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ASIA-PACIFIC AIRPORTS MAGAZINE
SECTION TITLE INDUSTRY NEWS
Industry news News, views and reviews from ACI’s Asia-Pacific and global World Business Partners.
REVAMPING THE RETAIL OFFERINGS IN BEIJING CAPITAL’S TERMINAL 3 Beijing Capital International Airport has appointed a UK based airport design consultancy to help it redevelop and expand the commercial planning and design of the international departure lounge in Terminal 3. The airport wants the revamp to create a radically new retail experience for the 10 million passengers that pass through it each year, in turn raising its commercial revenues and user satisfaction levels. According to The Design Solution, the project will integrate a unique interior design with innovative technology building on the current two ‘historic’ gardens and fountain while creating a distinct Sense of Place through sharing the culture and spirit of China, old and new. Beijing Capital’s assistant manager of market development, Lui Li, said: “It is crucial that we continue to innovate and provide our passengers with a premium quality airport experience, as demonstrated by our recent repeated success in the ACI ASQ awards. “This extensive re-configuration and re-design expresses our commitment to the passenger and our retail partners, China Duty Free Group.” Robbie Gill, managing director of The Design Solution, noted: “The commercial areas were originally planned nearly 20 years ago and, in that time, the world of airport retailing has moved forward dramatically. We will be creating a new powerful vision and transform the space to maintain BCIA’s pioneering position among the world’s leading airport experiences.”
APA Issue 2, 2020
