Limited Editions - hurry while stocks last
September - December 2018
Let it Sell
You may not realise it, but you demonstrate good salesmanship all the time! How many times have you recommended a new product or style to a client? You’re constantly using your sales skills, and it’s important to make sure your staff are playing their part. Encourage your staff to chat to customers about what they’re looking for this Christmas, and ensure they’re delivering the best possible service.
1) 2) 3) 4) 5) 6)
Our Top Tips for getting your staff on board: Training your staff on Christmas products and providing your team samples of the products is a great idea, as that way they know exactly what they’re talking about! Encourage your staff to talk about their favourite gifts and products in the Christmas ranges. You can all feed off each other’s energy! An incentive scheme would go down wonders. We’d all like an extra money boost at Christmas, so excite your staff with a brand-new incentive programme. Why not host an open evening? It not only secures you extra business, but it’s also a fantastic promotional tool. Done well, it’s very powerful – it’s all about getting the word out there! If not all staff members are keen on spreading the festive cheer, that’s totally fine! Work with those who are enthusiastic and continue to bounce your ideas off each other. Team involvement in the Christmas stock selection process will make sure everybody feels part of a big, happy family! Talk to your staff about which products they’d like to see on the shelves.
Merry Merchandising
Want your customers to keep coming back for more? Get your Christmas merchandising right, and customers will be queuing out the door… 1) Consider shelf positioning, especially when Christmas packs are involved.You want them to stand out. 2) Displaying products by sub-ranges is always a great idea, as your customers will be more willing to make multiple purchases. Block together - gifts for 'her’ and 'him’. 3) Put your best sellers in the hot spot so they’ll never be missed! 4) Make sure you have accessible products that customers can reach. That way, they’ll be more inclined to fill their shopping baskets. How about displaying a gift on each styling station? 5) Make use of shelf talkers! This gives immediate information about the products. 6) The salon window is your best friend! Use this as your spotlight promotional tool. 7) Keep it fresh! Re-merchandising regularly will always boost your sales. 8) If in doubt, ask a client what they look for when shopping. Their advice is always helpful!
Ways to shop Christmas...
Prices that Dazzle
Let’s help our customers this Christmas by ensuring pricing and packaging is on point. 1) 2) 3) 4)
Pricing should be clear and visible. Pricing should be detailed. For example, if there’s a free gift with a particular product, then make sure you highlight this! Put the spotlight on great value products! Let your customers know about great deals, and make sure you shout the loudest about your best value products. You could even introduce a gift-wrapping service, offering pressies to go straight under the tree!
IN-STORE
IN YOUR SALON
ONLINE
IN PRINT
ON THE PHONE
LOCAL, FULLY-STOCKED, TRADE ONLY STORES WITH THE KEENEST EVERYDAY PRICES
SALES CONSULTANTS SPECIALISING IN THE VERY BEST BRANDS AVAILABLE
ONLINE STORES FOR THE HAIR AND BEAUTY TRADE ONLY
CATALOGUES PACKED WITH THE BEST PRODUCTS
PHONE IN ORDERS TO OUR FRIENDLY AND KNOWLEDGEABLE STAFF
Terms and Conditions: This promotional booklet contains limited edition Christmas packs, which are available while stocks last unless otherwise stated. Where advised, some promotions are only available to order via our Click + Collect service or via one of our websites www.astonandfincher.co.uk or www.yoursalonstore.com Prices are excluding VAT and could be subject to change. 2
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www.astonandfincher.co.uk
0870 240 2176
Buy Back Promise
**If you have any remaining gift packs after the festive period that you don’t want to breakdown, we will buy them back at the price you paid. * Buy Back Promise gift packs must be returned in perfect condition. All packs must be returned to Aston & Fincher by Friday 11th January 2019.
Top Tips for Christmas Retail Spreading the Christmas cheer starts with you! Make the most of every retail opportunity and follow our top tips to help improve your retailing: 1) 2) 3) 4) 5)
Christmas packs are the way forward! They look great on display, they often contain the fastest moving lines and they are easy to sell to your clients. Broaden your range…hair salons, add a few beauty lines, beauty salons, why not add a few hair gifts? Ask your Aston & Fincher contact for advice about products that will complement your existing ranges. Getting your stock right can be tricky, use Aston & Fincher as your point of call. Start off with a few lines displayed well, and build on them as you see sales go up. Price points can make all the difference. Make sure you have a range when selecting your stock gifts for up to £10, £10-£20 and £20+. These price points will cover secret santa, gifts for teachers, partners and family. The last few days before Christmas will always be the busiest, so make sure you have plenty of stock, and don’t forget our “Buy Back Promise”!
