Aldi

ALDI

ALDI Better Everyday

ALDI Ireland is working to be Better Everyday across three core pillars—Greener, Fairer and Healthier

ALDI has a number of shortlisted initiatives in this year’s awards programme, which range from improving communication of its corporate responsibility strategy both internally and externally, to its commitment to raise €1m for its charity partner Barnardos which is being delivered through a two-year programme of staff, store, customer and community fundraising and engagement.

ALDI BETTER EVERYDAY With a network of 150 stores and a workforce of over 4,650 employees, ALDI operates in every county in the Republic of Ireland. In keeping with its belief that business growth and a robust corporate responsibility strategy go hand in hand, the retailer has introduced a wide range of projects and initiatives to support local communities and deliver its services in an environmental and sustainable manner.

Last year, ALDI proudly launched a new branded corporate responsibility strategy. The aim of the strategy is to be better for its customers, the society and the environment. Called ‘Better Everyday’, the strategy has three pillars—Greener, Fairer and Healthier. ALDI is Greener Everyday through sustainable sourcing, the use of green electricity, the achievement of food waste reductions, the planting of trees and reductions in packaging. ALDI is Fairer Everyday in many ways, whether it’s supporting Irish farmers, protecting human rights, or raising money for amazing charities. ALDI is also Healthier Everyday, as it is constantly improving the nutritional value of its products to help customers shop and live healthy lifestyles. BARNARDOS PARTNERSHIP ALDI Ireland is committed to raising €1 million for Barnardos Early Years and Families Services. The partnership was formed based on the common interest in helping local communities, families, and children. The goal of raising €1m was set as it directly benefits families by providing 10,000 warm meals to vulnerable children at Barnardos centres as well as a range of other essential supports.

Since the onset of Covid-19 and the cost of living crisis, Barnardos experienced a substantial increase in the number of young families seeking help to meet basic meal requirements. As a family retailer, ALDI has always championed equal access to affordable and nutritious food through initiatives such as Super 6 to give families on a budget quality, fresh ingredients at the lowest prices. However, some families need extra support, and that is where ALDI’s work with Barnardos plays an instrumental role.

ALDI IS GREENER EVERYDAY THROUGH SUSTAINABLE SOURCING, THE USE OF GREEN ELECTRICITY, THE ACHIEVEMENT OF FOOD WASTE REDUCTIONS, THE PLANTING OF TREES AND REDUCTIONS IN PACKAGING

This partnership is an inclusive initiative not only for ALDI staff and customers but also the wider community. ALDI enables its customers to easily donate through a variety of initiatives such as on pack donations, for example, all profits from the sale of ALDI and the IRFU ‘Home’ cookbook were donated to Barnardos. Other events such as The Barnardos Big Active proudly supported by ALDI provide the community an opportunity to get involved in a health and wellbeing initiative. The Barnardos Big Active is primarily run through schools which are at the heart of any community. This initiative provides an outlet to local communities across Ireland to get involved in positive physical, mindful, and charitable activities. The synergy between ALDI and Barnardos is inimitable and allows for innovation throughout all campaigns which has contributed to the success of the partnership.