install Secure Lockbox Install For Sale Sign Submit Listing to Multiple Listing Service Upload Photos and Virtual Tour to YouTube and Internet Schedule Open House

NEXT 48 HOURS – – – – – – –

Establish Website and Domain Name for Property Create Property Website Prepare All Direct Mail Marketing Materials (Postcard) Email Sent to top 100 Producing Agents Email Blast Sent to Thousands of Potential Buyers Upload Super-Flyer to Issuu.com, an online magazine portal Home posted on over 40 Internet Search Engine Websites

NEXT 72 HOURS – – – – –

Update you of Activity on Property Customized Brochures Delivered to Property Market Home on Social Media Sites Create Descriptive Blog Entry about Home for Websites Enhance Listing on remax.com and other sites

WEEKLY – – – – – –

Weekend Open House (if desired) Property Showings and Follow-Up Direct Mail (Canadian and Sphere Database) Online Advertising (Property featured on over 20 websites) Weekly Update to Seller on Property Activity Property Announced at Office Meeting (exposure to 250+ agents)


TrueView Marketing We know through experience that most people decide to purchase a home once they make an emotional connection. Our TrueView marketing takes great care in capturing the personal elements of every home we list. Through internet and social media, we quickly expose your home to potential buyers from around the world with our striking professional photography and quality materials.

Property Brochures

Direct Mail Postcards


Cutting Edge Technology The Super-Flyer A digital multi-page property narrative with professional photos, posted online for the world to view. Our followers receive Real-Time notification when we post a new listing, which helps generate a social media buzz about your home.


Maximum Internet Exposure Your Online Address We purchase a custom domain for your home that we include in all of our marketing materials, so buyers see your home on the Internet 24/7.

Experience Our Online Marketing First Hand:

www.AHGTrueView.com


Bookmark Us Looking for information on the Arizona real estate market? Go online to our robust website and stay informed on a regular basis. Informative and Relevant Blog Social Media Accounts Watch our Phoenix Video Market Report Search the Real-Time MLS for Homes Sign up for Our Market Report e-Newsletter Read our Zillow Reviews Experience our TrueView Marketing Tour our Featured Listings and so much more!

Stay Informed, Bookmark:

www.ArizonaHomeGroup.com


We hope you found our guide informative and intriguing. Now the next step is to simply contact our office to schedule a private appointment to put us to work for you.

WHO YOU WORK WITH MATTERS!

Fine Homes & Luxury Properties

John A. Sposato

Direct: 602-571-3730 John@arizonahomegroup.com

Sharon Coffini

Direct: 480-225-5710 Sharonahg@gmail.com

Melanie Didier

Direct: 480-334-4889 Melanieahg@gmail.com

www.ArizonaHomeGroup.com RE/MAX Excalibur Realty


Because Who You Choose, Matters!


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