Buying your Christmas retail gifts from Aston & Fincher gets you REWARDS!
Christmas Made Easy
Christmas has come to Aston & Fincher! Our festive lights are on, our stores will be bustling, Santas will be appearing and Christmas displays will be in store from the 17th September. To help you understand the additional profit potential and focus your team, we have provided you with a selection of gifts to suit all budgets, along with top tips on merchandising. Make sure you order early, as our Christmas gift packs sell out fast!
Happy Shopping!
Our Gift t o You
Spend £125* or more on gifts with bottle icon to receive one bottle of Prosecco.
Spend £225* or more on gifts with bottle icon to receive two bottles of Prosecco.
Spend £300* or more on gifts with bottle icon to receive three bottles of Prosecco or a £25 gift voucher.
*In store only, spend must be in one transaction. Items marked with this bottle icon are eligible for the gift. **Buy Back Promise gift packs must be returned in perfect condition. Proof of purchase required. All gift packs must be returned to Aston & Fincher by Friday 11th January 2019.
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
3
ONLY * £20£4.81.600 SRP
Moroccanoil is the undisputed leader in the professional hair care market. Its unique
Moroccanoil 10 Year Anniversary
argan oil formula allows the
PLU 10188 Original / 10189 Light
favourites of hairdressers
creation of luxurious products that quickly become firm and clients worldwide. It is a premium product range, giving wearable and effortless
Contains: • Moroccanoil Treatment 100ml • Moroccanoil Dry Body Oil 50ml
glamour styles every time. Head and shoulders above all the other oil ranges and the undisputed heavyweight champion of professional salon retail, it is a must-have product for all salons.
ONLY * £14.2421 SRP £28.
Moroccanoil Travel PLU 10186 Hydrate / 10187 Repair
Moroccanoil Travel Hydrate • Moroccanoil Treatment Light • Hydrating Shampoo and Conditioner • Hydrating Styling Cream Moroccanoil Travel Repair • Moroccanoil Treatment Original • Moisture Repair Shampoo and Conditioner • Dry Texture Spray
Contains: • Moroccanoil Treatment 25ml • Moroccanoil Shampoo and Conditioner 70ml • Moroccanoil Styling Product
*Special offer when you purchase three or more
4
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
Your Order
Moroccanoil Repair Tin
Moroccanoil Hydrate Tin
Your Order
PLU 10173
PLU 10174
Contains: • Moroccanoil Moisture Repair Shampoo and Conditioner 250ml • Free Moroccanoil Intense Hydrating Mask 75ml
Contains: • Moroccanoil Hydrating Shampoo and Conditioner 250ml • Free Moroccanoil Original Treatment 25ml
ONLY * £18£3.67.242
ONLY * £18£3.67.242
SRP
Moroccanoil Volume Tin
Your Order
SRP
Moroccanoil Style Tin
Your Order
PLU 10175
PLU 10176
Contains: • Moroccanoil Volume Shampoo and Conditioner 250ml • Free Moroccanoil Light Oil 25ml
Contains: • Moroccanoil Treatment 25ml • Moroccanoil Hydrating Styling Cream 75ml • Free Moroccanoil Luminous Hairspray Strong 75ml
ONLY * £20£4.81.747
ONLY * £12.14.242
SRP
SRP £2
*Special offer when you purchase three or more
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
5
Moroccanoil Treatment Gift
Your Order
Moroccanoil Hanging Ornament
PLU 025322 Original PLU 025323 Light
PLU 01687 Original PLU 025328 Light
Contains: • Moroccanoil Treatment 100ml Original or Light • Moroccanoil Signature Scented Candle
Contains: • Moroccanoil Treatment 25ml Original or Light
Your Order
ONLY £6.96 92
ONLY £16.46
SRP £13.
