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Hoca brand Identity About Project A Brand Identity Design Project done at Ideaspice Design, Mumbai for Carryall co. Carryall.co wanted to brand their identity to differentiate the business from its competitors. The duration of this project was 3 months. My role at Ideaspice Design was to be involved and work at various stages of the design and development process i.e research, analysis, information planning,articulation, ideation, conceptualisation, design system and detailing and testing.
Ideaspice design Bungalow No. 56/56, RSC-4, S.No.-120, MHADA, Near Namit Kapoor Acting School, S.V.P.Nagar, Andheri West, Mumbai, Maharashtra 400053
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Acknowledgment A big thank you to all who contributed. I would like to express my gratitude to my mentor,Mr. Saurav Roy, for his support, patience, and encouragement throughout the project. It is not often that one finds an critique and colleague that always finds the time for listening to the little problems and roadblocks that unavoidably crop up in the course of performing research. His technical and editorial advice was essential to the completion of this graduation project and has taught me innumerable lessons and insights on the workings of design research in general.I would also like to thank my co-intern and classmate, Shubhi Bhardwaj for the good-spirited discussions relating to the project. My big thanks to my college mentor Prof. Ranjana Dani for helping considerably with realizing the path. She with great diligence and ingenuity, mentored me through the project.Her feedback proved very useful in completing my project in time and provided clarity on lots of aspects.I owe my deepest gratitude to the MIT Institute of Design, Pune for providing me all the support during my two years study period. I will always remain indebted to the institute for all the good opportunities they provided to me in shaping my academic career.Lastly, I would extend my love to my family members who have supported me emotionally and spiritually throughout my internship. Without the sincere help and guidance of all the above, the project would not had lead to completion.
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Contents
1. Say hello! About Ideaspice Design Work Credentials Culture & People
2. What did you say? Intial Brief Client Background Study Deign Brief Proposed Design Methodology
3. Got my eye here Client Background USP’s Market Study Competitors Existing Communication Color Palette User personas and scenarios
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4. Discover new Mindmapping Keywords Moodboard Initial concept
5. Ideas anyone? Visual Identity Visual language Collaterals
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Say Hello! About Ideaspice Design Work Credentials Culture & People
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Ideaspice Design Brand Design Consultancy Its are an integrated brand design consultancy that defines meaningful brand experiences through impeccably coherent strategies that are consumer centered, differentiated, and sustainable. Branding is changing the way people feel,talk and live.Ideaspice embraces change, collaborate and evolve with emerging technology-driven environments to manage today’s perpetual interconnected society.They strive to deliver excellence in our offerings that help clients identify opportunities, and bring together strategy and design thinking to drive profitability,foster customer loyalty,and growth.Brands come alive when a strong story is conveyed with passion, commitment and excellence. This is reflected in the work spanning disciplines and platforms, and the skills of the team. By staying focussed on the core competencies in strategic, branding and digital design,Ideaspice helps businesses across industries.
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People
Sajith Ansar - CEO Saurav Roy - Director Teju Jhaveri - Designer Nancy Roy - Designer Akshita Shah - Designer Suhasini Ramnarayanan - Designer Bonita Roy - Designer (Retail &Space) Ajay Vicahre - Production Ravi Urmude - Production Shubhi Bhardwaj - Design Intern Arnab Das - Design Intern Jerry Dmello - Hr Mehul Mody - Accountant Rajeshji - Multitasker Umeshji - Multitasker
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Capabilities
Strategy We build a strategic platform using powerful brand ideas to accelerate business growth. It helps develop identities, create brand impressions.
Brand Insight Brand Audit Brand Architecture Brand Positioning Brand Idea
Design Good design speaks to the mind and heart. We create design experiences that define your unique brand.
Brand Identity Brand Environments Brand Digital
Manage A brand is an envolving dialogue between ideas, people and society. We help clarify what a brand stands for today, and what it aspires to be in the future.
Brand Management Brand Engagement Brand Assesment
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2 What did you say? Intial Brief Client Background Study Deign Brief Proposed Design Methodology
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Initial Brief Design the brand identity and collaterals of hoca.
Brief The challenge was to create an exciting and fun luggage brand,that both kids and parents would love.
