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ATF Alternate Gothic is a new, significant digital expansion of Morris Fuller Benton’s classic 1903 design. Originally available in one bold weight, the typeface came in three widths for flexibility in copy-fitting layouts. ATF Alternate Gothic has impact at any size. Its letterforms are instantly familiar: Benton’s original metal type family was used throughout the 20th century in newspapers, magazines, and advertising, providing “strong and effective display” in a compact space. Monotype issued its own version for machine typesetting, and Alternate Gothic likely served as inspiration for Linotype’s Trade Gothic®Bold and Bold Condensed. ATF Alternate Gothic expands on the characteristics that perhaps made Trade Gothic so popular, providing a wider range of weights and widths to address the needs of today’s designers and technologies.
ATF Alternate Gothic
The space-saving clarity of ATF Alternate Gothic brings readability to the world of advertising typefaces. With its finely graded range of ten weights, with four widths of each weight (40 fonts total), this extensive family can be used to pack a lot into a narrow space, and the range makes it easy to create variations of an advertisement or announcement for different formats and media. The tall x-height and narrow proportions, combined with a relatively low waist and springy, tension-filled forms, make ATF Alternate Gothic strong and effective in display. All ten weights have been carefully spaced for readability. Caps and lowercase work well together, while attention-grabbing all-caps settings are clear and never crowded, no matter how narrow. Morris Fuller Benton, American Type Founders, 1903 Mark van Bronkhorst, Alan Dague-Greene, David Sudweeks, Igino Marini, & Ben Kiel, 2015
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ATF Alternate Gothic four widths: normal, condensed, extra condensed, & compressed
proverb paganism BENEDICT scavenger HANGNAIL ambiguous MORPHINE transaction CANDIDATE kinetograph GUIDEBOOK watchmaker VEGETATION endomysium ADMINISTER incorporative STRUCTURAL magnificence ESOTERICISM governmental
REDUCING blasphemy LEMONADE abominably WORKSHOP scragginess STORYBOOK overthwartly RECREATION nonresidence CONTIGUOUS monodimetric POLYMORPHY bleareyedness IRREVERENCE imperishability UNEQUALABLE misinformation BACTERIOLOGY immortalization
MOISTENER perspiratory ENCOUNTER newsmonger VULCANIZER postgraduate LABORATORY kindergartner ORGANICALLY electrogenesis REPUGNANTLY transmissibility DISADVANTAGE circumscriptible PROVINCIALISM telethermograph PHONOGRAPHER commentatorship METAMORPHOSIC haematachometry
QUADRANGLE hypercriticism XENOGENETIC personification CONTRAPTION debauchedness MERCHANDISE correspondence ANTIBACTERIAL disproportionally THERMOGRAPHY homoeomorphous CONDENSABILITY microseismometer SYSTEMATIZATION parallelogrammatic HUMANITARIANISM anthropomorphology CIRCUMNAVIGATION hypocraterimorphous
t e n w e i g h t s : t h i n , l i g h t, s e m i l i g h t, b o o k , r e g u l a r , m e d i u m , d e m i , b o l d , h e a v y, & b l a c k
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MENTIONS Quiet Night skirmisher Royal Singers display finest Sublime Episode clever schemer Repeated Question curious labyrinth Mob Quietly Dispersed Girl Withdrew Promise ®
extending Rome Burns monuments
continue earnest search Manufacturing Improvements entering handsome mansions Receives Dangerous Crocodile beautiful pamphlets reprinted Device for Comfort and Safety
snake fights Bohemian Girls musical sketch
SANITARY REGULATION ENFORCED Rare Plants and Bulbs Are Displayed international question recapitulated Receiving Greatest Attention Abroad conventional shouters disembarked Determination Always Wins Success
older comedians Simple Facts Known historical document
INDUSTRIOUS PERFORMER REMUNERATED Husky Sailors Visited Italy and South America inspector examines five gigantic skyscrapers Many Charming Designs Recently Introduced the work is done on linen or hard finish paper
five hundred dollars Manufacturing Chemicals handsome edition printed Some Interesting Reading
SHORTHAND EXPERT FINDS MORE CHARMING DIVERSION Methods Among Their Foreign and Domestic Trading Houses discouraged shareholders purchased mechanical invention Manuscripts Carefully Composed by Authors Were Dignified two bankers determine price by means of tiresome figuring Spanish Contortionists Amused Massachusetts Chiropodist notorious bank robber escaped from dangerous detectives
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magnetic Best Home responded Great Empire strange mind Artistic Methods mechanic hired Exhibition of Fruits studious mothers Rhode Island Scenery Designing Specimens ®
reprinted Compounds sent picture
stranger delights actor Fine Magazine Advertisement historic specimens preserved True Friendship Never Broken real delightful mystery solved Erecting Handsome Buildings
QUICK PRINTS Eight Monsters quaint building
PRINTER FOUND WHITE DIAMOND Real Estate and Government Bonds results surprised optimistic dealers Several Prominent Mountain Rivers wonderful machinery improvement Shipwreck Sighted off of Fire Island
KERNS ABOLISHED Surprising Gymnast enterprising friends
ENTERPRISING SCHEME QUIETLY REVISED Beautiful Specimens Reward Neat Students answer questions of paramount importance Some Propositions Receive Unanimous Vote many charming designs recently introduced
TIRED PIGEONS TUMBLE Advertisers Want Returns printed handsome leaflet Visits Southern California
MANY LARGE CONTRIBUTIONS QUIETLY ACKNOWLEDGED Shrewd Farmers Capture Twelve Grizzly Bears Near Denver significant tendency toward exclusively ornamental design Prominent Enthusiastic Southern Statesman Corresponds detective notified headquarters after several days elapsed Picking for Sorts is an Expensive and Annoying Proposition reporting extraordinary fantastic evolution of embellishers
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hundred Fishermen Eight Hens Reimbursing dutch father Solving Mystery MODERN DESIGN Yosemite Scenery EXPERT LOCKSMITH Stupid Teacher Fined Humorous Questions ®
ONE NIGHT Big Returns intermingle
typographical printing Crowded Department Stores intelligent catalogue layouts Curious Geranium Exhibition dreams of mother and home Develops Useful Information
MEANDERING Finding Money distinct gothic
BLACKSMITH GIVING RECEPTION Miser Uncovers Richest Hoardings mutual admiration society formed Bright Type Designs for the Printer mechanic made grand suggestion Improved Contracts Reward Buyer
SINGLE NUMBERS Choicest Rosebush superior job printer
SARCASTIC REMARKS CREATE DISORDER Promoter of Giant Wrestler Receives Medal wheels of progress kept turning every hour Systematic Production Increases Finances stylish printers always pleasing customers
REQUIRE NIFTY PRINTS Klondike Explorer Frozen exhibited artistic picture Zealous General Retiring
SWIFTEST COMPOSITOR BOUGHT NEW ROLLER SKATES Fashionable Society Entertains Visiting Dukes From India beautiful specimens reward users of this practical series Numerous Vanishing Products Renewed Simultaneously the ink of the wise is of more value than blood of martyrs Gentle Summer Breezes Refreshing Their Fevered Brows the name it possesses the exquisite feature of clearness
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infringe Finer Print extending Bright Metal smoke house Numbers Given outlined ideas Big Shark Caught CHARM HUNDREDS Literary Department Numbering Machine ®
DIGS MINE Champions typography
harmonious orchestra Pleasant Natural Resources serious conditions detected Charming Landscape Scene confident athlete overtaken Demanding Modern Gothics
EARN MONEY Train Wrecked useful camels
ANNUAL HORTICULTURAL SHOW Modern Requirements in Building arranging remarkable exhibitions Child Graduate Surprises Teacher perfect workmanship very scarce Inventor Explained New Schemes
MINERAL SEARCH Exhibition of Fruits chairs upholstered
METROPOLITAN AVENUES BEING CLEAN Banking Question Becoming Complicated shows creditable type families artistically Panama Canal Being Dredged Continually unconquerable blizzards and snowstorms
PHENOMENAL EXHIBIT Build Substantial House satisfactory typography Enjoyed Reading Novels
