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Many website owners underestimate the power of social marketing. However, when done correctly, it can increase a website's revenue overnight. In the following guide we are going to cover the two main social media sites: Twitter marketing and Facebook advertising. You will have to contact a professional agency, after reviewing your options, to maximize the results of the campaign. The advantages of social media advertising You can create a real buzz by using social media. The resource is unlimited and free for life. Setting up a social media campaign with a social media agency might look difficult first, but it is not at all. You can get great exposure to your company, and if you want to increase your site's reputation, this method is the best you can choose. You need to know that about 87% of your sales can come from free referrals when you are using this method. That is the power of viral advertising. You can automate updates and communication, if you are using an expert social media agency, and we recommend you to do so. Twitter advertising If you want to get a share of the revenue achieved by Twitter users, you need to get a professional Twitter marketing campaign created. It is not enough to be registered; you have to get a professional profile created by SEO experts. Just like with any other online advertising campaign, the positioning is very important. You want to get the right followers, who are genuinely interested in your services or product, and will check out your updates regularly. They will also check out your competition, and find the right people to follow. The agency will be able to get you more followers simply by re-tweeting. You also need to get the right keywords used, in order to get the best results. They should be similar to the ones used on your website, and done by a professional agency. Another very important aspect of Twitter advertising is that you need to include your Twitter link on your website, newsletters, blog, to get as many re-tweets as possible. There is a huge potential in this method, and it can generate you and endless flow of targeted traffic. You can also increase your website's search engine ranking. Facebook marketing small business options In case you haven't heard about the potentials Facebook has for small business owners, you should check out the statistics. Facebook marketing is the most effective advertising method at the
moment, and it can also become viral. The most important benefit of Facebook advertising is that it does not look like advertising at all. As it is based on sharing information and recommending services, a better conversion rate can be achieved. Studies show that people do not trust advertisements any more. The click rate of paid ads is declining, and that is why Facebook marketing small business solutions are getting more popular. No matter if you want to create a fan page for your product or a group for people with the same interest, your advertising campaign can easily become viral. An expert social media consultant can create these laser targeted pages to the highest standards; that way they can maximize your exposure and revenue from Facebook advertising.
FoundUB4 is a freelance social media consultant offering social media marketing strategies for companies of all sizes. I have worked for a number of blue chip companies in the UK and around the world including: Schwarzkopf, Coke, EasyDate, Fanta, got2b and Hasbro to name but a few. I have provided and implemented social media strategies that have delivered outstanding results. Through on-going management of social media campaigns, have seen a month on month increase in on-line engagement and ROI Find out more at http://www.foundub4.com
Article Source: http://EzineArticles.com/?expert=Barrie_Le_Gall
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