Objectives to be achieved Part A: Brand Identity Design Brand Logo – new logo Brand Logo specifications & guidelines Brand Stationery Design i.e. Business Card, Letterhead, Envelope, Part B: character development
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About sponsor caryall company is engaged in manufacturing, exporting and supplying optimum quality Carry all mens bag in Mumbai, Maharashtra, India. These Bags are used to carry official documents. The provided mens bag is well designed from the utmost quality material and modern techniques as per the latest trend of market. These Bag can be customized in different options to meet the demand of customers.
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Design Brief Client’s Expectation The design shold be fairly minimalistic. Simplicity of design is the key. The client wants a totally fresh design, which clearly differentiates us from our competitors in terms of creativity, positioning and culture. Functionality should be fairly intuitive and easy to use. Colour scheme should be original and creative.
Client’s Aim The client aims to position the brand in the competitive world of luggage industry as a supreme power. . They wish to position the identity in the market as one of the strong competitive brand.
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Design Methodology The entire project was carried out in the Ideaspice design process- Strategise, Design and Manage. Although the core of the design process remains the same just like all other projects,the elaborative form of the process is tweaked to best suit the nature of the project, its allotted work hours and resources to achieve a unique solution and to crack all the problems/opportunities.
PLAN
Understanding
Understanding the client, services and current Positioning
RESEARCH
Observe
The first step was to observe the big picture and to imapct and environment of the project output.
Research
User Persona & User Scenarior and Stakeholder’s Interviews
Analysis
After all the information is gathered together. We added cetain observations that came ni during the earlier stages that may be helpful to the project.
ANALYSIS
Ideate
We generated ideas in the directions proposed by the previous stage. I started making concepts on papaer and then on digital explorations.
Implement
IDEATE
We generated ideas in the directions proposed by the previous stage. I started making concepts on papaer and then on digital explorations.
Deliver
At the end of the project, the client is delivered with all design files and identity system
IMPLEMENT
DELIVER
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Got my Eye Here Client Background USP’s Market Study Competitors Existing Communication Color Palette User personas and scenarios
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CLIENT INFORMATION caryall company is engaged in manufacturing, exporting and supplying optimum quality Carry all mens bag in Mumbai, Maharashtra, India. These Bags are used to carry official documents. The provided mens bag is well designed from the utmost quality material and modern techniques as per the latest trend of market. These Bag can be customized in different options to meet the demand of customers.
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USP Attractive look User friendly and washable Elegant design
PROPOSED SUBBRANDS 1. THE CARRYALL.CO 2. CAZA 3. HOCA
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1. THE CARRYALL.CO SOFT LUGGAGE - HANDHELD design approach: simple earthy colours with washable fabrics - in mature colours like olive / navy blue
SOFT LUGGAGE - BAG IN BAG design approach: simple designed compartments that can be dislocated from the main bag
SOFT LUGGAGE - INNOVATION BASED design approach: combination of soft and hard luggage to create a unique look and functionality
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HARD LUGGAGE - INNOVATION BASED design approach: simple fuss free designs - with innovative insides that help packing in neatly
LUGGAGE - EXTENSION BASED design approach: simple fuss free designs - with extendable space
LUGGAGE - COMPARTMENT BASED design approach: designed to carry your mini closet
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2. CAZA BACKPACK approach - very classy colour combo like tan, blue and white or dark shades colours
TOTE BAG design approach: simple fuss free designs - with innovative insides, utility that help packing in neatly
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UTILITY POUCHES design approach: simple fuss free designs - with innovative insides that help packing neatly. It could be dismantles as well as use as a separate pouch
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3. HOCA
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USP BAG IN BAG FOR STATIONARY INTERSTING COLOUR COMBINATION
A. Hard luggage with customisable outer decal / decals with connect to hoca B. Soft luggage with with connect to HOCA characters same basic outer shape - graphic and print creates different characters C. Rolling backpack with matching Lunchbag connect to HOCA characters D. Ride on bag
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MARKET SCENARIO local brand
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International brand available in india
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Kids Trend Very young kids (3 - 5 yr) best react to bright color, cute characters and nature themes. Keep color and type palettes to a minimum. Use very limited text, and when working digitally, incorporate elements such as graphics and sound. Young kids (5 - 8 yr) like to be challenged with more words to showcase reading skills, but keep words simple. Graphics and images should have a more human and less cartoon-like look and deeper color schemes are usable. Typography should be very simple. Older kids (9 - 12) want to be engaged so create something they will want to interact with. The concept should have a more grown-up feel with the mix of words and images. Interactive games are a good option for this age group in digital and printed projects. Simple type and color are a good idea but palettes can be expanded beyond the minimal style.