GIVING MONSTER KINDERGARTEN ENTERTAINMENTS Detective Discovering Counterfeiters Notifies Inspector appreciate the splendid type faces recently brought out General Manifestations Revealed International Interest beautiful musical entertainments creating enthusiasm Successful Advertisers Are Demanding Quality Printing always bear this fact mind when ordering new material
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reciting Morpheus hundreds Large Fields zone exempt Gentle Remark ROAST CHICKEN Brightly Polished SOMETHING SOLID Exceptional Method Numerous Monkeys ®
HERMETIC Undermine mechanics
long island steamship Daring Explorer Astonished remarkable printing device During the Seventh Season introduce graceful dancing Notorious Burglar Subdued
REINFORCED Strange Birds brighter color
ANCIENT HISTORY MENTIONED Performance Continued Tuesday desirable weight fonts furnished Large Insurance Building Ruined nonsensical statement resented Congratulates College President
GRAND BANQUET Nothing is Perfect first pigeon report
SAN FRANCISCO EXPOSITION DECIDED Discloses Reason for Exceptional Quality extraordinary horticultural competitions Plainly Revolutionizing Printing Methods sold tremendous shipment of machinery
REMARKABLE BEAUTY Stage Manager Excited thimble manufacturing Jerseyite Injured Hyena
ANSWER QUESTIONS OF PARAMOUNT IMPORTANCE Sporty Newspaper Reporters Crowd Training Quarters photographs rapidly purchased by admirers every day Remarkable Ingenuity Shown in Artistic Combinations gentle summer breezes refreshing their fevered brows Unsophisticated Farmer Decides To Visit New York City especially recommended for its labor-saving features
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hearing Gold Dust bordeaux Fine Design REBOUNDING With Precision HEROES FOUND Crockery Broken single numbers Writers Hypnotized Designs New Types ®
fine jobs Triumphed extinguish
print advertisements Mahogany Furniture Sales development of industries Proving Grand Investment comets arrive on schedule Stupendous Undertakings
INVENTIONS Horse Exhibit tenor singers
HANDSOME EDITION PRINTED Appreciation of Quality in Faces strains of pleasing music heard Railroad Route to Pacific Ocean decorous sobriety and restraint Kings Often Visited Hot Springs
GREAT DIAMOND Enduring Designs ship drifts rapidly
POPULAR STYLES OF AMERICAN TYPE Receiving Congratulations From Critics banker expects financial achievements Contains Attractive and Beautiful Ideas observant citizens reviewed big parade
SURPRISED ANIMALS Newspaper Publishing desires known method Most Notorious Family
GREAT NUMBER OF PEOPLE GATHERING IN PARKS Beholding Exquisite Conceptions of Pleasing Quality opinions of the administrators remained unchanged Interesting and Extensive Paleontological Research beautiful characters delighting particular customer Charming Entertainers Score Great Success in Iowa intelligent schemes conceived and quietly promoted
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friends Grandeur ADVOCATE Champions burnishing House Rented NOTED SINGER Quiet Dungeons BRIGHTER COLOR Fireman Promoted Remarkable Flight ®
RECITING Nice Birds hot spring
distinctive headings Expenditures Decreasing many dishonest schemes Determined Confectioner some interesting reading Contrasting Architecture
fishermen Biographical extinguisher
ACROBATIC PERFORMANCES Crown Another Monarch Today searching for stolen treasures Receives Dangerous Crocodile matrons relieving sickly guest Enchanting Tropical Countries
MODERN CITIES Quickest Burglar studied question
STRINGENT MEASURE CONSIDERED Greatest Stadium Being Planned Here simplicity combined with adaptability Requirement Sometimes Nonsensical ancient scientific mineral discoveries
GENUINE TRIUMPHS Superb Material Used buy modern literature Projected Exploration
GYMNASTIC EVENT UNEXPECTEDLY CONTINUED Remarkable Feats Splendidly Performed Regularly boulevards and walks strewn with scented flowers Typographical Investment is Beyond Expectations public exhibition of antique furniture and novelties Secure Reliable Type Faces and Observe the Result legislature enacts subject of extended discussion
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specify Remorse fine jobs Hot Spring champions Punishments sent picture Distinct Gothic train wrecked Handsome Prince Southern Captain ®
HERDING Gold Dust exchange
interesting subject Improved Many Designs reserve stock enormous Popular Conventionalist furnished superb actors Build Substantial House
FOREIGNER Meandering bright home
GEOLOGICAL EXAMINATION Habits Become International financial resources procured Highest Quality Product Sold beautiful characters popular Instructions Given Mechanic
HOUSE RENTED Summer Garden superb strength
RECOVERED MANY LOST ARTICLES The Result of Scientific Study Noted enterprising scheme quietly revised Registered Pharmacists Study Drug fine engraving house complimented
DISCERNING PRINT Strength and Beauty venturesome banker Five Hundred Dollars
EXQUISITE MEDALS PRESENTED CONTESTANT Tourist Returned from Long Sojourn in Bermuda modernized steamboats displaying great speed Aged Mountain Climber Rescues Foreign Tourist greatest profits realized from small investment Several Governors Elected During Last Elections demonstrated practical printing at the academy
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eskimo Cocktail hunters Extending MONARCHY Rods Broken enrichment Hardest Metal GREAT DEMAND Unlimited Range Hiring Bohemian ®
FINDERS Inserting grandeur
determined citizen Seven Hundred Dollars bought useful material Graceful Dance Sketch modest advertisement Fires Destroy Evidence
EXCHANGE North River train hound
DESIRES KNOWN METHOD Mentioning Sublime Things containing modern designs Detective Captures Burglar holding rare demonstration Fashionable Couples Dance
PRINTS CLEAR Lending Money beautiful hymn
UNUSUAL GATHERING EXPECTED Gambler Swindles Popular Banker new theaters have grand concerts Champion Hurdle Racer Competes great acrobat performed on beach
NATURAL HISTORY Important Question beautiful residence Police Capture Four
MAGNIFICENT STRUCTURES QUICKLY BUILT Designing Attractive Typographical Novelties handsomest designs received highest honors Important Documents Unearthed Near Colma disastrous railroad wreck caused much delay Monster Gathering Has Every Available Space inspector examines five gigantic skyscrapers
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hinted Remark empires Hold Firm smoulder Big Returns quiet night Duped Bandit mineral used French Chemist Factory Opened ®
edition Strangle rice king
elegant rendition Lithographic Printers send right equipment Resuming Operations masterfully designed Ventilating Appliance
kitchens Triumphed cross river
RHODE ISLAND SCENERY Prominent Speaker Found desirable condensed type Produced Beautiful Effect appoints special delegate Legible Condensed Series
RETURN COIN Stronger Mind with precision
VISITS SOUTHERN CALIFORNIA Four Beautiful Buildings Erected handsome compartment sought Very Useful Face for Advertisers forceful shapes and proportions
FACTORY OPENED Inherited Mansion handsome scholar Charming Designs
WRESTLER FAILED TO PERFORM TUESDAY Scientist Claims Most Original Discoveries enthusiastic nimrods journeying eastward Diamond Miners Unearth Richest Treasure many homes totally destroyed by cyclones Resorts Unusually Crowded During August feather factory blown seven hundred miles
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EIGHT HENS Strange Men PRINTS CLEAR Noble Designer QUAINT BUILDING Honorable Mention BRIGHTLY POLISHED Resuming Operations CATALOGUE DESIGNERS Young Bankers Confused Modernized Construction ®
DECIDE RACE Printed Finest excited crowd
blacksmith giving reception Desperate Ribbon Salesman Hired circumstantial evidence produced Audience Extends Congratulations the result of scientific study noted Remarkable Measures Announced
DELIGHTED MEN Big Shark Caught design producers
PIANO MOVERS PLAYING LAWN TENNIS Tried Numerous Remedies for Tired Brain interspersed anatomical demonstrations Mineral Water for Indigestion and Malaria tourist printers helped country proprietor Large Pressman Dances Like Grizzly Bear
DETERMINED CITIZEN Exposed Political Deals modest advertisement
SCIENTIST CLAIMS MOST ORIGINAL DISCOVERIES Public Exhibition of Antique Furniture and Novelties beautiful series for booklet and general job printing Interesting and Extensive Paleontological Research the roll front is fitted with the finest brass desk lock
