2 minute read

Spotlight Oral Care

Clean Smiles

Spotlight Oral Care founders, Dr. Lisa Creaven and Dr. Vanessa Creaven, are changing the oral care industry one sustainable initiative at a time

e are Dr. Lisa and

WDr. Vanessa Creaven, sisters, dentists, and the co-founders of Spotlight Oral Care. We started the company in 2016 with the aim to create the best clean, clinically proven, eff ective, and earth-kind oral care products possible, while educating and promoting oral health awareness amongst our patients and customers.

For us, that means off ering clean, clinically proven, targeted oral care products for every concern. So, whether you want a whiter brighter smile, or you’re ready to say bye-bye to bad breath for good, we have an active formulation for you.

SUSTAINABLE ALTERNATIVE As dentists, we’re passionate about oral health but we are also aware of the impact the dental industry has on the environment. Generic oral care products typically contain unnecessary and potentially harmful ingredients, can be tested on animals, and are often delivered in environmentally harmful packaging. As oral care products are such an important part of our daily lives, many of us never stop to think about what is in our toothpaste formulations and what happens to it once we’ve used it.

At Spotlight Oral Care, we’re off ering a sustainable alternative that doesn’t compromise on results. From our industry-fi rst, 100% recyclable sugarcane toothpaste tubes and 100% recycled plastic dental fl oss to our low-impact packaging and cruelty-free, vegan formulations, we are actively working to be the change we want to see in the oral health and beauty industry. ALIGNING OBJECTIVES One of our most exciting and impactful initiatives to date is our Zero Waste Box for dental aligners. When patients asked us what they could do with their used plastic dental aligners, we realised we didn’t have an answer. We did some research and learned we weren’t alone— over 100 million dental aligners are currently living in landfi lls or our oceans around the world.

Generic dental aligners are made from a combination of plastics which deems them non-recyclable. So, we teamed up with recycling leaders TerraCycle™ and together we created the world’s fi rst Dental Aligner Recycling Program.

Launched in February 2020, our recycling program allows patients and dentists to recycle all brands of dental aligners safely and conveniently from their clinics. We deliver a specialised box, designed to sit in the reception area of a dental clinic. From there, clients can deposit their used aligners when they visit. Once it’s full, we collect the box and TerraCycle™ repurposes the aligners into new materials.

Our goal is to educate and encourage as many dental aligner users as possible to recycle and, in doing so, reduce aligner waste and plastic pollution on a scale that has simply never been done before.

For us, off ering clean, clinically proven, and eff ective, personalised oral care products for every smile is our passion. But a great smile shouldn’t have to cost the earth. Together, we’re helping to make oral care and beauty a healthier, more sustainable daily routine.

Exclusive corporate off ers available, email corporate@spotlightoralcare.com

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