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Fundamentally, branding is a profound manifestation of the human condition: It is about belonging to a tribe, to a religion, to a family. Branding demostrates that sense of belonging. ~ Wally Olins
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The Psychology Of Belonging: Why People Become Brand Fans? Too many marketers are not aware that every decision that a customer makes consists of complex emotions.One such emotion, that of belonging, is the very reason your brand needs to develop its “why statement.” To understand the complex psychology of belonging, or purpose, let’s look at a simple example of that idea in practice. Here’s one from the sporting world.Every four years, the FIFA World Cup is played. Fans from across the globe pack stadiums, pubs, living rooms, and city streets to watch matches. World Cup fans, like those from other sports, adorn themselves in the colors of their country, a ritual that has its roots in medieval tradition, in which people’s sense of self and loyalty was tightly associated with their lords’ colors and symbols. Today’s fans, while not dressing for battle, are the same—driven by an emotional connection to their team through deep-seated personal motivators. That connection (whether you call it a “desire to belong” or even “purpose”) is equal parts a reflection of self and team. Such connections have even been shown to enhance someone’s meaning of life. So, why do we care about how emotionally connected someone can get to a soccer team?
THE PSYCHE OF FANS Fans, by definition, are fanatics about the team or brand. Those brands have developed a very strong sense of being—the why statement. That statement, less of a formal mission statement and more of a sense of purpose, roots the brand into the psyche of fans and motivates them through emotion to take action.The why statement is a very simple concept. It’s the very driving force behind the brand’s reason for existence; it’s the explanation of why you do what you do.Ask any entrepreneur why he or she is in business and that person should say, “Because I want to change the world.” For example, Google’s why statement is paraphrased as “we want to make information universally accessible and useful.” What the company doesn’t say is “we’re a search engine.” Your why statement is always inspiration and aspiration by nature.
EXAMPLES OF INSPIRING BELIEF IN YOUR BRAND So, what brands have started to communicate that way? One great example is Guitar Center, which released a new video spot featuring Metallica front man James Hetfield. The tagline is: “All We Sell is the Greatest Feeling on Earth.”
If your brand develops, communicates, and acts upon that statement, then your customers will not only buy from you but also believe in you.
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Kids Most Loved Brands
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WHAT IS DYNAMIC BRANDING? Dynamic Branding is an identity that can be changed, but has a basic element that always remains the same. Whether it is the word-mark, text/word itself, colors, or shape; the brand is still recognizable. Dynamic Branding is a way of giving your identity a fresh look without completely changing the identity. You are able to connect to everything; you can change the logo in relation to the seasons, change it for a special occasion, etc. Dynamic Branding has proved to be successful a number of times, but it does not work well for every company.
WHY DYNAMIC BRANDING AND WHY NOT? Dynamic Branding can mean that the company is in motion, evolving, developing, etc., or could also mean that the company is creative by expressing the creation of something new every now and then. On the other hand, an identity that is constantly changing can lose it’s credibility, because people don’t know what to expect any more. It could evoke the feeling that the company is not considered trustworthy. Dynamic Branding also requires more resources, which means it’s more expensive than a static branding.
EXAMPLES OF DYNAMIC BRANDING
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Logo systems: Here’s Why Static Logos Are Dead! Static logos have been the norm for decades, but they’re now on their way to becoming extinct. These logos rarely, if ever, changed format and bore the standard for the design and branding. However, in the era of digital media, static logos are far from welcome.
And that’s where logo systems come into the picture. Logo systems has become a symbol of ‘cool’, well-established brands. Therefore, you can’t afford missing out on the vital information in the lines below if your aim is to gain a solid reputation and increase your sales turnover through your logo design.
What Is A Logo System Exactly? News of the death of static logos has been circulating for some time. It wasn’t until recently, though, that it was confirmed. In their research paper, Cian, Krishna and Elder (2014) uncovered that dynamic imagery is the most important aspect of logo design. If used carefully, it can improve consumers’ engagement levels with logos and, eventually, their attitude towards brands.With similar research in hand, designers began calling for the adoption of logo systems to make their logos unique. Touted as “one of the most interesting developments” in logo design so far, a logo system is a graphical framework that adapts to different situations. By shifting and changing, this framework allows brands to connect with customers through pointing to other ideas and issues.
