Ashoka Arab World- Internship Program Terms of Reference Marketing Intern Background: Ashoka is the global association of the world’s leading social entrepreneurs—men and women with system changing solutions for the world’s most urgent social problems. Social entrepreneurs are individuals with innovative solutions to society’s most pressing social problems. From its Regional Office in Cairo Ashoka Arab World creates a competitive, entrepreneurial, and globally integrated citizen sector and develops the profession of social entrepreneurship. Ashoka currently works with over 69 Ashoka Fellows located in Egypt, Jordan, Lebanon, Morocco, Palestine, Kuwait and Saudi Arabia along with developing several initiatives for fostering an enabling environment for Social Entrepreneurship in the region. Position Title: Marketing Intern Reports To: Ashoka Arab World Operations Manager Employment: Full-time Salary: Unpaid Office hours: 9 am to 5 pm, unless assigned to stay later to fulfill work requirements Working days: Sunday through Thursday, with Friday and Saturday off, unless assigned to attend on weekends to fulfill work requirements Marketing Intern Duties and responsibilities: The Marketing intern will report to the Operations Manager, OM. She/he will be responsible for developing new Ashoka Arab World communication and marketing materials and refining the language for both internal and external audiences. In addition, under the supervision of Regional Director, RD and in close collaboration with the Marketing and Media Assistant, the Marketing intern will propose a marketing strategy for Ashoka Arab world with tangible goals and a respective timeline. The strategy will comprise the following issues: 1. Ashoka’s unique selling proposition
Registration No. 34/2004
Ashoka Arab World Regional Office Tel : (202) 25328586 – 23655336 – 25314775 - 25314779 Fax : (202) 23654404 www.ashoka-arab.org www.ashoka.org
34 2004
2. 3. 4. 5.
Ashoka’s target market Benefits of Ashoka’s products and/services Ashoka’s positioning strategy for products or services Ashoka’s marketing methods
The marketing intern will execute any other tasks assigned by OM and RD AAW Internship Terms:
Internships are unpaid. Work related expenses are covered. We are based in Manial, Cairo, Egypt. Our working week is Sunday through Thursday from 9 AM - 5 PM. We accept interns on a rolling basis throughout the year. We offer internships for a minimum duration of 4 weeks, full time; other internships could be long term in the summer, spring and fall. Internships are available across AAW programs. Interns are requested to bring their own laptop.
Internship Benefits: Interns are offered a first class immersion in the Social Entrepreneurship space in Egypt, being exposed and connected to the world’s leading social innovators and getting involved with a team fully committed to positive social changemaking. Interns are treated like staff members and have similar responsibilities. Interns have the opportunity to attend all our meetings, conferences, events and share by their insights, ideas and efforts in all our office operations, procedures and programs.
Qualifications: Education: B.A. in a relevant field, preferably in Social Sciences, Business, Economics, or Political Science. Experience and Requirements: 1- 2 years of relevant experience is required, preferably in business planning and marketing Excellent writing skills Language requirements:
Registration No. 34/2004
Ashoka Arab World Regional Office Tel : (202) 25328586 – 23655336 – 25314775 - 25314779 Fax : (202) 23654404 www.ashoka-arab.org www.ashoka.org
34 2004
Fluency in written and spoken English, Arabic is a plus. The Person: Must be creative within her/his scope of work and very resourceful in problem solving Must understand Ashoka’s vision and work. Must demonstrate her/his commitment with social change. Must be a deeply trustworthy person. Must be service-oriented and flexible. Must be detail-oriented and able to manage multiple high-priority tasks at once. Must be a team player with a high level of commitment. Must maintain cooperative working relationships and interact with others in a helpful, courteous and friendly manner. Must demonstrate sensitivity to, and respect for, a diverse population and be able to work with persons of different cultural and ethnic backgrounds across all areas of the world. How to Apply: Interested candidates should please send their application package to recruiting@ashoka-arab.org with “Marketing Intern” in the subject line. Application package should include: 1- An updated resume in pdf format. 2- Answers to the following questions: a. Why are you interested in doing an internship for AAW? b. Describe in your own words what it means to be social entrepreneur. c. Describe a situation where you have been innovative and/or entrepreneurial. d. Please indicate your preferred starting and ending dates for the Internship. (We accept long term and short term Internships throughout the whole year) e. Will you be able to commit to a full-time Internship in our office from 9 AM - 5 PM, Sunday through Thursday during your preferred internship period?
Registration No. 34/2004
Ashoka Arab World Regional Office Tel : (202) 25328586 – 23655336 – 25314775 - 25314779 Fax : (202) 23654404 www.ashoka-arab.org www.ashoka.org
34 2004