LATEST FASHION RIDICULED Numerous Schemes Outlined prosperous young merchants Produce Many Lovely Designs
IT IS ACCURATELY FITTED AND CAN BE INSERTED EITHER SIDE UP Heavy Steamships Remodeled and Sent Toward Northern Greenland all these cabinets have paneled sides with tastefully moulded edges Statesman Denounces Tricky Methods Employed by Crafty Detective we will furnish detail information in regard to this feature on request For reading? Is his eyesight good? Is he under fifteen years of age? A by accepting our aforesaid offer you get immediate use of the range
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BEND RODS Must Return LARGE FIELDS Strange House LEMON CRUSHED Wonderful Scholar PUBLISH MAGAZINE Humorous Questions SPECIAL EXPERIMENTS Extraordinary Document Acrobatic Performances ®
FINER PRINT Duped Bandit music ending
prodigal son returns home Chases Butterflies Through Fields deliver handsome sample picture Signify Wonderful Characteristics disastrous railroad wreck averted Practical Knowledge of Operation
AUTOMATICALLY Publisher Retires noted sculptures
CULTIVATE ORCHARDS AND MEADOWS Remarkable Floral Creations Distributed delivering numerous campaign orations Modern Printing Office Furniture Bought tuition payable in quarterly installments Original Mechanical Contrivance Sought
COMBINATION OFFER Typographical Printing hundreds enjoy drama
DISTINGUISHED SCHOLAR RECEIVING MENTION Beautiful Country Maiden Admired Foreign Counts they are not printed so much to please as to profit Mythological Creatures Enthuse Serious Professor exact fraction of a pica, and this fraction of pica is
THIMBLE MANUFACTURING Gymnasium and Field Sports financial resources procured Meritorious Designs Secured
NUMEROUS SCHEMES OUTLINED AND SERIOUSLY CONSIDERED Watch for the big surprise that is sure to come some day this week this is the age of the fountain pen, and the amount of manuscripts Of course, all the steel and iron imposing tables have iron surfaces in this way is an excellent preparative for going to case, or learning The pointed Gothic school of typography in which they had learned greater portion of the capital, and assumed control of the financial
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GRANDEUR Meandering GREAT MUSIC Herders Frisky ROUND NUMBER Guides Explaining EXPENSIVE HABITS Simple Facts Known resolute comrades Government Inspection Meritorious Performers ®
GRUMBLING Five Hundred merchandise
popular condensed series Securing Numerous Type Orders dismounting horsemen pictured Letter Design is Assured Sincere thoughtful musicians enthusing Display Series Effectively Strong
HONORS GIVEN Grecian Counsel record smashed
LINGUIST INTRODUCES NOVEL GAME Magnificently Colored Pictures Bought development of steel and iron industry Pedestrian Arriving Within Ninety Days need only one hand in their application Tourist Enjoying Trip Around Cape Horn
FOUND NEW THINGS Resuming Operations aeronauts undaunted
STUDENTS DISCONCERTED CRANKY TEACHER Artistic Composition Simple With American Type delivered strong forceful argument convincingly Prosperous Merchants Disapproved Long Tunnel ability is required in purchasing correct material
FIRES DESTROY EVIDENCE Doctor Encouraged Student busy workers report rumors Youthful Elopers Serenaded
OPINIONS OF THE ADMINISTRATORS REMAINED UNCHANGED These labels are changed from time to time as the jobs progress natural history being studied by freshman class at old university The labels are removed as the forms are taken to the pressroom distribute the process ink on the plate as usual, then put in form Bronze statuary will be at once apparent to the observant visitor with walking, rowing, and having passed the night without sleep
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MERINGUE Fine Design SHOPS BUILT Modern Cities TENOR SINGERS Distrusts Burglar SPLENDID EDIFICE Important Question climbing mountain Grecian Myths Interest Pursuing Noble Course ®
FISHERMEN Biographical zone exempt
extraordinary adventure Public Demanding This Product youngsters taken by policeman Buys Superior Finished Product securing numerous type orders Promoted Insurance Enterprise
HIGHEST RANK Clever Schemer solving mystery
TYPOGRAPHICAL BEAUTY ABOUNDS Generous Margins Delight the Reader grand picnics attract several athletes Excursionists Traveled Over Mountain extraordinary achievement published Notorious Rustler Exiled from Nevada
HANDSOME CHAIRS Prosperity Continues emergency hospitals
SYMPATHETIC CROWD DONATED FIVE CENTS Humanity Always Did Love Ornament and Color secret fountain containing the youth perpetual Renowned Achievements Gained from Working famous comedian making annual farewell tour
AMAZON RIVER MANSION Extemporaneous Speakers helps prominent university Education Sadly Neglected
REFORMERS SPEAKING BEFORE TREMENDOUS GATHERING Enthusiastic Botanists and Nature Experts Show Exasperation interesting research concerning protracted incubating season Cabinets have hardwood tops and are made with closed backs a year spent in this way is an excellent preparative for going to We will send a little pamphlet telling all about them on request to take advantage of the opportunities offered in this new field
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beverage Great Band FINE STYLES Strange Mind GREAT DEMAND Artistic Methods PECULIAR DRIVER Climbing Mountain exquisite beauties Careful Saving Repaid Prosperous Goldsmith ®
NICE BIRDS Gratuitously new railroad
acrobatic performances Magnifying Glasses Described produces beautiful specimens Largest Collection Ever Shown superintendent received order Use Folders, Pamphlets, Cards
MUST RETURN Birds Find Nest eight monsters
HISTORICAL LECTURES RENDERED Some Remarkably Clever Pamphlets international question recapitulated Wisely Avoids Persistent Elaboration containing distinct original qualities Mountain Geological Excursion Ends
EXPENSIVE HABITS Delightful Excursion special experiments
UNUSUAL RESULTS OBTaiNED BY STUDENT Husky Sailors Visited Italy and South America handsomest designs received highest honors Giving Monster Kindergarten Entertainments pedestrians gathering fragrant honeysuckles
SUPERB MATERIAL USED Manufacturing Chemicals striking designs produced Some Interesting Reading
LACK OF SPACES AND QUADS CONSUMES GREATEST TIME Two Bankers Determine Price by Means of Tiresome Figuring such cards are extensively used by manufacturers of jewelry Unsophisticated Couple Shadowed Through Northern States the accurate register of the gauges is absolutely maintained We have contracted the habit of satisfying all our customers they are constructed in three sizes like regular type cabinets
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KITCHENS Red Shrine GET BEHIND Discernment MINERAL USED Solving Mystery HANDSOME KING Surprised Animals publish magazine Lithographic Printers Show Highest Quality ®
BORN RICH Mend Stock bands unite
curious detective story Unsophisticated Campaigner determined neighbors confer Beautiful Characters Popular richest merchandise secured Study this Book page by page
MEANDERING Knocked Down quickest judge
CURIOUS GERANIUM EXHIBITION Reliable House Painters Demanded rare plants and bulbs are displayed American Type Founders Collection beautiful electrical displays shown Consequences of their own neglect
NATURAL HISTORY Best Endorsements surprising gymnast
PRAISES LUDICROUS BURLESQUE FIASCO Wheels of Progress Kept Turning Every Hour highly complimented by department official Greatest Marathon Race Proved Interesting scenic production revolutionizes stagecraft
GREATEST EXCITEMENT Mitigating Circumstance court orders charge daily Exposed Strange Method
YOUNG ARCHITECT WON COVETED GOLDEN MEDALLION Prominent Enthusiastic Southern Statesman Corresponds picking for sorts is an expensive and annoying proposition produce condensed, medium or extended faces. A detailed all parts of wood are hardwood, nicely fitted and varnished But were slow in improving the shapes of the Roman letter The fifteen inch and twenty inch sizes are bench machines
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RECITING Nice Birds MONARCHY Clear Drinks PRINTS CLEAR Eight Monsters FINDING MONEY Emphasis Sought rivers measured Practical Equipment Society Folks Return ®