EXAMPLES OF LOGO SYSTEM
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Let’s Get One Thing Straight Though – Logo Systems Aren’t Synonymous With Dynamic Logos. Dynamic logos change shapes, colors and wording based on the context they’re used in. They’re generated manually or based on an algorithm and can either be created at random or following specific rules.
Dynamic logo are quite flexible.The logo can chenge completely yet retain one element that allow users to identify the brand. 39
On the other hand, logo systems use a series of marks or the multiple iterations of a mark to communicate a specific aspect of a brand. In simpler terms, the logo’s main structure remains the same, but it’s impregnated with different imagery or made to look a little different with each viewing.
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Categories Of Logo Systems
1. Simplistic underlying framework Logos that use same framework to represent different themes.
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2. Semi dynamic logo system Logo that appear slightly different but easy to recognize for their minimal or abstract form.
3. Hybrid logo system Logos which are borderline dynamic but systematic because they remain recognisable despite dramatic changes.
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There’s another way of categorizing logo systems has been defined by Chloë Ayres, Head Designer of the Goss Agency. In her post ‘Are Logo Systems the Future of Corporate Identity?’, she details two types of systems from her experience.
“To me, personally, there are two types of successful logo systems: a logo system that looks very analogous but is designed to go from full logo to just essentials for, say, a Twitter avatar, and a logo system that is designed to entice someone to ‘collect them all’.” She goes on to explain that Analogous logo systems are those which look like they belong together. If you see one logo, you can instantly recognize a different one from the same brand. As for what she refers to a Collector’s Item, these systems can’t exist without omnipresent social media and a very loyal customer base.
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ANALOGOUS LOGO SYSTEM
A COLLECTOR’S ITEM
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Four things any brand can learn from pokemon go 1. Tap into nostalgia, but give it a modern twist Want to reflect on your own mortality? Ponder the fact that the Pokémon brand has been around for more than 20 years. That means today’s 20-something consumers grew up with Ash and Pikachu, playing the original video games, collecting the cards, and watching the cartoons. As our findings explain, millennials crave experiences that are simultaneously nostalgic and futuristic; Pokémon Go literally modernizes childhood memories by putting familiar characters into augmented reality.
The lesson Brands shouldn’t be afraid to tap into nostalgia and help millennials relive their favorite firsts. Just be sure to focus on modernizing memories and melding the latest technological innovations with childhood fun.
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2. Build community In a world of snaps and swiping right, millennials are starved for more meaningful, real-world connections. Pokémon Go not only encourages players to work together, the game gets them out of the house and gives them a compelling reason to explore their neighborhood and beyond. That telltale goofy grin at a phone held high provides the perfect excuse to strike up a conversation about a clearly shared interest—and maybe even join forces.
The lesson Digital communities aren’t going anywhere. But if brands can tap into millennials’ desires to interact more meaningfully with others in the real world, they can win their hearts and keep them loyal.
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3. Give them something to share Whether players sprint across the park to catch a Squirtle or pursue a Pikachu at their corner pub, PokÊmon Go adds a touch of magic to daily routines. It provides endless fodder for amusing anecdotes, Snaps, and Instagram photos that keep players thinking, laughing, and posting about the game whether they’re actively playing or not.
The lesson Imagine what shareable moments your brand can encourage. Then help your customers make those experiences their own, and support them in crafting and sharing their stories.
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4. Stay agile Pokémon Go feels so fresh it’s easy to forget that it’s part of a two-decades-old brand franchise that includes everything from cartoons to cards.
The lesson Never stop moving. Be smart and smooth about innovation; keep tech advances relevant. Dream big. Evolve.
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Competitor Analysis
Trunki kids travel accessories are the simple solution for easy kids travel. Trunki have ride on suitcases, kids travel neck pillows and much more! IDENTITY- playful but static IMAGE STYLE- combination of photography and illustration good use of colour
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IDENTITY- Geometric IMAGE STYLE- flat photography
IDENTITY- Handwritten style Directly related to kids IMAGE STYLE- Vector illustration
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Target Audience Knowing your Users Target Audience is one of the key factors before intiating your design process. User is the core centre of any experience. Learning about them in terms of demographics and psychographics is one important aspect in developing a user friendly product/service.