92 SRP £32.
Your Order
Moroccanoil Duos PLU 04377 / 03619 / 03603 / 03606
ONLY 8 £24£4.1 8.36
ONLY 2 £25£5.4 0.84
SRP
SRP
Contains: • Smooth Shampoo and Conditioner 500ml
6
ONLY 6 £22£4.3 4.72 SRP
Contains: • Volume Shampoo and Conditioner 500ml
Visit your local store
ONLY 6 £22£4.3 4.72 SRP
Contains: • Hydrate Shampoo and Conditioner 500ml
www.astonandfincher.co.uk
Contains: • Repair Shampoo and Conditioner 500ml
0870 240 2176
Osmo Super Silver
Your Order
ONLY 0 £10£2.8 1.60
PLU 05934
Osmo Grooming
Your Order
PLU 05952
ONLY £9.99.9 98
SRP
SRP £1
Contains: • Super Silver No Yellow Shampoo 300ml • Super Silver No Yellow Mask 250ml • Violet Protect & Tone Styler125ml
iQ The Name's Blonde
Contains: • Clay Wax 100ml • Fibre Sculpt 100ml • Matt Salt Spray 250ml
Your Order
PLU 07417
iQ It's All About You
Your Order
PLU 07418
Your Order
PLU 07419
ONLY £7.49
ONLY £9.99
Contains: • iQ Silverising Shampoo 300ml • iQ Silverising Mask 250ml
Contains: • iQ Daily Shampoo 300ml • iQ Daily Conditioner 300ml • iQ Hair Serum 75ml
98 SRP £14.
iQ Pump Up The Volume
ONLY £9.99 98 SRP £19.
98 SRP £19.
Contains: • iQ Volume Shampoo 300ml • iQ Volume Conditioner 300ml • iQ Root Boost 250ml
*iQ packs available from October.
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
7
ONLY 0 £18£3.0 6.00 SRP
extra, extra…extra hydrate
evo is an innovative,
PLU 07613
professional hair range with individuality and integrity; a range that speaks the truth and exposes the frauds. Inside bottles of evo that are bursting with personality, you’ll find luxurious products that are sulphate & paraben free; products that give professional results while
Contains: • therapist shampoo and conditioner 300ml • FREE great hydrator 150ml worth £10.50
respecting the environment. evo tests on hairdressers not animals.
square to be hip box o'bollox PLU 04187
Contains: • box o'bollox 90g • normal shampoo 300ml
ONLY £12.00 00 SRP £24.
8
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
extra, extra… extra repair
Your Order
PLU 07342
extra, extra… extra volume PLU 09799
ONLY 0 £18£3.0 6.00
ONLY 0 £18£3.0 6.00
SRP
SRP
Contains: • ritual salvation shampoo and conditioner 300ml • FREE mane attention 150ml worth £10.50
square to be hip casual act
Your Order
Your Order
PLU 09901
Contains: • casual act 90g • normal shampoo 300ml
Contains: • gluttony shampoo and conditioner 300ml • FREE shape vixen 200ml worth £10.50
Your Order
square to be hip crop shutters
square to be hip cassius
Your Order
PLU 07819
PLU 02620
Contains: • crop shutters 90g • normal shampoo 300ml
Contains: • cassius 90g • normal shampoo 300ml
ONLY 0 £12.0 4.00 SRP £2
Visit your local store
ONLY 0 £12.0 4.00
ONLY 0 £12.0 4.00
SRP £2
www.astonandfincher.co.uk
SRP £2
0870 240 2176
9
ONLY 9 £59.9 £119.98 SRP
Diva Professional Styling
Diva Pro Auto Curler Rose Gold
is a British company with an extensive range of hair electricals covering all styling
PLU 07112
categories. Products are designed, engineered and tested in the UK and are used and approved in top awardwinning salons. From backstage at fashion shows to behind the scenes on Film and TV sets, Diva products are a favourite with session stylists and celebrities alike.
Effortless Automatic Curling Chamber Creates big, bouncy curls or luxurious, swept waves.
Diva Straight & Smooth Brush PLU 07048
ONLY 9 £39£8.9 0.00
Wide Paddle Brush Allows you to cut down your styling time by straightening larger sections of hair at once.