STRANGLE Stone Bank large fields
wyoming philosophers Underground Transfers Sold important documents found Elegant Structure Complete develops useful information Wonderful Production Given
IRON GIRDER Automatically made demand
UNSOPHISTICATED BOSTONIAN Compact and Eminently Readable instantly revealing imperfections Interesting Experience Described historical speaker became known Nine Minutes From Herald Square
FACTORY OPENED Boldness Required export fine clothes
MAGNIFICENT SPRINGTIME COSTUMES Pleased Customers Mean Increased Sales our materials produced great satisfaction Typographical Journals Becoming Popular clamp rises four and three-eighths inches
EXHIBITION OF FRUITS Never Forgets Napoleon requires quaint wording Expect Early Indictment
HARMONIOUS PROPORTIONS UNIVERSALLY PRAISED Curious Bystanders Desiring Information Crowd Streets these are partitioned to accommodate all sizes of liners General Manifestations Revealed International Interest justification whatever. In the matter of the correction of Beautiful Musical Entertainments Creating Enthusiasm The gripper motion is smooth and noiseless in operation
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BURNISH Superfine INSERTING Big Returns LARGE FIELDS Golden Quality GREAT DEMAND Inspired Student machine bought Interesting Subject Best Endorsements ®
PRINTERS Mentioned burnishing
mob quietly dispersed Stock Exchange Improving express delightful thought Nearly Perfect Expositions bashful maid visits dentist Distinguished Burlesquers
FINE DESIGN Highest Rank music ending
STUPENDOUS UNDERTAKINGS Strains of Pleasing Music Heard gorgeous receptions introduced Popular Styles of American Type modern specimens please many Bold Sailor Granted Shore Leave
GENTLE REMARK Sixteenth District passengers growl
PRINTER DEMANDING NEW MATERIAL Banker Expects Financial Achievements eastern speculators select fruit country Honorable Gentleman Worked Every Day system means everything for prosperity
INSPIRATION LACKED Graceful Dance Sketch morning brings delight Wyoming Philosophers
ENTHUSIASTIC NIMRODS JOURNEYING EASTWARD Undesirable King Dethroned Without Causing Trouble prospective investor desired certain new information Heavyweight Brewery Worker Easily Downed Tuesday twelve distinguished compositors recently competed History and achievements of all the arts and sciences It gives a sharp, clear impression over the whole form
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PRINTED Hermetic ADVOCATE Champions FIND HERMIT Makes Engine STRAIGHT LINE Very Fine Series toured empires Brings Documents Champion Student ®
infringe Men Bring fishermen
receives instruction Remarkable Manuscripts improves turbine engines Tremendous Jovial Crowd beautiful seashore resort Guards Capturing Jailbird
RED SHRINE Extinguisher Reimbursing
SPLENDID FLOWER GARDENS New York Delegation Received public demanding this product Dangerous Forebodings Ahead enthusiastic members confide Doctor Inspects Brick Building
TENOR SINGERS Older Comedians expert locksmith
RAILROAD ROUTE TO PACIFIC OCEAN Spends Leisure Hours Reading Hamlet contemplated extensive improvement American Type Specimens Interesting many highly imaginary stories printed
BUNDLES RETURNED Type Specimen Books new historical scenes Aeronauts Undaunted
AMBITIOUS TECHNICAL STUDENTS RECOGNIZED Unexpectedly and Very Substantially Remembered showing a sublime beauty throughout entire series Hundred Soldiers Capture Desperate Border Bandit public exhibition of antique furniture and novelties advanced rival claims to the honor of the discovery enthusiastic demonstrator proved very interesting
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rumble Big Shop forensic Hot Spring FINE DESIGN Merchandise SENT PICTURE Distinct Gothic knocked down Dusty Individuals Boys Department ®
HERDING Exchange meringue
continued readings Determined Compositor suspended membership Used Profitable Science marvelous point system Color Printer and Binder
MORPHEUS Rebounding Monuments
PRINTING CLEVER DESIGNS Instructions Given Mechanic prosperous merchant retired Southern Girls Coming North wine dealer remained seated Highest Quality Product Sold
BIOGRAPHICAL Notes Emphasis chairs damaged
REMUNERATIVE CONSIDERATIONS Manufacturer Solves Great Problem cheerful editor smiling with content Found Lurking Around Corner Stores publishers revise subscription rates
REPORTS CONFLICT Historical Document hiding editor returns Pleasingly Improved
STRONGEST CHARACTERS DISPLAYED NEATLY Serious Problems Come Before Legislative Body many large contributions quietly acknowledged Aged Mountain Climber Rescues Foreign Tourist astronomy students prepared stories on comets Richest American Railroad Contractors Honored the ends are paneled with neatly moulded edges
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LARGE FIELDS Whistle Broken NEATER GARDEN Splendid Qualities AMERICAN PRODUCT Distributing Souvenirs THOUSANDS REJOICING Record Breaking Athletes ARCHITECTURAL EDUCATOR Cleverly Established Business True Friendship Never Broken ®
HORSE EXHIBIT Summer Garden sublime episode
very useful face for advertisers Observant Citizens Reviewed Big Parade bright geraniums and magnificent roses Tuition Payable in Quarterly Installments western bandits ransack fast mail trains Wild Flowers and Fragrant Honeysuckles
THE SKY WAS HAZY Special Experiments lithographic printers
STYLISH COUNCILMAN DISPLAYING DIAMOND Handsome Borders Improve Better Type Designs distinguished citizens help great free excursions Midnight Serenaders Arouse Handsome Mothers experts cheat themselves auditing the accounts This is probably impossible in a number of cases
STORY OF A WILD CAREER Mentioning Sublime Things charming landscape scene
ANGLERS HAUNT QUIET STREAMS AND LEAPING BROOKS Notorious Bank Robber Escaped from Dangerous Detectives consider the collateral advantages: the form is never heated We have contracted the habit of satisfying all our customers in the matter of correction of proofs the saving is something
MANY INTERESTING ANECDOTES Mutual Admiration Society Formed jumps from automobile into ocean Historical Speaker Became Known
ALWAYS WASH YOUR TYPE-RIBBONS WITH SOAP AND WATER BEFORE USING This company is in a position to furnish standards in thirty-two concrete finishes always secure your shade before starting to run job, using typewriter color sheet of greater delicacy were added. So changed, it became a more salable letter, but We are always ready to give quotations on anything special that may be required and manganese and is as free from sulphur, phosphorus and other impurities as and this fraction of pica is called the unit of measure. all characters, spaces and
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typography Useful Camels STRIKE HARDER Entertain Society GREAT IMPORTANCE Story of a Wild Career REMARKABLE METHOD Strong Racing Machines RELIABLE TYPE FOUNDERS Lovely Spring Weather Today Curious Geranium Exhibition ®
GRATUITOUSLY Solving Mystery splendid edifice
WESTERN TOWN INSPIRED AUTHORS Describing Life Among the Norwegians rehearse theatrical stage performance Plowing Started In Northwest Montana influential contractors receiving notice Return Nineteen Thousand Wednesday
NATURAL HISTORY European Physician compare selections
SOFT SHADE OF COLOR RESTFUL TO THE EYE Beautiful Dreams Distract the Handsome Hero heavy rainstorm stopped football games today Encouragement Galore Tendered Brave Heroes radiant sunshine delights seaside promenader Bluebirds Flying Northward Meet Cold Weather
FIRES DESTROY LUMBER Mahogany Furniture Sales beautiful granite mansion
THE RESULT OF CONTINUED AND PAINSTAKING EFFORT Prominent Enthusiastic Southern Statesman Corresponds all parts of wood are hardwood, nicely fitted and varnished Beautiful Specimens Reward Users of this Practical Series both feed and delivery boards can be adjusted or removed
FRAGRANT ROSEBUSH GARDEN Practical Knowledge of Operation return of the scientific expedition Mechanics Encourage Apprentice