Target Audience can be of two types 1. Kids Age - 4-10 years Gender - Male,female both 2. Parents Age - 28-40 years (aprx) Gender - Male,female both
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User Persona Persona 1
Name- Ankita roy Age- 29 years Occupation- Food blogger Children age- 5 years Passion- Travelling,shopping Location- Delhi
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Persona 2
Name- Srabani roy Age- 5 years Location- Delhi Love- Chocolate,wooden toys,barbie
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Persona 3
Name- Hina khan Age- 32 years Occupation- Corporate lawyer Marital status- Single Children age- 7 years Passion- Travel,music,art,anything exotic Location- Mumbai
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Persona 4 Name- Sana khan Age- 7 Love - captain america
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Some questions? What is HOCA? The challenge was to create an exciting and fun brand, that both kids and parents would love. The result was a brand inspired by onomatopoeic sound-play.
Onomatopoeia: playing with sounds Pitter-patter, pitter-patter, pitter-patter, pitter-patter. What do the two lines denote and what is the difference between the two lines? Very easy to decipher. Because the words are self-explanatory: pitter-patter is the sound of raindrops. The first line describes a drizzle and the second a torrent of rain. We go a little further, and the sentence continues to be effortless to comprehend: Pitter-patter, pitter-patter, pitter-patter, pitter-patter….. whoosh..... Whoosh.....pitter patter. That’s a gust of wind accompanying the rain. Forming words by letters that resemble the sound of the things denoted by them is called onomatopoeia. The word originates from Greek onoma (name) and poiein (to make). So, an onomatopoetic word is one that is made from the phonetic resemblance or suggestion of the source of the sound that it describes. Onomatopoeia refers to the property of such words. It is best explained by examples. Most of us can identify the phonetics in cuckoo, miaow, hiss, buzz, honk, or boom, splash. Or, hiccup, zoom, bang, beep, moo, croak. Such imitative and naturally suggestive words add drama and poetry to a verse. They are also used for rhetorical effect. A story becomes more lively and interesting by the use of onomatopoeia. This literary device comes in handy while communicating with children. Children are particularly drawn by the sonorous quality of such words. My little niece responds to chhuk-chhuk train with squeals of delight. She never calls a train without prefixing it with its sound. No wonder that they are so imaginatively and freely used in rhymes and by characters in the kiddies’ comic books. Along with the graphic pictures, the action sounds ‘boom’ and ‘thud’ and ‘miaow’ and ‘splash’ send their imagination soaring to a world of their own. Archie comics from my childhood are etched in my memory. And the Tintin series with the ace investigator Tintin and his dog Snoopy getting into hilarious run-ins with the bumbling identical twin cops abundantly spouting whoops, bangs, slops, splashes remain my favourite.
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Visual example
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4 Discover New Mindmapping Keywords Moodboard Initial concept
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CONFIDENT
FLASHY STRIKING EVIDENT STYLISH
BOLD BRIGHT
HOCA FUN COLOURFUL FRESH EXCITING UNIQUE 60
ACTIVE
SOPHISTICATED
SMART POSITIVE
LEADER INNOVATIVE
FLEXIBLE MOBIUS STRIP ELASTIC FLUID CUSTOMIZED DYNAMIC
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KEYWORDS COLOURFUL BRIGHT FLEXIBLE UNIQUE EXCITING
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CONCEPT 1 Preschool Fun Ideation
Visual reference
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Colour
Final Logo
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INTRODUCING HYBRID LOGO SYSTEM
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HOCA CHARACTERS
characters are made by H,O,C,A for hybrid logo system and also used for engaging kids with brand.
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CHARACTER PATTERN
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Hard luggage decals
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Soft luggage decals
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HOCA STORIES
SLEEPY PANDA Once stayed a panda inside a cute little house. The panda was a lazy panda. He use to love sleeping Day and night in his bed. The only time he use to get up was to eat food and drink water. One evening a ball breaks his window glass and enters his room. Still panda did get up and continued sleeping. Later in the night, through the broken glass bees and mosquitoes entered. First, one mosquito bites the panda, but panda continued sleeping. After a while a bees tried troubling the panda, but it did not disturb the panda. For the entire night all the mosquitoes and bees started troubling the panda. By morning panda got fed up and woke up and went to the window, from where the mosquitoes were coming inside. But what panda saw was a beautiful neighbourhood, pretty gardens, sunshine and happy kids playing around. Panda got confused as he looked around and realised what fun he was missing all this time. Now panda is no more a sleepy panda, but a happy panda who likes to play around, make friends and enjoy his beautiful neighbourhood.
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Soft luggage series connected to hoca stories
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CONCEPT 2 Play Visual reference
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Ideation
Colour
These colours help to give you fun brand personality and make the brandbold,bright, confident.