SRP
10
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
Elite Straightener Saharan Dusk
Your Order
Elite Straightener Aztec Gold
Your Order
PLU 05847
PLU 05815
ONLY 9 £59.9 £119.98
ONLY £59.9.998 SRP £119
SRP
Contains: • Ceramic Argan Oil infused Floating Plates • 3m Heat Proof Salon Swivel Cord • Silicon Heat Proof Mat • Digital 110-230°C Temperature Range • Heat Up Time - 110°C in 8 Seconds and 180°C in 20 Seconds • 1 Hour Auto Shut-off
Contains: • Ceramic Argan Oil Infused Floating Plates • 3m Heat Proof Salon Swivel Cord • Silicon Heat Proof Mat • Digital 110-230°C Temperature Range • Heat Up Time - 110°C in 8 Seconds and 180°C in 20 Seconds • 1 Hour Auto Shut-off
Elite Straightener Arabian Night
Elite Straightener Tahitian Moon
Your Order
PLU 05848
PLU 05853
ONLY 9 £59.9 19.98
ONLY 9 £59.9 19.98
SRP £1
Contains: • Ceramic Argan Oil Infused Floating Plates • 3m Heat Proof Salon Swivel Cord • Silicon Heat Proof Mat • Digital 110-230°C Temperature Range • Heat Up Time - 110°C in 8 Seconds and 180°C in 20 Seconds • 1 Hour Auto Shut-off
Visit your local store
Your Order
SRP £1
Contains: • Ceramic Argan Oil Infused Floating Plates • 3m Heat Proof Salon Swivel Cord • Silicon Heat Proof Mat • Digital 110-230°C Temperature Range • Heat Up Time - 110°C in 8 Seconds and 180°C in 20 Seconds • 1 Hour Auto Shut-off
www.astonandfincher.co.uk
0870 240 2176
11
Bed Head Pump'd & Polished Styling
Your Order
Bed Head Pick Me Up
Your Order
PLU 013129
PLU 075617
Contains: • Bed Head Masterpiece Hairspray • Bed Head Small Talk
Contains: • Bed Head Urban Antidotes • Recovery Level 2 Shampoo and Conditioner
ONLY £10.50
ONLY £13.50
00 SRP £21.
00 SRP £27.
Bed Head Twisted Texture
Your Order
PLU 05342
Bed Head For Men Man On
Your Order
PLU 013133
Contains: • Bed Head Small Talk • Bed Head Hard to Get Texturizing Paste
Contains: • Bed Head for Men Clean Up Daily Shampoo • Bed Head for Men Clean Up Peppermint Conditioner and Matte Separation Workable Wax
ONLY £14.50 00 SRP £29.
ONLY 0 £14.5 9.00 SRP £2
12
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
Wahl Christmas Limited Edition
Your Order
PLU 00353
ONLY £12.99
Contains: • Wahl Battery Operated Groomsman Trimmer • Wahl 100ml Moisturiser • Batteries Included
98 SRP £25.
Barber Pro Skin Revival Set
Your Order
PLU 07545
ONLY £6.02.0 00
Contains: • Gentleman's Sheet Mask • Foaming Mask • Face Putty Peel-Off Mask • Under Eye Mask
American Crew Duo Pack
SRP £1
Your Order
PLU 03830
American Crew Duo Pack
Your Order
PLU 04478
Contains: • Crew Classic Fiber 85g • Crew Classic 3 in 1 250ml
ONLY 8 £11£2.9 3.96 SRP
Visit your local store
Contains: • Crew Classic Forming Cream 85g • Crew Classic 3 in 1 250ml
www.astonandfincher.co.uk
0870 240 2176
ONLY 8 £11£2.9 3.96 SRP
13
9 .9 ÂŁ4 O N LY
Limited Edition Winter Collection
14
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
079096 Blue Xmas
079094 Tinsel Time
NEW hara Gel Polish 079930
The new hara Gel Winter Collection introduces four super-sparkle glitters and three subtle shimmers.
One Gold Ring
The exceptional value and quality of hara Gel Polishes provides all salons and their clients with affordable, beautiful and long-lasting gel nails.
079097 Glitter Berry
079800 Candy Cane
079095 Jack Frost
079940 Yule Blush
AMAZING VALUE! ONLY ÂŁ4.99 Visit your local store
www.astonandfincher.co.uk
0870 240 2176
15
"I always subscribe
to the motto: 'You can never have too many bags.' It's never failed me."