MAGAZINES AND NEWSPAPERS BECOMING PARTICULAR IN ADVERTISING Each shelf will hold seventeen blades: any size blade is held in proper position strenuous exercises for developing muscles recently advocated by professors Four corners comprise one set, and it requires one set to register a color plate as soon as cuts are properly laid, a record should be entered in the index book Space savers in the fullest sense of the term. All these Cabinets have paneled these have positive merit, being artistically bound with cover and well printed
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QUIET NIGHT Duped Bandit HONORS GIVEN American Public SUBJECT OF STUDY Huckster Condemns OPEN DAY AND NIGHT Famous Circus Acrobat experienced teachers Comets Arrive on Schedule Spanish Fencer Challenges ®
FINDS MONEY Distinct Gothic mineral search
SANITARY REGULATION ENFORCED Results Surprised Optimistic Dealers interesting lecture regarding finance Effective Advertising Material Shown requirement sometimes nonsensical Distinctive and Picturesque Conceits
MODERN BAKERS Customers Tickled disclosed new fact
FINE ENGRAVING HOUSE COMPLIMENTED Concedes Unimportant Historical Precedent sought deft hands guided by studious heads Some Propositions Receive Unanimous Vote designing attractive typographical novelties Harmonious Proportions Universally Praised
MEASURE ELECTRICITY Splendid Flower Gardens tremendous jovial crowd
SEVERAL DIGNIFIED LADIES ENTERTAIN REPORTERS Infuriated College Professor Denounces Clever Student combination makes it a series which advertisers desire Numerous Schemes Outlined and Seriously Considered the patented foot lever is novel and appeals to all users
EXTRAORDINARY ADVENTURE Very Useful Face for Advertisers service is complete and perfect Magazine Began Fourth Volume
TWO BANKERS DETERMINE PRICE BY MEANS OF TIRESOME FIGURING Nothing is left undone to make these tours both enjoyable and instructive deadly monotony in printing is prevented by installing the newest designs The present higher standard of typographic taste which has been created any bar which breaks in this drawing process is thrown aside as defective the fruits of the constant policy of the American Type Founders Collection simply that they lacked the qualities which were necessary to make them
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MENTIONED Noted Singer BROAD MARKS Lemon Crushed SENATORS GIFTED Harmony Enhanced PLEASANT MORNING Rare Specimens of Art resuming operations Grindstones Turned About Important Market Opened ®
DETERMINED Extra Machine made demand
SOUTHERN BOULEVARD ELEGANT Honored Guests Came From Boston manufacturer solves great problem Received Large Orders Every Month frantic passengers removed hastily Hermit Discovers Wonderful Metals
OUTLINED IDEAS Gigantic Elephant there are no teeth
FRAGRANT PERFUMES GENTLY INHALED Distinctive Features Are Plainly Noticeable crowded thoroughfares cause disturbance Much Harmony Embodied Through Studies noted literary exponents received mention Freight Train Crossing Panama Very Slowly
NUMEROUS MONKEYS Enterprising Merchants distinguished president
EXTRAORDINARY HORTICULTURAL COMPETITIONS Opinions of the Administrators Remained Unchanged dangerous chasms crossed by means of rope bridges Intelligent Schemes Conceived and Quietly Promoted prospective investor desired certain new information
MITIGATING CIRCUMSTANCE Stringent Measure Considered this imparts additional rigidity Numerous Souvenirs Obtained
ADVERTISING TO BE ATTRACTIVE MUST HAVE STYLE AND NEWNESS Delighted Children Appreciated Long Trolley-Ride Down Lower Parkway wonderful story circulated by tourist about fountain of perpetual youth pieces of printing are correlated. The types are of different sizes, but of now is the time to send your mail salesman out talking for fall business This has been our object ever since we embarked in the paper business In appearance it is handsome and it is a mechanically correct machine
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EXTENDING Bright Metal HEARD CHIME Grand Banquet DISTINCT GOTHIC Champion Student DEMANDS HEARING Beautiful Homestead inspector promoted Desire Wonderful Stories Legible Letter for Display ®
SKIRMISHER Royal Singers brighter color
ADVERTISING SEVEN BARGAINS Gambler Swindles Popular Banker building mechanical contrivances Acknowledge Prominent Designer typographical novelty everywhere Secretary Now Declines Invitation
QUAINT ANIMAL Publisher Retires constructs tower
PHILOSOPHERS QUESTION HISTORIAN Great Cricket Game Played During Storm the part the eye plays in fast type setting Adventurous Explorer Returns Disgusted brains and printing make hundreds think Mailing Latest Editions with Much Speed
CONTRARY PILGRIMS Seven Hundred Dollars citizen rejected claims
STROLLERS HESITATINGLY RETURN HOMEWARD Hundred Soldiers Capture Desperate Border Bandit showing a sublime beauty throughout entire series Enterprising Measures Drawn by Better Statesmen have the press and all its parts immaculately clean
THE COLOR IS OLIVE GREEN Busy Workers Report Rumors using several electric motors Eastern Excursionists Return
IT WAS DECIDED THAT WEATHER CONDITIONS WERE FAVORABLE Elderly Gentlemen Became Excited at Automobile Races Last March harmless lemonade causes remorse whenever drunk by the printers Heavy Steamships Remodeled and Sent Toward Northern Greenland several defeated candidates hastily demand thorough investigation the American Type Founders Collection. To say that any printed work by accepting our aforesaid offer you get immediate use of the range
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GOLD DUST Monuments CROSS RIVER Define History KNOCKED DOWN Farm Productions THE SKY WAS HAZY Remarkable Method train jumped track Builders And Architects Introduction of Printing ®
RING CHIME Five Hundred horse exhibit
WHITE SPACE IN ADVERTISING Feature Commercial Typography selected bright university pupils Discharged Impudent Carpenter street musician entertains tutor Experienced Customers Pleased
MOCKING BIRD Stronger Design comedians faint
RAILROAD ROUTE TO PACIFIC OCEAN English Mariners Described Expedition best cash prize for enterprising farmer Printers Anticipated a Prosperous Year showing many favorable results herein Presents Greatest Electrical Discovery
FOUND NEW THINGS Type Specimen Books magnificent numbers
ENGRAVING BUSINESS CONDITIONS NORMAL Modernized Steamboats Displaying Great Speed delivered strong forceful argument convincingly Modern Ponce de Leon Highly Rewarded Publicly shorthand expert finds more charming diversion
FORM GORGEOUS PARADE Thrilling Adventures of Jack duplicated every movement Sunshine Followed Tempest
SUCCESSFUL ADVERTISERS DEMAND UP-TO-DATE PUBLICITY Favorable Chances Being Grasped by the Enterprising Advertiser natural history being studied by freshman class at old university a turn for reading? Is his eyesight good? Is he under fifteen years all substitutes are subject more or less to the conditions of wood with a small outlay. A single unit will often provide the additional it occupies no more space in length when locked than when open
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ADVOCATE Champions GREAT BAND Highest Rank DESIGN NEATLY Unlimited Range EARNEST CRITICS Climbing Mountain gigantic elephant Retire Brainy Foreman Unfortunate Authority ®
REPRINTED Decide Race former price
BEAUTIFUL CONCERT ORGAN Made World-Wide Reputations hotel guests scared proprietor Gentlemen Burglar Stole Pearl enthusiastic members confide Arrangements Now Concluded
QUICK PRINTS Northern Home perfect studies
NICELY DISPLAYS GOOD FEATURES Construction Bridges Along Railroad invigorating enjoyment through surf Mountain Geological Excursion Ends inspiring orations delight thousands Receiving Greatest Attention Abroad
MERITED TRIUMPH Pleasingly Improved special experiments
ALWAYS PRODUCES AN AGREEABLE EFFECT Demands Incorporating Arbitrary Resolutions the result of continued and painstaking effort Material and Workmanship the Highest Grade renowned achievements gained from working
INTERESTING ROMANCE Desirable Condensed Type girl dancer caused trouble Political Situation Certain
GREATEST PROFITS REALIZED FROM SMALL INVESTMENT Large Orders Given Houses Featuring Tried and Proven Goods its field of usefulness in all branches of the trade is unlimited Consider the collateral advantages: The form is never heated the material used depends upon the colors and finish desired Such cards are extensively used by manufacturers of jewelry The accurate register of the gauges is absolutely maintained