Final Logo
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Logo colour option
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Reverse Logo option
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H is the window of graphic styles.
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CONCEPT 3 Explore
Visual reference
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Ideation
Final Logo
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Logo Iteration
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Client feedback The client shortlisted one options out of the above and other explorations that we sent across. He felt the concept “ EXPLORE” suits their brand.He also likes the idea of hybrid logo concept from “PRESCHOOL FUN”. He didn’t like the idea of introducing animal characters as hoca branded characters but he likes the casual treatments of characters.
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5 Ideas Anyone Visual Identity Visual language Collaterals
Rethinking begins .....
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Improvised logotype
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Finding new colours
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We like wearing rainbow socks.
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HOCA ORANGE PANTONE 137C CMYK 0/41/100/0 RGB 255/160/0
HOCA PURPLE PANTONE 2593C CMYK 66/92/0/0 RGB 132/50/155
HOCA PINK PANTONE 243C CMYK 0/92/18/0 RGB 227/28/121
HOCA WARM RED PANTONE 172C CMYK 0/73/87/0 RGB 250/70/22
HOCA BLUE PANTONE 2995C CMYK 83/7/0/0 RGB 0/188/224
HOCA GREEN PANTONE 376C CMYK 54/0/100/0 RGB 132/188/0
HOCA YELLOW CMYK 0/14/100/0 RGB 255/205/0
HOCA LIME CMYK 21/0/89/0 RGB 210/215/85
HOCA TURQUOISE CMYK 94/0/48/0 RGB 0/164/153
HOCA WHITE CMYK 0/0/0/0 RGB 255/255/225
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Final logo Hoca logo is avalilable in six colour ways to make it flexible and fresh.
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Reverse Option For Colorful Bacckground.
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Collector’s item
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Brand Tone Of Voice How the brand speaks to its audiences. The language and manner in which it communicates.
FUNNY BOLD CONFIDENT BRIGHT
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Introducing Hocatoons 108
Big Head
Grumm
Minja
Mrs. melly
Oppo the robo
Fuse up
Fee wee
Tai 109
BIG HEAD Everybody calls him “BIG HEAD”. Big Head is a very helpful and a nice guy. He always tries to help everyone. Big head is new in town. He is different from others. He doesn’t know how his surrounding works. He thinks his big head is having some magical power, but there is nothing.
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Visual Language Of Story
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Hocatoons pattern
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Hard luggage decals associated to hoca stories
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Soft luggage decals associated to hocatoons
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Soft luggage decals associated to hoca stories
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Brand pattern style Create unique pattern with any of collectable item’s H. It can be used as wallpaper or packaging wraps or retail store wall graphics,
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Hoca photography
We are always active ,always twisting,jumping, stomping and discovering. Hoca photography is fun,playful and full of discovery while being action based. Photo is always rendered in duotone brand colours.Think about interesting crop and dynamic composition. Photography subject is kids aged of 5-10 years,both boy and girls.
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Hoca social media style
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Hoca price tag
Each Letters Of Collectors Item Crops Interestingly To Make Pricetags. Product Information And Price Are Printed On Different Srticker And Stick On The Other Side. Size - 3in X 3in Paper - Coated paper Special treatment- UV coating on hoca logo
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Branded swag Strategy Hoca characters are fictional characters which are not known yet. We proposed a youtube chanel based on hoca story. It is the key tool to attract children.To build hoca community we proposed to give some swag with each bag .we decided to give crayons and stamps.Kids can take the swag and explore with help of our instruction channel on youtube and upload it on our website.Parents can upload it on instagram as #hocamemories. After every month hoca blog shows three best picks of the month.
OPTION 1 Stuff toys of HOCA characters
#hocamemories
OPTION 2 Pillows of HOCA characters
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Hoca crayons Reference of twisted crayons
Packaging
Twist up crayons 24 PACK
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Hoca stamps
a series of stamp containing H,O,C,A and some simple patterns related to collector’s item.
Reference image
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Packaging Standard cardboard box of 8 in X 8 in use as primary packaging.
HOCA STAMP 12 PACK
Lablel
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My journey at IDEASPICE was an overwhelming experience. I got the opportunity to explore my strengths and learn from my mistakes. I am thankful for the valuable inputs I got from my mentor, Mr. Saurav roy and other colleagues.It was a privilege to be a part of IDEASPICE Family, theinteraction and learning from them has given me a wider perspective.
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