ONLY 0 £12£2.5 5.00 SRP
Orly Clutch Bag PLU OP020 / OP021
Contains: • Rose Gold or Mulberry Plum Clutch Bag • 3 Nail Lacquers 18ml Available end of September
ONLY £7.55.0 00 SRP £1
Orly Mini Purse PLU OP022 / OP023
Contains: • Marble Grey or Luxe Scarlet Purse • 3 Mini Nail Lacquers 5.3.ml Available end of September
16
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
Hand & Foot Renewal Set
Your Order
PLU 1405G06
Restore & Renew Set
Your Order
PLU 07541
Your Order
PLU 1405G05
ONLY £8.00
ONLY £8.06.0 00
00 SRP £16.
Contains: • Hand Therapy Mask • Foot Therapy Mask • Foot & Callus Peel Mask
Ultimate Collagen Set
ONLY £9.08.0 00
SRP £1
Contains: • Detoxifying Cleansing Mask • Black Peel Mask • Eye Therapy Mask
SRP £1
Contains: • Rejuvenating Collagen Sheet Mask • Nourishing Collagen Sheet Mask • Brightening Collagen Sheet Mask • Eye Therapy Mask
Monu Little Beauty Bag – Normal / Combination Skin
Your Order Order Your
PLU MONBB2
Contains: • Active Cleanser 50ml • Active Toner 50ml • Skin Perfector 30ml • Night Renewal Complex 30ml • Micro Exfoliant 30ml • Aromatic Mask 30ml • Lip Balm 15ml • Eye Cool Gel 15ml • Supplied in a Drawstring Bag
ONLY 0 £25£4.0 0.00 SRP
x
Available online at yoursalonstore.com and astonandfincher.co.uk and at selected stores only.
Balecco Rose Gold Case
Your Order
Your Order
PLU 77793
PLU 079520
Contains: • Limited edition medium utensil case
Your Order The Edge Christmas Nail Files
ONLY £44.99
ONLY £1.050
Tangle Teezer Compact Styler PLU 09345 / 09347
SRP £2.0
Your Order
ONLY £6.73.6 52 SRP £1
98 SRP £89.
Selected stores only.
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
17
"Makeup artists will
ONLY £12.00
agree that a Red Carpet look is not complete without a pair of lashes to accentuate the eyes and add glamour."
00 SRP £24.
To You From Me Ardell Faux Mink Stocking Stuffer PLU 71963
Contains: • Faux Mink 810 • Faux Mink Demi Wispies • Faux Mink 812
Available from October
To You From Me Ardell Faux Mink Mascara & Lashes PLU 71140
ONLY £11.00 00 SRP £22.
Contains: • Faux Mink Multi-Layering Mascara • Faux Mink 811 Strip Lash (1 pair) • Mini DUO pipette Available from October
18
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
Steam Cream Tin Moisturisers
Your Order Order Your
PLU Various
Hydrates, calms, softens and restores skin vitality. Enriched with 12 steam extracted natural active ingredients, including raw plant extracts and essential oils to nurture the skin.
Hydra Gel Lip Mask
Your Order
PLU GGLM
ONLY £7.30 60 SRP £14.
Hydra Gel Gold Eye Mask
Your Order
PLU GGEP
Hydra Gel Gold Neck Mask PLU GGNM
ONLY £4.25
ONLY £3.75
ONLY £7.24.5 50
0 SRP £8.5
0 SRP £7.5
Your Order
SRP £1
Available early September
Carmex
Your Order
PLU CX999
Lash, Eye & Lip Kits
Your Order
Glitter Lips
Your Order
PLU Various
PLU 005130 Sultry Night Out PLU 005131 Steal The Show
ONLY £2.700 SRP £5.4
Available end of September
ONLY 5 £10.2 0.50
ONLY £6.25 50 SRP £12.
SRP £2
Selected stores only.
Selected stores only.
Pack style may vary. Selected stores only.
Visit your local store
www.astonandfincher.co.uk
0870 240 2176
19
©2018 OPI PRODUCTS INC. • CALL 1923 240 010 OR VISIT OPIUK.COM © 2018 DISNEY
©2018 OPI PRODUCTS INC. • CALL 1923 240 010 OR VISIT OPIUK.COM © 2018 DISNEY
DREAMS NEED CLARA-FICATION —— DREAMS NEED CLARA-FICATION — DREAMS NEED one of 15 new limited edition CLARA-FICATION shades available in Nail Lacquer, Infinite Shine, and GelColor
one of 15opi.com new limited edition shades available in Nail Lacquer, Infinite Shine, and GelColor #OPIandNutcracker #Disney one of •15 new limited edition shades available in Nail Lacquer, Infinite Shine, and GelColor opi.com • #OPIandNutcracker #Disney opi.com • #OPIandNutcracker #Disney 20
Available from October.