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Now that you have your marketing plan in place it's time to sit down and decide how often you want to do each of the 10 things you placed in your plan. Just to review, here is a list of the items in our marketing plan. 1. Twitter 2. Facebook profile page 3. Facebook fan page 4. LinkedIn 5. LinkedIn groups 6. Forums 7. Article marketing 8. Banner and button ads 9. Blog posts 10. Newsletters One valuable tool to use is Hootsuite. You'll want to sign up for this service so you have the ability to publish posts in Twitter, Facebook, Facebook fan page, and LinkedIn. One post will have the ability to go to four or more places within a few seconds and you only have to do it once and it'll go to all of the places you set up. Hootsuite gives you the ability to create a post for all of your groups you're signed up for or you can do it for just one. The greatest thing about Hootsuite is the ability to schedule your posts. It's a good idea to decide how many posts you're going to make in Hootsuite each day and how many in a day you want to do. For Twitter it's good to do between four and six a day, but it's crucial you step in and reply to people, make other types of posts, and post tips or suggestions during each day. For Facebook it depends on the amount of time you want to spend in there. You'll want to drum of traffic in one way or another and encourage people to join in on the conversation. If you plan to outsource tasks it's a good idea to create a plan so you both know what's going to happen and when. Your VA can post in Hootsuite for you, she can submit your articles, manage your blog, and create your newsletter. A ghostwriter can write articles and blog posts for you. Create a Google Doc that contains general information, for example, if you plant to have four Twitter posts a day, you can add a time for each post. If you plan to do two posts a day to Facebook so they hit your fan page and profile that can be accomplished as well. When you know exactly what you want to accomplish with your marketing plan and you've written it all down, you'll be less likely to forget what you want to accomplish. This plan will also help you
to achieve your goals.
Corrie Petersen runs a successful Virtual Assistant business. She enjoys helping her clients reach their goals through the services she offers. If you're ready to take your business to the next level, click here to see how she can help you make that happen.
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