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PRINTERS Mentioned HOT SPRING Great Empire BIOGRAPHICAL Notes Emphasis GRAND BANQUET Remarkable Flight american captain Monstrous Theatrical Undesirable Bachelor ®
RAMBLERS Train Hound monuments
SECOND EMINENT MEMBER Technical Scholar Graduating largest collection ever shown The Decoration of Catalogues confectioner bought fountain Prosperous Merchant Retired
SAME DESIGN Cane Returned whistle broken
COUNSEL ADVISED YOUNG JUROR New Theaters Have Grand Concerts humorous answer causes comment Considering Separate Negotiations job printer pleased cranky old critic Exposition Started With Great Hope
SPLENDID EDIFICE Beautiful Showings surprising gymnast
LIGHT BLUE AND GOLD COVER ORNAMENT Prospective Members Becoming Very Active nothing accomplished with ancient material Enthusiastically Received Handsome Singer builder refused special inducements offered
PRACTICAL EQUIPMENT New Machines on Market the advertising literature Hoarded Numerous Coins
ALL STEEL CONNECTIONS ARE HARDENED AND GROUND Shrewd Farmers Capture Twelve Grizzly Bears Near Denver large orders given houses featuring tried and proven goods Bostonians Entertain Delegates From Ecuador and England two bankers determine price by means of tiresome figuring The common widths of book pages, miscellaneous jobs and manuscripts carefully composed by authors were dignified
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amusing Finer Print gondolier Must Return metal bridge Before Exercise STRANGE HOUSE Pleasant Morning honesty remains Strength and Beauty Explanations Sought ®
RESOURCE Quiet Night comprising
HARMONIOUS ORCHESTRA Unusual Gathering Expected convention reports progress Many Interesting Anecdotes recovered many lost articles New England Printer Retired
COMPOUNDS Made Demand with precision
HELPS PROMINENT UNIVERSITY Springtime Memories Encouraged recognized leader in type fashions Many an Interesting Conversation unprecedented multitudes remain Acknowledge Prominent Designer
PECULIAR DRIVER Repeated Question electric machinery
MUTUAL ADMIRATION SOCIETY FORMED Resorts Unusually Crowded During August many handsome features contained within London Haberdasher Condemns Old Tavern crowded thoroughfares cause disturbance
INTERESTING SUBJECT Listing Broken Generous distinctly characteristic Design Handsome Cover
HARMONIOUS COLOR SCHEMES DECORATING PAPERS Fashionable Society Entertains Visiting Dukes From India these machines are remarkable for a great many reasons Hungry Gorillas Display Wonderful Agility Climbing Trees the freshest and choicest flowers obtainable will be used Always Bear This Fact Mind When Ordering New Material errand boy. he is told the hours at which he is to come and
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endorse Reprinted HUNDREDS Fine Imprint BRIGHT HOME Great Diamond DISPLAY FINEST Printer Examines delightful child Select Modern Type Phenomenal Exhibit ®
libertine Undermine mechanics
NEWSPAPER PUBLISHING Remarkable Sea Expedition demands honest statement Dynamiting Historic Bridge secured ambitious workers European Merchant Sought
SKIRMISHER Heroic Knight brighter color
VISITS SOUTHERN CALIFORNIA Excited Population Gesticulating desperate ribbon salesman hired Displays Exquisite Workmanship firm secured generous contracts Physical Instructor Scolds Youth
JACKALS ESCAPE Largest Syndicate refining character
OLDEST DETECTIVE GIVEN PREFERENCE Assembled Throngs Honoring Noble Hero a judicious use of white space is pleasing Requiring Every Important Consideration big contractor erected beautiful libraries
NIGHT EDITORS HIRED Distinguished Kingdom geological examination Build Firmest Structure
BENEFIT FOR CHILDREN’S SUMMER VACATION FUND Sufficient Material Enables Compositors to Make Good it is accurately fitted and can be inserted either side up Detachable front side gauge can be adjusted in and out the patented foot lever is novel and appeals to all users The restaurant is the finest in this city, or in all America they are sure to prove very interesting to the boy or girl
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MAKING PLATES Product Exported ARTISTIC PRINTING Prosperity Continues VENTURESOME BANKER Hard Problems Elucidated MARVELOUS POINT SYSTEM Observing Strangest Creature ASKED MATRIMONIAL QUESTION Praising Modern Designs Fervently Circumstantial Evidence Produced ®
FACTORY OPENED Choicest Rosebush honorable mention
BEAUTIFUL HOMESTEAD FINELY DECORATED Captains Investigate Strange Automobile Flight wonderful and magnificent spectacular display Sunbeams Deteriorate Wonderful Performance can be tilted back and held in reversed position Newly Opened Theatre Showing Dramatic Stars
REMARKABLE BEAUTY Exchange Compliments brother declared insane
DELIGHTFUL EXCURSION PARTY RETURNED TUESDAY Great National Sport Opens on Westminster Cricket Field beautiful specimens reward users of this practical series Fashionable Society Entertains Visiting Dukes From India these cases occupy same space in runs as regular cases Floor space twenty-eight by seventy and one-half inches
LEGIBLE CONDENSED SERIES Inspect Automobile Mechanism enthusiastic pedestrian chosen
DETECTIVE DISCOVERING COUNTERFEITERS NOTIFIES INSPECTOR The hand wheel is graduated to measure the movement of back gauge in appearance it is handsome and it is a mechanically correct machine Pieces of printing are correlated. The types are of different sizes, but of now is the time to send your mail salesman out talking for fall business
EFFECTIVE AND PROFITABLE RESULTS Conspicuous Philanthropist Enthusiastic dim moonlit lanes and inviting meadows Excellent Sanitary Conditions Noticeable
NUMEROUS DOUBTING SCIENTISTS PLAN INVESTIGATION BEFORE ACCEPTING RECORDS Feature insures even and efficient distribution, free from streaking on large and solid surfaces this is a very pleasing and appropriate design for fine display advertising and catalogue covers Forward by mail a shipping receipt or bil of lading, with the net weight of each kind of material study of printing as a whole rather than from a concentrated study of a segment of the matter This is the most remarkable record of growth ever enjoyed by any banking concern in Vermont the cloth from all of the rolls passes down to the bottom of the frame and under a pressure roll
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HOUSE RENTED Demands Report MARKETING PRICE Phenomenal Exhibit SPECIAL EXPERIMENTS Some Magnificent Styles HARMONIOUS ORCHESTRA Develops Useful Information BROADWAY HOTELS PROFITING Interesting Experience Described Distinguished Publishers Advised ®
DISTINGUISHING Combination Offer premium returned
ENTHUSIASTIC SPORTSMEN RAMBLE EAST Fungus Growth Endangers Coniferous Forests the result of continued and painstaking effort Best Technical Education Absolutely Required several boisterous cowboys returned monday Magnificent Automobile Exhibition Concluded
INHERITED MANSION Bought Exquisite Types never get disappointed
GREATEST MARATHON RACE PROVED INTERESTING Photographs Rapidly Purchased by Admirers Every Day curious bystanders desiring information crowd streets Twelve Distinguished Compositors Recently Competed general manifestations revealed international interest The machine will print any sheet up to six-column folio
THIS INSURES EASY MOTION Sumptuous Apartment Ruined spendthrift exposes historians
IT WAS DECIDED THAT WEATHER CONDITIONS WERE FAVORABLE Heavy Steamships Remodeled and Sent Toward Northern Greenland by accepting our aforesaid offer you get immediate use of the range Specimen Artist Received Diamond Medal While at Rockaway Beach all these cabinets have paneled sides with tastefully moulded edges
ITALIAN DESIGNERS STUDY HISTORY Retains Bachelor Quarters in Patterson rehearse theatrical stage performance Contains Attractive and Beautiful Ideas
ALL EXTERIOR SURFACES ARE VARNISHED AND FINISHED IN A FIRST-CLASS MANNER Therefore has this edition not only educative value, but has immense historic worth as well but one night it lay still upon the water, apparently an enormous whale with a luminous eye Round hole punch heads and open hole punch heads are shown on the two following pages boxed-up plumbing was abandoned because it was a damp, dark breeding place for germs Customers sending in old metal are requested to mark their names on all packages, and to printers and binders have resorted to home-made affairs or used an ordinary straight edge
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GREAT EMPIRE Very Fine Series SHOWED DIGNITY Champions Argued DISCLOSED NEW FACT Never Get Disappointed STRANGE LANDS VISITED Grocer Distributes Biscuits extraordinary document Public Demanding This Product Appreciation of Quality in Faces ®
DISPLAY FINEST Check Numbered product exported
GAMBLER SWINDLES POPULAR BANKER Archives Searched for Ancient Folklore Tale ambulances dashing around corner rapidly Millionaire Insures His Finest Home Heavily this cutting gauge will be found very useful American Encouraging Uniform Hospitality
MODERN SPECIMEN Stylish Characteristic real delightful history
PROVIDES MUCH CHARACTER AND DISTINCTION The Clearest Mountain Streams Rushing in Torrents beautiful series for booklet and general job printing Oratorical Efforts Reconcile Seeming Inconsistency a printing plant is no exception to this bit of wisdom Training School Pupils Enjoyed Sail on Broad Pacific
PURSUING NOBLE COURSE Determined Baseball Umpire financial resources procured
CASES RECEIVE REGULAR ATTENTION FROM PROPERTY MAN Favorable Chances Being Grasped by the Enterprising Advertiser all substitutes are subject more or less to the conditions of wood The compartments are all numbered and the Rack is solidly built one section can be used for leads and the other section for slugs
REMUNERATIVE CONSIDERATIONS Cheerful Editor Smiling With Content insures great amusement enterprise Rockaway Beach Bathing Refreshing
HARMLESS LEMONADE CAUSES REMORSE WHENEVER DRUNK BY THE PRINTERS Each machine, as shipped from the factory is equipped to do but one style of roughing a slight pressure of the foot raises the cover and both hands are free to insert the rags are indispensable. When a lad who possesses these qualities proposes to learn the art annoyance it is to the careful man to lift a handful of matter for distribution and find it They have wide bases, which prevent the frames from toppling over under heavy loads steadily he forced his monoplane skyward, and in regularly widening circles he soared
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HAND CASTER Lending Money NEATER GARDEN Being Determined SECURING MATERIAL Kentucky Rider Invited NEAT DESIGN SELECTED Guests Manifest Pleasure combines strong merits Enchanting Tropical Countries Somewhat Exceptional Artists ®
CLEANS BRUSH Systems Desired there is a reason
VILLAGE CORNET BANDS PLAY SLOWLY Broadway Musical Comedy Stars Retiring typographical journals becoming popular Sold Tremendous Shipment Of Machinery constant friction delays great production Gratifying Educational Chance Presented
EMPHASIS SOUGHT Distinctive Headings burglar badly injured
MODERN VENTILATING APPLIANCE EMPLOYED Clothing Manufacturers Holding Long Convention typographical investment is beyond expectations Harmonious Typographical Conceptions Procured it has a raised handle bar twenty-four inches long Delivered Strong Forceful Argument Convincingly
BOISTEROUS ENJOYMENT Lodged Zealous Confidence trustworthy manufacturers
YOUNG COUNCILMAN FROM OREGON PRESENTED CLAIMS For something more than two years he was comparatively idle cabinets have hardwood tops and are made with closed backs lengths of the alphabets are the same. Repeated experiments its great merit is most convincingly shown by its practical use
PLEASANT NATURAL RESOURCES Real Estate and Government Bonds honest dealer contradicting banker Coney Island Bathers Rescued Lady
NEW JERSEY CONSTABLE HOODWINKED BY NOTORIOUS PHILADELPHIA THIEF Making Radical Changes Owing to Demoralized Conditions of Banking Department its members are to hold their office two years and then return to their constituents They are as light as consistent with strength and are thoroughly braced and ribbed the printing industry may be termed the barometer of most commercial prosperity When they leave the saw the pieces are passed to the man in charge of the welding they are sufficiently heavy for the finest impressions of halftone or heavy tint plate
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ATF Alternate Gothic Compressed Regular
MONUMENTS With Precision DISPLAY FINEST Entertain Society MODERN SPECIMEN Rhode Island Scenery MISINFORMED BANDIT Distinctly Characteristic englishmen interested Determined Baseball Umpire Highest Quality Product Sold ®
GREAT EMPIRE Very Fine Series subject of study
BEAUTIFUL SCENERY ENCOUNTERED Receiving Congratulations From Critics banker expects financial achievements Medical Journals Explain Harmful Drink renders beautiful musical number daily Extraordinary Scenes Excited Members
SUBLIME EPISODE Numerous Monkeys literary department
PATRONS DESIRING TO RENT OPERA CHAIRS Labor-Saving Devices Help Increase the Output photography and engraving inseparable chums The Rehearsals of Many Dramatic Speculations present artistic design of original copy to judge Proposed Reconstruction of Complicated Parts
RESUMING OPERATIONS Guarding Ancient Building cause many aching hearts
HANDSOME BORDERS IMPROVE BETTER TYPE DESIGNS with the new type have shown that the average compositor large orders given houses featuring tried and proven goods they are fitted with steel runs, and are thoroughly well built come in at your convenience and let us talk the matter over
DEMANDING MODERN GOTHICS Report Cold Winter On Lake Huron richly bronzed antique ornaments Stupendous Contract Undertaken
MANY BRIGHT ROSE BUSHES MINGLING WITH SWEET ORANGE BLOSSOMS The points of strain in impression are the cylinder, the bed and the bed support a prolonged chase began, the unknown object easily keeping ahead of the ship There is a cutting groove across the bed, which is lined with steel on both sides all exterior surfaces are varnished and nicely finished, like the best of cabinets They catch the eye of the reader by a change in form and tone of printed matter he had a pleasing personality and in his soliciting he used it to good advantage
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ATF Alternate Gothic Compressed Medium
QUIET NIGHT Heroic Knight MOCKING BIRD Reports Conflict MERITED TRIUMPH Increase Knowledge GREATEST MOUNTAIN Morning Brings Delight mob quietly dispersed Revealed Old Hiding Places Enjoys Ride to Coney Island ®
FINDS MONEY Lending Money factory opened
DEVICE FOR COMFORT AND SAFETY Forest Stretching Beyond the Horizon extraordinary muscular development Effective Advertising Material Shown humorous comedians please children Rusticating Musician Studies Melody
BRIGHT STUDENT Champions Argued chairs upholstered
RARE PLANTS AND BULBS ARE DISPLAYED Productive Idaho Orchards Blighted By Pests interesting resolution immediately endorsed Twelve Reputable Boston Residents Involved best technical education absolutely required Delightful Excursion Party Returned Tuesday
INCREASING INTEREST Reports Terrible Disaster forceful method admired
PROGRESS NECESSARILY FORCES NEW INVENTIONS Sententious Observations Entertain Danish Philosopher advertising of that character is simply a waste of money They have hesitated in making the needed improvement one section can be used for leads and the other for slugs
IMPROVES TURBINE ENGINES Grand Reunions Held Frequently directions gratis with first order Lightning Strikes Brass Foundry
DETECTIVE NOTIFIED HEADQUARTERS AFTER SEVERAL DAYS ELAPSED Deadly Monotony in Printing is Prevented by Installing the Newest Designs numerous doubting scientists plan investigation before accepting records No matter what line, there will be a new article added or an old one dropped permanently recognized business-compelling typographic laws necessary The Truck will turn in its own length, the two end wheels bearing on swivels the great economic features embodied in our wood goods are unsurpassed
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ATF Alternate Gothic Compressed Demi
EXPENDING Biographical SENT PICTURE Delights Crowd FRENCH CHEMIST Climbing Mountain ENDURING DESIGNS Magnificent Numbers tapestries exhibited Modernized Construction Superintendent Returned ®
MADE ROADS Automatically reduced stock
DO NOT LET THEM GET CARELESS Printing Specimens Receive Praise some remarkably clever pamphlets Jumps From Automobile Into Ocean the publisher requires modern type Unprecedented Multitudes Remain
USEFUL CAMELS Expert Locksmith model city visited
INTERESTING EXPERIENCE DESCRIBED A Judicious Use of White Space is Pleasing great number of people gathering in parks Champion Billiard Players Gave Exhibition bright individuals demand new legislation Most Thunderous Tone Ever Audible in City
CLIMBING MOUNTAIN Government Inspection mention historical note
INTERSPERSED ANATOMICAL DEMONSTRATIONS Large Composing Rooms Should Have Plenty of Light giant covered five miles before breakfast during rain Beautiful Series for Booklet and General Job Printing secret service force taking extraordinary precaution
SHORTENED CANAL ROUTES Observing Strangest Creature magnifying glasses described Exquisite Drawing Discovered
APPRECIATE THE SPLENDID TYPE FACES RECENTLY BROUGHT OUT Midsummer Romances Become Popular on Lovely Moonlight Evenings dryers are sold complete with supporting racks or loosely by the dozen In appearance it is handsome and it is a mechanically correct machine enable them to plan the work rooms so that they will afford all possible The boon of the modern vacation is used by some and abused by others this has been our object ever since we embarked in the paper business
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ATF Alternate Gothic Compressed Bold
NICE BIRDS Gratuitously FINE IMPRINT Reduced Stock MODERN HOUSES Boldness Required DEMANDS HEARING Print Advertisements sunshine necessary Legible Letter for Display Enterprising Councilmen ®
STONE BANK Display Tubes brighter color
ACTOR FOLKS THRONG STREETS Southern Botanist Calmly Retiring beautiful autumn sunrise pictured Northern Lights Viewed From Boat usual questions thoroughly solved Husky Boilermakers Working Hard
MODERN CITIES Question Studied houses furnished
CULTIVATE ORCHARDS AND MEADOWS Ingenious Navigators Experience Trouble ambitious technical students recognized Arkansas Justice Reprimanded Detective very delightful excursion made by tourist Meet Varying Tastes and Ideas of Patrons
CURIOUS LABYRINTH Reliable Type Founders that taketh two to bear
MUCH HARMONY EMBODIED THROUGH STUDIES Congressmen Entertaining Senators in Washington a printing plant is no exception to this bit of wisdom Delightful Excursion Party Being Entertained Today all impression screws are in sight and easy to reach
TREMENDOUS ENTERPRISE Printer Buys With Confidence mailing descriptive pamphlet Construct Greatest Buildings
COMBINATION MAKES IT A SERIES WHICH ADVERTISERS DESIRE Statesman Denounces Tricky Methods Employed by Crafty Detective added to this efficiency is practical indestructibility in its proper use Simple Country Gentleman Mourning Loss of Savings for Automobile regular cases can be put into the racks without planing off the fronts All these Cabinets have paneled sides with tastefully moulded edges He hired two men and left school to devote his entire time to his plant
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ATF Alternate Gothic Compressed Heavy
SUPERFINE Distributing MONUMENTS Horse Secured WITH PRECISION Nothing is Perfect SPEAKS FOR ITSELF Humorous Questions publication bought Design Handsome Cover Combines Strong Merits ®
MECHANICS Heroes Found music ending
ANCIENT HISTORY MENTIONED Rish Sister Located in New Jersey return of the scientific expedition Nine Minutes From Herald Square handsomely engraved monogram Inventor Explained New Schemes
STYLE BINDING Handsome Rings trucks furnished
POPULAR STYLES OF AMERICAN TYPE Money Became Useful in Declining Days eastern speculators select fruit country Starting Point Crowded with Spectators dim moonlit lanes and inviting meadows Generous Individuals Demanding Result
PRODUCT EXPORTED Sleighs Manufactured manufactured novelty
RECEIVING CONGRATULATIONS FROM CRITICS Typographical Investment is Beyond Expectations large composing rooms should have plenty of light Kind Gentleman Entertained Many Prominent Men striking method used by monster printing concern
DECORATED HANDSOMELY Crowded Department Stores foreign delegations entering Noted Geographers Advance
UNSOPHISTICATED FARMER DECIDES TO VISIT NEW YORK CITY New Jersey Constable Hoodwinked by Notorious Philadelphia Thief young man returns and finds old homestead devoid of real pleasure Several kinds of brackets can be used on this stand, as listed below it is simplicity itself in conception and is a great favorite with many Unusually low rates are in effect for these tours during the Summer simple country gentleman mourning loss of savings for automobile
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ATF Alternate Gothic Compressed Black
EXCHANGE Compounds FIND HERMIT Automatically HARDEST METAL Municipal Guards UNLIMITED RANGE Practical Equipment examines huckster Printing Clever Designs Modernized Numbering ®
symphony Grips Broken Noted Singer
MAINTAIN SUPREME QUALITY Popular Styles of American Type selected bright university pupils Philosophers Question Historian displays exquisite workmanship Delights Enthusiastic Audiences
HIGHEST RANK New Bench Rest charm hundreds
BEAUTIFUL SCENERY ENCOUNTERED Great Historians Write Unusual Stories tried numerous remedies for tired brain Simplicity Combined With Adaptability all exterior surfaces are nicely finished Popular American Faces Widely Known
YOSEMITE SCENERY Declines Introduction buy modern literature
MANY HIGHLY IMAGINARY STORIES PRINTED Greatest Profits Realized From Small Investment honest quality and quantity are always universal Retired Banker Spent Money With Great Masters distinguished citizens help great free excursions
ELECTRICAL CHATTERBOX Southern Boulevard Elegant leading concern supervised Genuine Ruby Quietly Taken
PUBLIC EXHIBITION OF ANTIQUE FURNITURE AND NOVELTIES None know this so well as those who manufacture for the printers legislators declare laws invalid after many unnecessary remarks The rivets have heavy heads and are countersunk into the bottom always wash your type-ribbons with soap and water before using This is your clearest proof of their superiority of quality and value the prices given are for the cabinets, fully equipped, ready for use
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ATF Alternate Gothic | Features & Characters
all caps
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lining figures (default)
ABCDEabcde 0123456789 A ABCDEabcde 0123456789
tabular lining figures
1/2 23/87 8/5 239/348 A 1/2 23/87 8/5 239/348
fractions
superscript / superior
1o 1a 1st 2nd $8.95 footnote.18 A 1o 1a 1st 2nd $8.95 footnote.18 H2O Polo Tournament A H2O Polo Tournament
subscript / inferior
note
upper- and lowercase
figure sets
figure-related symbols
access to use of opentype features is subject to application support.
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tabular symbols
$¢€£₽¥ƒ₡₣₤₱₹₺§#
punctuation, etc.
.,:;!?¡¿' " ‘ ’ “ ”‚ „ ‹ › « » - – — _…()[]{}\/*•@©℗™℠®¶†‡ℓ℮
extended uppercase
Á À Â Ä Ã Å Ă Ā Ą Ǻ Ç Ć Č Ĉ Ċ Ď Đ ÉÈÊËĔĚĖĒĘĞĜĢĠĦ Ĥ Í Ì Î Ï Ĭ İ Ī Į Ĩ IJĴ ĶĹ Ľ Ļ Ŀ ŁÑ Ń Ň Ņ Ŋ Ó Ò Ô Ö Õ Ŏ Ő Ō Ø Ǿ ŔŘŖŠ Ś Ş Ŝ ȘŦŤŢȚÚ Ù Û Ü Ŭ Ű Ū Ų Ů ŨẂ Ŵ Ẅ Ẁ ÝŸŶỲŽ Ź Ż Ð ÞÆǼŒƏ
uppercase variants
extended lowercase
¡¿‹›«»-–—()[]{}•@©℗ á à â ä ã å ă ā ą ǻ ç ć č ĉ ċ ď đ é è êëĕěėēęğĝģġħĥíìîïĭīį ĩijıĵȷķ ĸ ĺľ ļŀł ñńňņŋʼn óò ô ö õ ŏ ő ō ø ǿ ŕřŗšśşŝșŧ ťţț úùûüŭűūųůũẃŵẅẁýÿŷỳžźżð þæǽ œә
floating accents
super- and subscript
fractions
superscript minuscules
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math
+ − × ÷ = ≈ ≠ ± < > ≤ ≥ ¬ · ~ ^ ¦|µπ∆Ω∏∑∫∂∞◊√
note
access to some characters is subject to application support.
languages supported
Albanian, Basque, Catalan, Cornish, Croatian, Czech, Danish, Dutch, English, Esperanto, Estonian, Faroese, Finnish, French, Galician, German, Hungarian, Icelandic, Indonesian, Irish, Italian, Kalaallisut, Latvian, Lithuanian, Malay, Maltese, Manx, Norwegian Bokmål, Norwegian Nynorsk, Oromo, Polish, Portuguese, Romanian, Slovak, Slovenian, Somali, Spanish, Swahili, Swedish, Turkish, and Welsh
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atft y p e . c o m
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© 2015 T ypoBrand LLC | ATF and American Type Founders are registered trademarks of TypoBrand LLC. Trade Gothic and Linotype are trademarks of Monotype GmbH and may be registered in certain jurisdictions. Monotype is a trademark of Monotype Imaging Inc. and may be registered in certain jurisdictions.